Magento POS software connection helps indie retailers sell in-store and online

Tower Systems has partnered with Magento e-commerce for years, delivering seamless connectivity between Magento and the Tower Systems Point of Sale software for independent specialty retailers.

Our Magento skills are broad and mature, having started with the product back in the days of Magento 1. Today, we with with the latest release, developing stand alone websites for retailers as well as Point of Sale connected websites for retailers, primarily small business retailers.

We have websites that connect to a single shop as well as sites that connect to many shops, representing online as a single face for these multi location businesses. The solutions are varied, strong and commercially focussed, delivering strong solutions in the e-commerce area, helping small business retailers attract and serve shoppers who otherwise may never set foot inside these businesses.

Connecting small business POS software to magento delivers to the businesses useful and robust solutions, solutions that serve them well, enabling business worth and focus as the find new customers and explore new online approaches to retail.

The Tower Systems Magento development is done 100% within Australia. This matters as it ensures that a more locally focussed and appropriate solution is provided to local retailers.

We think local Australian development of POS connected Magento websites matters to local Australian small business retailers.

Tower Systems is committed to local development for local businesses. Our developers understand retail in Australia and New Zealand. We leverage that to deliver practical and valuable business outcomes.

From simple websites to complex multi business solutions, the Tower Systems web development team for retailers is skilled and capable of delivering valuable solutions.

To find our more about our web development services, speak with a local Tower Systems sales person. They can point you to successful sites from us that are live and transacting today.

Here are some of the store linked websites we have developed:

  1. www.beanieboosaustralia.com
  2. www.popvinylsinaustralia.com
  3. www.willowbears.com.au
  4. www.willowbearsworldwide.com
  5. www.ittybittysinaustralia.com
  6. www.charliebearsinaustralia.com
  7. www.ezitask.com
  8. www.sendmytask.com

This is a small selection of websites created by Tower Systems. Our web development skills are diverse. Our SEO and SEM skills are fine-tuned, to help you get the notice for your website.

To find out more about our POS software connected websites, please reach out to us.

POS software connected Shopify e-commerce for small business retail

Tower Systems offers Shopify e-commerce solutions for small business retailers, connected to its specialty retail Point of Sale software.

Developed in-house using Shopify developer experts, Tower Systems is able to deliver a seamless Shopify POS software integration, serving the needs of the physical retail shop as well as serving the online shopper opportunity.

Our Shopify website solutions for retailers include those pitching services, selling online, answering shopper queries, making appointments and more.

Developed 100% in Australia, our website solutions are fit for purpose for Aussie retailers. There is no translation issue. No wait for overnight offshore development. No language barrier. No design aesthetic challenge. Being Australian designed and developed matters for small business retailers who want to connect with Australian retail shoppers through Australian retail businesses.

In terms of online shopping, local really does matter.

This is the Tower Systems difference: locally developed POS software and locally developed Shopify websites, to help local retailers, leveraging our own retail business management experience along with our comprehensive tech skills including web development skills.

Our POS software integrated websites serve a single inventory database between physical store and online store.

The Tower Systems web development team is skilled in WooCommerce, Magento and Shopify. The company has plenty of sites it can show in a live portfolio of successful e-commerce sites, serving shoppers in Australia and internationally.

Small business retailers can benefit from the retail management experience at Tower Systems experience that helps deliver a more retail focussed solution.

The Tower web team is also skilled at SEO and SEM services that help raise the website rankings in key search engines, ensuring the site is found ahead of others.

But best of all, Tower Systems provides professional advice and guidance to small business retailers keen to build their online presence. Our commitment is honest transparent advice on which any small business retailer can rely.

The Tower Systems web development team is Australian based, working out of the company’s head office in Hawthorn. This is important as many web development businesses are overseas. While you might have a locally based contact person development too often is done overseas, leading to challenges with delivery and usefulness.

Tower Systems can help Neto POS software customers deal with the price rise

Neto POS software was in the news this week with customers complaining about unexpected price hikes.

Daniel Kofoed, owner of Golfers HQ, says his monthly bill will increase by 218% from $88 a month to US$199 ($280), not including currency conversion costs.

