Tower Systems is back on TV pitching local POS software for local small business retailers
Tower Systems helps NSW newsagents handle Back to School vouchers
We love the Back to School voucher initiative by the NSW state government as it supports families of kids in school, helping them fund vital school related purchases.
Since Tower Systems serves the majority of local small business newsagents around Australia, with many hundreds in NSW, the company has ensured that its local retail newsagent customers know how to accept the NSW state government Back to School vouchers for payment through the Tower Systems newsagency software.
Newsagents have been provided advice on setup in their software to accept the vouchers as well as advice on how to handle a voucher in a customer purchase.
By making it easy for newsagents to accurately and correctly accept and process the NSW state government back to School vouchers, Tower Systems is helping its small business newsagency customers to connect with the government program.
The Tower Systems advice is also useful for shoe shops, uniform shops, bookshops and other local retail businesses eligible for accepting the vouchers as a method of payment.
Setup
You will need to create a payment type for your online vouchers.
- So to Setup –> General –> Payment Types.
- Click Add to create a new payment type
- Enter a name for the new payment type. Use a recognisable name, eg. Service NSW Vouchers
- Select the TYPE as Charge Card. Do NOT use voucher.
- Click Next and then Finish.
Processing the Sale
- Complete the sale to the point of obtaining a Total.
- Click Subtotal or press [F2].
- Access the NSW Govt app and process the voucher.
- Enter the amount of the voucher in the subtotal screen against Service NSW Vouchers.
- Enter any remaining value of the sale against the correct paytype eg. EFTPOS or Cash.
- End the sale.
Tower Systems nationally is grateful to serve close to 1,800 local small business newsagents with its newsagency software. With a national newsagency community of 3,000, Tower Systems serves more newsagents than all other software companies serving that channel and while that may sound bratty, it’s not our intent. The Aussie newsagency channel is, from time to time, targeted by slick salespeople making claims. Facts matter. We share our results because they are fact based.
We will help any newsagent in our Tower Systems newsagency software community setup for the NSW state government Back to School vouchers and transact safely and properly with them.
Thank you for shopping local this Christmas
Holiday season POS software help for small business retailers from Tower Systems
In the Tower Systems POS software, small business retailers can tap into terrific holiday season help. This can be in the form of inventory buying guidance, marketing help, co-location assistance and shopper nudging support … plus more.
These software benefits are backed by personal help, training and support from our retail-skilled help desk team.
Helping small business retailers with holiday season facilities is an important role for POS software. It is something Tower Systems has offered it’s thousands of small business retailer POS software customers for decades. Over time, the holiday season advice and tips have evolved, as have economic and consumer needs.
Leveraging holiday season inventory guidance, for example, retailers can make more informed purchase decisions that better serve the needs of the business based on prior holiday season experience and taking into account trends from this year.
Oh, and when we are talking here about the holiday season in retail, we are talking about holiday seasons like Christmas, Easter, Black Friday, Father’s Day, Mother’s Day, Christmas in July, back to School. You see, a holiday season in retail is any season that a retail business can respond to in any to leverage the business opportunity and serve niche customer need.
Holiday seasons in retail do not necessarily have to be the holiday season you think of in a traditional sense.
Using our POS software, beyond knowing what to stock for a holiday season, our retail business partners are able to make shop floor decisions that guide shopper engagement with the holiday season product opportunity ties. These could be loyalty, price, packaging, bundling or post purchase re-visit invitation. these and more can be leveraged thorough the Tower Systems specialty retail POS software.
Leveraging the surge in traffic that a retail business sees from the holiday season can be key to through the year growth, benefiting the business between holiday season shopper traffic peaks. This is key to any retail business achieving a smoother sales flow. While a spike in shopper traffic and revenue are good, less of a spike makes management of a retail business easier and more cost friendly.
Tower Systems, using its considerable retail experience, can help small business retailers cross the divide between tech and real world to offer a better and more beneficial holiday season experience. That is our goal in the software we develop and the advice we provide through our customer help desk.
POS software helps local small business retailers and their suppliers connect and work together
Thanks to smart hooks we have built into our POS software from Tower Systems, we help local small business and indie retailers and their wholesale suppliers work more closely and efficiently together.
Electronic invoices, electronic purchase orders, electronic stock files, electronic real-time sales data to drive auto replenishment are just some of the retailers / supplier connections embedded in our POS software.
