Advice on small business websites: don’t bloat

While what you put on your website for sale is your business, our advice is don’t bloat … don’t load the website with everything thinking that the more you have online the more you will sell. That is not true. Loading everything on is, in our view, a mistake.

Oh, and while we are talking about websites, the best practice approach, our approach, is that our Retailer POS software controls the inventory and feeds this to the site. You can’t and should not try to do it the other way. We say this based on years of service in this area.

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