The danger of the POS software company slashing its prices
Mark on September 13, 2013 7:54 AM
In the last few weeks we have seen two competitors slash their Point of Sale software prices by between 33% and 50% to try and win business in a competitive tussle with us. In each case we have focused on demonstrating the value of our software and the value of the training and after sales services we provide.
In each instance we won the business without dropping our price.
We respect the quality of our Point of Sale software and will not chase business on price for to do so would disrespect the quality of our software and support services.
Just as retail is tough for some, selling retail management software is tough. The businesses with the best product backed by the best services are best positioned for the long term.
Our message to retailers considering POS software being offered at an extraordinary discount – maybe the deal is too good to be true for the long term.