The POS Software Blog

The POS Software Blog

News from Tower Systems about locally made POS software for specialty local retailers.

Latest stories

Retail business advice: not all website traffic is useful traffic

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Oh wow, look at the huge traffic to my website, aren’t we amazing to achieve this!

We see too many small business retailers fall into the trap of chasing website traffic to achieve a big number. They think traffic is what matters. Okay, it may make one feel good. You can’t bank traffic though. All you can bank is business transacted.

The internet is a transparent place. Plenty of us can see the traffic websites get if we pay to access the price professional data access services. This access to data helps us understand traffic value, not only for our website but for others … for clients for whom we build websites, for competitors, for any website we like.

Business owners should analyse their website traffic carefully, to understand what brings visitors to their website. They need to track the traffic through to transactions for the business as it is these transactions that matter.

A website we were looking at recently achieved a significant spike in traffic. 30% of their traffic is now coming from outside Australia. They only sell to Australia. 66% of their Australian traffic is for keywords they have targeted solely for traffic, keywords that have nothing to do with what they sell.

The first keyword relates to their business accounts for 3% of their total Australian online search traffic. The traffic count itself has not changed in a year.

The website traffic growth they have chased and won appears to have no actual commercial value for the business.

Our advice to local small business retailers is to chase valuable traffic over volume every day. Five visitors spending moment with you is far more important that five hundreds visitors and only one spending with you. While the five hundred may give you bragging rights to anyone who cares to listen, those five hundred visitors do not put food on the table.

Understand what brings people to your website and tune the content of your website to achieve what you want for your business. Tune is a good word here since you can tune your website to achieve what you want.l Anyone can.

Online, slow and steady wins the race when it comes to content curation in pursuit of commercially valuable website traffic. You can bank on it.

Tower Systems builds beautiful websites, Shopify websites, Big Commerce Websites, connected to POS software, for local small business retailers. Here are some we have delivered recently:

We have built hundreds of live websites for many different retailers. This experience, and the experience with our own websites helps us create there advice we provide in blog posts like this.

Half price POS software for op. shops. charity shops and community enterprises

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Op. shops, charity shops and community run shops benefit from software made for their needs and software priced in a way that reflects the good they do in the community.

Tower Systems is grateful to serve these not for profit retail; businesses with a 50% discount off our usual pricing while providing access to the software and full kit of support service.

Op. shops, charity shops and other community run retail businesses have unique needs such as easy to learn for volunteers, the ability to track and sell items that are not barcoded, the opportunity to price by different categories and the ability to serve community members with discounted or free product while still tracking product movement.

Our charity shop softwares op. shop software and community enterprise software manage this for these organisations. Plus, the software can connect to deputy and others for rostering, Xero and others for accounting and many different banks for easy to use and manage EFTPOS.

It also offers the opportunity of different pricing for members of the community group as well as offering fund raising opportunities from within the software.

Here at Tower Systems we are grateful to serve many charity related businesses with our op. shop and related POS software.

Our offer of a half price solution is genuine, it’s part of our giving back commitment.

Here is some of what our charity shop, op. shop and community enterprise software offers:

  1. Easy shopper loyalty.  While the software offers a loyalty points system, we have found the cash-off approach in our loyalty tools works better in local retail. People understand money. A receipt showing an amount they can save on their next purchase gets, usually, at least 20% of people spending more that visit.
  2. Manage inventory your way. You can sell by barcode, products code, department, category within department, price point. You can sell, measure and report at the level point appropriate to your needs.
  3. Easy to learn. We have found that in community enterprises easy to learn / easy to use really does matter. Volunteer turnover makes this essential. We can record training specific to your needs and make these videos available for future volunteers.
  4. Secure. You can lock down parts of the software to secure them for management access only.
  5. Check and balances. This software guides processes. It also provides hidden tracking so you can investigate should the need arise.
  6. Club / group marketing and support. Leverage clubs and community groups with offers and pricing just for them.

Let us know about your needs. We’ll be sure to let you know if we are not a good fit.

See our Tower Systems POS software for produce and rural supply businesses

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The needs of produce and rural supply businesses are not the same needs of many traditional retailers. Traditional POS software is unlikely to suit their needs.

The Tower Systems POS software for rural supply and produce businesses is widely used in these types of businesses. This considerable customer base helps to continue to evolve the software to meet the ever emerging needs of the channel.

We have collaborated closely with many businesses like yours, who have helped us refine and enhance our software. Here is some of what we have developed based on their valuable feedback:

1. Dispatch management tools: Effectively manage multiple trucks and deliveries per truck, ensuring smooth logistics for your business. Integration with Allotrac takes dispatch management to the next level.

2. Loyalty marketing: Engage and retain customers with a loyalty program that helps you build lasting relationships and increase sales.

3. Bulk material tracking: Easily track purchasing raw materials in bulk and the mixing and packaging of your own end products.

4. Local produce use and care information: Enhance customer experience by providing care information.

5. Flexible selling options: Sell products by weight, length, and even fractions, accommodating the diverse needs of your customers.

6. Weatherproof product labels: Ensure your product labels withstand outdoor conditions, providing clear and legible details for customers.

7. Integrated roster options: Seamlessly integrate with Deputy, Tanda, and Planday, simplifying employee scheduling and management.

8. Digital receipts: Offer your customers the convenience of digital receipts through Slyp, reducing paper waste and enhancing the experience.

