With more retailers embracing the loyalty facilities in our Point of Sale software, we continue to help retailers make the most of the opportunity by sharing stories of how others are using the facilities in their retail businesses.
A key learning from retailers enjoying success with loyalty software is to reach out deep into a family to make the most of the opportunity. This way the family benefits – by supporting the one business together even though they may not shop at the same time.
One way Tower Systems helps retailers leverage family loyalty is through our flexible loyalty cards. We have three cards on the one offer – easily clipped apart. One for a wallet and two for key chains. This is one of several operational benefits we have been delivering to our retail partners.
As retailers ourselves we understand the need to think through execution – many initiatives in retail are about more than just good POS software.