In Bangkok last week I watched good old fashioned customer service being delivered at this Shell service station. They truly served the customers on the forecourt – filling their cars with petrol, checking the tyres and cleaning the windscreen. Amazing. I haven’t seen that level opf customer service in a petrol station in Australia for years.


When people were not busy with customers they held flags and waved them at the driveway to attract people to the business. Talk about visible promotion.

Sometimes I think we have become lazy in delivering customer service and attracting new customers and while labour rates in Thailand may make these extra services cost effective the, it’s relative.

What I saw last week in Bangkok at this Shell outlet was inspirational.