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We have delivered more beautiful and commercially engaged Shopify websites connected to our POS software for small business retailers. Here are some of the recent new websites launched by our partner retailers:
We have close to fifty new websites currently under development.
Our web development experts are skilled in development using Magento, Shopify and WooCommerce. This is in addition to us developing in native mode using multiple such tech platforms.
From the simple to the complex, the single store to multiple group businesses, we can deliver web based solutions to small business retailers to help them sell online locally, nationally and internationally -in local currency as well as through overseas currency.
Web development here at Tower Systems follows a structured process that is driven by the outcomes sought by the client retail business. We work to serve these needs from the outset, whether it is an information site, an e-commerce site, offering click and collect, delivery or other fulfilment of online orders.
Through consultation, our small business retail clients can imagine their needs and we can help them fulfil these needs and do so on a platform that can evolve as the online experiences of the business evolves. It is an iterative process that works beautifully for small business retailers and their team members.
Click here to access a quick questionnaire that helps you determine your own business needs for a website. Many of our customers have found completing this questionnaire helpful and informative.
To find out more, please speak with one of our experts:
Buying Australian developed and supported POS software for your business and having your business website developed in Australia is good for the Aussie tech sector. The more we all shop local the better.
Tyro EFTPOS has been integrated with our Tower Systems POS software for small business retailers for more than ten years. The Tyro integration is simple, effective, seamless and fast… all factors that matter to small business retailers keen for a smooth counter operation for their businesses.
The thousands of retailers using the Tower Systems POS software for specialty retail can bank on Tyro for delivering counter and mobile based EFTPOS access, including through the Tower Systems Retailer Roam product that takes retail on the road, out of the shop and into the field, the markets and the farm gate.
We like Tyro because it is a smart interface, one that works well for small business retailers, delivering EFTPOS solutions that are best-practice and secure.
Through the recent COVID-19 challenges, Tyro has been our preferred payment solution for small business retailers, as it offers contactless EFTPOS integrated with the Tower Systems Point of Sale software.
At Tower Systems, we use Tyro EFTPOS in our own shops and have done so for many years. We like the streamlined operation, the security, the speed and the ease of settlement. Tyro makes doing business a breeze for our retail shops and we think many retailers using Tyro EFTPOS integrated with our POS software would agree.
Tower Systems is well positioned thanks to a solid relationship with Tyro and our experience across eleven specialty retail channels. The Tyro and POS software solution is robust, proven and used in more than 1,000 retail outlets in Australia.
Together, our integration is regularly updated, ensuring it is current and continues to be useful in serving the evolving needs of small business retailers. This matters now more than ever, because the environment of the retail industry is constantly changing.
Working with the tech folks at Tyro, we are able to deliver an integrated Tyro and POS software solution that is dependable, useful and financially rewarding.
Tower Systems offers first level support for retailers using the integrated Tyro and POS software solution, offering a one stop shop support entry point, delivering fast access to help on any Tyro related query. We pass these queries to Tyro’s 24/7 Australian-based Customer Support team if they are outside our remit. In both support cases, most are easily handled and retailers are able to get back to business quickly.
Tyro is a breeze to work with. We are grateful for the relationship and the value it brings to our small business customer community.
We grateful to welcome more retailers from their use of the MYOB Retail Manager software to our Tower Systems POS software.
With major updates released several times a year and the content of these updates being guided by customer suggestions, the Tower software solution is fresh and made for today.
Just this week we have released a major tech innovation with a more robust database platform, a major software development language refresh and a tech interface refresh. These advances plus the addition of new functionality provide our customers with certainty as too the usefulness of our POS software today and its direction into the future.
While MYOB Retail Manager has served a need in retail businesses for years, the Tower Systems Point of Sale software solution is more current in terms of tech and more current in terms of specialty market retail. Plus, the software is backed by locally based software support specialists who work as part of a 24/7 help desk service serving small business retailers in Australia and New Zealand.
More and more MYOB Retail Manager users are switching to the Tower Systems POS software. Tower can offer a direct link to Xero cloud based accounting or a data feed through to MYOB for accounting management from that platform.
