The LCD panel displaying a short film about us and our newsagency point of sale and home delivery software brought in good crowds at the trade show last weekend. You know you’re doing something right when a competitor tells their customers they are about to do the same thing. Trade shows are good for that – getting people bouncing between two or three competitors and comparing their wares.
In our case, having the best looking stand staffed with a professional team made us stand our. Arrogant? Yes! We have every right to be.