Last week we brought to the attention of magazine distributor IPS a data issue with the barcode addendas of Harness Racing Weekly – thanks to the vigilance of a newsagent using our newsagency software. (Thanks David!) We researched the issue, looked at it with the knowledge we have from running our own newsagencies and reported our evidence to IPS. Within an hour IPS resolved the issue. The speed of the resolution is a testament to getting an accurate description of the core problem to the party which can fix it.
Owning newsagencies helps us more effectively and knowledgeably communicate with newsagent suppliers as well as our newsagent customers.
We use our unique situation to our operational and commercial advantage, as was shown last week with the Harness Racing Weekly situation. Customer focused newsagent suppliers value the engagement by responding quickly to a well explained problem with an obvious solution.