Small business paperwork campaign resonates with indie retailers

We are thrilled with the response to our paperwork campaign supporting operational efficiency in small and independent retail businesses. This is a campaign for existing Tower Systems customers as well as prospective customers.

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Launched by Tower Systems as part of a broader training, POS software enhancements and business support package, this focus for 2017 encourages small business retailers to better manage paperwork for the benefit of the business and those served by the business.

Eliminating paperwork is easy when your POS software directly links to the right tools such as web platforms, appointment facilities and accounting software.

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Six reasons our Australian POS software is ideal for Australian small and independent retail businesses

We are proud of our POS software designed and developed in Australia for Australian retail conditions.

  1. Serving local needs. designed with Aussie retailers, based on their suggestions and using them as part of a comprehensive beta program.
  2. Local support. Based out of our head office in Hawthorn Victoria with Australian capital city based local offices. We are local and serving you in your time zone.
  3. Connected with Australian suppliers.  yes, our software helps you link to suppliers, cutting mistakes and saving time.
  4. Local training. In your shop and over the phone.
  5. Local user meetings. Well over 50 done in regional and rural Australia offer the last year.
  6. Deep channel support. For all the specialist retail channels that we serve, we have mature and sustained engagement enabling us to provide channel specific connections.

Tower Systems is proud to serve Australian retailers with Australia POS software.

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The POS software help desk is winding down for Christmas

As is always the way with the last office day prior to Christmas, help desk calls have stopped as retailers focus on selling.

We are calling it a day and switching all support coverage from now until December 28 at 7am to our after hours numbers. Here are our contact points. This is a copy of the card, which we sent to all customers last month by mail and by email:

SupportCardOct16

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Small business retail marketing advice: protect your business data against disaster

Data is as valuable as cash to any retail business yet many do not treat data with respect. Our advice to small business retailers is to get real about data, to get serious about protecting this important asses.

In terms of protecting your business data against disaster, here is our most important advice:

  1. Backup your business data every day, at the end of the day, without fail.
    1. Better still: use a cloud based backup service that undertakes the backup as the day unfolds without you having to every do anything to backup.
  2. Maintain a separate backup for each day of the week.
  3. Remove the backup from the business property.
  4. Store the backup in a safe, dry place.
  5. Check the usefulness of the backup by restoring and checking the data.
  6. Store original business software in a safe off-site location.
  7. Check the backup every three to six months – to make sure the backup is actually backing us current data and can be read. A backup you cannot read is a waste of time and money.
  8. Change your passwords regularly.
  9. Use hard to crack passwords.
  10. Do not share passwords widely.
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Is cloud based POS software right for your retail business?

Our Tower Systems small business POS software can be run on a local PC or in the cloud. You can choose the right approach for your business.

  1. Run local in PCS in your business.
  2. Run in the cloud on your server.
  3. Run in the cloud on a hosted server outside the business.
  4. Run in the cloud on a hosted server outside the business with no need to ever manage software updates.
  5. All these options and more are available to customers at any time.

With the cloud based option, you can choose to be hosted anywhere you prefer or you can go with our full-service hosted option.

We have plenty of customers in each scenario – running locally, self hosted for multiple locations or hosted by us in a full service model.

With our full service model we can shield you from any requirement to update software. All you worry about is the hardware you have running in your business.

Big It companies have spent hundreds of millions of dollars in marketing the term cloud. They have done this because they know buzzwords sell. The reality is, your software has to run somewhere. It has to be maintained. Whether it is running on computers in your business or in the cloud, the costs are not that different. The key difference is one approach feels sexier than the other, because of the marketing.

Our retail skilled account managers can talk with you to determine your needs and propose a solution that best serves your needs.

We would be happy to share with you details of customer with businesses similar to yours so you can hear first-hand about their operation and how the Tower solution fits.

Our Tower Systems account managers can provide further advice and assistance to help customers make informed choices as to the best approach for their business. They are not incentivised in any way to guide customers to one decision over another.

