Tower Systems to retailers: we’re here to help

twhIn releasing the new corporate image – new logo, new website, new collateral – we have embraced a new tag line which describes our mission for small and independent retailers.

We’re here to help.

This is our mission – through our software and support services, we are here to help our customers enjoy their businesses more, make more money and make their businesses more valuable.

Our software and associated services are a mechanism through which retailers can experience genuine help. We are grateful to be able to do this.

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Sunday retail management advice: embrace being small in retail

We’re a small software company compared to the size of software companies around the world. Sure, we serve close to 3,000 small business retailers, but we are small. We like it that way. Small is good. Small of focussed. Small is human and not a number. Small is enjoyably.

Too often we see businesses owners chasing growth, chasing big businesses. We don’t want to be impersonal or disconnected. As a small business we are closer to our customers and more aligned with their needs.

We think a small specialist software company like ours is more likely to be able to fully and usefully serve the needs of small business retailers.

Sure, we are growing. However, there is a difference between growing and being so big you can’t pick up the phone and speak with the owner about anything at any time – like you can here at Tower Systems.

Our retail management tip today: embrace small, it’s a good place.

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The new loyalty POS software loyalty paradigm is a game-changer

tdvSmall and independent retailers love the new approach to loyalty on the Tower Systems POS software. At the Gift Fair in Sydney this week retailer after retailer was thrilled to see such a different yet highly manageable opportunity.

While our discount voucher shopper loyalty facilities are not new to our POS software, they are new to many retailers who have only ever heard about points based systems as the way to approach loyalty.

What is unique and valuable about the Tower Systems discount vouchers is the multiple data points at which the retailer can control the value of the voucher printed. The layering approach allows the retailer more control over value and redemption – thereby providing the business with more mechanisms through which to drive business performance.

One retailer told us that they attribute their 10% year on year growth to our discount vouchers and that to achieve this they have given away just over 1% of GP. What makes the facilities even more valuable is the reporting showing shopper behaviour in detail. This helps guide data point tweaking to drive outcomes.

Thanks to the trademarked Tower AdvantageTM, Tower Systems is delivering to retailers and unique and business valuable facility. Exclusivity has its own rewards.

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Sunday retail business management tip: small steps matter

We often see small business retailers focus on grand plans, big moves they intend to make to lift their business. Our experience is that many small steps deliver a better result to a retail business and for a lower cost.

Using our retail management software, retailers are able to uncover and nurture small steps to growth in their business.

Every retail business has small steps they can take to drive traffic, achieve a better margin from products, get shoppers purchasing more, reducing wastage, reducing theft and more. Each of these alone done in a step step strategic way will compound on the other and deliver a greater than the sum of the parts benefit to the business.

Beyond its terrific POS software, Tower Systems helps retailers to see what they may be missing, to understand the opportunities for growth through a small steps strategy.

Leveraging our own retail experience and our intimate knowledge of what our software cal do, we can help retailers to lift their businesses through co-operative partnership.

Not all POS software companies are the sale. We’re here to help.

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Good POS software can drive the relevance of your small or independent retail business

Choosing the right POS software for your business can re-energise, refocus and redefine your retail business.

Choosing the wrong software can hold you back.

The challenge for small and independent retailers is: which POS software is the right POS software.

Leading Australian POS software developer Tower Systems is clear that its software is not right for all retail businesses. Indeed, the company focuses on a select group of retail niches, vertical markets as they are called, in which it refines software to specific needs of teach of the markets.

This specialisation sees Tower Systems become deeply involved in and knowledgeable about each of the retail channels in which it serves. It’s deep specialisation results in offering software functions through which specialist niche retailers can reinforce their relevance.

For example, a pet shop using the specialist pet shop software from Tower Systems has pet shop management facilities that are unique and tailored to their needs whereas a generic POS software package only offers generic facilities that are offered to all retailers. These generic facilities are less likely to enable the pet retailer to reinforce their specialisation compared to a general retailer.

Specialist software in retail niches helps specialist retailers embrace their specialisation.

This is the Tower AdvantageTM in action. A suite of specialist tools that are constantly evolving thanks to the engagement of its 2,850+ customers.

