The POS Software Blog

The POS Software Blog

News from Tower Systems about locally made POS software for specialty local retailers.

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POS software on-boarding, the key to success with POS software in your retail business

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POS software is like the structure of a house, roof, walls, floors … yes, the structure. What makes the house liable is the furniture and knowledge of how it all works.

This is what POS software onboarding is all about – the training, support and help to make the software useful, valuable, a good investment for your business.

Without professional onboarding, what you get from the POS software may not be what you hoped for.

The tips you learn, the efficient ways to use the software, the accurate handling of data – these are all valuable things to learn and know, all things covered in professional on-boarding, and much more.

The best onboarding for your POS software is that done by the POS software company itself, they are the other party most invested in your successful use of the software. While a third party consultant may do a competent job, they are not commercially invested in the long term benefits for you and your business and its use of the POS software as you are or as the POS software company is.

The Tower Systems approach to POS software onboarding is professional, comprehensive, tailored to each retail sector in which the company serves and fine-tuned to the needs of each business based on what they advise is key to them.

We provide an account manager to oversee the process and a professional software specialist to deliver the training and setup work and advice, to help you get the most from our POS software. These are Tower Systems employees, not outside consultants. This is a huge difference, a valuable difference. It is what makes the house a home, some place you will love, appreciate and benefit from.

This is what good on-boarding looks like. It is what helps local retailers get more value from their POS software. It is the fine-tuning, the tweaks, the adjustments that help deliver POS software setup for your business. No amount of reading or playing can substitute for the efficiency and gains from professional on-boarding by experts who have done it hundreds of times already. Their years of experience can put time and money on your side.

These are just some of the reasons why on-boarding by Tower Systems is valuable to all of our POS software customers.

Footnote: we call it onboarding. But, we have referred to it as on-boarding too as some do.

 

Fixed price POS software connected Shopify websites

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Tower Systems offers Aussie retailers access to Aussie developed and supported Shopify e-commerce websites connected to the Tower Systems POS software.

We like Shopify plenty because after the website is live, local retailers can maintain the site without having to rely on others to do this work.

Offering a fixed price website development solution is rare, yet here we are doing just that, in service of efficient and effective e-commerce for local small business retailers.

Tower Systems offers to create a Shopify website for a fixed price for which each client receives:

  1. Pre development consultation. This is comprehensive phone call reviewing needs as outlined in the survey, seeking to more completely understand your needs.
  2. A checklist of work you complete with our guidance, to provide us assets such as text and images for the website. The current version of the checklist is part of this quote. This lists what any web developer will require from you.
  3. A live Shopify site as per everything outlined here. During development, there will be back and forth discussions by email and phone to ensure that the evolving meets expectations. Your timely attention to communication is key.
  4. Shopify theme choice. Included in the quoted price is the selection of a paid-for theme up to the cost of US$250.00.
  5. Personal hand-over training so you can make your own tweaks to the site as needed. This is usually around 2 hours.
  6. Three months of phone-based assistance (but not software changes) following delivery of the site.
  7. A comprehensive pre-prep / handover document that provides support, written training and guidance on your next steps. This is the same for all our Shopify site customers. i.e. it is not document written especially for you.
  8. Shopify link. The Retailer POS software to link with Shopify. This link transfers to the Shopify site the following data points for each inventory item:
    1. SKU
    2. Name
    3. Qty
    4. Web Description
    5. Web Price
    6. Department
    7. Category
    8. Images

This is all backed up by pre-planning documentation, to help any retailer properly prepare their data and other assets needed to bring an awesome website to life.

The Tower Systems Shopify website development service is personal, engaged and accessible. We have developed many websites for many different customer situations. We are grateful to have a terrific portfolio to show-off and help others find the path they would like to follow.

POS software for pool maintenance, care and supplies businesses

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You can imagine how thrilled we were to discover that the POS software we made for bike shops worked for pool maintenance, pool care and pool supplies businesses. yes, the exact same software worked for them. We were excited when a pool shop maintenance business owner showed us the perfect fit. What a treat!

Here at Tower Systems we are all about making POS software for specialty retail and, frankly, we’d never thought of the pool maintenance / pool care supplies businesses as businesses we could service. We were ignorant, as we soon learnt.

The inventory management, serial number tracking, product care, services tracking, chemical product note management, customer reminder and other tools work well for people in pool supplies and pool maintenance businesses.

Using this software, swimming pool maintenance and care businesses are able to track inventory, track labour, render invoices, create quotes and do much more to have a better handle on the business day to day and to spot trends that can be leveraged into the future.

Within the swimming pool care and maintenance software, you can remember use and care instructions for each product. While this is optional, it offers the business the ability to be more than a seller of products. Selling products with information, intellectual property, can differentiate the business and this is key to return business.