Tower Systems offers software for the following niche small business retail channels: gift shopsjewellers,  bike shopstoy shopsfishing/outdoors businessesgarden centres/nurseriespet shopsproduce storesfirearms businesses and newsagents.

We are a full service and personal POS software company. To demonstrate this, direct access to our account management team is easy: VIC/TAS: Mike Hill. 0423 848 482 WA/SA/NT: Tim Batt. 0401 833 917; NSW/ACT: Nathan Morrison. 0417 568 148; QLD:  Justin Randall. 0434 365 789.

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Should small business retailers rent or buy POS software?

How small business retailers acquire the Tower Systems POS software is up to them. Our approach is flexible, leaving the decision entirely to our customers to choose what is absolutely best for their business.

You can purchase the Tower software for your business and own it forever without further cost.

You can also lease the Tower software through almost any finance company and pay it off over 3, 4 or 5 years.

You can also rent the Tower software on a 30 day cycle with the ability to quit the rental at any time.

Each option is different and each can be appropriate in certain circumstances. We share all the information so our customers can make an informed decision themselves or with their accountant or other business adviser.

The choice of how best to acquire the software is 100% yours. We can provide advice but are happy for you to make the decision that best serves your needs.

How you acquire the software, purchase or rental, training and installation services are billed separately as they are required regardless of how you acquire the software. Installation ensures the software is properly installed and setup. It shields you from technology. Training ensures you and your team know how to properly use the software for the business to get the best outcomes.

Regardless of how you acquire access to our software – rental, lease or purchase – our software is our software. No facilities are restricted via the mechanism of access. This makes the acquisition approach purely financial rather than operational or functional.

Our Tower Systems account managers can provide further advice and assistance to help customers make informed choices as to the best approach for their business. They are not incentivised in any way to guide customers to one decision over another.

Tower Systems offers software for the following niche small business retail channels: gift shopsjewellers,  bike shopstoy shopsfishing/outdoors businessesgarden centres/nurseriespet shopsproduce storesfirearms businesses and newsagents.

We are a full service and personal POS software company. To demonstrate this, direct access to our account management team is easy: VIC/TAS: Mike Hill. 0423 848 482 WA/SA/NT: Tim Batt. 0401 833 917; NSW/ACT: Nathan Morrison. 0417 568 148; QLD:  Justin Randall. 0434 365 789.

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POS software knowledge base continues to evolve

Every week we add and revise content at our POS software knowledge base. This work is on-going as we expand the range of self-serve resources available to our growing customer base.

We let our customers know about changes inner weekly email. Here are some of the changes delivered in the last few days.

  • Retailer 2.7.2 Update Notes
  • New PC / Windows Configuration – Operating System Configuration
  • Stocktaking In Retailer 2.6.1 Onwards
  • Performing A Full Store Stocktake In Retailer 2.6.1 Onwards
  • Performing A Spot Stocktake In Retailer 2.6.1 Onwards
  • Performing A Custom Stocktake In Retailer 2.6.1 Onwards

This list is not complete by any means as we do not want to give too much away here for competitive reasons.

We take care with our knowledge base as it is the one location for all user-facing knowledge about our software. It drives consistency in help desk advice and ensures all of our customers have access to common advice and guidance.

We can tell from usage stats the topics that are of most value and this information guides further enhancement.

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What are reasonable small business retail benchmark goals?

Benchmarks are vital in every retail business. They provide the business performance goals to aim for, target of aspiration.

In our work with small business retailers beyond our smart POS software we often help with benchmark suggestions. We offer the as a starting point, to guide.

While the data points are common, the numbers can vary by retail channel.

