The launch of our new software for card and gift shops is going very well. While we have played in this space before and there are similarities with jewellers and newsagents, we are treating card and gift stores as unique businesses. We already have sales as a result of our new marketing. The facilities card and gift shop owners seem to like the most are our loyalty facilities, flexibility at the sales counter, employee tracking, reordering and overall business management.
It’s challenging entering a new marketplace but in card and gifts we have found a place very comfortable for our business and business owners we’re delighted to be dealing with.