9. Comprehensive quote and invoice management (refreshed in January 2024): Streamline quote processes and nurture accuracy and efficiency.

Using the Tower Systems POS software, AIRR members need never enter an invoice again. Our POS software accepts AIRR and other major supplier electronic invoices. We offer plenty of other time saving integrations too.

Thanks to support from close to 200 produce / farm supply / stockfeed businesses using our software, we have released a major update with significant enhancements in the quotation area of business.

This is on the back of a huge update months ago in dispatch management.

Our software handles so much: tracking inventory in ways unique to produce / farm supply businesses, managing delivery within the software or integrated with Allotrac, importing supplier invoices, repairs management for those that organise this, sell by fractions, sell by length or weight, track product variants, special customer orders, tracking customers purchase history, reducing employee and customer theft and more.

We help you target market to customers based on past purchases.

Aussie made and supported POS software for fabric and haberdashery shops enhanced

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Fabric shops are more than just retail spaces; they’re havens for those who love to sew. Whether you’re crafting beautiful clothes for family and friends or building a thriving business, a well-equipped fabric shop can provide the tools and inspiration you need.

Our Tower Systems POS software for fabric and haberdashery shops is designed specifically for fabric and sewing shops, offering features that cater to the unique needs of these businesses. From managing fabric sales by length or weight to tracking customer loyalty, our software helps you streamline operations and grow your customer base.

These businesses are local, often small and typically family owned. This describes our customer base – we specialise on local family owned and run businesses. We are grateful to 3,500+ of these businesses for being our customers. Our localness and their localness combine to be of mutual service.

Here are some of the features of our software for sewing, fabric and haberdashery shops:

  • Accurate and Efficient Sales: Sell fabric by length, track inventory, and ensure accurate pricing to avoid errors.
  • Data-Driven Insights: Gain valuable insights into your business performance, identify trends, and make informed decisions.
  • Customer Loyalty: Encourage repeat business with subtle loyalty programs and personalised offers.
  • Online Sales: Expand your reach by integrating your POS with a Shopify website and selling fabric online. We have excellent examples of delivering this.
  • Pre-Orders and Layby: Offer flexible payment options to accommodate customer preferences.
  • Repair Management: Track and manage repairs to ensure customer satisfaction. Whether you repair in-house or externally.
  • Community Engagement: Foster a sense of community by supporting clubs and collectors.
  • Special Orders: Handle special requests efficiently and capture revenue in advance.
  • Fabric Care Information: Provide customers with essential fabric care details on receipts.
  • Serial number tracking – useful if you sell sewing magazines.

Inventory is a significant investment for fabric shops. Our software helps you manage it effectively by tracking products from the moment they arrive to the time they’re sold. With detailed inventory reports, you can monitor stock levels, identify slow-moving items, and optimise your purchasing decisions.

Here at Tower Systems, we’re committed to providing tailored solutions for fabric and sewing shops. Our software is designed to enhance your business operations, increase efficiency, and improve customer satisfaction.

We’re proud to support local businesses and appreciate the valuable feedback we’ve received from our customers. If you’re looking for a POS system that understands the unique needs of your fabric or sewing shop, we invite you to learn more about Tower Systems.

New features in major POS software release from Tower Systems

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We are grateful to our customers for their support through the beta release of a major software update that is out now. here are some of the many features in this awesome update:

Tagged/Kitchen Dockets

We’ve introduced new dockets that can be printed to designated printers for specific items, perfect for specialized areas like Kitchens, Baristas or bulk landscape supplies. Additionally, you now have the option to require an order number for each sale, which will then be printed on all receipts. To Setup the Tagged docket printing please follow the advice.

POS Picking Slips

This new feature allows you to generate Picking Slips directly from the POS screen for sales. This enhancement simplifies the order fulfillment process, streamlining your operations.  Once a sale is completed, using the previous sales screen simply click the Pick Slip Button.  To enable this feature you will need to update your mapping.

POS Notes per line item

You can now add specific notes to individual line items in the POS screen. Whether it’s a reason for a discount or details of an alteration, these notes will appear in the POS grid and on customer receipts, providing better clarity and documentation. This new functionality works brilliantly with the new tagged dockets/kitchen printing allowing you to record an alteration to a item, like removing beetroot from a burger.  To add notes to items please follow instruction in our knowledge base.

Quote & Invoice Management – Proforma Payments

Proforma Invoices: We’ve enhanced the Proforma Invoices to provide detailed itemisation of customer payments. The report now includes the current outstanding balance at the time of printing, giving you a clearer view of payment status.

Rich Text Web Descriptions

Introducing an easy-to-use visual editor for your web descriptions! Now, you can effortlessly add bold text, underlines, numbering, bullet points, colours, and even insert tables. All your formatting choices will seamlessly translate to your web platform, giving you greater control over how your content is presented online.

Visual Deck

We’re thrilled to introduce a new near real-time sales reporting platform! With Visual Deck, you can monitor your store’s sales data from anywhere, without needing to remote into your store. Customize your dashboard tiles to focus on the key metrics that matter most to your business. Additionally, you can now generate weekly and monthly review reports, ensuring you’re always up-to-date on your business performance.

Tower Systems supports Australian music instrument retailers and repairers

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At Tower Systems, we understand the unique needs of Australian music shops thank to the insights from existing customer sin this space. Their expertise has been a terrific help.

Our music shop POS software is designed to streamline operations and help retailers grow their business. Whether you sell instruments, sheet music, or offer lessons we have the tools to support your success.