Here are benchmark data points and the values we have suggested to transforming newsagency business owners – these are hybrid businesses that are part newsagency, part toy shop, part gift shop. See what you think:

BENCHMARK GOALS

I am often asked for benchmark goals newsagents ought to aim for. Here are some benchmarks I have developed in my work with newsXpress and through Tower Systems:

  1. Gross profit: this is the goal gross profit for all product sales not taking into account any revenue or costs related to any agency business. The traditional newsagency average sits at 28% to 32%. For a newsagency focused on the future, the goal has to be at least 45%.
  2. Ratio of Gift revenue to Card revenue: 50% minimum. The goal ought to be 100% or more. If you do $100K a year in cards, target to do $100K in gifts, or more.
  3. Revenue per employee – $250 an hour minimum not including agency revenue.
  4. Revenue PSQM $4,500 – $8,500 depending on country vs. city / high street to shopping centre and depending of product mix. Higher GP lower revenue required.
  5. Overall revenue mix percentage targets: Cards: 25%; Gifts/toys/plush: 25%; Stat: 10%; magazines/newspapers: 20%; other: 15%.
  6. FLOORSPACE ALLOCATION: Cards: 25%; Gifts/toys/plush: 25%; Stat: 8%; magazines/newspapers: 15%; other products: 15%; office/back room / counter: 12%. It’s rare you make money from an office or store room.
  7. Mark-up goals: Stationery: 125%; Gifts 110%; plush: 110%.
  8. Occupancy cost: between 9% and 11% of revenue where revenue is product revenue plus commission from agency lines. Location and situation are a big factor in this benchmark. For example, a large shopping centre business will have a higher cost than a high street situation.
  9. Labour cost: between 9% and 11% of revenue where revenue is product revenue plus commission from agency lines. Labour cost should include fair market costs for all who work in the business. (See above).

We are sharing these benchmark goals here as a guide for other retailers to contemplate appropriate numbers for the measurement points for their businesses.

Tower Systems is not your average POS software company. We engage beyond the software, to help our small business retail partners to run more successful and enjoyable businesses.

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Extraordinary small business retailer e-commerce success

Wow!  Thank you! We have the best customers!

We are on cloud nine as a result of extraordinary sales success being achieved by retailers connecting through one of our new e-co0mmerce sites.

Tens of thousands of dollars of business generated for partner small business retailers in a few short weeks. This is cream revenue – on top 0of what these retailers are making even day in their businesses, bonus revenue, unexpected revenue for which they have had to pay nothing to achieve.

Our website has done all the work – found the customers, processed the sales, provided fulfilment guidance and delivered extraordinary customer service.

Here is a comment from one retailer who resisted being part of the Tower Systems created website:

We have just gone live on Monday, this week. It took me ages to get organised and do a stocktake. I had too many other things to do. It was the last thing on my list. Well I REGRET not doing it earlier, please hang back tonight or on the weekend and do a customised stocktake. The stocktake is NOT hard and it only took me a couple of hours and I have lots and lots of stock. But do the stocktake, then contact head office and go live. This week, not next month, not next year, THIS WEEK.

Here are comments from another small business retailer.

I am shocked. You have given us a thousand dollars in extra revenue in just two weeks. You cannot understand how important this is to me and my small business.  Thank you form the bottom of my heart.  I feel re-energised thanks to you.

And then this from another retailer.

O H  M Y  G O D!!!! It is like you turned on a tap in the middle of a drought and gave my business water. Thank you thank you thank you.

We love helping small business retailers find new customers.  8ur smart POS software connected to websites we have developed is one of the many good news stories that put wind in our sales.  We love what we do here at Tower Systems.

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40 Christmas marketing ideas for any independent retail business anywhere

Tower Systems works with more than 3,500+ small business retailers in speciality retail niches including jewellers, garden centres, bike shops, toy shops, gift shops, newsagents, pet shops, adult shops and more. We offer these ideas as our Christmas gift to you.

