Every day in small business retail shops personal service matters. For many local independent retail businesses, personal service is the differentiator, the thing that shoppers remember and brings them back.
No matter how cool products in a shop are, if the service is not personal with a shopper they may not return.
Equally, no matter how mundane or everyday products are in a shop, personal service may show them off in a light that makes the experience so delightful that the shoppers think first and only of the shop when next wanting such products.
Just as personal service matters in retail, it matters with POS software in terms of customer service and it matters with POS software and the personal service facilities in the POS software.
The Tower Systems small business POS software has encoded in to facilities that help a small business retailer show off personal service, to deliver a level of personal service consistently through shopper facing touchpoints that are managed by the software.
These personal service facilities in the software help the retailer to be personal, efficiently.
On our receipts, we can include care instructions for individual products or local advice that relates to the products in a way that only a local retailer can know. These facilities encoded within the software enable local small business retailers to personalise the experience in a structured way. Retailers have 100% control over the serving of this information.
On the customer display we can show products and other information that further enhances the personal service experience.
Retailers using our software can easily remember important dates such as birthdays, anniversaries, required check in dates, servicing dates, vaccine dates and far more. Indeed, there is no limit to the services that can be provided to personalise a shopper experience based on anniversaries and other date-based information through which a retailer can better serve customers.
For many local small retail businesses, personal service is the big differentiator. Here at Tower Systems we are committed to evolving our support for delivering more and better personal service opportunities through our software. How far we go will be a function of suggestions from our customers.