POS software knowledge base enhancements

Tower Systems updates articles and resources on its Knowledge Base regularly. We advise customer by email, proving links to enhanced and new content. Recent enhancement of the knowledge base included:

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Kudos for Tower Systems POS software – Xero interface

Screen Shot 2015-08-20 at 5.01.22 pmRetail businesses connecting with the Xero cloud based accounting software through our POS software are growing in number as word spreads about the time saved as a result of the seamless link.

As users of Xero and our software in retail ourselves we are able to speak to the difference and share practical insights into the time saved and the mistakes eliminated through the elimination of what would otherwise be manual processes.

Being approved by Xero is not a simple process – as it should hot be. Their approval process is one reason some POS software companies don’t get to the point of partnership.

The Tower Systems POS software – Xero link has featured in a Xero approved promotion this month to retailers in the specialist retail channels in which we serve.

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New free small business POS software training opportunities launched by Tower Systems

Screen Shot 2015-08-26 at 11.14.43 amSmall business POS software company Tower Systems is proud to have launched a new series of free online POS software training for retailers using its specialist POS software.

The latest training continues our commitment free weekly training opportunities for small business retailers. It is actions speaking loader than words.

We launched the training early this week. We are writing about it here after the launch to our customers.

Anyone can announce training. It takes commitment to deliver it week in week out.

We are grateful to our customers for their support.

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Buy X get Y facility sets Tower POS software apart

The smart POS software from Tower Systems offers small business retailers choice when it comes to loyalty options. Our customers can choose from:

  1. Points accrual based on purchases.
  2. Linking to one of several external loyalty programs.
  3. Linking to FlyBys.
  4. Discount vouchers offering $$$ off next purchase Buy X get Y free.

Our customers can choose the loyalty options that best serve their needs. We do not presume to dictate which of the loyalty options is best as they all have a place.

That Tower Systems offers these options is of itself a point of difference for us.

We are grateful to our customers who have helped us finesse these loyalty facilities making them best practice and through this helping us win more business.

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Sunday retail management advice: track staff sales

Have your staff members record sales by using their staff card barcode or some other unique code and report weekly on the sales achieved. Sharing this simple data point will encourage competition and this is good for all involved in the business including customers.

In one business where we guided this implementation revenue growth can be tracked back to the implementation.

We’d love to help any retailer do this.

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Certification for POS software training achievement

Screen Shot 2015-08-14 at 8.00.46 amTower Systems is thrilled to issue certificates to retail business employees who complete the structured curriculum based training in the use of our POS software.

Across several curricula developed y retail channel and retail business task areas, the training offers an opportunity to develop valuable knowledge not only in the practical use of our software but also in the business application of the software.

POS software training achievement certificates give retail employees a marker of their learning achievement, something of which they can be proud.

The image is of a certificate issued last week to another successful candidate in a business using our pet shop software.

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Sunday retail management advice: leverage shop local

IMG_9093The shop local movement has a good profile. Locals do tend to prefer to shop local. Retailers need to actively and consistently leverage this through a regular reminder but such a reminder is hollow unless you offer local benefits such as community engagement, hiring locally and sourcing locally made products. Actively engaging in the business through locally focussed decisions helps any retailer bring power and strength to their calls for people to shop local.

This is our advice today – if you pitch shop local, live in in your shop every day and show you yourselves believe in it.

Tower Systems helps retailers actively pitch and live the shop local mantra through its POS software and through the business support the company provides in its training and on its website.

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POS Software Xero link saves time and money for small business retailers

Screen Shot 2015-08-06 at 7.46.57 amAs an authorised software partner of Xero cloud based accounting, Tower Systems is delivering time and money saving benefits to retailers using its POS software.

We link to Xero ourselves in our own retail businesses using our POS software. This provides us with accountant level experience, experience we are happy to share as part of the support services we provide to help retailers get more value from our software.