  1. Make it easy. People often talk about how hard Christmas is. Be the local business that makes it easy. The ways to do this are with easy Lay-By, free wrapping, better shop floor help, guide buying advice or tips on perfect gifts no one else will think of. Consider making Christmas easy as being a key part of your messaging.
  2. Be thrilled people are in your shop. Your personal smile or greeting is something they may not see in a big business where employees are less invested in each shopper and where the owner is usually thousands of kilometers away.
  3. Make the giving easy. If people purchase items from you to send somewhere else. Offer a one-stop shop. Save them the trip to the post office.
  4. Make the shop less about Christmas. Consider pulling back on the Christmas visual noise. Go for something simple, muted, respecting the season but making a calm statement. Consider declaring the shop a Christmas carol free zone – not because you hate carols but because you want to help customers take a break.
  5. Help people rest and recharge. Create a Christmas shopping rest and recovery zone. Offer free tea, coffee, water and something to eat. Encourage people to take a break in your shop – without any obligation for them to spend money with you.
  6. Let your customers help each other. Setup a whiteboard or sheets of butcher’s paper, yes keep it simple. Get customers to write gift suggestions under different age/gender groups. For example: Girls 18 – 25, Boys 55+. Encourage your customers to help each other through their suggestions.
  7. Make price comparison difficult. If you sell items people are likely to price compare with other businesses, package them so price comparison is not easy. Put items into a hamper as a perfect Boy 8 to 12 bundle for example. Or offer the item with pre packages services if appropriate for an item.
  8. Less is more.  The stack em high watch em fly mantra can be wrong. Indeed, it is often wrong in retail. Shoppers can be store blind because a shop is too full or a display is too busy. Consider creating simpler less cluttered displays and window promotions. Draw attention to what you want people to see by promoting that one thing. Every time someone asks if you have something that you think through should be able to find easily – take it as a challenge for you to address rather than a commentary on a facility of the customer.
  9. Change. Christmas season in your shop should evolve. Major change weekly is vital for people to see what you have that they could buy.
  10. Be socially engaged. On Facebook, Instagram, twitter and elsewhere, be the calm voice, the person people enjoy reading or seeing photos from. Provide entertainment this Christmas rather than the usual retailer shrill of come and shop here!
  11. Be community minded. Choose a local charity or community group to support through Christmas. Consider: a change collection tin at the counter; a themed Christmas window display; promotion on your social media pages; a donation to their work; a collection point for donations from customers.
  12. Facilitate sharing stories. Find space in your shop for customers to share their Christmas stories. It could be a story wall inside or in front of the shop. This initiative encourages storytelling by locals and better connects the business with the community.
  13. Award a prize at a local school. Fund a year-end prize at a local school. Attend a school assembly to award the prize. Work with the school leadership on a prize appropriate to your business.
  14. VIP preview. Host a VIP shopper preview night when you show off your Christmas ranges ahead of being available to the general shoppers. Respect and reward your local shoppers with deals and the opportunity to preview ahead of others.
  15. Leverage Christmas traffic. Encourage the Christmas shopper traffic surge in after Christmas. Give them a reason to come back. A coupon promotion or a discount voucher on receipts could be the enticement to get shoppers back in-store. Note: the Tower POS software produces discount vouchers to rules you establish.
  16. Become a gallery. Work with a school, kindergarten, community group or retirement village to bring in local art for people to come and see through Christmas. A small space commitment can drive traffic from family and friends of those with art on show.
  17. Dress the shop. Fully embrace Christmas. Create a Christmas experience such that shoppers know they have stepped into somewhere special this Christmas. Go for more than some tinsel and a tree. Fully embrace the opportunity.
  18. Make your shop smell like Christmas.
  19. Send cards. Send Christmas cards early in the season to suppliers, key customers and local community groups. This connects you with Christmas. Invite all team members to sign each card.
  20. Host a Christmas party. For shops nearby. You are all in the season together – let your hear down before things get crazy.
  21. Ensure you have gifts targeted at occasions. For example: Kris Kringle, by price point and by recipient. Make it easy for people to know what they could give.
  22. Stocking stuffers. At your counter always have one or two stocking stuffers for impulse purchase.
  23. Offer gift vouchers – for someone to give when they are not sure what to give.
  24. Be local. Ensure you have a selection of locally sourced products available for purchase. Make it clear in-store that these products are sourced locally.
  25. Tell stories. On your Facebook page, talk about what is important to you at Christmas. Personalise the season and deepen the connection with those who could shop with you.
  26. Offer a free gift. Bulk purchase an item to offer those who spend above a set amount. For example, spend $65 and receive XX where XX may have cost $5.00 but could have a perceived value of $20.00.
  27. Keep it fresh. Every week make significant change to your Christmas displays and promotions to keep your offer fresh.
  28. Share Christmas recipes. Each week for, say, four weeks, give customers a family Christmas recipe. This personalises Christmas in your business, creates a talking point and makes shopping with you different to your bigger competitors.
  29. Free wrapping. Sure, many retailers offer this. Make your offer better, more creative and more appreciated.
  30. This is essential in any business. Manage it through your computer system with strict rules.
  31. Work the floor. Increase time on the shop floor. Be present to manage shopper flow and to facilitate purchases.
  32. Christmas is crazy busy I most retail situations. Give yourself and your team members sufficient time to recharge so the smile greeting shoppers is heartfelt.
  33. Keep a secret. If yours is a business selling gifts a partner may purchase for their loved-one, create some mystery with a closed off display for the shopper to see the products.
  34. Free assembly. If you sell items that require assembly. Offer to do this for free.
  35. Free delivery. Offer free Christmas Eve delivery for items purchased for kids for Christmas.
  36. Sell training. Leverage the specialist knowledge you have in your business by selling as gifts places at classes you run sharing your expertise.
  37. Hold back. Don’t go out with everything you have for Christmas all at once. Plan the season to show off what you have as the season unfolds. This allows you multiple launches.
  38. Share a taste. Regardless if your type of business, bake a family recipe of Christmas cake, Christmas pudding or Christmas biscuits and offer tastings to shoppers on select days. This personalises the experience in your shop.
  39. Offer hampers. Package several items together and offer them as a hamper. Time-poor shoppers could appreciate you doing this work for them. We have seen this work in many different retail situations.
  40. Buy X get Y. Encourage people to spend more with a volume based deal. Pitched right, this could get customers purchasing items for several family members in order to get the price offer you have. Use your technology to manage this.