We offer data conversion services for any data we can extract from MYOB Retail Manager if our new customers want to bring their data across. Plus, we offer comprehensive one on one training at installation and for years following installing – helping our customer learn as and when they would like to.
Compared to MYOB Retail Manager, Tower Systems POS software customers have access to the leadership team of the company. They also have access to a transparent online platform from where they can make software enhancement suggestions and have these voted on by other customers. This is a key factor in the perpetual evolution of the Tower POS software, it is key to keeping it fresh.
Fresh POS software matters today as retail continues to change. Software changing with retail is a useful tool in retail businesses that want to remain competitive. We think this is where we serve MYOB Retail Manager customers well. We offer them a pathway forward.
In our work developing, selling and supporting Point of Sale software and Shopify and Magento websites connected to our POS software, we have been fortunate to curate advice for retailers who embark on the journey of selling online.
In this article we explore the most common challenge we see retailers confront: what to sell online.
Taking your retail business online is critical, right?! Especially since COVID-19 hit.
The need to offer click and collect, curbside pickup as well as local and further afield shipping is a vital customer service.
Reaching shoppers who are not nearby and may never visit your area is also critical as it broadens the reach of the business.
A big challenge we see experienced retailers confront is what to sell? They know they do not want to take everything in their physical shop online. Often, they want the website to be specialty, to stand for a unique need or product niche.
The question is what? What to have the website be known for, to focus on?
It’s a business start-up question in many respects, a question anyone starting a business from scratch needs to consider. This is why some experienced retailers find it challenging to know where to start as they first have to disconnect thinking about the website only in the context of the current physical business.
Our suggestion is that you own the challenge for yourself. While you could have someone come up with the idea for you, then the idea would be theirs.
Think about your website as a start-up, but probably related in some way at least in part to what you do or could do in your shop. By being known for something, a product category or niche you can be more easily found online. And that right there is the key – being found online.
So, the real question is what are people looking for? We can help with that as we have access to tools that track what people in Australia are looking for. We will gladly do this research for people getting a website developed by us. However, we need a starting point for the research – which back to the entrepreneurial question about the niches that interest you. This has to come from you. You have to own the site focus.
We appreciate that it can feel daunting to start a business from scratch. Maybe, for you, an easier option is to take one or two departments of what you sell currently online. That can be an easy start. We suggest this as it gets you experiencing online. That experience can be leveraged as you evolve your online business.
Remember this – where you start online is never where you will end up. That is our own experience with our online businesses. We have learnt a ton and continue to evolve our sites.
Justin Randall manages Point of Sale software sales for Tower Systems in Queensland. He’s local and has excellent retail experience having managed a retail business prior to joining our support team before moving into a sales role.
Justin works with jewellers, garden centres, bike shops, toy shops, pet stores, produce businesses, farm supply businesses, fishing shops, newsagents, adult shops, homewares stores and more … learning about their needs and seeing whether the Point of Sale software that we develop, sell and support could be useful to their business needs.
It is a collaborative process that follows the timeline needs of the business owners. That’s right, there is no pressure. Justin will say so if he feels that our Point of Sale software is not a good fit for any business. His reputation is important to him, he takes his role seriously as he wants too be trusted.
Retail businesses in Queensland looking for Point of Sale software should speak with Justin, to see whether the Tower Systems Point of Sale software is a good fit for their business, a good solution to serve the needs.
Justin’s process is simple: understand the needs of the business first. This involves research and conversations. He is hungry for information about the business and he applies this learned information to his knowledge of what our Point of Sale software can do. If he finds a good fit, he will arrange to demonstrate the software and do this in a collaborative and engaged way to help the business.
We believe that actions speak louder than words. This is why Justin will want to answer queries about what the software does in a certain situation with a demonstration of how the software works for that need. There is no limit to the number of pre-purchase demonstration of our Point of Sale software, no limits to how deep into the software you may go.
The goal is to give small business retailers everything they could possibly want to know about our Point of Sale software before they make a decision so that they can be confident as to the appropriateness of the decision for their business.