Here are some of the features of our music shop POS software:

  • Easy to use and capable stock management: Track instruments, accessories, and sheet music with ease. Manage serial numbers, secondhand goods, and special orders.
  • Customer Relationship Management: Nurture customer loyalty with features like loyalty programs, service reminders, and personalised communications. You can capture details to make targeted marketing easier.
  • Point of Sale (POS) Solutions: Streamline sales processes with our user-friendly POS system, including integrated EFTPOS and Xero integration.
  • Online Sales Integration: Sell your products online through Shopify integration, expanding your reach to a wider customer base.
  • Repair and Service Management: Efficiently manage instrument repairs and servicing, including quotes, tracking,and customer communications.
  • Flexible Deployment Options: Choose between cloud-based or on-premise solutions to suit your business needs.

Here’s why we think we are worth considering:

  • Our software is developed and supported locally, ensuring a deep understanding of your business needs.
  • Our dedicated support team is available to assist you with any questions or issues.
  • We only serve local small businesses. No one big business dominates us.
  • Customise your software to match your specific workflows and preferences.

Now, here are some questions we get asked about us and our music shop POS software:

  • How do I contact your support team? You can reach our Australian-based support team by phone or email. Call us and a human answers.
  • Can I run the software in the cloud or on my desktop? Yes, we offer both cloud-based and on-premise options.
  • Is there a lock-in contract? No, you can cancel your rental at any time with no long-term commitment.
  • Can I offer discounts to specific groups or customers? Yes, our software allows you to create custom discounts and promotions.
  • Can I track sales for fundraising purposes? Absolutely, you can track sales to specific groups or organisations to support fundraising initiatives.

Join the many Australian music shops that trust Tower Systems. Contact us today to learn more about how our software can help you streamline your operations and grow your business. We’re on 1300 662 957 or sales@towersystems.com.au.

Firearms dealer software can help firearms dealers capture and manage data for a national firearms register

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Tower Systems has lobbied federal and state governments about using local Aussie made Firearms dealer POS software as a data capture point for the proposed national firearms database.

Being well established in serving Australian firearms dealers with or POS software and already working the compliance space when it comes to tobacco products, other age check products and integrated lottery transaction sales, we are well versed in compliance work.

Back in 2022 we did work on the national firearms register proposals, writing to politicians.

We support the creation of a National Firearms Register.

We make software for small business authorised firearms dealers and a key challenge we have encountered over the years is the differences in states and territories as to gathering and maintaining records of firearms and ammunition purchases.

A national database that software like ours and that made by other software companies could link to would significantly improve efficiency in local firearms businesses. It would also provide accurate data from the point of purchase.

While we collect the data today, what happens with it from there is broken because of the broken approach in states and territories.

I have written to federal, state and territory ministers several times over the years about this and have failed to progress the matter.

Action on this would be most welcome.

We have also been in contact with many organisations that have an interest in the establishment of a national firearms registry.

We are grateful to our existing community of firearms dealer customers who have helped us with a swag of enhancements for your type of business.

  • Easier record keeping with serial number tracking of items sold.
  • Ensure compliance with structured age checking.
  • Easily handle special, one-off, customer orders.
  • Sell accurately by weight or measure – by whole numbers or fractions.
  • Leverage your knowledge, pass it on through structured opportunities.
  • A shopper loyalty program that works for your type of business.
  • Club pricing profiles. Set pricing rules based on customer type.
  • Differentiate with informative receipts.
  • Selling items bundled together makes price comparison hard.
  • Track who sold what.
  • Save time by importing electronic invoices.
  • Cut mistakes with integrated EFTPOS.
  • Cut accounting and bookkeeping fees with the Xero integration.
  • Sell online with a direct e-com links.

Our Aussie made and supported POS software for firearms dealers is well established and widely used in retail businesses as well as sports shooter organisations.

Surge in newsagency software customers for Tower Systems

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The Australian newsagency industry has undergone a remarkable transformation in recent years, driven by technological advancements and changing consumer habits. At the forefront of this evolution is Tower Systems, a leading provider of point-of-sale (POS) software tailored specifically for newsagents.   And boy, are we having a year.

In 2024, Tower Systems has witnessed a surge in the number of Australian newsagents adopting its industry-standard software. This significant growth is a testament to the software’s ability to address the unique challenges and opportunities faced by modern newsagents.

Most of our new customers have switched from other software. There is certainly a consolidation going on in the newsagency software space.

Tower Systems’ newsagency software offers a comprehensive suite of features designed to streamline operations and enhance efficiency:

  • POS Functionality: The software provides robust POS capabilities, including sales transactions, customer management, inventory control, and reporting.
  • Magazine Retail Sales: Tower Systems excels in managing magazine retail sales, from stock control to customer loyalty programs to supplier integrations.
  • Magazine Putaways: The software supports magazine putaways, allowing newsagents to sell in-store subscriptions.
  • Online Sales: Tower Systems integrates seamlessly with online platforms, enabling newsagents to expand their reach and offer convenient online shopping options.
  • Product Returns: The software handles product returns efficiently, ensuring accurate tracking and refunds.

