Understanding the impact of a natural disaster on small business retailers

christchurchSome of the Tower team who were in Christchurch recently for the Gift Fair took time out to look at how the city is faring some years on from the massive earthquake that razed chunks of the city centre and surrounds.

In the quake Tower lost several client businesses. It was sobering to see the extent of the damage that is still evident. Indeed, what we saw was a reminder of the frailty of businesses and how success can disappear in an instant through a natural disaster.

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Category: Customer Service

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