The hooks include easy and accurately two-way flow of data, thereby enabling more timely and accurate supply of inventory to retailers and through this a strengthening of the supplier relationships.
Delivering this through a seamless, data-driven, relationship is key to both the retailer and wholesaler businesses. This is where good POS software shines, helping both sides of the commercial relationship to benefit. It sits at the heart of a good commercial relationship and feeds mutual respect.
Our POS software is a proven and stable glue for retailers and wholesalers who appreciate working together.
The connections we offer have been built into our POS software to worldwide data sharing EDI (Electronic Data Interchange) standards. This ensures they serve the needs of larger businesses with more rigid IT infrastructure. This is important where small business retailers need to connect with IT systems in large business suppliers. The Tower systems approach means that small business retailers are not disadvantaged.
Through or work in this area of seamless two-way data flow, we are able to help smaller wholesalers walk the path of better IT connection with small business retailers. There are many case studies we can share showing the success of this work. regardless of internal systems in use in wholesale businesses, we are usually able to help them take the steps necessary to achieve a beneficial connection.
Our work in the area of EDI for retailers in channels such as fishing and tackle stores, produce businesses, bike shops, garden centres, jewellers and newsagencies is well established and consistent.
Tower Systems is committed to helping independent small business retailers to compete effectively and successfully in a rapidly changing retail landscape in-store and online. We do this by providing best practice software backed by friendly, human and local support, helping retailers to compete and to enjoy their businesses.
EDI is key in retail today for retailers and wholesalers who want an efficient apply chain. Tower Systems is ready to help both sides of the EDI relationship.
Aussie made and supported gift shop software – $155 a month
We are grateful that our gift shop POS software promo video has passed 141,000 views, and we are even more grateful to be welcoming plenty of new customers as a result.
Aussie made and supported POS software is better than anything supported out of an offshore call centre. Our Tower Systems gift shop POS software is awesome, delivering wonderful benefits:
- Get rid of manual books at the counter for LayBys, special orders, stock you need to order and more.
- Guide shoppers to spend more with loyalty tools we think you will love.
- Drive community group member engagement with group pricing.
- Pre-sell hot items – get paid before the stock arrives.
- Leverage your knowledge on receipts and elsewhere. Sell you.
- Reach beyond your four walls with a directly linked Shopify store.
- Eliminate LayBy and get paid sooner with buy now pay later.
- Cut dead stock and re-order based on data facts.
- Cut theft by knowing what is being stolen.
- Make price comparison harder with bundled packs.
- Easily and consistently pitch locally sourced products.
- Bring customers back with reminders on dates important to them.
- Save money on bookkeeping by integrating with Xero.
We are grateful to every retailer who relies on our software to support their local retail business.
Free POS software connected local indie retail marketplace in beta release
Tower Systems has launched www.findit.com.au, a free marketplace for local indie retailers, like jewellers, bike shops, toy shops, pet shops, garden centres and newsagents. Listing products on FindIt is free for Tower Systems customers – and that’s 3,000+ local small business retailers.
The beta release of FindIt commenced two weeks ago, connecting to several retailers, serving products online so shoppers could shop local with businesses that do not have a website.
The goal for FindIt is to help customers looking online for items local retailers sell, to drive traffic to their local shop. This local in-store shopping experience is really the key focus of FindIt – because of our belief that local retailers want to support local businesses, and because they enjoy the shop local experience rather than buying through a keyboard.
The beta release has enabled finessing images, data feeds from different types of businesses and nurturing data consistency in a range of retail settings.
“We have built FindIt because of the growing importance of being online to in-store retail, and because some retailers are challenged with creating and running their own website. This is a no cost / low cost solution to help you be found online”, commented Mark Fletcher, CEO of Tower Systems.
Retailers can choose to sell through FindIt, or just list what they have available in-store. If they do sell through FindIt, there is a fee of 10%. This covers Tower for credit card fees and Afterpay fees once that is live. It also covers us for credit card fraud claims. Retailers choose whether to sell through FindIt or not. Again, to list products and have your shop found is free
The FindIt website is hosted on a large secure and fast server in a remote data (offsite in Australia) centre. The Tower team is also doing the backend SEO work to raise the Google profile.
Customers will land on the website from Google. As the ranking of the site increases, products on FindIt will list in Google results. Customers will be able to add items from multiple retailers to a FindIt basket in a transaction.
