The POS Software Blog

The POS Software Blog

News from Tower Systems about locally made POS software for specialty local retailers.

CategoryGift cards

Charity boxed Christmas cards popular this year

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Charity boxed Christmas cards are proving to be popular as people prepared for Christmas this year. Featuring the designs of many Australian artists, these cards not only do good for local charities, they also help support local Australian artists.

Boxed Christmas cards are good value for many reasons. The cost per card is lower, they support local Australian charities. They support artists, often Australian artists. And, often, they are printed here in Australia.

We are grateful to have created the MyOrnaments website as part of our POS software connected Shopify work.  At MyOrnaments, charity boxed Christmas cards are for sale, making these wonderful Christmas treats widely available.

Our work brought to life online what was already being sold in a retail store. Now these wonderful boxed Christmas cards are more widely available. And, they are easily found through Google.

Businesses buy boxed Christmas cards for sending to clients as well as to staff. Community groups buy boxed Christmas cards for thanking those who support them.

Supporting many different Australian charities, the boxed Christmas cards you will find at MyOrnaments are diverse not only in style and editorial but also in charity support. This range of choice is appreciated by customers and also by those who will receive the cards.

This year we anticipate more Christmas cards will be sent as people connect in different ways due to Covid. There are more people to thank and appreciate, too. This is where charity boxed Christmas cards can help and where the website we developed for MyOrnaments can help. At this website you will currently find more than 132 different packs of charity boxed Christmas cards. This is a big and diverse range from which to choose. Most packs has two different designs available, too.

Managing inventory, connecting to the POS, calculating freight and handling special price point offers is part of what Tower Systems has created at the MyOrnaments shop and part of what brings the charity boxed Christmas card 0ffer to life. We are proud to have this website as part of our calling card mix of websites we have developed, to show the comprehensive nature of what we  offer.

New website pitching Father’s Day cards in Australia

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We are thrilled to launch Card Emporium, a new online card shop. It launches with Father’s Day cards.

The Father’s Day card range at Card Emporium has been carefully chosen, selected to suit all sorts of Father’s Day card giving occasions.

The site includes advice on what to write on a Father’s Day card.

The online card offer includes dad, grandpa, pop, pa and more. There is step-dad and friend cards, too, serving the broader Father’s Day card need.

Father’s Day 2020 is an interesting occasion with many unable to see dad and connect with him so a card is the safe hun, the healthy hug in the corona world. sending a Father’s Day card could be the ideal gift opportunity for a dad who has been there for their kids through thick and tin, the card says I remember what you have done and what you mean and I appreciate you.

Father’s Day is a big celebration, a big season in the card calendar and this year there are many new Fatjer’s Day cards released to make the season a good and fresh experience for old-hand dads as well as the new dads who are celebrating Father’s Day for the first time.

Through Card Emporium you can order cards to be sent to you. Or, you can order one card for the team to write on it for you and port it to your dad. This is a personal Father’s Day card service, helping you connect with the seasonal occasion 24/7, when it suits you and without having to go outside … which we think is a preferred way off shopping right now.

Shopping online for cards is changing and at card Emporium your goal is to help more card shoppers to have access to more designs that are fresh, fun and emotionally engaging. That is what we have sought to do with our, launch Father’s Day card range.

This Father’s Day, our cards are Australian made and Australian designed. Plus, they raise funds for R U OK?, an important mental health focussed charity in Australia.

For Father’s Day cards in 2020, consider Card Emporium, a new Shopify site from the Tower Systems team. We are here to help you express yourself this Father’s Day and beyond.

Helping small business retailers comply with new Gift Card regulations

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New gift card laws come into effect in Australia on November 1, 2019. The fundamental changes introduced in the new laws are:

  1. a minimum three year expiry period for gift cards is required;
  2. gift cards must display expiry dates; and
  3. most post purchase fees on gift cards are banned.

The POS software from Tower Systems will help small business retailers comply with this legislation. It will do so in a worry free, safe and red tape free way for indie retailers.

Gift cards (physical or electronic) are easy with our software. Retailers can offer them with surety and speed, enabling shoppers to load cash onto a card so that it can be given as a gift.

Where gift cards are sued as a marketing tool, the legislation is different. The three year requirement in the legislation does not apply to gift cards that are:

  1. able to be reloaded or topped up
  2. for a good or service available for a limited time where the card or voucher expires at the end of that period (e.g. entry to a concert or museum exhibition)
  3. supplied to a purchaser of goods or services as part of a temporary marketing promotion (e.g. a wine voucher valid for one month that is mailed to a consumer as a free bonus with a purchased item and was not part of the purchase offer)
  4. donated free of charge for promotional purposes (e.g. a local shopping centre has a one-day marketing promotion where each visitor to the centre on that day is handed a $20 gift card that is valid for use at any store in the centre for that day only)
  5. sold for a particular good or service at a genuine discount (e.g. $50 card for salon service valued at $100)
  6. supplied as part of an employee rewards program
  7. given as a bonus in connection with a purchase of a good or service for use in the same business (customer loyalty programs)
  8. second-hand gift cards.
  9. part of a temporary marketing promotion (e.g. customers buy a certain product from Business A, which provides a $50 voucher to use at Business B).

Tower Systems serves small businesses in the requirements of the legislation, efficiently and in a whole of business way.

Our customers with our latest software will be fine come November 1, 2019. Gift cards through the POS software will be safe, easy and business building.