Christmas is the perfect time to plan for next year. It is the time to do everything possible to leverage bonus Christmas traffic to benefit your business through next year.

Tower Systems offers Point of sale / retail management software tailored for your specific type of retail business. Our software can help you leverage Christmas traffic for year-long benefits.

We provide you with loyalty facilities that are fresh and small-business focussed, loyalty facilities through which you can pitch a point of difference compared to big business competitors.

One of our retail experts can help:

  • VIC/TAS – Mike Hill .. 0423 848 482;
  • NSW/ACT – Nathan Morrison .. 0417 568 148;
  • SA/WA – Tim Batt .. 0401 833 917;
  • QLD – Justin Randall .. 0434 365 789.
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Tower Systems helps local small business retailers with free shop local marketing collateral

LocalPosters2015_Page_3POS Software company Tower Systems is helping small and independent local retailers to promote the support of local retailers through an innovative campaign of collateral created by the company for its retailers.

We are thrilled to be investing our creative resources in support of our retailer partners in this way.

This artwork is part of a series we developed in-house through our amazingly creative marketing team to give our retailers different voices and platforms through which to pitch their shop local credentials.

This is another Tower AdvantageTM.

More free collateral is available on the Tower website.

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How discount vouchers help small business retailers beat big business at loyalty

This is a personal story about small business retail and the value achievable from a smarter and more customer respectful approach to rewarding loyalty … but in a different way, a way that is counterintuitive in that it front-ends the approach.

Here is our story…

I want to share with you a true story of what happened recently in my own retail business. It is a story of how a small everyday purchase led to something bigger and how this happened as a result of fundamental changes in how the business is run.