The FindIt website confirms the order to the customer and provides the retailer with a recipient created tax invoice. Retailers will be able to go to their FindIt vendor panel to download a picking slip.
Retailers choose the price of what they sell – it can be their web price or their retail price. In the Tower Systems POS software, retailers choose whether a product is listed online.
The image for a product will be the first image loaded for a product. If a retailer has a better image than the first one loaded by another retailer, it would take a manual process to change it, a process not currently in place. The same applies to descriptions.
The tech connects products by barcode. If a retailer generates their own barcode for an item already on FindIt, it will treat that product as a new item.
The price will be the retailer’s price – yes, multiple retailers on FindIt could result in different prices for the same item.
The product description is the key. Our advice on this is to try and think about what someone is likely to type into Google.
Retailers will have the option to be either freight free or charge. If a retailer has product dimensions and have selected to charge freight, the Australia Post plug-in we have will calculate a freight charge. Retailers will also have an option, on their vendor page in FindIt to set a flat freight charge if you wish.
Retailers can connect with FindIt by emailing orders@findit.com.au.
Local POS software support matters to local retailers
The last thing retailers want then they call the POS software help desk is to speak to someone in an offshore call centre
There are POS software companies selling into Australia that support their POS software via an offshore help desk.
We think local Aussie and Kiwi retailers want locally based POS software support. Our Tower Systems POS software help desk people work from two countries: Australia and New Zealand, with the vast majority in Australia, where the vast majority of our customers are located.
Here’s why we think local retailers would not want to speak with a POS software help desk located offshore:
- They don’t understand local retail.
- They have no reference point for your type of retail.
- They are less likely to have a conversation and more likely to run you through a structured Q&A script;
- They are likely managed per call, making calls about numbers, and not about customer outcomes.
- They are disconnected from the POS software development team.
- They can’t look out the window and comment on the weather.
- What they are paid does not add to the local economy.
- Offshore help desk employees tend to not have retail experience.
Here at Tower Systems we think local support matters for locally used POS software in the indie small business retail space.
Our help desk is run by people with retail experience, Aussie retail experience. They do not operate with a script. A typical call starts with them listening to your explanation of the reason you called. Next, is two-way conversation, in pursuit of a solution for you. If need be, they will speak to people from the software development side of our business.
Good POS software support is all about understanding the query and core to this is understanding retail and in particular, the specific type of retail – because not all retail is the same.
When you call a POS software help desk, your call is about your business, it is about you. Too often, we hear that offshore POS software help desks are about the software with little consideration given to the retailer business itself.
Retail is personal. Good POS software support is personal. This is what we understand, it’s what our customers tell us matters to them.
While an offshore POS software help desk is considerably cheaper for the POS software company to run, the money saved does not translate as a better situation for the retailers who call.
Here at Tower Systems we are proud to offer a locally based help desk service for the thousands of retailers using our locally developed POS software.
Free collateral for small business retailers who want to thank shoppers for shopping local
Thank you for shopping local this Christmas
POS software integrations help local small business retailers save time, cut mistakes and run more enjoyable businesses
The Tower Systems POS software offers small business retailers access to valuable and financially beneficial integrations that help these retailers to win more business.
Here are some of the integrations we offer. We say some as there are more that are classified, for commercial reasons. There are those who like to copy us so we figure why make it easy for them. Ha!
COMPANY | FEATURE |
---|---|
XERO | ACCOUNTING |
ABCIS | ACCOUNTING |
WOOCOMMERCE | ECOMMERCE |
SHOPIFY | ECOMMERCE |
MAGENTO | ECOMMERCE |
PCEFTPOS/LINKLY | PAYMENTS |
TYRO | PAYMENTS |
SMARTPAY | PAYMENTS |
HUMM | PAYMENTS |
ZIP | PAYMENTS |
RAA | MEMBER DISCOUNTS |
PINPAYMENTS | PAYMENTS |
XCHANGEIT | EDI |
GNS | EDI |
EASTERN DISTRIBUTORS | EDI |
MAXWELL AND WILLIAMS (HAG) | EDI |
KONGS | EDI |
PERMIER PET | EDI |
MASTERPET | EDI |
AIRR / TUCKERS | EDI |
JUST FOR PETS | EDI |
EVERGREEN CONNECT | EDI |
MAILCHIMP | MARKETING |
MESSAGE MEDIA | SMS SERVICES |
BIKE EXCHANGE | EDI |
CENTREPAY | PAYMENTS |
QUEST | PAYMENTS |
MX51 | PAYMENTS |
WINDCAVE (DPS) | PAYMENTS |
EPAY | ELECTRONIC VOUCHERS |
TABCORP (REQUIRES EXCHANGEIT) | LOTTERY |
POSTEC | FUEL |
TANDA (COMING SOON) | STAFF |
DEPUTY (COMING SOON) | STAFF |
ALLOTRAC (COMING SOON) | DISPATCH |
TREK | STOCK |
SPECIALIZED | STOCK |
PACSTREAM | EDI |
TITLEPAGE | EDI |
REMOVE.BG | OTHER |
REMOVAL.AI | OTHER |
These are desktop and cloud hosted POS software integrations. For our e-commerce solutions, consumer facing websites, we offer substantially more integrations that go to a new level and deliver substantially more benefits. Our integration strategy for web is comprehensive, deep and flexible, in service off our customers who take their retail businesses online.