“As a small business owner, it’s just not something I can absorb,” Kofoed, who has been a Neto client for six years, tells SmartCompany.

“An increase in costs in an ever-competitive market where customers are demanding lower pricing is discouraging your average small-business owner from going into business,” he says.

“It’s price gouging their loyal Aussie clients.”

Kofoed, as well as two other business owners SmartCompany has spoken to, say they intend to write letters to make price gouging complaints to the ACCC over the price hike.

While the best outcome here would be for Neto to reconsider their pricing situation, to provide its Neto POS software customer price certainty in the context of that whey had already budgeted.

Tower Systems has offered price consistency to its customers for many years. Retailers choosing the Tower POS software can rent, purchase outright or lease the software. Annual software support coverage is optional. Customers can pause software support coverage and restart at a later date. These cash flow management options are appreciated by customers.

Tower is able to help small business retailers who have decided to leave Neto POS to switch to its POS software. The company has a structured process it follows to achieve this. The process is consistent across various POS software packages that Tower can help small business retailers shift from.

Anyone interested is considering the Tower Systems solutions can see the software in-store. Tower has retail professionals who will come to the shop and demonstrate the software, comparing it function for function. If we do not think our software is a good fit for you, we will say so.

We don’t know if our software is better than Neto as we have not used it. What we do know is our approach to pricing, customer service and customer communication. We are proud to be accessible when our customers need us and transparent on any pricing change. For example, when we last increased our support fees, a less than CPI increase and our first in two years, we provided several months notice and the opportunity for customers to lock in support coverage for the next year and the pre-increase price.

Talk to one of our experts about an obligation free personal demonstration of our POS software to see if we could be a fit for your business.

  • VIC / SA / WA:Tim Batt 0401 833 917 tim@towersystems.com.au;
  • NSW / ACT / TAS:Nathan Morrison 0417 568 148 nathan@towersystems.com.au;
  • QLD / NT:  Justin Randall 0434 365 789 justin@towersystems.com.au.

Latest POS software update delivers new features to small business retailers

Tower Systems released another terrific POS software update to small business retailers two weeks ago.

This latest software update is 75% made up of enhancement requests from existing users of the software. These changes have come about as a result of the transparent, customer-driven, suggestion platform where any customer can make suggestions and invite others to support them.

This update, like all of our updates, has gone through the research, assessment, development, testing, beta release, tweaking and documentation processes, through to commercial release. This approach delivers to our customers a more stable beneficial product.

Also, our customers get to choose if they want the update. We don’t force it on them, ever.

POS software from Tower systems continues to evolve to be commercially and usefully relevant to our small business retail customers.

Church bookshop and church business / church store POS software

Church stores and Christian bookshops have unique needs when it comes to POS software and webstore connected POS software.

Tower Systems is grateful to serve a variety of Church owned shops across Australia and across faiths with our POS software. We have been doing this for years, learning more with each new customer we bring on. And, yes, church owned bookshops, stores and businesses are customers. Their needs are the same and the help we can offer is the same.

Along the way, we have fine-tuned our software to serve these businesses, to help them with their mission. This has resulted in better software from us, from which all of our customers benefit through POS software updates.

We serve the Christian bookshop / church store marketplace with terrific POS software, offering POS software, inventory management, webstore connection, subscription management and other solutions for these church community businesses.

Our handling of the GST and other factors have helped us deliver a solution of value and appreciation to the committees that run these businesses.

The needs of church owned businesses are unique and require thoughtful attention. This goes beyond the software itself and into the implementation in the businesses. We have a gentle and inclusive approach that ensures that all stakeholders within the church organisation are served.

Our accounting software integration, especially to Xero, makes our POS software solution for church stores appealing as it reduces the bookkeeping overhead and serves into the need for transparency when it comes to church funds. These are important factors.

Within our business we have team members with valuable expertise in serving the needs of church owned businesses. This expertise is leveraged to offer our church business customers complete insights into business operation options using our software.

We have been grateful for opportunities to speak at church business conferences and other events, to outline what our software does and to share how the software can be used to further the mission of church owned businesses.