While this story is about what happened in my newsagency, it could happen in any type of business. This newsagency, by the way, is not your typical newsagency. Close to 70% of what we sell is non traditional. It is high margin higher price point items that sit at the core of this unique business.

At its core, this is a story about shopper loyalty, especially shopper loyalty in a retail situation where between 25% and 30% of shoppers visiting the business are not local and therefore not likely to engage with the old-school points-based loyalty program.

A customer passing the shop noticed our greeting card range and stepped into make a purchase because of a specific need. They purchased two cards. On their receipt was a voucher for almost $2.00. As they are not usually in the shopping centre they looked around for something in which to spend the $2.00.

This is the key: the customer came in to make a quick destination purchase. The type of business we were did not matter. They were on the way to the car park and happened to pass buy our shop. Point 1: location is in our favour. The stepped in because they saw our greeting cards. Point 2: the floor placement of cards was key in getting them in the shop.

Having made the purchase, the customer then noticed, for the first time, what else we sold – because of the $2.00 discount voucher on their receipt. Point 3: we got them to look around and see what else we sold.

The customer did a 180 degree turn and saw a locked glass cabinet of beautiful collectible bears. This was in the right place at the right time as they had been looking for a gift for a child. Money was not an issue. They wanted something to last a lifetime. They purchased a $500.00 bear.

This purchase would not have been made had they not been given the $2.00 voucher on their receipt. The voucher is what got them to notice what else we sold.

Fast forward several weeks and this customer who said they don’t usually come to the shopping centre was back for another $500.00 purchase. Now, several more weeks later, the customer has another $500.00 order placed.

I can directly trace more than $1,500.00 in sales back to the $2.00 voucher.

The software produced the voucher based on rules I established. The initial staff member serving the customer made a brief professional pitch highlighting the voucher. These are both important factors as they are at the core of a structured consistent approach to what has become the most lucrative loyalty program I have seen in my 30+ years involved in retail as a retailer myself and working with retailers in many different channels.

While most times vouchers are handed out they are not redeemed, they are redeemed enough to make them worthwhile. They are redeemed for good margin product as they get people looking at the shop for the first time and discovering items to purchase they were not in our four walls to consider.

The discount vouchers are disruptive and this is why I love them. People respond in unpredictable ways.

Best of all, the discount vouchers are profitable.

For this story to work in any retail business you need to have the right products, placed strategically in-store. Your employees need to make the right pitch. Plus, you need to be attracting people who don’t know and probably don’t care what shop they are in.

Tower Systems offers not only excellent software but also the business acumen, experience and drive to help you make the most of the opportunities in the software.

From points on a purchase to buy X and get Y FREE to Discount Vouchers, the Tower software offers flexibility in loyalty offerings that enable you to make the pitch right for your business to bring shoppers bag to spend more than might usually be the case.

Mark Fletcher, managing Director. Tower Systems. M: 0418 321 338.

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Delivering a POS software help desk experience retailers love

How can small business retailers be sure they POS software company they choose will deliver the support they need to get the best value from the software?

This is a tough question because too often you will not know if a customer service experience is working for you until you are well into using it.

Here is how POS software company Tower Systems has structured its business to deliver personal service small business retailers love. We say love because of the retention numbers of Tower customers over many years.

Here is what we strive for and deliver in our POS software help desk experience:

  1. Personal service. No scripts. Our help starts with a conversation.
  2. Accessible service. No waiting days for a call back. We are here, in the moment, when you need.
  3. Follow up. Advice is followed up with an email with supporting material to help beyond the call.
  4. Escalation. If you want to take the call outside the help desk we are happy to do this.
  5. Management access. To anyone. At any time.
  6. Democracy. Software update content is voted on by our customers.
  7. Transparency. Through social media we are accountable to our customers.
  8. Freebies. Weekly live training, one on one training … added value often.

Through these things and more we are grateful for opportunities to serve our customers with personal service.

