BUY ONE GET ONE FREE.
This is a common offer in retail, especially in pet shops, garden centres, some gift shops and some newsagencies.
The Tower Systems POS software handles these BOGO offers easily as part of our comprehensive loyalty management solution. This enables small business retailers to compete with big business competitors in a way that is easily understood, and indeed expected, by shoppers.
We enable local small business retailers to compete with big chains by making these offers easy to run, easy to manage and valuable to offer. yes, a locally owned retail business can eliminate the competitive advantage in this area for a big business.
In addition to BOGO offers, we offer discount with purchase, free with purchase and more. Plus loyalty points and discount off future purchase.
Having options for loyalty and discount offers for retail is important in retail today where things move quickly. Thanks to rapid-setup, a store can pitch BOGO quickly, in response to the activity in a competitor business.
Big retailers like BOGO as it is easy to implement and easily understood. In some respects it is lazy. This is where small business retailers can leverage BOGO on their own terms and in a way that is more respectful of shoppers.
Tower Systems supports the BOGO facilities with training, documentation and other assistance to help our retailers make the most from the opportunity.