As the Australian newsagency industry continues to evolve, Tower Systems is committed to providing solutions that meet the changing needs of its customers. Some of the key trends driving the demand for Tower Systems’ software include:

  • Digital Transformation: Newsagents are increasingly embracing digital technologies to improve their operations and customer experience. Tower Systems’ software offers features such as online ordering, e-commerce integration (Shopify, Bg Commerce, Magento, Woo), and digital marketing tools to support this trend.
  • Customer Experience: Providing exceptional customer service is a top priority for newsagents. Tower Systems’ software helps newsagents build stronger customer relationships through loyalty programs, personalised recommendations, and efficient service.
  • Inventory Management: Effective inventory management is crucial for maximising profits and minimising losses. Tower Systems’ software offers advanced inventory tracking and forecasting tools to help newsagents optimise their stock levels.
  • Compliance: Tower Systems’ software ensures compliance by providing built-in features for managing GST, reporting requirements, and other industry-specific obligations.

With over 1,800 newsagency businesses in Australia now using Tower Systems’ software, the company has built a strong reputation for reliability, innovation, and exceptional customer support. Satisfied customers consistently praise the software’s ease of use, comprehensive features, and ongoing support services.

As the Australian newsagency industry continues to evolve, Tower Systems remains committed to providing cutting-edge solutions that empower newsagents to thrive in a competitive market. By investing in Tower Systems’ software, newsagents can improve their efficiency, enhance their customer experience, and drive growth in their businesses.

We are so grateful to so many newsagents for their support.

Pet Shop Software on show at AusPet Expo Today in Melbourne

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Tower Systems is grateful to be the only pet shop software company exhibiting at and supporting the AusPet Expo this week. We are setup here at the Hyatt exhibition facility in Essendon with a range of other pet shop suppliers.

It’s engagement at industry events like this over the years that positions us as the industry standard software for pet shops.

From tracking pet care treatment timing like worming to celebrating pet birthdays to sharing specialty care and use information relating to products you sell, out pet shop software is a perfect front of store and back office tool that helps you serve your pet loving customers.

  • Save time with electronic invoices from suppliers.
  • Differentiate with you. Share your product use and care information.
  • Track pet microchip numbers.
  • Track worming and other date-based treatments for customer reminders.
  • Easy special customer orders. Smart track and notify of orders.
  • Club and group pricing. Set pricing rules based on customer type.
  • Use tags to get a fresh perspective, side-view, on stock performance.
  • Business differentiating loyalty. Stand out from the crowd. Drive sales.
  • Multi buy pricing – like a coffee card – to drive loyalty.
  • Make money from pre-orders – Easily pre-sell before release.
  • Differentiate with bundles. Make price comparison hard.
  • Track who sold what.
  • Say goodbye to LayBy – with integrated buy now pay later options.
  • Market to customers based on past purchases.
  • Cut accounting and bookkeeping fees with integration to Xero and others.
  • Easily sell online with a direct to Shopify link from your POS software.

The Tower Systems pet shop software continues to evolve, with regular updates based on user suggestions. The latest update was released last week and it is delivering terrific enhancements that help pet retailers expand the reach of their businesses.

I am with AIRR, can I load their catalogue into the software? Yes.

I am with Indepet, can I load their catalogue into the software? Yes.

Can I record the microchip numbers for family pets? Yes.

Does the software work with and easily load supplier provided electronic invoices? Yes, including: Airr, Eastern Distributors, Premier Pet, Master Pet, Kongs and Pet Pacific.

If you are visiting AusPet in Melbourne this week, say g’day.

POS software for retailers in Papua New Guinea

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We’re proud to serve retailers in Papua New Guinea with our cutting-edge Point of Sale (POS) software. As an Australian company, we here at Tower Systems understand the unique needs of businesses in Papua New Guinea and have tailored our software to meet their specific requirements.

Our POS solution is designed to cater to a wide range of industries, including jewellers, garden centres, bike shops,bookshops, pet shops, toy shops, fabric shops, and more. With our user-friendly interface and comprehensive features,businesses can streamline their operations, enhance customer service, and drive sales growth.

One of the key advantages of choosing our POS software is our dedicated support team. With time zones that align closely with Papua New Guinea, we are able to provide timely assistance and resolve any issues promptly. Our team has extensive experience working with local businesses, ensuring that we understand the nuances of the Papua New Guinea market and can offer tailored advice.

Call us and a human answers.

To ensure that our clients get the most out of our software, we provide comprehensive training. Our one-on-one live training sessions are customized to meet the specific needs of each business, ensuring that retailers are equipped with the knowledge and skills to use the POS software effectively. In addition to live training, we offer a vast library of video tutorials and text-based articles in our knowledge base, providing 24/7 access to support resources.

Our POS software users in Papua New Guinea have access to a wide range of features, including [list of key features].This comprehensive suite of tools enables businesses to manage their operations efficiently, from inventory control and sales tracking to customer relationship management and reporting.

We are committed to providing exceptional customer service and ensuring that our clients’ needs are met. To facilitate the sales process, we offer personalized demonstrations of our POS software. These demonstrations are recorded and can be shared within the retail business, allowing all stakeholders to evaluate the software’s suitability before making a decision.

By choosing our Tower Systems POS software, Papua New Guinea retailers can benefit from a reliable, efficient, and user-friendly solution that is designed to help them succeed in today’s competitive market.

Self Checkout Made for Local Independent Small Business Retailers

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The self checkout POS software solution from Tower Systems helps local small business retailers offer a labour, time and space efficient solution to many different types of specialty retailers.

This software is designed to help small business retailers provide a more efficient and convenient checkout experience for their customers. The software is easy to use and can be installed on a variety of hardware platforms. Tower Systems is a company that has been providing POS solutions to small businesses for over 20 years. They are committed to providing their customers with the best possible products and services.