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Free POS software training: How employees steal from retail businesses

stealHow employees steal from retail businesses is a free training workshop from the POS software experts Tower Systems. Delivered by our COO, this training is vital for retail business owners. It will draw on expert advice from one who helps police, prosecutors and insurance companies deal with employee theft in retail businesses.

With just a few places left, this training will fill up for sure.

Tower Systems leads its marketplaces with live online training opportunities – helping retailers to learn more about their software and how to save their businesses time and money.

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Sunday retail business management tip: roster staff for commercial success

Rostering is a vitally important business activity in indecent retail businesses. Get it right and you save money. Get it wrong and your bottom-line suffers.

Retailers using the Point of Sale software from Tower Systems can roster employees based on their contribution to the business. Using the tools in the software can result in better rosters, rosters which deliver a more valuable contribution to the business.

This is just one way POS software which offers roster facilities can genuinely benefit a business – save time and help driver better earnings. It is another way good POS software pays for itself.

Tower Systems helps retailers drive better outcomes through rostering and other facilities delivered in its software for a range of specialist independent retail channels.

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Xero accounting / POS software link helps retailers embrace technology

The link we launched last year connecting our smart POS software with leading accounting solution Xero is helping us grow our business as more retailers seek a whole of business solution. Our training resources help retailers understand the link and the benefits. here’s one of the videos we have produced in house.

We use Xero ourselves in our own retail businesses.

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Sunday retail management advice: make Lay-Bys work for you & your customers

Tower Systems has helped many retailers get into offering Lay-By services when installing our Point of Sale software. Over many years we have developed extensive experience in Lay-Bys and through this we have refined suggestions on how to make the most of the opportunity.

Here is a summary of more extensive Lay-By advice we provide to retailers, based on our years of experience.

  1. WHAT TO LAY-BY. Set a minimum item and or purchase value. We’d suggest $80.00 in a small retail business.
  2. DATA REQUIRED. Always ensure you are satisfied you know who your customer is. Require proof of ID from a driver’s licence or similar legal ID document.
  3. 20% of the total GST inclusive purchase price.
  4. Only Lay-by to people 18 and over.
  5. Lay-bys should run for between eight and twelve weeks. You could run for longer pre Christmas to get early sales.
  6. PAYMENT CYCLE. Require payments to be made weekly or fortnightly.
  7. PAYMENT METHOD. Accept any payment form you choose.
  8. Do not allow someone to take home a single item from a group of items on Lay-by together in one purchase. It’s all or nothing.
  9. Have a policy you are comfortable with. We suggest a 20% cancellation fee applies. Note that you could equally choose to have no cancellation given that Lay-by product may not be able to easily re-sold.
  10. Decide what you would consider a breach. This has to be something you stand by. We suggest two missed payments without reasonable excuse or rectification. On breach, cancel and charge the cancellation fee.
  11. We suggest a no-exchange policy.
  12. When a customer Lay-bys, print two dockets – one for them to take immediately and one to be placed with the goods. Have your customer sign both copies, accepting your terms and conditions.
  13. Set aside a clean and secure storage location for Lay-bys in your business where locations are coded for easy finding. Place Lay-by goods into a single clear plastic bag per transaction for clean and safekeeping. Staple to this a copy of the Lay-by docket. Let your customers see you do this so there is no doubt when it comes time to collect the products.
  14. Have one person responsible for Lay-bys to ensure product care, track payments and contact customers.
  15. TERMS AND CONDITIONS. Enter these into your software so they are included on every Lay-by docket. Points 2 through 11 above are a good example of what to include in your terms and conditions.
  16. COMPLETE PAPERWORK. To not over complicate things, rely on your software’s Lay-by docket as your complete paperwork / contract. Get that right and Lay-by management will be easier.

We are grateful to our retail partners who have worked with us on developing this experience and advice. Their help has enabled us to provide this help.

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Sunday retail management advice: professional management of the sales counter

In our work with small business retailers we have been fortunate to see many different sales counter situations. The best retail sales counters are the ones run in a structured and professional way.

We are often asked for advice on management of the counter. Here are nine points of advice for counter management (outside of direct sales) which our customers have found useful. This list is our retail management advice today.

