Knowing what a product weighs is key to accurate calculation of freight costs for online businesses. It’s not been so important for brick and mortar businesses. But online, product weight is key. It can also inform the choice of the method of shipping an online order as some freight businesses may offer better services based on product weight parameters.
The Tower Systems POS software allows retailers to record product weight by product and it shares this information with the retail business website thanks to its integrations with Shopify, Big Commerce, Woo Commerce and Magento.
The recording of weight by product has been covered in the POS software from Tower Systems for years.
Unlike brick-and-mortar stores where customers handle products themselves, online businesses rely on freight services to deliver their goods. This is where product weight becomes a crucial factor, something that can have considerable financial benefits for a retail business.
Tracking weight in the POS software has a range of benefits for a retail business including:
Accurate Shipping Costs: Imagine a customer adding a seemingly lightweight product to their cart, only to be surprised by a hefty shipping fee at checkout. This can lead to cart abandonment and lost sales. By knowing the exact weight of your products, you can calculate accurate shipping costs upfront, setting clear expectations for your customers and avoiding unpleasant surprises.
Competitive Shipping Options: Some freight companies offer tiered pricing based on weight. Knowing your product weights allows you to explore different shipping options and choose the most cost-effective service for each item.
Informed Shipping Decisions: Weight isn’t just about cost; it can also influence the shipping method you choose. For delicate or heavy items, you might prioritize slower but more secure shipping options. Lighter items might be suitable for faster, budget-friendly methods.
Tower Systems offers weight-aware POS software for retailers selling online and where freight is a factor on managing cost-effective online sales. Our point-of-sale software allows retailers to record the weight of each product directly within the system.
Tower Systems POS doesn’t operate in a silo. Thanks to its built-in integrations with popular e-commerce platforms like Shopify, BigCommerce, WooCommerce, and Magento, the product weight information you enter in the POS automatically syncs with your online store. This eliminates the need for manual data entry I the online side of the business, saving you valuable time and minimizing errors. Your customers will always see accurate shipping costs displayed at checkout, fostering a smooth and transparent buying experience.
By leveraging Tower Systems POS, online businesses can gain a significant edge in today’s competitive landscape. Accurate weight data translates to accurate shipping costs, informed shipping decisions, and ultimately, happier customers.
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