Hosted POS software saves retailers time and money

Tower Systems has a variety of users of its POS software running their businesses with software hosted off-site, shielding the retail locations from software updates and environmental management. The range of options is diverse for small to mid-size businesses.

With redundancy built in and configured for speed, the hosted solutions are proving to work well for retailers small and mid-size, networks of 10 and more stores as well as for small one and two location businesses.

Having the options well established and available and reference sites in place is vital for what is a new approach for many small businesses to consider. The approach taken by Tower Systems is one we have personal experience with and this helps in our explanation to customers of service levels and other factors they might want to consider.

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Tower Systems proud to fight for fairer treatment of small business newsagents

Newsagency software company is proud to have lodged a submission to a draft determination of the Australian Competition and Consumer Commission in relation to a trial of a new model of magazine supply.

Click here to download the Tower Systems submission.

Our submission is made as part of our commitment to help our customers and their colleagues – across a range of retail channels.

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33% of retail customers embrace reward me now opportunities in POS software loyalty offer

A retail expert from Europe speaking at a high-profile retail conference in Sydney last week declared traditional loyalty is dead, people want instant gratification. In the Tower Systems POS software retailers have the opportunity for instant gratification.

Data from a range or retail businesses using the Discount Voucher facilities within the Tower Systems POS software report 33% engagement on the day of issue. Most often, these customers are not regulars, they are infrequent visitors who look for opportunities to leverage the value of the reward in that visit.

Tracking shopper behaviour we can see that those spending the reward tend to spend equal to or more than the initial purchase value. A further 20% spend on a third item or basket, further extending the value of the reward.

We are thrilled to see retailers enjoying double digit year on year growth as a result of their use of the Discount Voucher facilities. The voucher reports, sales data and business P&Ls we see show this approach is profitable and valuable for the longer term prospects of the business.

The Discount Voucher facilities fit with the model of loyalty promoted by the recent retail experts speaking in Sydney.

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POS software company helps small business retailers connect with the community

Screen Shot 2015-03-26 at 1.08.19 pmTower Systems has released additional marketing collateral for free use by any small business retailer. Available from the company’s website without the need for a log-in or password, this latest collateral reinforces the local community connection of independent small businesses.

Developed in hour by our own designer, this collateral is designed to offer retailers options through which they can better connect with their local community – through social media, online, in print and elsewhere.

The marketing collateral is offered without strings and for free.

This is another way POS software Tower Systems helps businesses and lives its motto: We’re here to help.

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POS software company helps retailers respect Easter

Easter is an unusual season in retail in Australia. There are religious observances to respect, the fun for kids with which to engage and chocolate to sell for people who love Easter chocolate.

Thanks to terrific analysis tools, retailers using the Tower Systems POS software are able to serve a variety of needs. Messages on receipts can be tailored to customers based on the items being purchased. This allows for different messaging appropriate to products purchased.

Another assistance for retailers relating to Easter is the ability to easily compare Easter seasons year on year. Thanks to date flexibility in reporting it is easy to compare Easters even though the season occurs at different times in the year. Easter is one season where past behavior can guide planning for the next year. At Tower Systems we help with this analysis for any customer wanting us to.

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Sunday retail management advice: cut keystrokes, cut mistakes

Every keystroke using POS software at the counter is a possible mistake. Eliminating keystrokes at the retail counter ought to be mission critical for retailers.

The fastest way to sell is to scan a barcode. If that is not appropriate for a product, you need alternatives appropriate to the product, the frequency of sale and the traffic flow of the business.

Our retail management software offers options via which you can sell for the fewest number of keystrokes possible. Whether the items are high end jewellery selling for tens of thousands of dollars, a collectible piece, a magazine or pet food, we have rapid and accurate sales recording options to suit.

In one case recently we showed a retailer how they could eliminate close to 1,000 keystrokes. That is 1,000 possible mistakes eliminated, time sale and business performance and efficiency approved.

Look at your keystrokes on any given day and consider whether you could benefit your business by eliminating keystrokes.

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POS software offers small business retailers choice on loyalty

There is loyalty software and then there is loyalty software. The Tower Systems approach to loyalty software in its POS software for small business retailers is broad, flexible and shopper-focussed.

With options from the more traditional points based approach through to an immediate benefit engagement offer and the ability to blend the two, the Tower Systems software provides retailers with tools they can use appropriate to local needs.

Feedback from retailers using the Tower Systems loyalty facilities is thrilling. Stories of growth, shopper engagement and terrific bottom line results. This really excites us.

While many businesses like points based programs, evidence indicates the immediate benefit engagement offer is more valuable in many retail situations. The results on a P&L and elsewhere in business reporting are compelling.

Beyond the software, Tower Systems is engaged with its retail partners to help them choose the right mix of loyalty offers which work best in their circumstances.

