POS software knowledge base enhancements

Tower Systems updates articles and resources on its Knowledge Base regularly. We advise customer by email, proving links to enhanced and new content. Recent enhancement of the knowledge base included:

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Kudos for Tower Systems POS software – Xero interface

Screen Shot 2015-08-20 at 5.01.22 pmRetail businesses connecting with the Xero cloud based accounting software through our POS software are growing in number as word spreads about the time saved as a result of the seamless link.

As users of Xero and our software in retail ourselves we are able to speak to the difference and share practical insights into the time saved and the mistakes eliminated through the elimination of what would otherwise be manual processes.

Being approved by Xero is not a simple process – as it should hot be. Their approval process is one reason some POS software companies don’t get to the point of partnership.

The Tower Systems POS software – Xero link has featured in a Xero approved promotion this month to retailers in the specialist retail channels in which we serve.

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New free small business POS software training opportunities launched by Tower Systems

Screen Shot 2015-08-26 at 11.14.43 amSmall business POS software company Tower Systems is proud to have launched a new series of free online POS software training for retailers using its specialist POS software.

The latest training continues our commitment free weekly training opportunities for small business retailers. It is actions speaking loader than words.

We launched the training early this week. We are writing about it here after the launch to our customers.

Anyone can announce training. It takes commitment to deliver it week in week out.

We are grateful to our customers for their support.

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Buy X get Y facility sets Tower POS software apart

The smart POS software from Tower Systems offers small business retailers choice when it comes to loyalty options. Our customers can choose from:

  1. Points accrual based on purchases.
  2. Linking to one of several external loyalty programs.
  3. Linking to FlyBys.
  4. Discount vouchers offering $$$ off next purchase Buy X get Y free.

Our customers can choose the loyalty options that best serve their needs. We do not presume to dictate which of the loyalty options is best as they all have a place.

That Tower Systems offers these options is of itself a point of difference for us.

We are grateful to our customers who have helped us finesse these loyalty facilities making them best practice and through this helping us win more business.

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Sunday retail management advice: track staff sales

Have your staff members record sales by using their staff card barcode or some other unique code and report weekly on the sales achieved. Sharing this simple data point will encourage competition and this is good for all involved in the business including customers.

In one business where we guided this implementation revenue growth can be tracked back to the implementation.

We’d love to help any retailer do this.

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Certification for POS software training achievement

Screen Shot 2015-08-14 at 8.00.46 amTower Systems is thrilled to issue certificates to retail business employees who complete the structured curriculum based training in the use of our POS software.

Across several curricula developed y retail channel and retail business task areas, the training offers an opportunity to develop valuable knowledge not only in the practical use of our software but also in the business application of the software.

POS software training achievement certificates give retail employees a marker of their learning achievement, something of which they can be proud.

The image is of a certificate issued last week to another successful candidate in a business using our pet shop software.

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Sunday retail management advice: leverage shop local

IMG_9093The shop local movement has a good profile. Locals do tend to prefer to shop local. Retailers need to actively and consistently leverage this through a regular reminder but such a reminder is hollow unless you offer local benefits such as community engagement, hiring locally and sourcing locally made products. Actively engaging in the business through locally focussed decisions helps any retailer bring power and strength to their calls for people to shop local.

This is our advice today – if you pitch shop local, live in in your shop every day and show you yourselves believe in it.

Tower Systems helps retailers actively pitch and live the shop local mantra through its POS software and through the business support the company provides in its training and on its website.

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POS Software Xero link saves time and money for small business retailers

Screen Shot 2015-08-06 at 7.46.57 amAs an authorised software partner of Xero cloud based accounting, Tower Systems is delivering time and money saving benefits to retailers using its POS software.

We link to Xero ourselves in our own retail businesses using our POS software. This provides us with accountant level experience, experience we are happy to share as part of the support services we provide to help retailers get more value from our software.

Jewellers, bike retailers, gift shop owners, pet shop owners, newsagents, firearms retailers, discount variety store owners and garden centre owners cal all benefit from the Tower Systems POS software / Xero link facility as it is available in channel specific software.

While we do link to MYOB and Quicken, the Xero link is our favourite because of the way Xero operates and how the company itself serves partnerships like ours.

Being able to draw on personal experiences makes a difference in POS software company support.

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Sunday retail management advice: live and be local

IMG_8799Thanks to smart tools in the Tower Systems POS software, our small business retail partners are able to connect with, promote and support local engagement in a variety of valuable and sustainable ways.

