Through a series of practical business development meetings throughout 2015 and one-on-one work Tower Systems is actively working with engaged newsagents on reinventing their businesses.
The days of the old newsagency relying on lotteries, newspapers, magazines and stationery are over. Engaged retailers are leveraging new product categories to attract new shoppers and to lift the overall gross profit of their businesses.
Tower Systems, through its close and direct contact with many in its 1,850+ strong newsagency software user community, is playing an active role in talking about business structure, product buying, marketing and overall strategy.
We believe in the newsagency channel, not as a channel as Australian shoppers currently view it but as a channel for the future of engaged, diverse and growing businesses. Many businesses that identify as newsagencies today will not be seen as newsagencies if you shop them next year or the year after. Yes, the transition is that dramatic.
Because of our work with other retail channels and our engagement overseas in retail strategy studies, Tower Systems is well positioned to help Australian newsagents navigate to a more profitable future.
The work we are doing in this area is beyond what is usual for a software company. We are proud to have the resourced and strategic thinking to be able to serve in this way.
