Yes, Amazon is coming. No, the world will not end.

We are frustrated with the world is ending type reporting relating to the arrival in Australia of Amazon. More stories have been published this week. Most stories are not reporting. Rather, they are ignorant fear-mongering. Unfortunately, the wrong people are often quoted, like the ever-shrill Gerry Harvey.

We shot this video to provide some thoughts on the arrival of Amazon and to offer suggestions for small business retailers.

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