We are grateful for the opportunities to help small business retailers engage locally in this way.

From actively supporting local community groups to promoting local events to supporting local suppliers, the Tower Systems POS software is ideal for small and independent retailers who want to pitch a genuine local message.

A successful local connection requires strategic planning and consistent execution. This is where the various facilities in our software can help retailers – we offer multiple touch points and the certainty of consistency. It is a valuable offering on which our retail partners can count.

As part of the Tower AdvantageTM our local credential

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POS software helps small business retailers grow sales

Our sales are up by 15% year on year and I put much of that down to your loyalty software.

This is a real retailer sharing their results for the 2014/15 financial year.

We started using discount vouchers a year and a half ago and in the last twelve months we have seen the biggest sales surge in our history.

A deep analysis of sales and other data shows the valuable extent to which Discount Vouchers are changing shopper behaviour and attracting new shoppers.

We have a point of difference nearby competitors don’t have. We love it.

In this business they call the Discount Voucher a Thank You Voucher. This is one of many benefits in our POS software – retailers can call the vouchers what they want. They also set how the voucher is calculated and the products it can be redeemed for.

Retailers from many channels are growing their businesses thanks to our unique Discount Voucher facilities. retailers implementing them following our advice can do so at no cost to the business. They can bank on a commercial result that will deliver excellent bottom line results.

The Discount Voucher facilities live up to our promise: we’re here to help.

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How the Tower Systems Pet Shop software helps pet retailers

The Tower Systems Pet Shop software has been designed and developed here in Australia for Australian pet shops. It serves local needs, works with local suppliers and is more finely tuned to your business needs.

More than one hundred pet shops use our software in Australia.

We support the Pet Industry Association as well as several pet buying and marketing groups. This is our way of reinvesting in your channel.

Pet shop owners and staff play an important role in guiding us on enhancing our software. Each update we release contains enhancements made as a result of suggestions from the shop floor. We are grateful to our customers for helping us to create better software.    Mark Fletcher, Tower CEO. 0418 321 338.

What the Tower Pet Shop software offers you

From the sales counter to the back office, this software helps you structure your business to improve operational consistency, save time, more easily reorder and be more confident in your business decisions thanks to easy access to business data.

This is a Point of Sale system with excellent stock control, layby, shopper loyalty, business reporting and other facilities.

Take loyalty, using the Tower Pet Shop Software you can run a points based system, a discount voucher program or a buy X and get Y FREE program – the choice is yours. These options demonstrate a flexibility and power in the software pet retailers love. The choices put them in control today and into the future should the needs of the business change.

You can easily scan sales, track business by employees, record microchip details and reward shoppers thanks to a range of shopper loyalty options. Receipts can include product care information – offering another level of personalisation of customer service. EFTPOS payments can be done through a terminal connected to your computer and not on a separate phone line terminal.

This is Pet Shop Software through which you can expect to grow your business.

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Sunday retail management tip: leverage a point of difference on loyalty

11800610_722882817857496_9022396491198622984_n (1)More and more retailers are switching from the old school points based loyalty programs to our discount vouchers. They are finding the vouchers are driving more immediate and more valuable outcomes for retailers – they are driving a better bottom line. We are hearing new success stories daily.

It is thrilling hearing success stories of how businesses have switched from points to $$ loyalty offers. It’s exciting and invigorating hearing of small and independent retailers achieving excellent outcomes for their businesses and knowing that we have played a role in this.

This is our retail management tip today – chase a point of difference, leverage new age discount vouchers and stop using the old points based loyalty offers.

Retailers can call the vouchers what they like. They can also choose how the value on a voucher is calculated and what it can be redeemed for.

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Buy X get Y free facility in POS software helps retailers compete

The fresh Buy X get Y free facility in the Tower Systems POS Software provides with enhanced loyalty options when considering how to encourage shoppers to spend more.

This facility is particularly useful for habit based purchases, where shoppers purchase an item or a category of items multiple times in a reasonable period of times.

Several retail channels will benefit from the enhanced facilities including pet shops, newsagents, garden centres and convenience stores.

Developed in close consultation with retailers in several retail channel niches, this facility is already in active use thanks to wonderfully supporting customers in our beta release program.

The loyalty options in the Tower Systems software continue to evolve to provide flexibility to retailers keen to offer relevant pitches to their shoppers.

We are grateful to the guidance of customers involved in this latest project.

