The POS Software Blog

The POS Software Blog

News from Tower Systems about locally made POS software for specialty local retailers.

ArchiveJuly 2019

New financial year business management tips for small business retailers

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Last week, we shared advice with our POS software customers on steps they could take for a brighter and healthier 2019/2020 financial year…

Here is a list of things you could suggest for the new financial year.

  1. Change your passwords. Share them sparingly.
  2. Review your department and categories. Ensure they accurately reflect your business and how you want performance reported.
  3. Review system useto determine if fraud is an issue. Our help desk team can help business owners (and only business owners) with this.
  4. if you are not using Discount Vouchers, consider it as it continues to be the easiest and most effective revenue and return visit building tool we have see.
  5. Review your opening hours / rosterbased on a revenue by time assessment.
  6. Take a look at workflow at the counter. Look at steps you can take to streamline the experience. More efficient sales will help drive sales revenue.
  7. Set aside every invoice that you currently enter manually. Email a copy to us at support@towersystems.com.au along with supplier contact details. We will reach out to them for you, encouraging them to provide you with an electronic invoice, which will save time and improve data accuracy.
  8. Consider cloud based backupfor faster, safer, backups.
  9. If you have a website, consider an SEO campaignto lift its profile. If your website is more than two years old, consider a refresh or replacement.

We hope that the 2019/20 financial year is wonderful for you and your business. We are keen to help achieve this with and for you. That starts with your engagement.

Produce business software / farm supply POS software helps local businesses serve local communities

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Our POS software for produce stores, farm supply businesses, rural supply businesses and related is having an awesome year thanks to software enhancements supplier connections that help these businesses thrive.

From managing the sale of bulky goods to respecting risks of hazardous materials to providing meaningful delivery dockets to managing special orders, the rural supplies / produce business software from Tower Systems is tailored to serve.

An asset of your business is that you are a local expert on local crops, common local farm animals and more. You canpromote your expert local knowledge through local notes on receipts.

Automatically, receipts, invoices and delivery dockets can include locally relevant information. This free information pitches your business as different to an online shop or a big business that is less focussed on personal service.

Another way we can help maximise sales is with smart shopper engagement. This is where you easily leverage customer data to reach out with reminders.

We create software for very specific retail business niches, like produce / farm supply / rural supply businesses. We do the regular POS stuff, and we serve produce business POS software requirements, such as the following list (which is not complete)…

  1. Invoicing and account management – you can manage accounts in a way tailored to your business. You can produce picking slips, manage accounts, feed data to Xero and MYOB, accounting for freight.
  2. Pre-orders – We make it easy for you to pre-sell a delivery so that when the stock arrives you can manage distribution and billing efficiently.
  3. Bagging up feed – Easily manage bagging up a bulk feed delivery into smaller, saleable lots, while keeping accurate stock on hand data.
  4. Selling from the truck. easily. Accurately. On the spot with professional remote access tools that work even if the Internet is not available.
  5. Selling by weight. Including government tested and approved scale integration.
  6. Selling by measure. To decimal places.
  7. Pre-orders. Make it easier for your customers.
  8. Special orders. Including easy notification when orders come in.
  9. Making your own feed mix. We help you track managing bulk quantity ingredients and mixing these into saleable packs of your own brand of seed mix. What an awesome point of difference for your business!
  10. Special orders. Bring product in for a specific customer and have them notified automatically by email or text when the goods are in and ready.
  11. Pricing profiles. You can set pricing rules based on types of customers.
  12. Seasonal reordering. Easily reorder inventory based on seasonal sales.
  13. Buy now pay later. Give people terms yet be paid right away yourself.
  14. Website Integration – Our software connects with Shopify, Magento & WooCommerce.  Sell online, easily.
  15. Accounting Integration – Have your sales and purchase information automatically flow into Xero, MYOB & Reckon.

Talk to one of our experts about an obligation free personal demonstration: please call our sales team on 1300 662 957 or email them at sales@towersystems.com.au.

Our training is one-on-one, in your business. Our help desk support is personal, based out of Melbourne, and personal too – because we know personal service matters in small business retail.