A new video from us, about who we are and what we do. Shot in the office yesterday, April 28, 2020.
How to find new customers by selling online direct from POS software for your specific type of business using Shopify and Magento.
Join us for a free workshop where we will explore Shopify and Magento direct connected POS software for specialty retailers: jewellers, garden centres, produce, toy, firearms, fishing, outdoors, newsagents, pet, gift, book, bike and adult. We will focus on new online insights for 2020 and beyond
This workshop will be live and interactive and about your type of business. It could save you thousands in web developer fees. This will not be a sales pitch.
We will cover hot topics including: SEO, shipping options, free shipping, the role of social in online sales, returns, bundles, branding and a plan b for your web strategy.
Click on your preferred city below to book. Each workshop (except for online) will be in an easy to get to capital city location.
We are local. Tower Systems serves 3,500+ specialty businesses – with POS software and websites. We make what we sell. We use it ourselves too, in our own retail and online businesses. If you think we could help you, please call…
Our goal is to help you enjoy a more successful and valuable business.
Thanks to smart integrations in our small business POS software, Tower Systems is at the forefront of cashless trading opportunities for indie retailers.
Cashless trading is there a retail business preferences non cash payment from shoppers. This could be by credit card, debit card or some other cashless payment method.
In the Tower Systems Point of Sale software there are plenty of opportunities for receiving payment in forms other than cash. All of these options provide small business retailers with flexibility on payments. This matters as it can go to the heart of business transactional accuracy and business efficiency. It can help make these indie businesses more competitive.
Here are some of the benefits of a retail business trading cashless:
While the benefits will vary by business, they can be considerable. We have seen businesses make the transition and benefit in ways of more value than they expected. For example, in one business they did not consider the handling of cash to be a cost to the business. It was only after they eliminated the process that they saw the cost – not only of the work but the lag time that surrounds the work.
We are not advocating going cashless to all small business retailers. rather, this post acknowledges our experience in the area, our credentials on which our customers can rely should they feel they wish to explore the cashless opportunity for their business.
This is how Tower Systems works. We develop expertise and make it available to those small business retailers who feel they would like to engage with the expertise for their local and often unique situation.
Cashless can be a game changer for some businesses. All we suggest is you consider it for your situation. If you decide to move ahead, trial it and make the long-term decision based on the evidence.
We did an exercise in the office this week, thinking about how we see our software and what we do for small business retailers. Using a single word to describe what we dock to make a statement about what we stand for, aspire to, deliver and achieve for our customers in their businesses and in their lives as a result of engaging with our small b business POS software.
Here it is. Here is the list. the single word., Each word is, of itself, a statement of aspiration and / or achievement. We share it here as this is a shared goal we have with our customers and businesses owners who would be our customers. Here is the list in no special order…
Sure, they are single words. They are part of what came out of a workshop we did looking at who we are, what we do and why we do it. We do this from time to time, checking in with each other and our goals and the goals of our customers. We think this is good practice for any POS software company, especially one that focusses on the needs of small business retailers.
We take what we do here seriously and thoughtfully. We take great care to get it right even time. Pursuing this means we need to understand the goal. These single word responses help define the goal and the diversity of the goal.
The bulk image import facilities in the Tower Systems POS software make it easy for small business retailers to update their e-commerce websites with accurate image data.
We won’t go into much detail here about the bulk image import as it is clever, fast and accurate. It is part of our intellectual property that we leverage for our small business POS software customer base.
The bulk image import tools make it easy for customers to bring in images accurately and with little time investment. It makes it easy for small business retailers to offer image ric h website experiences to customers. This is a massive difference, something that we leverage exclusively for Tower Systems customers.
We work with retailers as well as their suppliers to manger this connection work to the advantage of our customers. We have experience already with many websites where we have done this work.
Looking around at others and what they offer in this area, we are grateful to have a point of difference in our facilities that give Tower Systems customers a commercial advantage on the bulk import of images to websites through our POS software.