Jewellers, bike retailers, gift shop owners, pet shop owners, newsagents, firearms retailers, discount variety store owners and garden centre owners cal all benefit from the Tower Systems POS software / Xero link facility as it is available in channel specific software.

While we do link to MYOB and Quicken, the Xero link is our favourite because of the way Xero operates and how the company itself serves partnerships like ours.

Being able to draw on personal experiences makes a difference in POS software company support.

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POS software helps retailers sell to customers who love particular ranges

IMG_8899Retailers using the Tower Systems POS software can rely on the software to track who purchases what from a single store or many stores in a group.

This information is used by the software when creating a list of shoppers to email or write to about new products in the range or that would appeal to purchasers of the range.

Our specialisation is in managing the data for use externally. The export file can then be used with specialist email and other software, such as MailChimp – to provide you with the best marketing outcome for the business.

Tracking purchases by customer using our POS software is easy thanks to smart setting facilities that enable efficient and accurate data capture at the sales counter.

The facilities enabling creating of a marketing list based on customer purchase history is one of multiple facilities in our Marketing Tools and part of the valued Tower AdvantageTM.

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Sunday retail management advice: live and be local

IMG_8799Thanks to smart tools in the Tower Systems POS software, our small business retail partners are able to connect with, promote and support local engagement in a variety of valuable and sustainable ways.

We are grateful for the opportunities to help small business retailers engage locally in this way.

From actively supporting local community groups to promoting local events to supporting local suppliers, the Tower Systems POS software is ideal for small and independent retailers who want to pitch a genuine local message.

A successful local connection requires strategic planning and consistent execution. This is where the various facilities in our software can help retailers – we offer multiple touch points and the certainty of consistency. It is a valuable offering on which our retail partners can count.

As part of the Tower AdvantageTM our local credential

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POS software helps small business retailers grow sales

Our sales are up by 15% year on year and I put much of that down to your loyalty software.

This is a real retailer sharing their results for the 2014/15 financial year.

We started using discount vouchers a year and a half ago and in the last twelve months we have seen the biggest sales surge in our history.

A deep analysis of sales and other data shows the valuable extent to which Discount Vouchers are changing shopper behaviour and attracting new shoppers.

We have a point of difference nearby competitors don’t have. We love it.

In this business they call the Discount Voucher a Thank You Voucher. This is one of many benefits in our POS software – retailers can call the vouchers what they want. They also set how the voucher is calculated and the products it can be redeemed for.

Retailers from many channels are growing their businesses thanks to our unique Discount Voucher facilities. retailers implementing them following our advice can do so at no cost to the business. They can bank on a commercial result that will deliver excellent bottom line results.

The Discount Voucher facilities live up to our promise: we’re here to help.

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Supplier relationships strengthened at the Gift Fair

Tower Systems has been using its time at the Melbourne Gift Fairs, at the Showgrounds and the MCEC to strengthen supplier relationships. Over the last three days we have visited with many suppliers discussing even stronger links between them and the retail businesses we serve. The result will time saves for suppliers and retailers, improved business data accuracy and greater mutual support.

Trade shows provide a valuable platform for exploring supplier relationships through which we can better serve our customers. While we are happy to be the leader here, we are surprised other software companies are not participating. 

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Listening to POS software customers on the trade show floor

One of the most important activities for service business is listening our customers. This is what we have been doing this weekend at the Melbourne Gift Fair. We have caught up with plenty of users of our POS software. We have been actively  listening to feedback on what they love about us and our software and what we can improve.

It is important for any business to put itself in front of customers for this type of interaction. Hiding from them is not good customer service and will multi,lately see more of them flee from you. We do this regularly at trade shows – sixteen this year. We appreciate the opportunity.

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Sunday retail management tip: leverage a point of difference on loyalty

11800610_722882817857496_9022396491198622984_n (1)More and more retailers are switching from the old school points based loyalty programs to our discount vouchers. They are finding the vouchers are driving more immediate and more valuable outcomes for retailers – they are driving a better bottom line. We are hearing new success stories daily.