Church and christian bookshops and related businesses are another niche served by Tower Systems. This is what we do, we tailor our POS software to serve the unique needs of specialist retailers so that they, in turn, can serve their specialist mission.

In terms of acquisition, we are used to presenting to committees and being patent while volunteers go through a selection process. Our sales team members answer all questions and demonstrate the software as often as needed so that everyone responsible is comfortable they have the information necessary to make the right decision.

What the Tower Systems POS software offers, what it does

The POS software from Tower Systems is a comprehensive and flexible Point of Sale software package offering facilities in many areas of retail business operation. It has evolved over many years and have been enhanced thanks to generous support and advice from small business retailers.

The software have been re-written from scratch as new technologies have evolved for more efficiently serving the needs of the software and the businesses that use it.

The software offers plenty, including…

  1. POS sale scanning. Scanning product barcodes.
  2. POS sales using user configured touch buttons for fast and easy selling.
  3. Selling by weight.
  4. Selling by measure.
  5. Selling by fractions.
  6. Tracking sales by employee, by time of day, by day of week, by time and date, by supplier. There is plenty of flexibility into slicing and dicing the sales data for views you can love and learn from.
  7. Control over the look and feel of the Point of Sale screen.
  8. Control over the look and feel of receipts. In fact, you have extraordinary control over receipt design – to serve the visual representation of your business that you want.
  9. Smart receipts that add value to the customer experience with local knowledge, care instructions and more.
  10. Customer receipts that contain a $$ discount off the next purchase if loyalty engagement is achieved.
  11. Structured end of shift process to reduce mistakes and more easily track fraud.
  12. Employee theft mitigation controls.
  13. Inventory control.
  14. Multiple price levels for products. You can see by account type, business type – allowing you to be different to different customers.
  15. Multiple customer types.
  16. Customer marketing facilities to enable targeted marketing.
  17. Importing supplier stock files.
  18. Importing supplier invoices.
  19. Exporting orders.
  20. Generating orders based on sales.
  21. Four different and valuable types of loyalty facilities.
  22. Comprehensive business performance reporting.
  23. Customer age controls.
  24. Serial number tracking.
  25. Repairs management.
  26. Product manufacturing management.
  27. Multiple POS terminals in a store.
  28. Multiple stores connected.
  29. More than 100 reports with extraordinary options to facilitate insights into the business performance.
  30. Marketing by purchase history, account type, categories and more.
  31. Business intelligence interface – key business data when and where you want to access.
  32. Linking to Shopify, Magento and WooCommerce.
  33. Linking to Xero, MYOB and more.
  34. Linking to suppliers.
  35. Linking to EFTPOS terminals to cut time, keystrokes and mistakes.
  36. Linking to scales – government authorised.

This list is not complete. To find out more, to find out how it fits with your specific type of business, contact us.

Small business retailers benefit from Tyro fast and secure EFTPOS

Tower Systems has partnered with Tyro broadband EFTPOS for many years as a preferred partner in handling over the counter payment by credit and debit cards.

We like Tyro. Their service is excellent, fast, secure and ideal for indie retailers, like our POS software customers.

We like the Tyro approach to business, like letting customers choose their settlement time. This and other features demonstrate a commitment to small business needs.

We also like the business banking services they offer our customers…

The Tyro Bank Account pays a base interest rate3 of 1.00% p.a. and for funds left for more than 90 days, you can earn up to 1.75% p.a. interest. Maintaining a balance of at least $10,000 throughout the year can give you an extra $166 in interest back in your pocket3.

To make the most of your money, have your daily settlement deposited directly into your Tyro Bank Account to begin earning interest right away, plus you can utilise the convenience of recurring payments, so you can help automate the running of your business.

From within our POS software, retailers can transact with Tyro with certainty and security, knowing that they are offering a best-practice credit and credit card solution to their customers.

We use Tyro ourselves in the retail businesses we own and operate. This gives us hands on experience that we leverage in servicing our customers.

Advice for small business retailers doing it tough

We are often asked for help when it is too late. In this article, we outline steps any retailer can contemplate from them moment they realise their business is in trouble, from the first thought that closing may be the only option.