We reached this point because we needed it ourselves for websites we created for our own retail businesses. We knew first hand the importance of the fact and accurate bulk image import. However, we found suppliers challenged ing to deal with. Then, we developed a process. We tested this and refined it and got it to a point where it is working a treat.
We can help our customers and their suppliers work together to bring in images to the POS in bulk that are then loaded to websites according to rules established by the retail business, working with us, leveraging our experience and expertise in this field.
We make it easier for small business retailers to get images loaded onto their websites. This helps them move online and leverage the online sales opportunities.
This is another example of the whole of business solutions offered by Tower Systems from the POS to e-commerce and back again.
We are grateful to ur customers for their support and the continual improvement opportunities they present.
Tower Systems launched scale integration for its POS software more than two years ago. Today, it is widely and successfully used to help small business retailers sell more accurately and confidently.
Our POS software scale integration helps small business retailers better serve their customers.
Developed in close consultation with retailers, these tools are established, proven and stable.
The integration with scales for the Tower Systems POS software provides retailers with options for how they sell. While selling packaged goods is no doubt faster at the sales counter, offering ‘bulk’ prices can change the pitch of the business.
In each case while the business may be significantly different, the principle is the same – the software handles the sale of items based on weight and this is a terrific differentiator for plenty of businesses that want to sell items by weight and thereby offer a volume type of pricing.
The POS software scale integration completed by Tower Systems has gone through the processes required for authentication and certification. This enables us to sell it to small business retailers with confidence and certainty. This is vital to their leveraging the facilities for their business.
Scale integration is one of a range of specialty integrations in the Tower Systems software to help small business retailers drive better business outcomes. We are experts at delivering seamless trusted integrations that serve the needs of our large small business retail community.
The powerful POS scanner/scales hybrid that we recommend installs directly into your counter top and provides:
Our expert POS software staff can install and activate the scales integration module into your Tower Systems retail software remotely. We can do this in any of the specialty retail businesses that we serve.
Tower Systems continues its commitment for accessible free POS software training for small business retailers with new training opportunities launched for July 2018.
We have been running free training for years and continue to do so because our small business retailer customers love it. They especially love the open ended Q&A available at the end of each session.
These sessions are live, online and fully interactive. There is no cost for participation. We fund the call and the tech at our end to make all this happen for you.
Here are the July sessions available for booking now:
Free training is a hallmark of the Tower Systems small business POS software offer. These group sessions are only part of the story. Every Tower Systems customer has access to free one on one training with our customers as and when they want. Booking is easy. This one on one training is on any topic to do with using the Tower POS software.
Tower Systems serves in excess of 3,500 small business retailers in Australia, New Zealand, Fiji and elsewhere. We are grateful to our customers for their support and engagement.
As a side benefit for the work we have done for our software for fishing and outdoors shops is the learnings and insights gained that help us serve tackle specialists in Australia.
Tackle businesses are a level of specialisation beyond fishing and outdoor. In these businesses our facilities that manage repairs and well as manufacturing are particularly useful.
Using our repairs tools a business can track customer details, materials used, labour included and other factors. Customers are notified when items are ready for collection,.
Using our manufactured goods tools, customers can track the items that are combined to make a new item, a manufactured good. This can be built-up or broken-down at will.
These are just two of the areas of our specialist software that help tackle businesses to run more efficient and valuable businesses without getting too bogged down into the business side of the business.
Being creative businesses at heart, business efficiency is a key factor. We get that and support the creative process as much as possible.
Our focus on customer details and being able to market to customers based on a range of criteria helps specialty tackle businesses leverage their specialisation.
Being able to connect the tackle business POS software to a website for 24/7 online sales is easy and certain, helping the business find new shoppers without doubling up the data work involved. The accounting software is a further time saving for the business and those who run the business.
Each receipt produced by the software can include care instructions. This is important for tackle businesses given the nature off what they make and sell.
Since tackles are often purchased as gifts, the software can produce a gift receipt so the recipient does not know the price paid. This is a terrific benefit for online sales where someone in one location purchases online to have the tackle sent to someone in a completely different location.
See the software live. Contact us for an obligation free demonstration: