news_on_screen.JPGTo open another communication channel with our users, we introduced a communications box on the entry screen to our point of sale software last year.  This takes a feed direct from the development team in our software company.  It provides us with another channel through which we can communicate about updates and other important news items which we know will be of value to our customers.

We know that retailers are often time-poor and that we need to use a multi-channel approach to reach our customers with useful support and service information.