The POS Software Blog

The POS Software Blog

News from Tower Systems about locally made POS software for specialty local retailers.

Ditch the Points, Boost Sales: How Discount Vouchers Are Winning Aussie Shoppers to Local Retail

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Tired of the same old points programs that leave your customers confused? No wonder. The major supermarkets and other retailers have all od us confused as to the real cash value of a point.

At Tower Systems, we know Aussie retailers need a loyalty strategy that packs a punch, that is loved by local shoppers. That’s why our discount voucher program is a favourite among our thousands of small business retail POS software users.

Forget fancy names, you call them what you want! We’ve got customers calling them “Thank You Gifts,” “Bonus Bucks,” or even “Customer Rewards.” The beauty is, it’s your program, your name!

Discount vouchers are sales superstars! We saw a whopping 12% sales growth during Christmas and New Year for businesses using our vouchers actively.

Blokes vs. Girls? It’s all about instant gratification for guys – they tend to use their vouchers straight away, while girls tend to save them for a later treat (but before they expire, of course!). Oh, and retailers control when these vouchers expire.

Setting up your voucher program is a breeze! Our retail-experienced support team can have you up and running in minutes, and making changes is just as easy. Plus, you get fantastic control over your program and clear reports to see how your customers are engaging.

Here’s why discount vouchers are a game-changer:

  • You’re the boss! Name your vouchers anything you like, and change it whenever you fancy.
  • Set the rules! Decide how much the voucher’s worth, what it can be used on, and when it expires.
  • Transparency is key! Unlike confusing points systems, customers see the voucher as cash-in-hand. They love the simplicity and feel valued with a direct reward.

We’ve seen it work firsthand! In our own shops. Customers tell us they love the vouchers. We have seen them used. We see the impact in the business, the happiness experienced by customers.

With Tower Systems’ discount vouchers, you can:

  • Boost spending per visit – Customers love a good deal, and vouchers encourage them to splurge a little more.
  • Bring back those loyal customers – Vouchers are a great way to entice customers to return sooner and keep them coming back for more.
  • Attract new faces – Stand out from the crowd and grab the attention of new shoppers with enticing voucher offers.
  • Spark impulse buys – Vouchers at the counter can turn a browse into a purchase in a flash.

Ready to win the hearts (and wallets) of Aussie shoppers? Let Tower Systems’ discount vouchers be your secret weapon!

Our discount voucher solution is exclusive to us, the settings opportunities, the control levers you have, the benefits you can leverage in your business.

Discount vouchers are one of the most recommended facilities in our small business retail POS software.

By Mark
The POS Software Blog

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