Gift vouchers are easy in the Tower Systems POS software for indie retailers

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Selling, managing and tracking gift vouchers in a retail business is simple, safe and easy using the POS software developed and supported by Tower Systems.

Gift vouchers can be issued by the POS software easily, quickly and accurately. There is no need for a printed card or note. Alternatively, a business can create the gift vouchers externally from the POS software yet have all  of them easily tracked and managed.

Loaded with whatever amount suits a customer and fits within the rules of a business, gift vouchers are a wonderful solution for a retail business to offer where a customer likes a shop but does not know what to buy. From the moment a gift voucher is loaded with a value it is tracked by the POS software. The amount loaded is managed as a liability of the business, as is required by accounting standards.

Tower Systems has managed gift vouchers in its POS software for decades. The gift voucher facilities in the software have evolved as the needs of small business retailers have evolved. The company has ensured that its offering in this space is fit for purpose for today’s retail environment, to enable its customers to be competitive in this space.

Gift voucher setup in the POS software is easy. Thanks to not requiring pre printed cards, a business can test the appetite of its customers for gift vouchers by having computer generated vouchers. This trial can help guide whether a business should invest ini professional design and production of vouchers, which is also a service that Tower Systems offers through its in-house graphic design tools and services.

We see gift vouchers successfully used in small business retail in the channels of garden centres, bike shops, jewellers, gift shops, homewares shops, book shops, newsagencies, pet shops, toy shops and even firearms shops as well as many other types of retail business situations. We are grateful for the opportunity to work with gift retailers to help them build customer appeal.

Gift vouchers are a vital tools for small business retailers to offer, to help broaden the appeal of a shop beyond what it may have available for customers to purchase today. Tower Systems makes them financially and operationally appealing to small business retailers through its smart POS software.

How the Tower Systems gift shop software helps small business gift shops attract more shoppers and increase sales

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Small locally owned gift shops exist in most high street shopping situations. They are locally owned and run gift shops, the quintessential small business, usually a family business. Competition is tough for these small businesses.

Tower Systems helps small business gift shops through its gift shop software. Using our software, gift shop owners are able to trade more efficiently and successfully. They are able to build a stronger and more valuable business.

Here are some of the ways the Tower Systems gift shop software can help any small indie gift shop:

  1. Easier selling.
  2. Faster selling.
  3. Less mistakes thanks to fewer steps in the sales process.
  4. Automatic handling of EFT processing thanks it integrated EFTPOS.
  5. More accurate selling.
  6. Easy to run LayBys including managing the terms and conditions, collecting payment and locating lay-bys.
  7. Easy handling of sales over a date and time range.
  8. Structure around product returns.
  9. Easy finding previous sales.
  10. Easier management of staff rosters.
  11. Visibility of business performance when you are not in the shop.
  12. Access to a range of shopper loyalty options from points based to a cash amount off the next sale.
  13. Easy bundling of products into a package deal offer – this makes price comparison harder.
  14. Easier selling online through a connected website.
  15. Tracking sales by staff member.
  16. Tracking business performance by supplier – driving suppliers to facilitate your business success.
  17. Tracking business performance by key seasons.
  18. Easy management of special orders for customers.
  19. Creating orders for suppliers.
  20. Easily loading electronic invoices from suppliers.
  21. Comparing trading periods for quick spotting of business performance trends.
  22. Selling by measure.
  23. Selling by weight.
  24. Managing the repairs process if you offer that type of service.
  25. Running customer accounts and managing the collection of these accounts.
  26. managing sopper gift cards including tracking balances.
  27. Managing multiple retail outlets.

The Tower Systems gift shop software helps small and independent gift shops in many ways. This list here is just some of the ways. This software has been developed with and for gift shop owners and their employees. It is already widely used.

As specialty retail software designed and developed in Australia, this is software fit for purpose for small and independent gift shops. 

Tower systems continues to evolve the software to ensure it meets the evolving needs of gift retailers in Australia.

Helping small business retailers with beautiful gift cards

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The marketing team in Tower Systems has helped hundreds of small business retailers with beautiful gift cards. Each new branded set of cards helps a retailer retain revenue that otherwise might have been spent in another retail business.

The plastic gift cards, often supplied in a a beautiful branded wallet, can be sold and loaded by the retailer wish cash provided by the gift giver.

There are a perfect opportunity for any small business retailer to grow sales.

Here are some of the cards we have created for our POS software customers.

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Great gift cards for small business retailers through POS software from Tower Systems

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GardenGiftCardsTSThe Tower Systems designed and manufactured gift cards are growing in popularity across a range of retail channels. We are thrilled to be of service to retailers keen to offer professional gift cards backed by professional gift card management software as they have access to through their smart and engaged Tower Systems POS software.

The latest design customer gift cards are being shipped right now – pitching fresh designs to retail partners in time for Christmas trade.

The image loaded with this post shows some of the cards we have designed for our garden centre customers.

We are grateful to have in-house graphic design capabilities through which we can promote deeper engagement with our software.

POS software helps small business retailers sell more gifts

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exchreceiptPeople purchasing gifts want to ensure that the recipient can exchange the gift if it is not quite right.

Retailers using the Tower Systems specialist gift shop POS software have the ability to print a gift exchange receipt detailing the items purchased but not the price paid.

This facility has been in our software for years. It was developed with retailers offering gift exchange services. The receipt printed was recently enhanced to connect with quality gift purchases.

This gift / exchange receipt facility is another point of difference for Tower in several of our retail channels it is am important pert of the Tower AdvantageTM.

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