I am frustrated with the world is ending type reporting relating to the arrival in Australia of Amazon. Most stories are not reporting. Rather, they are speculation. I even wonder if they reflect a wish. Unfortunately, the wrong people are quoted, like the ever-shrill Gerry Harvey.

I hopped into the studio last week and shot this video to provide some perspective on the arrival of Amazon and to share some thoughts that I hope are useful to small business retailers in Australia.

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