Integrations matter to businesses in this time of mass integration. We are on a cross platform world and POS software that integrates offers terrific flexibility to retailers working in spaces where integrations can be beneficial.
Since we develop the POS software we sell, lease and rent, we are in control of what we do and how we do it. We are not relying on another party to do the integration work. This makes us more flexible for and accountable to our customers.
As retailers, too, we experience the value of plenty of these integrations and through this help our customers thrive with the very best.
Delivering integrations to our customers matters as we are in a position to help them find new customers for their businesses by offering better services seamlessly across more platforms. Flexibility is key today and we are proud to be delivering this through our POS software and the POS software connected websites that we develop0 and deploy.
Small business retail advice on shop layout design
The more a retail business looks like a traditional shop in any channel, the more it will be judged as a traditional shop, the more it will perform like a traditional shop. There is nothing wrong with this, if it is a conscious choice.
But … retail is changing. How, when and where people shop is changing. In0-store retail needs to change to be relevant and interesting, to attract shoppers.
Through our work at Tower Systems we see awesome and successful retail businesses and less than awesome and not so successful retail businesses. We layers this with our own experience as retailers, too. We use the POS software we make for you in our own shops.
We encourage you to consider not running a traditional shop. We can find no evidence in performance data or in retail history to indicate that a traditional retail model has any upside in the world today.
For sure, what you offer ion your shop today cannot be what you offer in a couple of years if you want your business to be relevant.
The best way to not be considered a traditional shop is to not look like one. Here is some of what this means based on our experience:
- Keep visual noise to a minimum. This means less posters and signs. Let your products be seen and be the heroes.
- No old-school posters out the front of the shop or hanging in the shop except in exceptional circumstances.
- No old-school products stand near the entrance.
- Make the front third of the shop open with non-permanent fixtures that are flexible and easily moved. These are best if they are everyday items: tables, a couch, boxes and more. The more colour, texture and style the less like a shop your shop will feel and the more relaxed shoppers will be.
- Floor rugs are effective too, under a table fixture especially.
- No candy or William old products at the counter. Use the counter for products that are easily purchased on impulse, that play against expectations.
- A feature wall behind the counter that can be changed easily.
- Different colours and textures rather than the usual shop-fit look.
- Different lighting to highlight different part of the business.
- Less shop-fit made fixtures and more personally made or found items.
- Product placement such that it encourages people to explore. Embrace treasure hunt retail… where people wander the shop hoping to find treasure.
- Move tasks, pricing, returns and more to the shop floor. This will reduce shopper theft and increase sales.
- Have the least amount of staff resources behind the counter as possible. On the shop floor the same people can guide purchases.
Change is critical in retail today. Change beyond what has been traditional, change that helps you attract new shoppers and through them new revenue opportunities.
While we are an indie retail POS software co. we are retailers and retail experts. We’re here to help our customers through software, and beyond.
Small business retail advice: loyalty points are out of date and misunderstood, it’s time for change
While the majority of retailers run with loyalty programs that accrue points / charms and similar of dubious value, Tower Systems POS software customers can offer $$$ off.
Okay, we support loyalty points for those who want that. But, tons of our customers use our fresh approach to loyalty, and they love it for the shopper engagement it nurtures.
The discount vouchers (that’s what we call it but you can call it what you like) from the Tower Systems POS software work. In garden centres, jewellers, bike shops, newsagents, toy shops, pet shops, produce stores, stockfeed businesses, firearms businesses and more, the vouchers are bringing shoppers back and guiding them to spend more.