Tower Systems is more than a POS software company. We are retailers too. We cherish the relationships with our retail business customers. We will help whenever and wherever we can to help small and independent retail businesses survive challenges and grow. 

If your retail business is in tough times and facing imminent closure, you may be able to save it if you act quickly and ruthlessly. Based on years of working with many different retailers, I have found that some basic steps can successfully turnaround a business in trouble. But you need to be ruthless.

The following tips are designed for businesses with a little (but not too much) time available to fix things. While they are not appropriate to every business, the ideas can lead to others that may be appropriate.

This advice is also appropriate or businesses not facing imminent closure but certainly facing tough times.

Crucial to saving a business from closure is to understand why it is in this situation. You have to be honest with yourself about this. How did it get to this?

  1. Did you not make changes to your business when you should have?
  2. Has something local and unexpected impacted your business?
  3. Have you been a bad retailer, allowing the business to fade away?

Do not be afraid or ignorant in confronting these questions.

Make an honest appraisal of the state of the business as the truth can inform what you do next.

You have to own your situation. This means being realistic about what you face and what got you there. This is important as it opens you to what you need to do to resolve the situation, to rehabilitate your business.

Now, to the urgent steps you could take to avoid the closure of your retail business:

    1. Know your truth. If you run a computer system, analyse the data it collects. If you don’t know how to do this, find out. Look for surprise information in your data, things you did not know about your business. For example, look at the top selling items. If there are surprises there they could inform other decisions you make to urgently address your situation. Talk to your computer software company, ask for their assessment. Knowing your truth is key to owning your situation.
    2. Quit dead stock. If you have stock on the shop floor which is old – ‘old’ can vary between product categories – and for which you have already paid, quit it. However, stock that is greater than six months old is a reasonable guide – then take action to sell this at a substantial discount. Move the stock off display units. Line it up to look like clearance stock – stacked up on tables. Setup plain and simple signs indicating the discount prices. Create signage to show it as clearance stock. If you have enough clearance stock in your business, consider signs across your front windows. Give your sale a name that is unrelated to your situation. Here are some suggestions: MEGA SALE, FIRST EVER MARCH SALE, AUTUMN SALE, SMALL BUSINESS MIGHTY BIG SALE. Give it a name you can theme around.
    3. Run a loyalty offer. Immediately setup and run a loyalty program rewarding shoppers with dollars off their next purchase. The most successful loyalty offer in recent times is discount vouchers whereby vouchers are included on receipts offering an amount which is cleverly calculated by your software based on the items in the purchase. The goal has to be encouraging shoppers to purchase again soon based on the offer on the receipt for items they just purchased.
    4. Move things around. If your business is in trouble it is likely that it has not changed much in recent years. Change it. Move departments around, shake things up so your customers trip over things they did not think you sold.
    5. Review prices. Look at the common items you sell, consider a small increase in your prices. It could be a small increase will not hurt sales volume yet will add profit to your bottom line.
    6. Upsell well. At the counter, work to extend the basket for every sale possible. Do this with clever counter product placement and witty and engaging banter with customers offering upsell products. You goal has to be to make more from each customer.
    7. Stand for something. What is different about your business? What is special about it? What makes people want to come back? If you don’t know the answer to these questions you’re in trouble. If your answer is we’re the only shop of your type nearby you’re in trouble. If the answer is people have always shopped here you’re in trouble. You need to have a difference that people want and will talk about to others. It could be a product or a service. However, it cannot be a product line that is traditional to your type of business as that will not add value to your shingle in the way you want or need. What do you stand for?

This is a tiny snippet of advice we provide in this area, advice we share with our customers as a service beyond the POS software itself. Our advice has been developed over years of serving many different types of retail businesses. It is advice we have seen appreciated by many types of shops.

Never give up. Fight hard and fight smart to turn your business around.

Facing tough circumstances in retail can be like the deer in the middle of the road at night facing the headlights of an oncoming vehicle. Don’t freeze. Take action to mitigate your situation. A series of small steps could be the difference between closure and trading out of the problem.

I have prepared this in response to a comment from a retail colleague who asked for advice on how to deal with a business facing closure.