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Customer appreciation is appreciated by the POS software help desk

We are thrilled with notes from customers over the last couple of weeks. here is  small selection:

  1. I just wanted to send you a little note about one of your support staff – Trav. Trav is very helpful, easy to talk to, returns calls and is a pleasure to deal with him. We always get great service from him. (That’s not to say that we don’t get good service from the rest of the team but I just thought Trav deserved a mention).
  2. Hi Mark, Just a quick email, I am guessing you may have heard about the huge amount of problems I have, maybe not. Well they have upset the whole works and I have been beside myself with only two years in. I hear of people who have negative things to say but never good, so hence my email, there have been numerous helpers but to date I would sincerely like to acknowledge the efforts of Travis and Michael, they stuck in there and with me and at no time did I feel or be made feel that I was a nuisance, as sometimes you hear the undertone in a voice but in fact they tried to humour me as I was getting upset, so please pass on my gratitude to them as they worked so hard to make things right.
    Thankyou
  3. This from a supplier we helped get data from one business to another business: Just wanted to drop you a note to sincerely thank you.  As a result of your support we were able to minimise any disruption to these customers in what were fairly unusual circumstances.
  4. Hi Mark, I have been wanting to do this for some time……& just never get around to it….so today is the day. I just wanted to comment about how fabulous the above staff member is to deal with.(not suggesting they all aren’t). He is always patient, helpful, always ready to get to the bottom of the problem & always up for a very quick giggle about something that has happened in our day !! I love dealing with him.
  5. Wow you guys are amazing. Thank you so much for your help. I am glad we changes software to Tower Systems. Thank you thank you.

Customer service is important to us. Every day we talk to several hundred small business retailers and employees. Each contact is as important as the other.

We are grateful for the opportunity to be of service.

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Accessibility is key to good small business POS software support

Hi My name is Mark Fletcher. I am the owner of Tower Systems. My mobile number is 0418 321 338. My email is mark@towersystems.com.au.

The best was for a POS software company to demonstrate its commitment to accessibility of help for its customers is for the owner of the company to share their contact details.

This is what we do at Tower Sys6ems. In our correspondence. On our website. In our weekly customer email.

By demonstrating accessibility to the owner of the company we set the tone for accessibility throughout the company.

Small business owners and team members appreciate the personal. Retail is personal after all. We appreciate the personal here too. That is why our team members use real names and engage in real conversations.

Being real, being personal is key to a good POS software customer service experience.

Here is a video we shot in house about being personal in the context of POS software and what we do here at Tower Systems:

This video is another example of open and accessible communication. We have a large library of videos available for our customers to assist with training and business advice. The videos help our customers get more value from their relationship with us.

Our approach to being accessible is a differentiator for us. We are thrilled to be able to offer this to our customers.

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Small business retail management advice: custom stock takes eliminate the annual stock take

The annual stock take is not necessary in small business retail. Thanks to smart custom stock take facilities and tight inventory management made easy, POS software company Tower Systems makes it easy for small business retailers to change their approach to stock take forever.

  1. Save time by eliminating the annual stock take.
  2. Save money by eliminating the annual stock take.
  3. Improve inventory accurate by eliminating the annual stock take.
  4. Cut shopper theft by eliminating the annual stock take.
  5. Cut employee theft by eliminating the annual stock take.

Tower Systems has been actively engaged with retailers, accountants and the tax office on this project and the result is a beautiful approach to stock take in small business retail the improves the shopper experience. It also provides valuable small time frame tasks for employees to do on the shop floor that help the business improve and employees know more.

Thanks to use of proprietary tags and other smart tools, the custom stock take facilities in the Tower Systems software are revolutionary, in a good way and in a time saving way.

Our advice for small business retailers today is to eliminate the annual stock take. replace it with the more efficient and business friendly approach.

The Tower Systems software continues to offer full stock take facilities as well as other stock take options. However, the custom stock take facility is the most valuable in terms of category management, supplier management and time management in any retail business.