The vouchers are a positive game changer for retailers, a differentiator that are making a terrific difference in businesses competing with others stuck in the world of old-school loyalty through points.
How do we know?
Retailers tell us. Retailers call and email us saying thank you for the voucher facilities in the software and the business implementation training that helps them leverage the vouchers to incremental revenue for the business.
Plus, we use this ourselves in busy shops that we run.
This fresh loyalty solution is a bankable facility, one that is adding genuine value to retail businesses.
Every retailer has the capacity, through the Tower Systems POS software, to set their own rules around how the discount vouchers work and are used. They can turn them on and off at will and immediately.
They can drive engagement by product type and even by customer type. The flexibility is tremendous and the levers in the POS software powerful and valuable.
Yes, this is business differentiating POS software. The results are bankable.
Using the vouchers small business retailers competing with big businesses can expect shopper loyalty to increase as they appreciate the value of an amount they understand. We hear about this regularly from customers.
Customers love that they do not have to download an app or sign up for an account to start accruing value on vouchers. They love the simplicity, ease and speed of how the vouchers work. These are keys to success for the business too.
The discount vouchers work across age groups too. Young and old love them and understand them. This is another key of their success.
If your retail business is in a challenging competitive situation, the discount vouchers could be the game changer you need to break out as the business people return to again and again for the way you appreciate their business.
Take a look for yourself, the Tower Systems POS software is packed with business building benefits you can leverage.
Small business retail advice: how to be local and leverage this for local shopper sales
Being genuinely local for any local business sounds easy, right? It’s not that easy though, certainly not as easy as it seems. It can be challenging because of different expectations and experiences.
As a POS software company that only develops POS software and sells to local small business retailers, we have plenty of experience with retailers on thinking, living and acting local. Plus, we own and run local shops. Our experience and the experience of our 3,000+ local retail business customers informed the advice we share here and in our day to day contact with our POS software customer community.
Today, we share some of that advice, to provide a taste for the extent of business inspiration and management we provide our customers.
Being local in retail is more important than ever.
Local can mean different things to different people – it does not necessarily mean geographic proximity. Being local could be about the level of care and attention you provide customers, the additional advice you provide, that you live locally, that you source locally or that you serve the local community personally.
Locally sourced products could be products made in Australia. For example, detailing where a product is made and the family behind it pitches local compared to a similar product imported from overseas.
You can use your Tower Systems POS software to pitch local in a range of ways:
- Shop local yourself. Be seen doing this.
- Hire local. This shows you adding local economic value.
- Talk local. Know local news. Share it on your business social media pages.
- Include notes on receipts.Add product care instructions, use instructions or other useful information automatically on receipts – making your receipt a useful information platform.
- Tell people where you source products. For a product made by a family or small business in Australia, include details on the receipt. Shine a light on this local product – provide extra information so your shoppers can feel more locally connected.
- Include a SHOP LOCAL pitch. Add an image of a poster or some other promotion of the benefits of shop local to every receipt, reinforcing the value of shopping local. Tower Systems has images you can use for free – in the downloads section of our website.
- Thank your customers.Include text personally thanking customers shopping with you. Put our name to the message. Include your mobile. Big businesses do not do this.
- Track local product sales.Be aware of suppliers of locally made products and report on the performance of these through various reporting tools.
- Thanks for shopping local vouchers.You can use the discount voucher facilities in the software and call them Thanks for shopping localorLocal shopping reward. This reinforces a value for shopping with a local business – offering $$ discount off the next purchase based on rules you establish.
- Show local, on product tags, with information you auto-share about locally sourced products and about products sourced to serve local conditions.
It is not enough to tell people to shop local. Doing just that will fail, it will be ignored. We think it is vital for local retailers to demonstrate the value of local, to live it transactionally in your retail business. The best way to do this is through systems and processes in your POS software.
The Shopify POS software system from Tower Systems helps small business retailers sell online
Tower Systems offers a Shopify POS software solution that facilitates easy selling in-store as well as online while maintaining efficiency, accuracy and insights to help you drive a more successful and enjoyable business.
The Tower Systems POS software is stand alone POS software. retailers can run it in the cloud or on their desktop. This POS software was an early integrator with Shopify, Tower Systems is a Shopify partner.