If your business data there are bound to be opportunities and insights around which growth can be achieved. If you are not sure where to look or what they could mean, ask us. We will help.

Serving Christian bookshops and church stores with POS software

Church stores and Christian bookshops have unique needs when it comes to POS software and webstore connected POS software.

Tower Systems is grateful to serve a variety of Church owned shops across Australia and across faiths with our POS software.

We have served the Christian bookshop / church store marketplace for several years, offering POS software, inventory management, webstore connection, subscription management and other solutions for these church community businesses.

Our handling of the GST and other factors have helped us deliver a solution of value and appreciation to the committees that run these businesses.

The needs of church owned businesses are unique and require thoughtful attention. This goes beyond the software itself and into the implementation in the businesses. We have a gentle and inclusive approach that ensures that all stakeholders within the church organisation are served.

Our accounting software integration, especially to Xero, makes our POS software solution for church stores appealing as it reduces the bookkeeping overhead and serves into the need for transparency when it comes to church funds. These are important factors.

Within our business we have team members with wonderful expertise in serving the needs of church owned businesses. This expertise is leveraged to offer our church business customers complete insights into business operation options using our software.

We have been grateful for opportunities to speak at church business conferences and other events, to outline what our software does and to share how the software can be used to further the mission of church owned businesses.

Church and christian bookshops and related businesses are another niche served by Tower Systems. This is what we do, we tailor our POS software to serve the unique needs of specialist retailers so that they, in turn, can serve their specialist mission.

In terms of acquisition, we are used to presenting to committees and being patent while volunteers go through a selection process. Our sales team members answer all questions and demonstrate the software as often as needed so that everyone responsible is comfortable they have the information necessary to make the right decision.

When it comes to church owned shop software, Tower Systems is ready to serve.

Why our POS software company only sells to small business retailers

Here at Tower Systems, we only sell to and support small business retailers with our POS software. There is a good reason for this.

Small business retail is different to big business retail.

A company with one big business customer and many small business customers will always put the big  business first.

By serving only small business retailers with our POS software we get to treat everyone the same. We respect everyone on the same level.

This is fair. This is just. This is how we want to run out software business.

All customers are equal. In a software company with big business customers and small business customers this is not the case. Indeed, in that type of company, small business customers can be lost and not heard.

Here at Tower Systems every customer matters, every customer has direct contact details for real people in our company, decision makers. There is no hurdle, no secret door, no access based on your size because, here, size does not matter.

We hear from politicians all the time about the importance of small business. Often, their words, from either side of politics, do not go beyond the words. We are different. We live, breathe and act small business every day. It has been in our DNA since we began.

Yes, we have said no to big business customers.

Yes, we have turned down opportunities to sell to a 50+ store network. That is not us.

We are comfortable serving independently owned small business retailers. We do it well and we know our customers appreciate it.

We say this today as there are POS software companies out there who take on all customers, big and small. If you are a small business owner and want your voice heard, consider this, consider how you might be heard as our customer versus as a customer in a business where you are mixing it with much bigger customers.

Size does matter. Being part of a community of like sized and like minded retailers is good for you and it is good for us as the goals of service will be more closely aligned.

Disaster planning advice for small business retailers

here at our small business POS software company y we gratefully engage with our customers to help them understand and plan for disaster scenarios. Here is advice we have shared with our customers:

How protected is your retail business in the event of disaster? Since we are a software company, our interest is more to do with data and technology.

Are you as protected as you can be?

This is an easy topic to ignore and most small business retailers do. Those most likely to plan for a disaster are those who have gone through it. Once bitten, twice shyas they say.

Insurance. Insurance coverage is vital to helping overcome any type of disaster.  In addition to ensuring that your insurance policy covers all disaster situations of concern to you, including flood, theft, water inundation, fire, earthquake, riot—be sure to carefully read the policy, ensure that your insurance policy / policies cover payouts for the following:

  1. Business interruption. The amount should equal your anticipated gross profit for whatever period you choose to be covered.
  2. Data recovery. Including the hiring of experts to recover data from backup sources or the manual entry of data that cannot be automatically recovered.  Ensure you are covered to the point of recovered data being useable.
  3. Lost stock. This is stock stolen, lost from the business.
  4. Damaged and unsaleable stock. This is stock which is water damaged, scuffed or dented and which will not attract full price.
  5. Dated stock. This is stock that you cannot sell by the due date.
  6. Many policies require explicit statement of glass coverage.
  7. Temporary trading premises. Business interruption may cover this.
  8. Key person injury and/or death.This will usually be a separate policy.  Depending on the disaster, coverage may also be available through the overall business policy.