Our swimming pool maintenance and care products software is live and being demonstrated.

Now, here are some questions we have answers to:

Can I use the software on the road? yes.

Can I transact business on the road? yes.

Can I use the software to manage repairs? Yes. You can track jobs, parts and labour. Plus, communication with customers is streamlined.

Can I remind customers about servicing? Yes.

Can I do this by text or email? Either, we support both.

Can I look-up historical servicing records for a specific customer? Yes.

Can I create a quote for a customer and manage this? Yes.

Can I track / manage quotes? Yes.

Can I track using parts from my shop and labour to make other products? Yes.

Can the software track special or one-off orders for customers? Yes, from the moment the order is placed.

Can I manage selling second-hand items? Yes.

Can I group items together to sell in a pack or bundle? Yes, it’s easy to create packs using the software.

Does the software track product serial numbers? Yes. You have a couple of different ways you can do this.

Can I sell some items by colour, size and style? Yes.

Can I sell some items by weight or measure? Yes.

POS software data help retailers see they are not their customers

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You are not your customer.

This is one of the best pieces of advice you can give a retailer, for too often, retailers stock their shops with what they like more than what customers may like. They tend this that shoppers will like what they like. Evidence tells us that shoppers like what they like more so than what the retailer likes. This is especially true in local high street retail.

Talking with a retailer about our POS software recently, they mentioned their success with a product category they had rejected for several years. That category is now delivering to their shop close to $50,000 a year in good margin revenue to the business. Better still, it is attracting a category of shopper not common to their business.

They mentioned it because they heard us say to another retailer you are not your customer. They made the point that it took them a while to realise the trust of this.

None of us in retail are our customers yet too often local small business retailers stock their shops with what they like, missing opportunities to give more local shoppers what they like.

Ranging new products is speculative, a risk. But, trying to attract new customers requires this type of risk taking, done carefully. This is where POS software data can play a vital role in understanding the opportunity.

The key is the POS data analysis of the performance of what you have taken on, to measure whether it stays or goes. If it is working, the opportunity could be to expand into allied niche areas, to grow the opportunity further.

Accepting that you don’t know what you don’t know can free you to trial products you have rejected in the past and, through that, uncover valuable opportunities for your business.

Our advice is to always have a modest inventory and space investment on the shop floor of new products that you would not usually carry. Let them show you if they work or not. More important is advice to rely on your POS software data, for this will provide better guidance as to what works best in a shop, it is the evidence.

You are not your customer. Test, play, experiment to find out what your customers love and through this experience more love from in and for your shop.

Vape shop POS software

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We are grateful to offer POS software made for Vape shops. It’s interesting in that we discovered our POS software for another specialty marketplace served the needs of vape retailers. This has led to some good business for us in the vale retail channel, helping these retailers navigate operational requirements of various jurisdictions.

Our Vape shop software is robust, made for them. And, like all good POS software, it continues to evolve. This is our commitment to all Tower Systems POS software customers.

Here are answers to some of the questions we have been asked about our Vape Shop Software over the years

When you are ready, we’d love to show you our Vape Shop Software and through that show you answers to other questions you have.

I have multiple shops, can the software handle this? Yes.

Can I set the software to force an age check by product purchased? Yes.

Does the software track customer details for items purchased if required? Yes.

Does the software let me sell at a special price to club members of a group? Yes.

Does the software let me share product care tips on receipts? Yes.

Can I use the software to offer bulk purchase pricing? Yes.

I sometimes sell away from the shop, can the software handle this? Yes, our Retailer RoamTMproduct lets you sell from anywhere, anytime.

I buy some items in bulk and re-package them for retail. Can the software manage this? Yes.

Does the software let me track customers based on what they purchase? Yes.

Can I look-up historical records for a specific customer? Yes.

Can the software track special or one-off orders for customers? Yes, from the moment the order is placed.

Can I group items together to sell in a pack or bundle? Yes, it’s easy to create packs using the software.

I sell items with colour, size and style, can the software handle this? Yes.

Can I integrate the software with my suppliers? Yes. We have many customers importing stock files and invoices. If you want to provide a supplier a data feed of sales of their product, our software can do this too.

Does the software connect with my website? We partner with Shopify, Magento and WooCommerce and offer direct links to these.

Can I email receipts? Yes.

Can I track where my customers come from? Yes.

Do I have to pay for software on additional computers in my business? No.

With so many retailers offering loyalty points, shoppers are confused

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A loyalty alternative in the Tower Systems POS software is loved by retailers and shoppers. While the POS software also manages points based loyalty, it is this other approach that retailers love as it offers them a pitch through which they can differentiate their business.

Here’s a 12 minute video we shot a few days ago about this: 

Loyalty is something through which local retailers can compete agains big business, yet too many play follow the leader and offer points based loyalty.