We bring a sophisticated and deep POS solution to the Shopify online sales platform community, enabling Shopify businesses to sell in store with maturity depth and value beyond basic POS. This is especially useful for specialty retailers who have needs beyond the basic POS that is the standard for low cost solutions.
The Shopify integration offered by Tower Systems is free, there is ho extra cost. This makes it cost-effective, and loved by small business retailers.
By having the best of both worlds, local small business retailers can thrive online and thrive in their physical store. Given the different needs of these different business settings, leveraging the best fit for the setting is core to thriving.
Jewellers, garden centres, bike shops, to shops, pet shops, music shops, fabric stores, sewing businesses, newsagents, antique shops … they all have specialty needs that are unique to their businesses. The basic nature of what you have in POS solutions like that offered by Shopify itself will not, we think, serve specialty needs of these and other businesses.
Tower Systems makes specialty POS software for local specialty small business retailers. We dive deep into the needs of a retail channel to serve them and the needs of those who supply them. We are grateful to serve more than 3,000 local small business retailers in our mission. And, we bring this to the Shopify integrated experience, helping our retailer partners to make the most of physical store and online selling.
POS software can be complex and confusing. A quick phone call with a human can easily answer any questions. It’s when you can’t reach someone that it can be frustrating. This is why we say call Square POS with a question or two. see how they respond and factor that into your consideration as to the right POS software solution for your local retail business.
Tower Systems is a human driven business. We provide personal service. see for yourself: 1300 662 957.
7 ways small business retailers use POS software from Tower Systems to reduce labour costs
Here are 7 valuable and easy to implement, proven and safe ways retailers are today using our Tower Systems Point of Sale software(POS software) to reduce labour costs in their local businesses:
- Sales counter workflow. In our POS software it is smart, efficient, streamlined and labour cost saving. Best practice too. A competitively run counter can drive business success.
- Match revenue and roster. Focussing on rostering to revenue and revenue opportunity is a challenge for small business retailers. Tools in the POS software from Tower Systems help indie retailers do this with ease and consistency. These are tools retailers love as they can drive revenue reduction and / or labour cost reduction.
- Smart stock control including reordering. By eliminating manual processes around placing orders for replenishment stock, retailers are able to, in one place and at one time, accurately create orders based on business performance data. By ordering based on business activity (sales) the business do working based on success rather than gut feel. A business switching to ordering from within their Point of sale system can expect to free up cash by reducing non-performing stock. This process is further improved through digitally engaged supplier relationships.
- Customer management including accounts and loyalty. Through computer-based customer accounts and loyalty management, the retail business is able to transact with customers accurately, in a timely manner and in a way which puts customers first. Generating monthly customer statements, for example, could take a few minutes whereas manual processes could take many hours and face challenges with accuracy.
- Fact assisted decision making. Too many retail businesses spend too much time spinning their wheels pursuing decisions because they are not using business facts to feed these decisions. All to often we see poor business decisions made based on emotion and or ignorance rather than historical business data. Replace the error prone and fact-less approach with a fact-based approach and a business will soon find that decisions are more right than wrong. Retail businesses can bank on the results.
- Roster integration.
- Online sales. Leveraging existing roistered hours to transact with more revenue can make it more efficient. Through a multiple website strategy, local small retail businesses can use existing space and labour, and even inventory, to drive business efficiency.
These are just 7 of the ways in which our Point of Sale software is helping more than 3,000 small business retailers across Australia to improve the management of their businesses, streamline processes and drive more efficient allocation of labour resources.
Tower Systems is not your usual POS software company. We own and run retail businesses, too. We leverage this personal experience to provide our customers with advice options that may help them get more from their POS software investment than in an average situation.
Thank you …
Why Retail POS Software is Critical for Businesses Today
The Australian POS software market is expected to grow at a CAGR of more than 10% in the period between 2020 and 2024.
Modern companies use this technology for a range of tasks. Retail POS software is essential to any business that sells products in person and it can perform various processes. Along with POS systems, this will allow your workers to sell products or services to customers.
So what is POS software, and why is it important to businesses today? Keep reading to find out.
What Is Retail POS Software?
POS (point of sale) software is a type of retail management software that businesses can use to process and manage in-person transactions. Staff in a retail store can use it to find products, create orders, and accept payments.
Several tools come with POS software, such as:
- Inventory management
- Sales reporting
- Integrated loyalty programs
There are various types of small business POS software. Many of the most popular examples allow merchants to sell both in-person and online. As different software has different features, it’s important to consider your needs to decide on the best solution for your business.
