Newsagents complain about the theft of porn, computer and craft magazines. They tend to pick on these because they are the magazines which leave a residue if opened – a plastic pack or some other cover. My experience from years of looking at theft in newsagencies is that these categories are not the most common stolen. The categories stolen most often are women’s weeklies, women’s monthlies, cooking and fashion.
Knowing what titles are stolen is easy. Since our newsagency management software tracks all magazines coming in, what is sold and what it returned at the end of the on-sale period, we can easily identify what has been stolen. This is the number on which newsagents need to focus – every week when they do returns.
By knowing what is being stolen, newsagents are able to take steps to reduce the cost to the business. It’s why we make it very easy to identify the titles and the quantity as part of the routine of managing the business.
Smart newsagents who use these tools to their fullest are able to cut the cost of theft in their businesses.