We are preparing to deliver integration with our Point of Sale software to an external professionally run loyalty solution to a small group of retailers in quite a unique retail channel. This work is exposing us to a new range of loyalty requirements and enhancing our view of what can be achieved through a good loyalty solution.
This work, along with enhancements to our own loyalty software, are extending our reach into this space, delivering even more variety to retailers keen to track and reward their most loyal customers.
Too often, loyalty software rewards shoppers for average behaviour. Smart loyalty software gets shoppers acting in an above-average manner. This is smart retail.
In working in a range of retail channels we are able to draw from a multitude of experiences and leverage this into a more valuable view for each of our customers