Tower Systems is launched a extensive shopping basket analysis study among its community of more than 1,500 newsagents. Using current shopping basket data, we will develop a view of what is in newsagent shopping baskets. The resulting analysis is will provide a timely update to newsagents on the efficiency of the products they carry.

Our shopping basket analysis study is another way we are demonstrating the value of the Tower AdvantageTM program to newsagents and their supplier partners.