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Support for #smallbusiness #retail is vital for our POS software company

Screen Shot 2015-07-23 at 7.19.59 amAt Tower Systems we live our support for small business retailers every day from practical help we provide through our POS software to the business management assistance we provide through a host of free resources any small business retailer can access.

The new free small business retail marketing collateral we sent out last week has been a hit with businesses contacting us appreciative of these local targeted resources they can use to promote their businesses.

What does this have to do with POS software? Plenty we say as our POS software helps make retail businesses more efficient and smarter. The marketing resources help them spread their message wider than they otherwise might. The two work hand in hand.

We are grateful for the opportunity to serve small business retailers in a variety of ways.

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Smart POS software takes stock performance measurement and management to a higher level

We are thrilled with the feedback on a new report we are trialling in our POS software. Developed with a senior business consultant for a group of retailers in the high ticket price item space, this report provides an alternative view on inventory performance, a view we think many of our customers will find useful as they look to extract more value from their businesses.

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This latest report reflects further enhancement of the Tower Systems software along a path of continuous improvement and in response to customer requests.

Engaging our development team direct with customers is a most useful exercise for any software company.

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Another POS software training video from Tower Systems

Screen Shot 2015-07-22 at 2.59.19 amWe have launched another training video for retailers using our POS software. This new video is not your usual training – no, it highlights a new feature of the software, something fresh for all users. It provides a high level introduction from one of the architects of the new facility. All customers have been provided free access to the video and plenty have viewed it already. We are thrilled for such terrific engagement.

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Specialist pet shop software helps pet retailers drive traffic and sales

PetFlyerMarch2015Front_Page_1The Tower Systems Specialist Pet Shop Software grows in popularity among pet retailers large and small with new businesses signing up already this financial year.

The latest growth in numbers is being driven by the work Tower Systems has done to connect with pet shop suppliers for the provision of electronic invoices and other EDI related benefits.

Tower Systems supplies more independent pet shops with specialist pet shop software than any other software company.

Pet retailers use our software to manage sales and inventory and to market their products and services to drive return visits. They also use the software to underscore their local points of difference – the software helps easily achieve this.

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Using a fresh approach in loyalty to differentiate your retail business

While running a points based loyalty program is what most retail businesses using our POS software do, it is our Discount Voucher facilities that deliver the best results we are seeing.

In our own retail businesses we will report growth of 10% in the three months to June 30, 2015. Much of the success comes down to smart use of Discount Vouchers.

Using our POS software you can run a points program that looks and feels just like what the major supermarkets and department stores offer. It’s easy to setup. Your customers carry a professional plastic card with your brand. Alternatively, you can use Discount Vouchers.

Discount Vouchers don’t need a card – they print on receipts and offer an amount customers can spend right away. Our experience and the experience of hundreds of our customers is that Discount Vouchers drive faster and deeper engagement with the business – making a visit more valuable right away.

dvsthlYou can call the voucher anything you like and change this at any time.

You set the rules on how the value of the voucher is calculated.

You set the rules on what the voucher can be redeemed for.

You set the rules on how long a voucher lasts and whether you can go beyond this.

Male shoppers are more likely to spend the voucher immediately.

Many customers use the voucher to purchase items more expensive than the items in the initial purchase.

Customers see the voucher as cash, often commenting that they like this better than points. They like the transparency.

In our own retail experience where we compete with major retailers in a Westfield centre we have shoppers commenting they like our vouchers compared to the rewards programs of our competitors.

We are confident that our Discount Voucher facilities can help you:

– Get customers spending more in a visit.

– Bring existing customers back sooner.

– Attract new shoppers to your business.

– Drive impulse purchases at the sales counter.

Our POS software discount Voucher facilities have been developed for: pet shopsgift shopsjewellersbike retailersgarden centresnewsagentstoy shopsfirearms retailers and adult shops.

Our retail consultants can help:

  • NSW/ACT/TAS/QLD. Nathan Morrison. 0417 568 148.
  • WA/SA/NT. Tim Batt. 0401 833 917.
  • VIC. Mike Hill. 0423 848 482.

See our company website and our company blog for more information.

You also have access to Mark Fletcher, the owner of the company. His number is 0418 321 338 and his email mark@towersystems.com.au.

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More POS software training for the new financial year

Tower Systems has kicked off the New Financial Year with the launch of fresh POS software user training opportunities for retailers who partner with us.