POS software Xero interface saves time and money for small business retailers

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The direct Xero interface in the POS software from Tower Systems helps indie and small business retailers save time and money, every day, easily, consistently, with surety appreciated by accountants and business owners.

Tower Systems has been integrated with Xero for many years, delivering a time saving and accuracy focussed solution to small business retailers. We are a Xero partner and have actively participated in the awesome Xerocon conference events several times as well as having been featured in the Xero users magazine.

We are grateful to the uplifting of the Xero community, for their support and endorsement though active use of our POS software Xero interface.

Through our direct POS software Xero interface, purchase, sales, credits and other business critical data flows direct to the accounting software, ensuring accurate record keeping without the need fort double handling of data. This improves accuracy. It saves time. It helps businesses make better quality business decisions.

This is what a good, safe,. stable and endorsed POS software / Xero like works like … it serves the needs of small business retailers and helps them with business efficiency and accuracy.

This is an advantage from Tower Systems. Something that delivers good outcomes to our business partners, the small business retailer community who rely on our software, the thousands we serve every day with awesome software and awesome software support.

Our Xero like has been developed by us. It is supported by us. It is direct. This saves time and ensures better data accuracy. Indeed, we use it ourselves for shops that we own and run. yes, we walk in the shoes of our customers every day. This is important in that we can speak from first hand experience when helloing 0ur customers, advising them, training them and guiding their experiences with our software and with Xero.

Having skilled in-house accountants helps us to provide access to a level; of expertise and experience small business accountants appreciate and benefit from. We help way beyond the software, we help by bring professional accounting expertise to the table to make our POS software Xero link genuinely valuable.

This is another Tower Advantage.

Portable POS software for on the road businesses

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Tower Systems offers small business retailers easy access to a genuinely portable POS software solution that is cloud based and enables a business to transact anywhere, any time, taking and and card, easily, safely and quickly.

This new solution, called Retailer Roam, is innovative, fresh and 100% focussed on helping small business retailers go where you want to go, as the song says. It is all about helping retailers get to their customers, where their customers want.

Being cloud based, this portable POS software solution enables retailers to easily sell at markets, fairs, collectives, from the truck or car, at events, on the road side at pop-up retail and even from their own shop if they need another register lane opened quickly without costly and time-consuming infrastructure.

Retailer Roam is next generation POS software. Fast. Flexible. Cloud based. Easy to use. Elegant. Portable. deigned by and for retailers.

It is next gen POS software for next gen retailers.

We are grateful to bring this to small business retailers in Australia and New Zealand, grateful to land it as a beautiful piece of software tech and an elegant business solution.

This is Aussie POS software innovation, benefiting all retailers in the small business world, especially in the specialty retail channels in which Tower Systems serves.

As you would expect from well designed portable POS software, Retailer Roam works beautifully while not accessible to the internet. yes, you can keep going business. It syncs in the background and easily.

Remember, this software also allows you to sell 24/7 online too, through Shopify, magenta or Woo Commerce websites that link back to the business Retailer POS software.

All bases are covered, all needs are met with the technically strong and flexible cloud based POS software solutions from Tower Systems.

It is easy for a small local business to decide today to participate in a pop-up market and know that they have the tech that can handle this, make it easy, safe, fast and accurate for trading and capturing what they sell, when and to whom. And, to be able to top this from just about any device based the capital cost manageable, usually from within existing resources.

Retailer Roam is another part of the total Tower Systems POS software solution.

POS software for bike shops that helps them compete locally and online

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Helping indie bike shops compete and make a local difference.

Tower Systems serves hundreds of bike retailers with its bike shop software. We have bike retailers in Australia and New Zealand.

Our software services shop needs, workshop needs, online sales and much more. Plus, it is accessible from anywhere, any time, through the cloud. Our bike shop customers can in a couple of m minutes be life in a pop-up retail situation, at an event or elsewhere, selling, servicing, using our bike shop software to reach shoppers when away from their shop.

This is flexible, easy to use and made for purpose software, designed to serve bike retailers, to help them compete and serve the customers on which they sincerely rely. Check out these customer stories…

Jake loves the reminder he gets for a service of his pride and joy bike. He loves that it’s personal from his local bike shop and that it comes with free advice.