The Difference Between POS Software and POS Systems
People often confuse POS software and POS systems, but they’re not quite the same. POS software is an operating system that can operate on various devices. A device that has POS software installed on it is considered a POS system.
A typical retail POS system would be a tablet or a card reader, for example. It’s whatever device your employees use to make sales, check inventory, accept payments, etc.
Benefits of POS Software
POS software offers a range of benefits to retailers. This is even more true if your business sells both in-person and online.
Manage Inventory in One Place
Inventory management is one of the most important aspects of a retail business. Many businesses choose to use an API (application program interface) to share inventory data between separate systems for in-store use and online sales.
APIs are generally built by third parties, which means they don’t come from the companies that provide your POS software or your e-commerce platform. They don’t always share data in real-time, which can make them unreliable. Using POS software can ensure all inventory is managed in one place for both online and in-store sales.
See Online and Store Reporting
As with inventory management, you can also see all reports in one place. This gives you a better, clearer view of your business as a whole.
With POS software you can view information on all of the sales throughout your business. Various filters allow you to get insights into different types of products so you can see what’s doing well and what isn’t.
Complete View of Customers
If your e-commerce platforms and POS systems are connected you can effectively track, manage, collect, and use customer data. You may be able to look at things like a customer’s purchase history to see how long they’ve been a customer, how many purchases they’ve made, etc.
Being able to quickly gather these customer insights will make it easier for you to improve your customer service as well as your marketing. You can develop more catered marketing strategies, and your workers can better serve customers based on their profiles.
Improve In-Store Sales
As you’re able to better serve customers, you’ll be able to generate more sales. POS software can make suggestions for accompanying products based on what a customer is buying.
POS software can also help with lost opportunities, making it easier to turn them into sales. One way it can do this is by letting your employees send follow-up emails to online shoppers if they have items in their basket but don’t make a purchase. This can help encourage customers to come back and finish the buying process.
Accept In-Person Payments
One of the more basic functions of POS software is that it makes in-person transactions incredibly easy. It can accept payments in a range of forms such as:
- Cash
- Magstripe credit cards
- Chip cards
- Contactless Payments
- Gift cards
- Card-not-present transactions
This gives customers a range of payment options to choose from, reducing limitations. Modern POS software allows for mobile payment processing. This means that customers can make purchases in a range of locations and you’re not restricted to just your retail store.
Important Features of POS Software
When looking at POS software, there are a lot of options available. There’s a range of features that you can look for which can be beneficial to your business. Depending on your requirements, you should look out for these features to find the ideal solution:
- Customization
- Inventory management
- Useful integrations
- Analytics & reporting
- Barcode scanning & printing
- Flexible payment & returns
- User accounts & permissions
- Customer management
There are various other features that certain POS software solutions may offer.
What Devices Does POS Software Run On?
You can choose from a range of devices to run your POS software. Depending on the nature of your business, some options may prove incredibly useful.
Tablets
Tablets and other portable devices can be incredibly useful if you want to make sales in less conventional locations such as events or festivals. Your workers can carry these around to help find products or process sales.
Card Readers
These days, being able to accept card payments is crucial. Having card readers that accept contactless payments, chip cards, and magstripe cards is ideal.
Cash Drawers
Some customers may prefer to use cash, so you want to be able to facilitate this. POS software can track cash transactions throughout the day so that you can balance the cash draw at the end of the day with ease.
Receipt Printers
Email receipts are becoming more common, but you should still be able to print paper receipts. Your POS software can print out receipts with purchase details in case the customer needs them.
Bar Code Scanners
Bar code scanners are essential at a till to scan products and add them to a customer’s purchase. They can also be used for stock checks.
Finding the Right Retail POS Software
With so many options available, it can be difficult to find the right retail POS software solution for your business. At Tower Systems we develop POS software for small businesses and have been doing so for 20 years.
We can discuss your needs with you to create a solution that’s ideal for your business. To get a better idea of what we do you can click here and book a free demo.
We’re so proud to offer this …
When you need help with your POS software, we are here for you … not a chatbot, not an offshore call centre, we are here, in Hawthorn Victoria, ready to listen, and help
Easy to setup and run POS software for gift shops: $159 a month total cost
There are no hidden extras with this POS software for gift shops from Tower Systems.
No add ons.