  1. No food or drink to be visible to customers unless it is packaged and for sale.
  2. No personal staff items like bags, purses, wallets or mobile phones to be visible at the counter.
  3. Clean the counter at least every day.
  4. From the customer side, remove all products from the counter once a week, clean and rebuild.
  5. Keep counter messages, signs and notes that shoppers see to a minimum. Every note, sign or message must have a purpose that speaks to the mission of your business.
  6. When employees purchase from the business have them purchase from the customer side of the counter.
  7. Have a rule on how many people you have behind the counter at any time. Too often retail employees use the counter as a refuge. More impulse purchases are achieved by working the shop floor than at the counter.
  8. Dramatically change your counter at least once every three months – as much for your team as for your customers.
  9. When assessing the counter for product placement, cleanliness and being on-topic, do so from the customer side. How it looks from behind the counter is far less relevant than from the customer side.

In helping retailers use our Point of Sale software we often find ourselves helping beyond the technology. Developing and sharing this list is one example of our broader help of small business retailers.

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Retailers make good use of gift cards to drive retail sales

giftcardRetailers using our POS software can provide gift vouchers on the fly directly from the software or they can load value onto a professional card like major retailers use. Either approach to gift cards / vouchers works easily.

The photo shows four gift cards designed by our in house graphic design team. Each card in a run has a unique barcode to which funds can be loaded by customers.

Offering a gift card design and production service helps us provide a more complete one stop shop service to our customers. It saves retailers time and ensures they receive vouchers designed to work well with our Point of Sale software.

We have produced hundreds of cards for our retail partner customers.

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Busy lead up to Christmas for this POS software company

The team at Tower Systems has had a busy lead up to Christmas 2014 with new installations being completed even this week, new software plans being finalised and fresh training opportunities being workshopped and retail business help being dispensed in good measure.

There has been no slowing to our efforts for our independent and small business retailer customers as we serve their needs of today and plan for great things for tomorrow.

With many staff not on leave at the moment, we have taken the opportunity to make a series of moves that position us well for 2015. We’re excited this last day before Christmas.

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Helping retailers prepare for BOXING DAY SALES

discoubtWe’ve had plenty of POS software help desk calls this week from retailers asking questions about setting their businesses up to handle Boxing Day sales.

Using our software it’s easy and flexible to setup for handling special event sales – retailers have many options for sales from individual to price to volume and mix and match discounts – that run by date and by time. flexibility is discounting is important in retail today as retailers compete with each other – especially at these major sale times.

Our smart POS software makes managing discounting easy and secure for our partner businesses.

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PayPal payments POS software integration helps small business retailers compete

Here is another video in our instruction series on how to use our POS software integrated PayPal payments platform in any retail store. Whole the video was created for newsagents, it relates to any retailer using our software.

We are grateful to PayPal for choosing to launch this partnership with us.

What we have done with PayPal in 2014 has provided us with a valuable point of difference.

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Tower Systems / PayPal partnership helps small business retailers

Screen Shot 2014-12-15 at 7.00.13 amPOS software company Tower Systems is helping small business retailers with its brilliant PayPal integration.

Using this first to market opportunity, retailers can expect to find new shoppers thanks to the help of PayPal in unlocking access to more than 5.5 million PayPal users in Australia.

This is an excellent example of how a POS software company can help retailers grow their businesses by attracting new and valuable shoppers.

Tower Systems is grateful to PayPal for selecting them as a launch partner.

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POS software customer displays help drive sales

cdispThis photo shows how one newsagency is using the smart customer display through our POS software by having ads play between customers and then the screen share the ad with details of purchases being scanned.

Being able to manage the serving of ads to customers at the counter is an important feature of our software, something that has been enhanced as hardware has evolved. The latest HP all in one registers are particularly good to work with thanks to their small footprint and smart customer display technology.

Small business owners love that thanks to the HP technology and our software they can offer a customer-facting IT solution that is competitive with bigger businesses.

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Sunday retail management advice: how to cut labour costs in your retail business

Plenty of retailers are cutting labour costs in their businesses thanks to opportunities within the Tower Systems Point of Sale software. Here are some of these:

  1. Time saved by eliminating the end of shift backup by switching to the secure perpetual backup that requires no staff time.
  2. Time saved on accounting thanks to the smart Xero accounting software interface.
  3. Faster selling at the counter – less staff needed to process more sales.
  4. Faster reordering through the software.
  5. Faster processing and pricing of new stock.
  6. Faster decision making thanks to accurate business data being at your finger tips.
  7. Faster answering of customer queries freeing staff for making money on the shop floor.