The self checkout POS software from Tower Systems is a complete solution that includes everything you need to set up and operate a self checkout station. The software is based on the company’s popular POS software solution.

It’s easy to use. Customers simply scan their items and then tap their card to pay. The software automatically calculates the total and prints a receipt. The software can also be used to issue loyalty points and coupons.

There are many benefits to using the self checkout POS software from Tower Systems. Some of the benefits include:

  • Increased efficiency: Self checkout stations can help you reduce checkout lines and improve the overall customer experience.
  • Reduced labor costs: Self checkout stations can help you reduce your labor costs by freeing up your employees to focus on other tasks.
  • Increased sales: Self checkout stations can help you increase your sales by making it easier for customers to shop and pay.
  • Improved customer satisfaction: Self checkout stations can help you improve customer satisfaction by providing a more convenient and efficient checkout experience.

The self checkout POS software from Tower Systems is a great solution for small business retailers who want to provide a more efficient and convenient checkout experience for their customers. The software is easy to use and can be installed on a variety of hardware platforms.

Tower Systems is grateful to serve more than 3,750 local small business retailers in Australia, New Zealand, Papua New Guinea and elsewhere. We are committed to providing local small business retailers with the best possible products and services.=

Analysing Retail Trends: Insights for local small business retailers the Remainder of 2024 and Beyond

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Analysing data from numerous retailers across various settings, we’ve identified several trends that may be beneficial to others as we navigate the final four months of 2024 and beyond. Tower Systems is pleased to share these local small business retail insights.

Product Trends

  • Relaxing Products: The jigsaw surge from during the pandemic has resurfaced. Sales are up and smart retailers are doing well. Likewise, there is growth in other brain related products and activities such as: adult colouring, art and craft, journaling, cross-stitch, knitting, games, and art. Smart retailers are not only selling these items but also providing opportunities for customers to connect with others engaged in these activities.
  • Nesting: This category has experienced a valuable uptick this year. Nesting products include candles, diffusers, essential oils, rugs, cushions, homewares, pets, cooking items, and related products.
  • Tactile Products: We’ve observed a surge in cuddly products, such as plush toys, pets, rugs, blankets, pillows, and similar items. Fitting under the sensory category this year, these products placed for impulse engagement are proving to be a value hit for retailers, extending the value of the basket.
  • Easy Shopping: Retailers are gaining sales by simplifying the shopping experience through packaging frequently purchased items together and placing them prominently at the front of the store and at the counter.
  • Postable Gifts: People appreciate the convenience of easily sending gifts to loved ones they can’t see in person.

Operational

  • Working from Home: This is still a thing, especially in regional settings.  Leaning into the opportunity is smart for retailers, across almost any retail business.
  • Online: This is critical for every retailers as more sales are transacted online. Having an easy to access, beautiful, m. enjoyable and well, stocked website is a key part of the plan.
  • Contactless Retail: Having the EFTPOS machine facing the customer and positioned for easy tapping, along with implementing arrangements for the lowest possible EFTPOS fees, is essential.

Seasonal

  • Early Christmas Shopping: Christmas sales for 2024 started as early as June this year. We have seen some businesses already do very well in this space.

Local small business retail has changed. Smart retailers leaning into change are the ones doing best. Our POS software can help retailers spot trends for their commercial benefit.

it has also created opportunities. The Victorian situation serves as a reminder that disruption is not temporary. History suggests that the winners will be those businesses that adapted early and were able to refine their offerings and processes as the market evolved.

Local Small Business Retailers Get Weekly and Monthly Business Insights Delivered Straight to Your Inbox

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This video showcases how the Tower Systems POS software empowers small business retailers with valuable insights into their business performance. Through a weekly or monthly email, retailers receive a comprehensive overview of key metrics such as gross profit, revenue, average basket value, year-on-year trends, day-by-day performance, customer foot traffic, busiest times, top-selling departments, and product trends. This user-friendly approach eliminates the need for manual report generation and provides retailers with actionable information to make informed decisions and improve their businesses.

The email is all about data, represented visually, to guide better business decisions.

  • Where You Stand Today: Get a quick overview of your current sales and liabilities.
  • Identifying Underperformers: Easily see which products aren’t selling well (dead stock). This empowers you to make strategic decisions, such as discounts or stock reductions, to free up tied-up capital.
  • Missed Opportunities: Pinpoint instances where popular items have sold out, potentially leading to lost sales.Restocking strategies based on these insights can ensure you capture future revenue.
  • Unlocking Upsell Potential: Gain valuable insights into customer basket analysis. See which products frequently sell together, allowing you to develop targeted upsell strategies, co-location opportunities, and promotions.
  • Addressing Theft Concerns: The dashboard provides a visual overview of staff audit logs, helping you identify potential theft or training issues that require attention.
  • Optimise Your Staffing: Understand your busiest and quietest times with visual data displayed by hour and week.This allows for optimised staff scheduling to ensure you’re adequately prepared for customer influxes.

The Tower Systems insights from this weekly and monthly email is a game-changer for local small business retailers. It has been built with real local retailers, to ensure it is of service to them and all who rely on their business.

In addition to the email sent automatically, Tower POS software customers can access these and more insights from the Insights Dash card in the software as well as from the cloud based Visual Deck product includes with access to the POS software.

This is Tower Systems delivering to retailers tools and facilities in its software for no extra cost, making the Tower solution cost competitive for many local specialty retailers.

