Goal setting a tracking is vital in retail. It keeps everyone in the business focused on what is important and what the business is aiming to achieve.
We have found that the success to goal setting in retail, where you have a diverse team, is to set goals which are understood and achievable. Sure make the goal above average for the business, but make it within reach. Be sure to have a customer offer to help drive sales around achieving the goal. Also, set an end date.
In retail, we have seen the best goals are those which are tied to individual products or at least a category of products.
Be sure to provide a motivator for achieving the goal, a reward. This could be as simple as a small cash price or a movie pass or bigger depending on the value of the goal to the business.
Once the end date is reached, collate the results and meet with the team to review success. Ask for feedback. Learn from the experience.
We have see retailers achieve 200% on the set goal with everyone in the retail business on board. This led to success elsewhere in the business. Everyone wins.
Using Tower Systems Point of Sale software, you can easily set goals and track progress toward achieving them. We have retailers using our software to track sales of a selection of magazine titles over a thirteen week period. They enter their goal for each title and the date range and our software does the rest. the result is a scorecard which can be printed and put on the wall for all employees to see.
We have an advice sheet for using this part of our software and it is available free to tower Advantage TM customers.