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Using POS software to help small business retailers and their suppliers help each other

Tower Systems has commenced another project to help a group of small business retailers to connect electronically with a supplier – through our POS software.

Building stronger ties between retailers and suppliers is a key objective for Tower Systems as through this it can help small business retailers save time and reduce inventory investment. Suppliers benefit through reduced labour costs for serving their retailers.

The Tower technology plays several roles. These roles are tailored to the needs of partnering suppliers and retailers. The detail is usually quite unique as experience has shown that connecting suppliers and retailers is not a one size fits all approach.

We have been able to draw on experiences from one particularly engaged retail channel to help in others. Having the runs on the board helps us to show what can be achieved for all stakeholders.

We are not being specific about this latest project here for commercial reasons.

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POS software helps small business retailers with cloud backup option

bupThe cloud backup service launched last year by small business retail management software company Tower Systems is proving to be popular with retailers. The backup process is seamless, not taking any noticeable time thanks to the smart technology engaged. The result is double protection offering peace of mind to small business retailers.

While Tower Systems has supported external and automated backup services for years, this new even more hands-off cloud-based backup service that offers excellent protection to participating small retail businesses users of our POS software.

Run on a subscription basis and backing up to the cloud real-time through the day, this is a comprehensive replacement of the old end of shift backup approach for small and independent retailers.

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Free roster software for small business retailers

Screen Shot 2015-03-26 at 3.07.02 pmTower Systems has launched free roster cloud-based roster software developed specifically for small business retailers.

This easy to use platform is serves single location and multi location retailers. It offers a variety of tools and helps retailers with budgeting to drive a better labour cost outcome.

The new employee roster software for retailers is another enhancement from Tower Systems, delivered at no cost to its customers – demonstrating innovation in a practical and no cost way.

This is another way we live up to our motto: We’re here to help.

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Why retailers replace VEND with POS software from Tower Systems

We love replacing the VEND software in a retail business with our POS software. While people make the switch for a range of reasons, the key benefits we offer are a depth of engagement with selected specific retail channels, the ability to deal direct deeply within our business, excellent mature reporting and a lower total cost of ownership.

While we see a place for VEND in some retail businesses, in our specialist retail markets there is no substitute for channel specific software backed with channel specific knowledgable support.

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Discussing the future of retail

touchThe CEO of Tower Systems is today participating in a retail forum in Sydney hosted by Touch and featuring a range of speakers from around the the world and representing businesses such as 7-Eleven, Amazon and others.

In addition to gaining retail insights from presentations we are tapping into valuable networking opportunities with others engaged in supporting retailers. the case studies so far are fascinating.

Tower Systems is a partner of Touch and offers its suite through the Tower software.

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More free POS software training helps small business retailers leverage technology

Small business retailers are loving the consistency of our free live training workshops. That they can participate interactively in the sessions without having to leave home or their business is a bonus.

The investment by Tower Systems in regular professional training is further evidence of the practical help we provide week in week out for our community of small business retailer customers.

Here are some of the POS software training topics we will be covering in coming weeks:

  • Using Targeting Marketing in Retailer
  • Reports that will change your business
  • Getting Ready for EOFY
  • Stocktaking Made Easy
  • Retailer software settings you will be shocked you have access to.
  • Using the Honeywell PDE Scanner
  • Free Up Cash in Your Business Today
  • Getting Ready for EOFY

This training is in addition to the free one on one training we offer our customers at times to suit their schedules.

Training is vital in valuable use of POS software. Tower Systems provides access to this training long after the software is installed.

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The difference between small business POS software companies

POS software companies which focus on the small and independent retail sector are different in many ways. From the software itself through to customer service, differences abound.

Retailers considering POS software need to compare carefully, they need to compare for themselves. Don’t believe what you are told – ask for proof, especially if it a claim about a competitor.

One POS software company recently made a claim which was not true and had the retailer not sought out information for themselves they could have made a purchase decision based on a lie.

Here at Tower Systems we are transparent and open business. We prove our customer service commitment through these touchpoint which we have offered and supported for years:

  1. An online library of more than 130 training videos.
  2. A searchable knowledge base with hundreds of articles.
  3. Weekly free training workshops.
  4. Free one on one training.
  5. Regional user meetings.
  6. Saturday office-based support.
  7. Local capital city phone number support.
  8. A documented escalation process.
  9. Easy access to senior management.
  10. Everyday help for independent small business retail.

We love opportunities to show what we can do on the table next to any other software. Such a function by function comparison is valuable to all concerned.

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POS software company supports local retailers and local communities

TOWERShopLocal_Page_6-1POS software company Tower Systems is releasing a range of promotional collateral for use by any small local retail business in promoting the shop local message. This collateral has been created for any type of retail situation where local connection with the local community is important to the business and the community.

This artwork is available at no cost to any retailer. The company has not included it’s logo on the artwork so as to not pull focus.