Retailers can choose how and when to stock take. The tags facility in the Tower Systems software takes the custom stock take options to a new height. Tags are a genuine differentiator.

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Enhancements in Tower Systems small business retail management software

The latest release of the Tower Systems POS software includes more than 130 changes with the majority of these suggested by users looking to evolve the software they use as they evolve their own businesses.

Our democratic and transparent process for considering software enhancements is paying off for our customers and for us as we work together to ensure our software evolves with customer businesses.

Here are headline enhancements in the latest update:

Layby Receipts
This new feature brings our Layby Receipts into line with the recently revamped Sale and Invoice Receipts. The new format contains clearer and more discernible information as well as the ability to customize. We have also made sure the new receipts meet any TRS requirements.

As part of this work we have also added Layby Notes which will allow users to add notes on a per item basis for use in things such as storage locations.

Eftpos Receipts
This new feature allows users to prompt for receipt printing for sales where EFTPOS was used as the payment type. This is an optional setting and is available for those using our integrated EFTPOS platform with Tyro, DPS, PC EFTPOS etc.

Enhanced Shopify Website Integration
This new feature gives users a tight link between Retailer and their Shopify based Webstore. Including integration of Stock, Customers, Sales and Product Images. The key feature is the time saving of not having to double entries in multiple platforms.

Special Customer Orders
As a result of extensive customer feedback and Software Ideas submissions we have made further improvements to the Special Customer Orders module to provide a cleaner and more coherent approach. For a detail list of the changes made to Special Customer Orders please see below.

Multi-Store Ordering, Order by Sales and Multi-Store Transfers
As a result of extensive customer feedback and Software Ideas submissions we have made significant improvements to these modules to provide a cleaner and more coherent and retailer friendly approach. For a detailed list of the changes made to Multi-Store Ordering please see below.

Custom Menus
Users now have the ability to show which items show in the Customer menu and the Payment menu. For example if you wanted to only show the Pay Specific Invoice and the Pay Layby options all the others can be easily hidden. This feature can be accessed by double clicking on the blue menu bar at the top on the menu screen.

All Tower customers are being advised the full site of enhancements in advance of them deciding if they would like the update installed for their business.

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Five ways small business retailers are better off using Tower Systems POS software

Of course we would say small business retailers are better off using the Tower Systems POS software. We are Tower Systems and so you would expect us to back our own product.

But our claim is more than marketing spin. The claim has its roots in what we stand for as a business, it has its roots in our relentless support of small business retailers.

We only sell our POS software to small business retailers. We serve well over 3,000 of them. We are growing. Our commitment is in our own numbers.

So, considering these points, here are Five ways small business retailers are better off using Tower Systems POS software … based on what small business retailers tell us they love about our software and about us.

  1. Our help is live, based on a conversation, 100% focused on you and your business.  Too often POS software companies situate their help desks offshore and they run them using scripts that do not allow for conversation about the needs of a business. At Tower Systems you know the real name of the person helping you, the help is based on a plain English discussion of your needs. This ensures a more personal and useful outcome for you.
  2. Our software reflects your needs. We have a transparent software enhancement suggestion process. Two thirds of updates in the last year have come from user suggestions. We love your suggestions, respond to every one and are transparent on the process of inclusion. It is your software after all.
  3. We are retailers too. We walk in your shoes, use the software you use and test everything we offer our users in our own shops. Our experience as retailers ensures empathy software only businesses cannot provide.
  4. We only serve specialty retail. Our software is not designed for all retail businesses. We only serve selected retail channels. If we are not a good fit we wish you all the best and move on. Just as successful retail businesses specialise, so do we.
  5. We are not a start up. The world is full of POS software start ups. The problem with start ups is they serve their venture capitalists ahead of their customers – they have to. In our case we are long-established, debt free, stable and growing. Our growth trajectory gives you confidence we will serve you as long as you need us.

While there are plenty of reasons Tower Systems is a better POS software partner for specialty retail businesses, this list is the top five based on needs small business retailers explain to us.

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