Ensure that the value of stock, fixtures and fittings covered by your policy is an accurate reflection of the real value of these items.  Use your POS system to track all stock movements in and out.  The stock on hand in your software should be your coverage.

Ensure that your insurance policy protects for the seasonal nature of your business

Data Protection. Business data is a valuable asset. Follow these steps:

  1. ‪Backup your business data every day, at the end of the day, without fail.
    1. Better still: use a cloud based backup service that undertakes the backup as the day unfolds without you having to every do anything to backup.
  2. Maintain a separate backup for each day of the week.
  3. Remove the backup from the business property.
  4. Store the backup in a safe, dry place.
  5. Check the usefulness of the backup by restoring and checking the data.
  6. Store original business software in a safe off-site location.
  7. Check the backup every three to six months – to make sure the backup is actually backing us current data and can be read. A backup you cannot read is a waste of time and money.
  8. Change your passwords regularly.
  9. Do not share passwords widely.

Disaster Planning. Here are some general suggestions on planning for a disaster in your business property.

  1. Ensure your roof is secure and free of leak points.
  2. Do not place computers on the floor. Put them on a riser.
  3. Use a power filter.
  4. Ensure all electrical wiring is to code.
  5. Keep off-site copies of: Business contracts and agreements; employee contact details, business account and other passwords, insurance details, recent photographs of fixtures, fittings and stock.
  6. For records you cannot easily copy or that may change as the trading day unfurls, consider having a go bag ready for you to grab if there is a risk to the premises such as a bushfire.
  7. Maintain a register of all employees in the business premises at any time.
  8. Prepare and place in a prominent place an evacuation plan.
  9. Maintain a professional grade OH&S compliant first aid kit.Have this checked regularly.
  10. Regularly maintain all fire extinguishers – check with your local fire brigade about this.
  11. Ensure that the business premises is safe and maintained to the local building codes and OH&S regulations.
  12. Have a trained first aid officer in staff. Your local St Johns or similar will be able to provide training.
  13. Use government resources such as the emergency planning kit at the federal government website: http://www.business.gov.au/business-topics/templates-and-downloads/emergency-management-template-and-guide/Pages/default.aspx

Small business retail management advice for POS software users

Tower Systems is an Australian POS software company that developed, sells and supports POS software for selected small business retailers in Australia and New Zealand.

By focussing on specialty retail businesses, we ensure that our POS software is fit for purpose, that it is the right software for the job in each of those specialty retail marketplaces. We dive deep into the needs of selected retail channels, making sure that we serve their needs, delivering software that is highly tuned to the needs of these businesses.

This is what makes us a vertical market POS software company.

It is what separates us from many POS software companies. While anyone can say they have software for jewllers, bike shops, toy shops, gift shops and more, only a few software companies truly specialise, only a few software companies work deep in these areas, serving the needs of these businesses thoughtfully and in ways that are specific to these types of businesses.

POS software is a specialty tool. It is not general. It is not the same for everyone. There really is no one size fits all.

This is why we say take time, take care, be thoughtful and careful about what your need to run your business to get your business right.

This is what Tower Systems does. We know our POS software is right for everyone. We don;lt say it is. We don’t change it for everyone because that is not us. We are a specialty POS software company focussing on nine or ten specialty retail channels because specialisation matters, it really foes in software and in retail.

Our POS software is developed here in Australia. It is supported our of our Australian head office. We back it with unlimited free training. This is live and business specific. We have been doing it for years, evolving as the needs of retailers evolve. This sets us apart and makes for a more finely tuned and appreciated solution for our customers and we like this because it makes for an easier business life for us too.