Tower Systems POS vs. Square POS: A Cost Comparison

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Tower Systems is committed to offering our customers the best value and functionality in our POS software made for specialty retail channels, independent small business retailers. In this blog post, we’ll compare our Tower Systems POS software to Square POS, focusing on the key cost factors and unique features that set us apart.

Let’s start with the Hidden Costs of “Free” POS

While Square POS often advertises as “free,” there are costs for the retailer associated with using their platform. The primary revenue stream for Square is transaction fees charged through their integrated EFTPOS system. These fees can add up quickly, especially for businesses with high transaction volumes. In our experience, the EFTPOS fees are higher that a retailer could access from elsewhere. These fees are a cost to the business regardless of whether they pay them or their customers pay them in our opinion.

Cost Savings with Tower Systems

Based on our analysis, we believe that most retailers using Tower Systems POS and a competitive EFTPOS rate that we have seen as low as half the cost of the Sharpe POS rate  will save between $3,000 and $5,000 annually compared to Square POS. This is due to a combination of lower transaction fees and additional features included in our software.

  • Loyalty Program: Tower Systems POS includes a built-in loyalty program at no extra cost, while Square POS charges a per month fee for this feature.
  • Support: We offer 24/7 support, ensuring you always have assistance when you need it. From what we can see Square’s support hours may be more limited and accessing a human for a conversation more challenging.
  • Integration: Tower Systems seamlessly integrates with popular accounting software like Xero and e-commerce platforms like Shopify, saving you time and effort.
  • Enhancements: Our software is regularly enhanced thanks to suggestions from and voted on by our customers.

Personal service

At Tower Systems, we provide personal service to our customers. Our team is available to discuss your specific requirements and offer a tailored demonstration of our software. We’re committed to helping you find the right POS solution for your business, if that is us we are committed to helping as much as we are able. We actively support local small business retailers.

When comparing Tower Systems POS to Square POS, it’s important to consider the total cost of ownership, including transaction fees, additional features, and support. We believe that Tower Systems offers superior value and functionality,making it a more cost-effective choice for Australian businesses.

Pop-up shop POS software solution easy with Tower Systems

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Pop-up shops are an established and thriving segment of retail in Australia, and globally. They offer businesses a unique opportunity to engage with customers in a temporary, often limited-time, setting. Aussie POS software company Tower Systems offers a comprehensive and user-friendly pos-up shop POS software solution tailored to the needs of pop-up shops.

In developing its pop-up POS software solution, the team at Tower Systems considered:

  • Flexibility and Scalability: Pop-up shops are often characterised by their temporary nature and varying product offerings. Tower Systems’ POS software is designed to accommodate these dynamic requirements. Its flexible features allow you to easily add or remove products, adjust pricing, and manage inventory levels as needed.
  • Inventory Management: Accurate inventory tracking is crucial for pop-up shops to avoid stockouts or overstocking. Tower Systems provides robust inventory management tools, including barcode scanning,stocktaking, and real-time inventory updates. This ensures that you always have a clear picture of your product availability and can make informed decisions about replenishment.
  • Customer Relationship Management (CRM): Building a loyal customer base is essential for the success of any business, including pop-up shops. Tower Systems helps retailers capture vital data for valuable decision making.
  • Payment Processing: Efficient payment processing is vital for a smooth customer experience. Tower Systems supports a wide range of payment methods, including cash, card, and digital wallets. This flexibility ensures that you can accommodate the preferences of your customers and streamline the checkout process.
  • Reporting and Analytics: To make data-driven decisions and optimise pop-up performance, having access to comprehensive reporting and analytics is essential. Tower Systems offers insights and tools.
  • Cloud-Based: Our pop-up shop POS software solution is cloud-based, you can access it from anywhere with an internet connection. This provides flexibility and convenience for pop-up shops that may operate in multiple locations or have remote staff.
  • Australian-Based Support: Tower Systems offers local support and expertise, ensuring that you have access to assistance when you need it.

Choosing the right POS software is essential for the success with pop-up retail. Tower Systems welcomes talking with sales prospects, to discover needs and explore if we may be the right solution. It starts here: sales@towersystems.com.au or 1300 662 957.

Tower Systems: POS Software Designed for Local Garden Centres and Nurseries, Australian Made, Australian Supported

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Here at Tower Systems, we’re proud to support hundreds of thriving garden centres and local plant nurseries across Australia with POS software built specifically for their needs.

We understand that garden centres and nurseries aren’t your everyday retail businesses. You have unique requirements that go beyond standard Garden Centre POS systems. That’s why we’ve worked closely with our valued garden centre customers to develop a suite of features that will make your life easier and your business more successful.

Here’s a taste of what Tower Systems Garden Centre POS Software can offer your garden centre or nursery:

  • Evergreen Connect integration.
  • International Barcode Lookup.
  • Streamlined Dispatch Management: Manage multiple trucks and deliveries efficiently with our dispatch tools.Integrate with Allotrac for next-level dispatch control.
  • Loyalty Programs Made Easy: Implement a loyalty program that truly rewards your customers and keeps them coming back for more.
  • Bulk Buying and Customised Products: Track raw materials you buy in bulk and manage the creation of your own unique plant mixes.
  • Local Plant Care Tips: Offer valuable plant care information right on your receipts, adding an extra touch and promoting your expertise.
  • Flexible Sales Options: Sell by weight, length, fractions, colour, size, and style – all catered for in our system.
  • Durable Product Labels: Our labels can handle the elements, so your product information stays clear and crisp.
  • Seasonal Sales Forecasting: Easily plan your stock based on past seasonal performance and ensure you have the right plants in stock at the right time.
  • Sell Anywhere: Take your business mobile with our integrated tablet-based platform.
  • Dynamic Pricing: Easily report on and adjust plant prices as needed.
  • Integrated Rostering: Simplify staff scheduling with seamless integration with Deputy, Tanda, or Planday.
  • Digital Receipts: Offer eco-friendly digital receipts through Slyp.
  • Quote and Invoice Management: Generate and manage quotes and invoices with ease.

