Everyone who represents Tower Systems is counselled to not discuss the competition. It’s not our job. Our focus is on our software and our services for it is these our customers love.

While it frustrates us to hear of a representative of a competitor bagging us (with lies), by focussing on our actions, the truth, we win more business.

You’d think sales people who win sales by lying would learn. Apparently not.

If you are fronted by someone representing a computer company, not just a POS software company, make a note of claims they make a bout a competitor. If you think you might go with them, get them to sign in writing to what they said about their competitor. This will be your moment of truth.

1 likes