It is thrilling hearing success stories of how businesses have switched from points to $$ loyalty offers. It’s exciting and invigorating hearing of small and independent retailers achieving excellent outcomes for their businesses and knowing that we have played a role in this.

This is our retail management tip today – chase a point of difference, leverage new age discount vouchers and stop using the old points based loyalty offers.

Retailers can call the vouchers what they like. They can also choose how the value on a voucher is calculated and what it can be redeemed for.

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Support for #smallbusiness #retail is vital for our POS software company

Screen Shot 2015-07-23 at 7.19.59 amAt Tower Systems we live our support for small business retailers every day from practical help we provide through our POS software to the business management assistance we provide through a host of free resources any small business retailer can access.

The new free small business retail marketing collateral we sent out last week has been a hit with businesses contacting us appreciative of these local targeted resources they can use to promote their businesses.

What does this have to do with POS software? Plenty we say as our POS software helps make retail businesses more efficient and smarter. The marketing resources help them spread their message wider than they otherwise might. The two work hand in hand.

We are grateful for the opportunity to serve small business retailers in a variety of ways.

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Smart POS software takes stock performance measurement and management to a higher level

We are thrilled with the feedback on a new report we are trialling in our POS software. Developed with a senior business consultant for a group of retailers in the high ticket price item space, this report provides an alternative view on inventory performance, a view we think many of our customers will find useful as they look to extract more value from their businesses.

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This latest report reflects further enhancement of the Tower Systems software along a path of continuous improvement and in response to customer requests.

Engaging our development team direct with customers is a most useful exercise for any software company.

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Another POS software training video from Tower Systems

Screen Shot 2015-07-22 at 2.59.19 amWe have launched another training video for retailers using our POS software. This new video is not your usual training – no, it highlights a new feature of the software, something fresh for all users. It provides a high level introduction from one of the architects of the new facility. All customers have been provided free access to the video and plenty have viewed it already. We are thrilled for such terrific engagement.

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POS software to shine at Reed Melbourne Gift Fair

11705154_10155758806665142_7798774737494542679_nPOS software company Tower Systems will be showing off its latest gift shop software at the Reed Melbourne Gift Fair in two weeks.

Our involvement is already being promoted in the thick catalogue promoting the fair – sent to all gift shops, suppliers and other retailers in the gift space.

We are grateful for the opportunity to participate in this fair again this year. We anticipate learning plenty as well as making connections with many possible new customers as we show off what we do pitch the Tower AdvantageTM.

We are especially excited about some surprises we have to share at this marquee event.

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Software for teddy bear shops helps grow sales

Thoughtful customisation and attention to detail by our development team has meant Australian POS software company Tower Systems is able to offer Australian teddy bear shop software to serve a range of unique for important customer service needs.

Here are some of the areas where bear shops can use our software in their highly specialised and personal businesses:

  • Special orders, LayBys, gift cards, pre-orders – they are all easily handled in our software. Our software can send customers notification when their order arrives.
  • You can also record the number of the bear sold for limited editions from Steiff, Charlie Bears and others.
  • On the receipt you can include your personal care information that adds value to the sale, showing off why buying from you is important to collectors.
  • We also have a unique loyalty facility bear collectors love and that can turn people into collectors.

Bear shops are unique. Here at Tower Systems we understand that. We provide a unique mix of software and support services to help bear shops leverage their unique products and services to strengthen their businesses and ensure they have a strong competitive footing.

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Smart POS software helps small business retailers sell Spiderman

IMG_7982Spiderman is a superhero loved by generations. He is more popular today than decades ago thanks to a reinvigorating of the franchise by Marvel.

Retailers using our POS software can track the success of superheroes in their retail businesses. They can do this through a range of views, providing insights beyond what is common in POS software.

The insights can help retailers undertake more finely tuned marketing.

