Education is key in the advertising strategy for our gift shop software – helping gift shop owners see how our specialist software can better serve their needs. here’s the third ad in our launch into the gift shop marketplace.
We’ve used a photo from our own gift shop as the background and highlighted specific products to illustrate how the software can help improve the quality and speed of business decisions.
Our entry into the gift shop space is having excellent crossover with our newsagency clients – the synergy is good. Newsagents are moving more into the gift space and some of our gift specific facilities are helping those in our client community making this move.