Basket data from gift shop software helps gift shops drive sales
Mark on May 25, 2013 6:31 AM
A new breed of gift shop owner is using shopper basket data to make savvy business decisions. These business operators are running growth businesses – focused on business outcome success. Typically, they are retail professionals running their businesses based n a well-considered business plan.
Whereas in the past many gift shop owners ran their businesses on a whim, today’s real success stories are businesses operating on principles of professional retailing.
Tower Systems is privileged to be working with several groups of such gift shop and homewares retailers, providing input on business plans, showing how our gift shop POS software can shine a light on business activity and unlocking other ideas for business improvement.
Working with such proactive retailers helps the Tower business and its software as much as it helps our customers. We are grateful for the openness at the core of these opportunities.
Thanks to a broad range of gift shops using the Tower software we are gaining experience from small, medium and large professional gift and homewares shop operations through this business development work.