Spiderman, for example, can appeal to a young kid discovering their first superhero as much as he can appeal to a baby-boomer reliving memories of their first Spiderman comic back in the day.

These different customers engage with their fan driven interests in different ways. Thanks to a clever approach to viewing data, retailers are able to treat both interests differently and the same as may be needed from time to time.

This is another smart approach to inventory management from the smart software development team at Tower Systems.

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Using a fresh approach in loyalty to differentiate your retail business

While running a points based loyalty program is what most retail businesses using our POS software do, it is our Discount Voucher facilities that deliver the best results we are seeing.

In our own retail businesses we will report growth of 10% in the three months to June 30, 2015. Much of the success comes down to smart use of Discount Vouchers.

Using our POS software you can run a points program that looks and feels just like what the major supermarkets and department stores offer. It’s easy to setup. Your customers carry a professional plastic card with your brand. Alternatively, you can use Discount Vouchers.

Discount Vouchers don’t need a card – they print on receipts and offer an amount customers can spend right away. Our experience and the experience of hundreds of our customers is that Discount Vouchers drive faster and deeper engagement with the business – making a visit more valuable right away.

dvsthlYou can call the voucher anything you like and change this at any time.

You set the rules on how the value of the voucher is calculated.

You set the rules on what the voucher can be redeemed for.

You set the rules on how long a voucher lasts and whether you can go beyond this.

Male shoppers are more likely to spend the voucher immediately.

Many customers use the voucher to purchase items more expensive than the items in the initial purchase.

Customers see the voucher as cash, often commenting that they like this better than points. They like the transparency.

In our own retail experience where we compete with major retailers in a Westfield centre we have shoppers commenting they like our vouchers compared to the rewards programs of our competitors.

We are confident that our Discount Voucher facilities can help you:

– Get customers spending more in a visit.

– Bring existing customers back sooner.

– Attract new shoppers to your business.

– Drive impulse purchases at the sales counter.

Our POS software discount Voucher facilities have been developed for: pet shopsgift shopsjewellersbike retailersgarden centresnewsagentstoy shopsfirearms retailers and adult shops.

Our retail consultants can help:

  • NSW/ACT/TAS/QLD. Nathan Morrison. 0417 568 148.
  • WA/SA/NT. Tim Batt. 0401 833 917.
  • VIC. Mike Hill. 0423 848 482.

See our company website and our company blog for more information.

You also have access to Mark Fletcher, the owner of the company. His number is 0418 321 338 and his email mark@towersystems.com.au.

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What gift shop owners love about the Tower Systems Gift Shop Software

Here are some of the features gift shop owners love about our Gift Shop Software in addition to the facilities you would expect from good POS software.

  1. Easy to use yet structured and professional Lay-By.
  2. Customer special orders with TXT message when stock arrives.
  3. Professional gift cards with your logo and proper management of balance.
  4. Easy to produce gift vouchers.
  5. Gift receipts that can be wrapped with a gift (no pricing).
  6. Intelligent receipts with product care information.
  7. Easy handling of hampers and bundled offers.
  8. Supplier performance comparison.
  9. Employee performance management and rewards.
  10. Importing electronic invoices from gift shop suppliers. We work with for you.
  11. Linking to your website to manage a common stock file.
  12. Loyalty options including traditional points as well as front end loyalty to drive infrequent shopper engagement.
  13. Inventory management to guide you to a more efficient inventory level.
  14. Theft reduction tools to reduce the opportunity of employee theft.
  15. It’s easy to use.
  16. It’s regularly updated based on user suggestions.
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More POS software training for the new financial year

Tower Systems has kicked off the New Financial Year with the launch of fresh POS software user training opportunities for retailers who partner with us.

The free online new training is genuinely new: fresh, new topics … designed to help retailers get more from their Tower Systems relationship.

Our customers can book in for the free training now from our website. We send an email with instructions on how to get online.

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