We have received an excellent response to our call for submissions from newsagents to provide Q4 2011 sales data for inclusion in our latest newsagency sales benchmark study. We have quality sales data from more than 130 newsagencies already.
This study is the benchmark for the newsagency channel, used by newsagents and suppliers to test the health of the channel and to provide guidance on business opportunities. With more than 1,750 newsagents in our newsagency software customer pool we have more than half all newsagents with a computer system on which to draw.
The latest data is showing some excellent opportunities for newsagents looking to grow their businesses. We have another week to go before we close off data collection and assessment in advance of publishing our sales benchmark report.