The free online new training is genuinely new: fresh, new topics … designed to help retailers get more from their Tower Systems relationship.

Our customers can book in for the free training now from our website. We send an email with instructions on how to get online.

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Sunday retail management advice: use your POS software well

This advice seems simple, obvious – yet it is advice that must good POS software companies repeat daily. Here at Tower Systems we take this seriously we offer advice on how to use the software well, how to run a better business with the support of the software

Going beyond what is traditional in POS software support, Tower Systems helps its customers get more. Here are some of the ways retailers can use their POS software well:

  1. To track everything sold by item detail.
  2. To track all products returned.
  3. To manage gift vouchers.
  4. To run your Lay-By program.
  5. To create order for replenishment stock.
  6. To manage the employee roster.
  7. To track inventory theft.
  8. To track all sales.
  9. To stop employee theft.

This list is just a start on how to use your POS software well.  Too many retailers use their software as a glorified cash register and we don’t like that. There are plenty more ways retailers can use their POS software to run more efficient and valuable businesses.

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Small business retailers love the time saved with POS software cloud backup service

bupThe cloud backup service launched last year by Tower Systems is popular with retailers using our POS software. Backups are seamless, not taking any noticeable time thanks to the smart technology. The result is welcome double protection.

While Tower Systems has supported external and automated backup services for years, this new cloud-based service that offers excellent protection to users of our POS software.

Run on a subscription basis and backing up to the cloud real-time through the day, this is a comprehensive replacement of the old end of shift backup approach for small and independent retailers.

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Xero cloud based accounting promotes the Tower Systems POS software

Screen Shot 2015-04-15 at 1.26.18 amCloud accounting software company Xero features Tower Systems and its retail management software on the Xero website. This privilege is for software companies which have met compliance requirements set by Xero. Tower Systems achieved this status last year. Since then, we have worked with Xero on communication with small business retailers about the benefits of our Xero integrated POS software solution.

We have plenty of retailers using our software and our automated link to Xero … saving them time and money in the management of their financial records.

We use the Xero live and automated link for our own retail businesses and can speak to the benefits ourselves.

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Good news from a retailer switching to our POS software

Thank you for helping us switch to your software. I had no idea we could do what we are already doing with your software. For years I thought I had a good software program. The time saving alone pays for itself. Thank you.

We love feedback from retailers who switch to us as it encourages us to work even harder at leveraging our point of difference. This latest retailer to switch provided us with comprehensive insights into the weaknesses of the software they have switched from, insights we can leverage in our communication with other retailers in the channel.

Making good POS software is one thing. Guiding retailers to get the maximum commercial value from the software is something else. This is where Tower Systems excels.

 

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Sunday retail management advice: how to act local in your independent retail business

Independent retail businesses often seek local shopper support. This Lismore easily achieved if these businesses themselves act locally and love locally. Here are some of the many act local suggestions we have developed over years of supporting local small and independent retail businesses:

  1. Support local community groups through raising awareness and funds.
  2. Use your retail space to attract locals on local issues.
  3. Leverage your communication channels to support local issues and groups.
  4. Offer practical help to local school.
  5. Be engaged in local representation on councils and committees.
  6. Preference hiring local people.
  7. Seek out local suppliers.
  8. Offer local training opportunities to local school students.
  9. If appropriate to your business, seek out local artists.
  10. Participate in local markets.
  11. Welcome local groups to raise funds from out the front of your shop.
  12. Get your business name on local sports team clothing.
  13. Learn and tell local stories.

We have many other suggestions to help independent local retailers to better connect with their local community … helping our customers way beyond our software.

Tower Systems serves close to 3,000 retailers using our smart POS software.

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Smart vouchers on POS software receipts invite shoppers to return

Screen Shot 2015-06-08 at 5.53.01 amGetting a shopper to return to your independent retail business can be difficult, you need to embrace every opportunity possible. This is where POS software company Tower Systems can help – using our smart POS software you can include on the receipt a coupon or voucher for a variety of purposes including marketing, information, direct discounts or other promotional activity.

The voucher based marketing facilities in our software are being actively used in all specialist channels in which we serve.

It could be a simple discount on return, a promotion of a new service, a discount based what is in this purchase or an offer based on a future bulk buy.

The beauty of the voucher serving technology embedded in the Tower software is that it is flexible and available for use in the business without cost. This ensures that the independent retailers using it are not having to share costs with others. The benefits are as considerable as the flexibility of the service.

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