What does this have to do with POS software? Plenty. Tower Systems believes in helping in any way it can to encourage, guide and facilitate stronger and more valuable locally owned retail businesses.

While Tower Systems invests in enhancing its POS software for its customers and in its support team to provide timely and professional advice, it also invests outside the squall to help its customers in a more whole of business way.

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Sunday retail management advice: don’t pay too much for POS software support

Here at Tower Systems, paying annual software support is optional. We want our POS software customers to pay to access support because they value it rather than because it is a tax imposed which must be paid for them to access the software.

Our support fees are transparent and consistent.

If you use other POS software, before you pay your bill check what others are paying. In one case recently one business was paying around $1,000 while another nearby using exactly the same software purchased at the same time was paying over $3,000. The second business was being grossly overcharged.

One way you can save money on POS software support is by shopping around.

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POS Software customer: I couldn’t have done it without you

A retailer on winning a major award in their retail channel called out to Tower Systems people at the event when receiving the award saying:

I couldn’t have done it without you.

Then, to the room they said:

When I needed help, Tower was there. When I need to understand my business Tower was there.

We take helping our customers seriously. from providing useful and valued software to wonderful and practical support to business advice and guidance. We’re more than your average software company because we’re here to help.

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POS software drives retail sales

One of our POS software team members this week saw first hand the value of the latest loyalty facilities in ur software in a business which switched from MYOB to us and from a points based loyalty system to our $$$ based front end loyalty solution. Here is their story:

I popped in to see a client who swapped to our software late last year from MYOB, they were doing a points based loyalty system before, and changed to our discount vouchers on launch of our software.  The result is excellent sales growth. This is a good report to show you can still get engagement of vouchers, even at low customer numbers and low values.  Average voucher issued was $2.06.

We love hearing stories like this as they reflect on our value proposition of helping our customers. While we help in many ways, it is through the loyalty offer where we see excellent business growth results.

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Retailers love FREE POS software training

Retailers love the free training opportunities from Tower Systems. They book out sessions. We add more. They book those out. The business management sessions are very popular – sessions where we offer business management training outside what is usual for a POS software company.

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This is the message we love – FULLY BOOKED. The training on loyalty options will excite those attending we are sure.

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New POS software stock files available

Tower Systems has tested and loaded the following stock files for its customers:

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POS Software company supports shop local promotion for small business retailers

LocalPosters2015_Page_3POS Software company Tower Systems is helping small and independent retailers to promote the support of local retailers through an innovative campaign of collateral created by the company for its retailers.

We are thrilled to be investing our creative resources in support of our retailer partners in this way.

This latest artwork is part of a series we have developed in-house through our amazingly creative marketing team to give our retailers different voices and platforms through which to pitch their shop local credentials.

This is another Tower AdvantageTM.

The free marketing collateral will be released next week.

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Tower Systems helping newsagents and their suppliers

Tower Systems is in the middle of hosting a series of newsagency supplier forums up the eastern Seaboard of Australia – to provide suppliers with an opportunity to discuss the newsagency channel and to explore how to list the level of engagement.

These free sessions are running well with plenty of supplier engagement among a diverse group of industry suppliers.

This is another way Tower Systems is investing in the newsagency channel.

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Jeweller software company on why local jewellers matter

Jeweller software company Tower Systems is supporting local and independent jewellers with a campaign of encouragement which taps into the real value of small business retailers, like jewellers. This campaign is another way Tower Systems invests in the jewellery retail channel outside of creating excellent jewellery business management software.

Right here, in this campaign, is another example of the Tower AdvantageTM evidence of how we invest in making a difference in and for our small business customers like jewellers.

Local jewellers matter.

Choosing the right jewellery relies on professional advice and there is no better place for professional advice on jewellery than your local independent jeweller.

While the mass retailers spend a lot of money pitching deals, local jewellers have a bigger, deeper and more valuable connection with the local community. Their specialist knowledge and careful buying gives you access to products and services you can trust.

When it really matters, the local specialist services of a good local jeweller beat big businesses or online businesses every time.

Your local jeweller employs local people. Those people have local knowledge. You can build a relationship with them and shop with them through a range of life occasions. You can trust their advice. You’re a friend, not another shopping basket through the door.

Buying from a local jeweller, someone whom you can trust, is better for the customer, better for the community and better for your loved-ones.

This is why local jewellers matter.

Local jewellers employ people who love jewellery. They can enhance the experience with advice and other services. They share your passion. Your purchase is part of their passion.

Big businesses and online businesses probably don’t know who you are. Your local jeweller staff will know you and your area. They can tell you where they products.

At your local jeweller you are greeted with a smile and a handshake. Personal service means a lot, especially if your purchase is important to you.

Here at Tower Systems we are proud to support local jewellers with local Australian software designed specifically for them to help them provide a more valuable shopper experience. We encourage you to shop local when buying jewellery.

The Tower Systems jeweller software is now the most widely used jeweller specific software in Australia.

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