And that’s not all! We’ve recently added even more features to make your life easier:

  • Effortless Product Descriptions: Generate compelling product descriptions with the help of our ChatGPT integration.
  • Faster Product Setup: Add new products quickly and accurately with our international barcode database lookup tool.
  • Professional Product Images: Enhance your website and online presence with automatic background removal for uploaded photos (perfect for linking to Shopify, BigCommerce, and other platforms).
  • Local Customer Reach: Get listed for free on FindIt.com.au and attract customers searching for local garden centres in their area.
  • Self-Checkout for Customers: Offer a faster and more convenient checkout experience with our self-checkout option.
  • Portable Selling: Take your sales on the go with our portable solution – perfect for large properties, local markets,and pop-up shops.
  • Self checkout.
  • Remote pop-up sales.
  • Business Intelligence insights.

At Tower Systems, we understand the importance of having POS software that caters to your specific business needs. Our system is designed and developed with Australian garden centres and nurseries in mind, helping you thrive in the competitive retail landscape.

We believe in the power of local businesses, especially those with a unique and specialised offering. When you choose Tower Systems, you’re not just getting software – you’re partnering with a team who understands and values your business.

Selecting the Perfect Gift Shop Software: A Guide for Aussie Gift Shop Retailers

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Choosing the right software for your gift shop can feel like a big decision, and it is for sure! Here at Tower Systems we offer our advice here to help navigate the process with a calm and friendly approach.

Here at Tower Systems, we believe the focus should be about the value you receive … value in terms of money-making decisions, time saved, peace of mind and the value of the business as reflected in your P&L. Gift shop software needs to help you drive profitability.

Thinking about your gift shop’s specific needs, we’ve compiled some questions to consider when exploring Gift Shop POS software options:

  • Will it make your shop more profitable?
  • Can it help you save valuable time?
  • Does it contribute to the overall value of your business?
  • Will it bring you more joy in running your shop?

At Tower Systems, we design gift shop software specifically for our Aussie mates. It’s crafted to help you achieve all of the above – increased profits, time savings, a more valuable business, and, of course, a happier you!

Here’s what sets us apart:

  • Retail-savvy training and support: Our experienced team understands the ins and outs of retail, especially the gift shop world. This expertise ensures you maximise the value you get from our software.
  • A community of over 3,750 happy retailers: We’re proud to support countless local businesses, and we’d love to welcome you to the fold!
  • Features designed for gift shops: From managing sales, pre-orders, and loyalty programs to integrating with Xero and offering local product features, our software is built with your needs in mind.

We believe that fantastic gift shop software backed by knowledgeable support is key to a thriving business. Here at Tower Systems, that’s our ultimate goal. When local shops succeed, everyone benefits – owners, staff, suppliers, and the entire community! We understand this interconnectedness and do everything we can to help everyone make the most of our software.

That’s the Tower Systems difference. We’re not just another software company; we’re local people passionate about supporting local retailers. This deep understanding allows us to provide a level of service you can truly rely on.

Ready to find the perfect fit for your gift shop? We’re here to help! Feel free to contact us – we’d love to chat. Call us on 1300 662 957 or email sales@towersystems.com.au.

Is cash out day the best way to make cash appealing to Australians? Maybe not we think and here’s why

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Is Cash Out Day a misdirected focus? Maybe, we think.

Cash Out Day, a campaign designed to highlight the use of cash in retail and other transactions, often falls short of its intended goal. By focusing solely on a single day and targeting banks, it presents a simplistic view of the decline in cash usage.

While the campaign aims to engage people with cash, it’s essentially a one-day media stunt. The emphasis on withdrawing cash from ATMs suggests that banks are somehow responsible for the shift towards electronic payments. This oversimplification overlooks the broader societal and technological factors driving this change.

Perhaps more effective campaigns could focus on highlighting the unique benefits of cash. For example, many retailers are currently offering the NAIDOC 50 cent piece as change. This sought-after coin appeals to collectors and underscores the tangible nature of physical currency.

The process of collecting and holding coins is a tactile experience that sets cash apart from digital transactions. By circulating the NAIDOC coin through cash registers, retailers are participating in a more subtle yet meaningful campaign.

While this approach might not garner the same media attention as Cash Out Day, it offers a more nuanced and sustainable way to promote cash usage. It emphasizes the value and collectability of physical currency, without placing blame on banks or resorting to short-term media stunts.

By focusing on a single day and placing blame on banks, it fails to address the underlying reasons for the decline in cash usage.

More effective campaigns could highlight the unique benefits of cash, such as its tangible nature and collectability. The NAIDOC 50 cent piece, for example, offers a tangible incentive for people to use cash and appreciate its value.

By promoting cash in a more nuanced and sustainable way, we can encourage its continued use without resorting to short-term media stunts or placing blame on specific institutions.