We love that Jake comes in for the service and usually buys a couple of items while in the shop.

Angie was rapt with the local hard to find bike track advice included on the receipt we gave her. She was riding through town and unexpectedly needed some kit. She emailed us a couple of days later with appreciation for the advice on our receipt.

First time customer Geoff came in to buy a bike for his grandchild. He left buying three extra things thanks to the Thank Youcash off gift we included on his receipt. He assured us he will be back for more because of this.

Jules loves the text message we send when her special order is in. It saves her calling and shows her we are tracking things just for her.

Thanks to our work with Bike Chaser and Bike Exchange we offer access to new selling platforms as well as through our own awesome website.

How awesome is this, easily connect ti Bike Chase or Bile Exchange. You can connect to Specialized too. Plus, you can easily connect to websites through Magento, Shopify or Woo Commerce … easy, secure, time saving, face and mistake reducing.

Sell to more people with Afterpay, Zip Pay, zip Money or Humm (formerly Oxipay and from the Flexi group).

Plus, we can help you cut EFTPOS fees.

Our smart and engaging loyalty offer helps you leverage one-off and infrequent shoppers, to maximise their shopping visit. We have retailers reporting 10% and more revenue boosts from this loyalty tool big retailers cannot copy.

Our Bike Shop Software also offers:

  1. Catalogue management – making catalogue sales easy.
  2. Easy loading of electronic invoices from your suppliers.
  3. Linking to a website for online sales.
  4. Easily handling BOGO (buy 1 get 1 free) or other up-sell offers.
  5. Linking to Xero to cut bookkeeping and external accounting costs.
  6. Rewarding loyal shoppers with points, cash off next purchase or a mixture.
  7. Easy to use LayBy.

Small business retail POS software loyalty 2.0

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How small business retailers can use unique shopper loyalty facilities to easily get shoppers back sooner and spending more.

Here, we share advice we recently provided to our customers. I share it with you today as it demonstrates how we communicate with our customers, beyond the traditional software company support pitch. Here is the email in full:

We write to share with you insights on how to use Discount Vouchers in a smart way for your business.

Discount vouchers have been in our software for more than six years. They are one of several valuable shopper loyalty tools designed to drive revenue and return shopper visits.

Yet, discount vouchers are the most misunderstood.

Setup is easy. It takes a few minutes. Change is easy, with changes taking effect immediately. Management its easy thanks tp three awesome reports. Pitch is easysince you can call them whatever you like, what is appropriate to your business.

The mistake most retailers make is overthinking. Stop that! Set Discount Vouchers up and see how your customers respond. Adjust accordingly.

In our experience, on average, only 20% of vouchers handed out are redeemed. Those offered with the least rules achieve the best commercial outcome for the retailer.

Remember, the $$$ opportunity on the discount voucher is a good reason to review pricing, to factor in the cost of voucher redemption.

So…

  1. Choose what you want to call them: Discount Voucher; Bonus Bucks; Thank You Gift; Come Back Again Gift; Appreciation Voucher; Pass It On $$$.
  2. Set your settings. Know they can change as you learn more.
  3. We suggest a 28 day expiry.
  4. Have the voucher value show as $$.
  5. Let vouchers be redeemed for as many different products as possible.
  6. Go!

ADVICE ON PROMOTING DISCOUNT VOUCHERS.

Every time a voucher prints, present it to the customer by placing it on the counter facing them with your finger next to the amount and say, while maintaining eye contact, hey you have a voucher here for $x.xx that you can use in store in the next 28 days. Well done.

Make sure that everyone working at the counter knows that the success of vouchers depends on their pitch.

Now, if they complain about the low voucher value have a response like hey it’s appreciation that almost no other business around here will show you.

Guys are more likely to spend the voucher right away.

Girls are more like to collect vouchers and put them together, which we recommend you allow.

What you want to see when you have out a voucher is for them to lift their hear and turn to look back into the shop, thinking of what they could buy.

GOOD LUCK!

PS. Click here to access and print advice that I have previously published to 240 newsXpress stores. This is a retail marketing group I own.

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To find out more about our awesome POS software and support fir indie specialty retailers, please call our sales team on 1300 662 957 or email them at sales@towersystems.com.au.

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