What is a point worth? Seriously, what is it worth? You can’t say as every business has their own currency, their own value for a loyalty point. Some are clear about it, while others keep the value in the shadows. This is why shoppers are skeptical about loyalty points. What are they worth anyway. Seriously.

Using the discount vouchers facility in the Tower Systems POS software, you can call it what you like bay the way, you can encourage more value from single visit shoppers as well as regulars. There are smart facilities embedded in this software to serve a variety of retail settings.

This is a perfect small business win, an easy and fast way to differentiate from big businesses that typically have a one-trick approach to loyalty – points that they can make look one way while they act another way. The dollar value showing on a receipt is understood and actionable. Points, well, what do they mean? How can you access them? How do they compare to other points? These are questions customers have.

It always surprises us to see how much money big businesses spend advertising their points based loyalty programs. it feels like they spend more than the programs themselves actually deliver.

By keeping loyalty simple and understandable you have a better opportunity for shopper engagement. This is a money in the bak opportunity that we have installed in many retail settings, with success.

Tower Systems serves specialty retailers with specialty POS software. The loyalty tools, points and discount vouchers, are available in all versions of our POS software.

We are grateful to our community of 3,000+ customers for their encouragement and guidance as we continue to evolve our software.

Tower Systems helps small business retailers detect and mitigate employee theft

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Theft is a problem in retail. Too often, it is not discovered until after the event, primarily because of a lack of belief that theft is a problem, particularly theft by employees.

One of the best ways to detect employee theft is to look at your business transactional data. Good POS software not only tracks what is sold, it also tracks what is deleted from sales and entire sales that are cancelled, and it keeps this data in a hidden file, not accessible in the usual reporting way of the software.

In our experience at Tower Systems , one out of ten times we have received this secret data for a retailer using my POS software we have found evidence of questionable behaviour. Laying this evidence out with video footage, ideally, and employee rosters, a person of interest emerges, or more depending on the video evidence with a money (in the pocket) shot.

We are not going to share here the incriminating keystrokes but we will note they have been court-tested in cases while providing expert witness for the prosecution.

Our professional and based on experience advice to local small business retailers is to use the theft detection and mitigation tools in your POS software. learn about them. Use them. But don’t tell others what you are doing.

Some retailers think the best approach to reduce the theft opportunity is to lock everything down, making it very hard for people to steal. The thing is, people who want / need to steal will find a way and the harder you make it for them m in a retail setting the harder it will be for you to detect it.

We am not saying tempt them. rather, don’t lock your POS software down, give people reasonable access, and watch what they do – follow the advice of your POS software company on using the data their software collects for you to see if theft could be a problem min your shop.

Cases of employee theft in a newsagency in which we have been involved have ranged in theft cost from $5,000 to $245,000. In every single instance, using the secret tools we have mentioned here could have detected the theft sooner and reduced the financial an emotional impact on the business and others.

If you have read this far, thank you and well done. Most will not, because theft is not an interesting topic – until they are personally impacted.

Recommended steps any retailer can take to reduce employee theft in retail:

Theft is something to be managed in any retail business. Retailers are  stolen from by employees. Good management is about reducing the opportunity for and instances of theft.

  1. Value employees. Experts say this is the top step to take.
  2. Share information. Often, theft can be driven by a misconception about the profitability of the business. Sharing accurate business performance data can educate against theft.
  3. Do your end of shift through your software and have a zero-tolerance policy on being over or under. Reconcile banking to your computer software end of shift. One business where this was not done was being skimmed regularly for $200 a day.
  4. Change your roster. Sometimes people work together to steal. One retailer found a family friend senior and their teenage daughter stealing consistently.
  5. Check GP by department. If GP is falling outside what you expect, research it further.
  6. Demand the cash drawer be closed after every sale. A drawer left open is an opportunity.
  7. Keep the counter clean. A better organised counter reduces the opportunity for theft as it makes detection easier.
  8. Have a no employee bags at the counter policy. This makes it harder for them to hide your cash.
  9. Beware employees who carry folded paper or small notepads. These can be used for them to keep track of how much cash is in the register that is theirs – i.e. not rung up in the software.
  10. Beware of calculators with memories at the counter. One retail business employee used the memory function to track how much cash had to be stolen prior to balancing for the day – cash from sales not rung up.
  11.  Enter new stock as it comes in, scan all sales and only reorder based on what you software says. Every month do a stock take. Popular daily items such as tobacco stock discrepancies are an indicator of theft. Had one retailer we work with been doing this they would have caught their $250 a day employee theft months earlier.
  12. Scan everything you sell. Do not use department keys as this makes it easier for employees to steal since they know there is no trackback to stock on hand. Using department keys is an invitation to steal.
  13. Do spot cash balancing using your PO)S software. Unexpected checks can uncover surprises. One retailer needing to do a banking during the day uncovered a $350 discrepancy that lead to discovery of systematic theft.
  14. Check your Audit Log in your POS software.
  15. Setup a theft policy. Put this on a noticeboard in the back room. Get staff to read it and sign up to it.
  16. Do not let employees sell to themselves. If they want to purchase something make them purchase it from the other side of the counter.
  17. Be professional in your management of the business. The more professional your approach they less likely your employees will steal as they will see the risk of being caught as high.
  18. Advise all job applicants that you will require their permission for a police check. From the outset this indicates that you take your business seriously. In many situations applicants who have been asked for permission to do a police check advise they have found a job elsewhere.
  19. Do not take cash out for your own use in front of employees. If they see you take cash for a coffee or lunch some will see this as an invitation.