The POS software choice for your business needs time and care for it to be the right choice for your business. This is where Tower Systems excels. we come to you. We show you our software and we don’t pressure.

New POS software update for small business retailers

Two weeks ago, we strolling out a new update to our small business retail POS software. The roll out has been structured to ensure minimal disruption to the thousands of retail businesses we serve.

Our customers choose when they install an update. This is what they prefer. Those that want us to change it over for them, we do, but that is few.

This latest POS software update is awesome. It has terrific enhancements, many of which were suggested by and voted on by our customers in a another demonstration of transparency and democracy.

The update was released following a comprehensive beta release program in which an engaged community of our users tested the update live. It is only after the beta process passes that all customers have access to the update.

Our customers have been given a list of the engagements in a confidential communication. This enables them to determine if they want to install the update right away or at some point down the track. Were have some customers that collect updates and do them in a group.

What is special about this update is that a key part of the software has been completely re-written, from scratch. This has enabled us to make structural changes that set us up for more change. Continually improving the software in this way helps us better service our customers, it releases for them benefits they appreciate and can leverage for their own business advantage.

Why it is important for a POS software company to visit your business before you make a purchase decision

Tower Systems offers retailers considering POS software a personal visit to assess the needs of the business, to understand if our software is right for the business.

Doing this on the phone may not be ideal. It can be done if our customers prefer, but it is not ideal. Doing it by email is nonsense.

As a company dedicated to personal in-store service, we start the relationship off right with a personal visit to see iff we are right for you. This visit is often the beginning of a long and personal relationship with our customers

Retail is personal. So is POS software for local retail businesses.

By visiting a business prior to purchase we can more effectively assess the needs of the business. Our software may not be a good fit. If we think this is the case we will say so.

In a personal visit we can show the software working with products the business sells. this can bring confidence to the decision process. We think it is important for us and for prospective customers that were visit a business in person prior to a purchase decision being made.

Get your needs right and match these with then right software and you are better positioned to achieve great outcomes for the business.

Here at Tower Systems we are committed to personal service.

Everyday management advice for small business retailers

The help and advice we provide to small business retailers often reaches beyond our POS software and into areas of small business management. We are grateful of opportunities to help small business retailers, to provide them with advice and assistance beyond what is usual for POS software companies.

As retail business owners and operators ourselves with more than 20 years experience in that area, on top of our 38 years in POS software, we have experience and knowledge on which we can draw.

In the interests of helping new retailers and retail shop mangers, here is a checklist of basic retail business advice, headlines mainly – not too much detail, just enough to remind you of key areas which need attention to build a stronger and more profitable retail business.

This checklist has been developed over the years of us supporting plenty of start-up small business retailers. The list is based on things we often see them neglect or forget.

Hiring, training and managing employees

  1. Create an employee manual with all employee terms and conditions.
  2. Hire the best employees available.
  3. Train your employees well. Do this by working with them, taking them into your confidence about the business, what it stands for and what you expect of them.
  4. Pay employees in a way which respects your faith in them.
  5. Share the rewards you make from the business.
  6. Remember, you are more responsible for employee performance than anyone since it is usually you who hire, train, manage and fire them.

Cash

  1. Cash is king in retail. An unprofitable business with a good cash flow can weather a storm.  A profitable business with poor cash flow can fail.
  2. Have a strong cash management policy.
  3. Bank regularly.
  4. Keep little cash on the premises.
  5. Never let one single employee control the cash. Have checks and balances.
  6. Keep expenses to an absolute minimum.
  7. Watch your product margins, make the most from each product you sell that you can without hurting sales.

Inventory

  1. Buy what sells.
  2. Use your software to determine replenishment stock.
  3. Never sell anything without tracking it.

Marketing

  1. Use all the free touchpoints: receipts, customer display and more in your software.
  2. Use social media, daily.

Operating costs

  1. Be frugal.
  2. Know dead stock as this is too often a big overhead.

Your time

  1. Automate as much as you can.
  2. Know how to get data to guide decisions.
  3. Delegate, with rules.

Too often new retailers and retail store managers look for advice to react to situations.  Consider the headline advice in this article early on and revisit it regularly to ensure that you have a strong and healthy business.