Tower Systems is grateful to be working with many retailers offering the NAIDOC 50c coin as change through their cash registers, helping Australians across the country access this sought after coin and thereby to engage with the joy of holding physical currency in their hands. Our POS software reaches many, in varied ways.

Our Tower Systems Pet Shop Software: Made with Love for Aussie Indie Pet Shops

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We understand the heart and soul that goes into running an independent pet shop. That’s why we’ve developed Tower Systems, pet shop software built with your unique needs in mind.

We also understand that it’s a competitive marketplace with some very big players. Our software helps local independent pet shops thrive.

Over 100 Aussie pet shops have shared their valuable insights with us, helping us fine-tune the system to perfectly suit your niche. We go beyond the standard point-of-sale features you expect, offering specialised tools to make your life easier and your customers happier.

Show You Care:

  • Add personalised pet care instructions directly to customer receipts based on their purchases. It’s a simple way to share your expertise and build trust.

Faster, Easier Stock Management:

  • Save hours on data entry! Popular suppliers like Kongs, Master Pet, Premier Pets, and Western Pets offer direct electronic invoicing that seamlessly integrates with our system.
  • See how quick it can be in this handy video: [link to video]

Help Customers Remember:

  • Set up automated reminders for specific pet needs based on purchases. We can even send reminders for worming and other date-based treatments, making pet care a breeze for your customers.

Plus, all these great features:

  • Microchip & Licence Tracking: Easily capture and manage pet microchip details and owner licences.
  • Events Marketing: Send pet birthday greetings and event reminders via email or mail.
  • Pet Bundles: Create special bundles like puppy starter kits or aquarium setups with accurate stock tracking.
  • Receipt Coupons: Offer targeted promotions based on purchased items or advertise in-store services.
  • Special Customer Orders: Take orders for out-of-stock items, accept deposits, and even send SMS notifications once they arrive.
  • Promotion & Catalogue Management: Run all your promotions through the system for automatic pricing.
  • Loyalty Programs: Drive customer loyalty with flexible rewards programs including points, discounts, or freebies.
  • Beautiful Gift & VIP Cards: We have designers on hand to create stunning cards for your shop.
  • Automated Reordering: Never run out of stock again with automated reordering based on minimum/maximum levels or seasonal trends.
  • Stock Images: Enhance your point-of-sale experience and website with beautiful product images.
  • Security: Track suspicious transactions and deter theft.
  • Website Integration: Connect easily with Shopify, Magento, Big Commerce or WooCommerce to take your products online.
  • Accounting Integration: Enjoy seamless data flow to Xero, MYOB, and other popular accounting software.

Personal Support: We believe in personal service. Our training is conducted one-on-one at your shop, and our friendly Melbourne-based help desk is always available to assist you.

Tower Systems does not charge a % based on your transactions.

Tower Systems: Proudly developed in Australia, for Aussie independent pet shops. Let’s help your business thrive!

Our Tower Systems Guide to Toy Shop Software: Streamlining Your Retail Experience Navigating the Complexities of Toy Retail

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Running a toy shop is more than just stocking shelves with fun and games. It’s about understanding the unique needs of your customers, managing inventory efficiently, and staying ahead of the competition. Here at Tower Systems we understand that with the help of the many toy shops we already serve.

To help you achieve these goals, our specialised software designed specifically for toy retailers can be a game-changer.

Key Features of the Tower Systems Toy Shop POS software

  • Bundling: Create custom packages of toys to offer unique deals and encourage impulse purchases.
  • Instant Loyalty Rewards: Reward repeat customers with instant discounts or points to foster loyalty. This works well with the shopper frequency of toy shops.
  • Buy One, Get One Free (BOGO): Easily manage BOGO promotions at the register for a seamless customer experience.
  • Smart Receipts: Include care instructions on receipts to provide added value and differentiate your service.
  • Electronic Data Interchange (EDI): Seamlessly integrate with suppliers and marketing partners for efficient data exchange.
  • Serial Number Tracking: Ensure accurate tracking of high-value items with serial numbers.
  • Community Group Discounts: Offer exclusive discounts to local groups to attract new customers and build relationships.
  • Special Customer Orders: Place custom orders on behalf of customers and notify them of arrival.
  • Gift Vouchers: Provide a convenient gift-giving option for customers.
  • Supplier Comparison: Analyze supplier performance to optimize your purchasing decisions.
  • Linked/Assorted Items: Manage inventory effectively for assorted products with varying contents.
  • Gift Cards: Offer customers a flexible payment option for future purchases.

One of the standout features of this specialised toy shop software is its seamless integration with popular online platforms like Shopify, Magento, Big Commerce, Woo Commerce, Xero, Linkly Cloud, Tyro, Tanda, Deputy and plenty more.

Our work with key international brands ensures that your online store adheres to brand guidelines and provides a consistent shopping experience for customers.

By leveraging the powerful features of this specialised toy shop POS software, you can streamline your operations, enhance customer satisfaction, and gain a competitive edge in the dynamic toy retail industry.

Tower Systems is grateful to already serve 3,750+ local independent retailers across a range of specialty retail sectors.

Pitching our POS software at Auckland Gift Fair

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While we had some freight challenges – our display booth collateral got lost in transit – the Auckland Gift Fair was a terrific event where we met plenty of prospective POS software customers and reacquainted ourselves with others. Being the only software company there was terrific.

The trade show ended Tuesday last week and already we are progressing well with new contacts made.

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