No extra cost based on sales volume.
no extra cost based on the number of terminals you run.,
no extra cost if you go with this or that EFTPOS solution.
No lock-in requirement with an EFTPOS solution.
No extra cost for paying monthly.
No extra GST cost.
It’s all included. $159.00 a month, is the monthly cost, including GST, and including a starter kit of training, and access to awesome local Aussie support.
We are so proud here at Tower Systems to offer this solution to retailers in the gift, greeting card and allied retail niches.
So many POS software businesses offering gift shop software charge extra for monthly payment, GST, number of terminals and even retail sales volume. As we mentioned, with Tower Systems, there is one fair price.
This awesome gift software POS software is packed with facilities, delivering wonderful benefits:
- Get one-time-only shoppers spending more thanks to an easy to pitch loyalty system embedded in the software.
- Leverage you. If you believe your knowledge is a differentiator, offer it through structured opportunities in the software.
- Encourage customer happiness by serving product care info. on receipts.
- Easily handle special customer orders. Bring product in for a specific customer and have them notified automatically by email or text when the goods are in and ready.
- Easily sell online with a direct to Shopify / Magento or WooCommerce link from your POS software – including image flow.
- Go cashless if that is your goal – we make it easy and affordable.
- Save time with electronic invoices from suppliers.
- Use tags to get a fresh perspective, side-view, on stock performance.
- Bundle items together to make price comparisons harder and thereby increase sales.
- Business differentiating loyalty. Stand out from the crowd. Have customers coming back to you for this.
- Trade and club pricing profiles. Set pricing rules based on customer type.
- Make money from pre-orders – Easily pre-sell a delivery so that when the stock arrives you can manage distribution and billing efficiently.
- Differentiate with informative receipts. These can include product care, use and safety information based on what customers buy.
- Track who sold what.
- Say goodbye to LayBy – with integrated buy now pay later options.
- Market to customers based on past purchases.
- Save time by importing electronic invoices.
- Sell more with a direct connect to buy now pay later services.
- Cut mistakes with integrated EFTPOS.
- Cut accounting and bookkeeping fees with integration to Xero and others.
This software for gift shops does much more. Check out this demonstration:
We are so proud to have hundreds of gift shops in our community. This is local Aussie POS software made for local Aussie retailers. We proudly only do business with small businesses.
Jewellers love Australian made and supported POS system for jewellers
Hundreds of local jewellers in Australia and New Zealand use the POS system for jewellers made and supported by Tower Systems. And, right there, is something that matters to local jewellers – Aussie made and supported.
We can’t be 100% sure but we think our jeweller POS software is the only Australian software made for jewellers. We are local POS software developers making software for local business needs. Talk about being close to customers and understanding local needs.
This jeweller software is nuanced for the needs of local jewellers, you know the businesses, shops that compete with big businesses, shops that fight to win business from big competitors with massive. Using our jeweller POS software, local jewellers are equipped with tools they can use to differentiate, to shine a light on what is different in their businesses, to stand out, to be found.
This matters in small business retail, being found. Our Tower Systems POS system for jewellers helps them be remembered thanks to smart engagement tools embedded in the POS software.
And, for jewellers selling online, our direct integrations with Shopify, Magento and Woo Commerce help them sell online, easily, efficiently.
We are so proud of our jeweller software and the jeweller specific facilities that i9t offers, facilities jewellers use in their specialty retail businesses:
- Jeweller specific barcode labels designed for rings and other delicate items of jewellery.
- Tracking inventory by stone related measures specific to jewellers.
- Tracking family events, occasions and anniversaries.
Here are some of the benefits people in businesses like yours tell us they love:
- Easily and accurately sell items by weight or length.
- Track serial numbers of what you sell.
- Include your own product care information on receipts.
- Automate reminders and offers for birthdays & anniversaries.
- Automated workshop sms & email notifications save time.
- Benefit from advanced stock performance metrics and tagging.
- Reduce the headache of lay-bys with several buy now pay later options.
- Perform effortless stocktakes, orders and sales on your phone or tablet.
- Save money on bookkeeping by integrating with accounting software.
- Offer an online catalogue easily (Shopify, Magento & WooCommerce).
- Bring customers back more often with our unique loyalty tools.
- Load electronic invoices from suppliers.
We are local. Tower Systems serves 3,500+ specialty businesses.
Small business retail advice: when people search online, what’s more important, the shingle or the product?
In this video we explore what people search for when searching online to shop.
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