Tower Systems offers not only excellent POS software, it also offers retail management expertise on the best use of this software for valuable business outcomes.

We love helping retailers in practical ways to get more from their partnership with us.

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POS software users love extensive online knowledge base for self serve assistance

Small business retailers often use technology because they feel they have to more so than because they want to. Their reluctance for technology often spills over to their engagement with POS software help desks and other assistances.  Not so the POS software knowledge base offered by Tower Systems to its approaching 3,000 small business users.

In the knowledge base, Tower customers can find out how to use the software, how to change settings, how to learn new facilities as well as how to integrate parts of the software more seamlessly into the business.

Evolving every week to fresh content that is searchable in a variety of ways, the knowledge base is proving to be a resource customers love as they can access it any time, from any place and in a way that keeps them in control.

The POS software knowledge base from Tower Systems is helping the company win new customers!

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POS software training workshops help retailers save money

Pos software company Tower Systems has announced details of three new live and interactive half hour POS Software training sessions for december, offering small business retailers excellent opportunities for learning in a time efficient way.

Here are the three new workshops the company has developed in association with partner retailers:

  • Using Catalogues for Christmas – 30 Minutes, Tuesday 2nd December 2pm AEST. Quickly and easily setup automatic discounts for a Christmas sale.
  • Applying Discounts In Retailer – 30 Minutes, Tuesday 9th December 2pm AEST. Discount stock in Retailer at Point of Sale.
  • Free up cash in your business – 30 Minutes, Tuesday 16th December 2pm AEST. Find and quit dead and slow moving stock in retailer.

Participating in the training is free to all Tower POS software customers.

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Xero features Tower Systems POS software

Screen Shot 2014-11-21 at 7.24.39 amWe are thrilled to see the Tower Systems POS software featured on the Xero website as an approved partner.

This has come about following certification of our software as offering required and proven integration with xero accounting.

We are thrilled!

Being first with this in a specialist retail marketplace helps not only us but our close to 3,000 customers.

The Xero link is easy to use and seamless. It’s our recommended accounting system link but not our only one.

We use Xero ourselves in our retail shops – making our advice and assistance more knowledgeable than a software company without their own retail businesses.

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PayPal payments at breeze at the retail counter

Paypal RetailerThis screen shot is from a  live in-store PayPal payment using the Tower Systems  POS software. We have removed the customer name – but that would usually appear. The customer details are shared by PayPal as part of the line integration in our software.

It’s fast, easy and it is another first from Tower systems.

We are grateful to PayPal for the opportunity to be a trial developer and to lead in our retail channels by bringing shop floor PayPal market and marketing to our small business customers.

The integration is live in our software and retailers are embracing it – not only for sales but to drive new traffic for their businesses.

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Beautiful POS software receipts help retailers look more professional

RecThe humble retail receipt has been overhauled in the latest POS software from Tower Systems.

While Tower receipts have always been flexible and professional, the new style receipts offering extraordinary customisation take receipts into a new world, they allow small retailers to leap-frog major retailers.

The extended flexibility and attractive graphical interfaces make the receipts more useful in attracting shoppers back into the business, they make the receipt a key element in business marketing.

Already in use in many retail businesses, the new receipts are a winner not only with customers but also with retail business owners.

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POS software Stocktaking on the retail shop floor with your tablet computer

StocktakeScreenRetail shop floor stocktaking is easier than ever thanks to even better support for portable hand held devices from Australian POS software company Tower Systems. Standing in front of items on the shelves or in warehouse racking, counting and recording on-hand quantities is fast and easy with the Tower software and the HP Elite Pad.

Collected wirelessly, the Elite Pad maintains accurate real time stock on hand data for the business, allowing disruption free stock taking – saving time and helping the business grow.

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Sunday retail management advice: say no to poor customer service and improve your business

Tower Systems is thrilled to have won several more customers from a competitor this month. We have done this on the back of delivering better customer service.

Good customer service from your POS software company can improve your business.

One customer switching lost important business data as a result of poor service from their old POS solution provider.

Another customer switching lost hours of time as a result of delays in help desk assistance from their POS solution provider.

This is our retail management tip today – use POS software from a company that delivers timely, professional help desk customer service on which you can rely. You will save time and money.

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