These steps work – based on decades of helping small business retailers to reduce and manage employee theft.

Real people make and support POS software for real local retail businesses

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We kinds smile when we see POS software companies use avatars on their website. here at Tower Systems we prefer to be authentic, showing ourselves for it’s us who will serve you. Well, us and and awesome team of software developers, help desk people, trainers and back office admin people.

Here’s a video we made recently where we speak to this authenticity.

Newsagents using POS software to help transform their local retail businesses

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Tower Systems is grateful to serve in excess of 1,700 newsagents with it’s newsagent software. This is software made for newsagents – initially, back when they were unique businesses with specific needs.

While some of those unique needs continue today, the local Australian newsagent, or newsagency as some call it, is an evolving new type of business, like a butterfly emerging, but with a longer life.

The newsagent of today is more retailer than agent, more focussed on serving local shoppers than the suppliers who setup the agent model for newsagents many decades ago.

A newsagency today could look like this:

Or this:

Or this:

The local Aussie newsagent today is a different shop, vibrant, engaging, a fresh and wonderful retail experience.

Here at Tower Systems we are grateful to be playing an active role in helping newsagents to transform their businesses, to find new retail opportunities and through these valuable new traffic opportunities.

With the most widely used newsagency software in Australia, we have a diverse community of newsagents and this helps us to serve them. Add to this our work for other retail channels such as gift, homewares, pet, produce, fishing, toy and bike and you can see how we are positioned to help newsagents and other retailers leverage their POS software to run evolving businesses.

This newsagency software features many practical facilities as well as:

  1. Exclusive smart card reporting Embedded in our software is category / segment level reporting that newsagents are using to grow card sales 25% and more. That’s money in the bank.
  2. You can bank on loyalty. Our fresh and successful approach to loyalty can help you drive a deeper basket and bring people back sooner.
  3. Safe decisions make for a better P&L. From data feeds from suppliers through to Xero, we help you nurture data for the safe decisions.
  4. Not every shopper will walk past your door. A seamless connection between your software and a beautiful website can help you sell to people you will never meet. We develop websites for newsagents.
  5. Easily accessed personal service. A key reason 4 times more newsagents have chosen Tower than any other software is customer service. We are here for you, with you, every day.
  6. Current software. Current technology. Fresh, current design.

We are local. Tower Systems is an Aussie POS software co. serving 3,500+ specialty businesses. If you think we could help you, please call 1300 662 957 or email sales@towersystems.com.au.

Advice on POS software connected Shopify websites for small business retailers

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We urge small business retailers to take care when selecting an individual or business to undertake Shopify web development. Inside the Shopify web developer ecosystem there are people who take the money, do the bare minimum and run – failing the retail businesses that paid them.

How do you spot a Shopify web developer who is not likely to serve the needs of your retail business? Here is our advice …

Look at their quote. Is it professionally laid out? Is it well written? Is it understandable? Is it complete? If it is none or only some of these things they may not be the developer for you for if they take this approach representing themselves what approach will they take representing you?! we say … be particularly concerned about text based quotes.

Look for understanding. In their words there should be indicators that they understand your needs and that they want to understand your needs. The website is all about you and your business after all.

Speak to them. We have seen shonky web developers void this at all costs. Speak to them. Talk with them. Engage in conversation. You are looking for someone you can trust your business with. Speak to them.

Look at them. Ask for a Zoom meeting, so you can meet face to face. Ask them to show you sample Shopify sites in this meeting and to explain why each is a good sample site for you to consider./ Sometimes we see web developers avoid Zoom meetings so they can hide behind typed words. face to face c an be revealing.

Say you don’t understand. Tell them you don’t understand some or all of their pitch. Test their patience. See if they meet you at a tech jargon level that you are comfortable with. Challenge them. test them. It is vital they use words and terms you understand. They haver to meet you, not you them.

Be in control. You are the customer. You choose the web developer you go with. decide whether you accept their quote and their terms. You do these things when it suits you. Do not succumb to pressure as anyone pressuring you on timing may be serving their needs and not yours.

Website development right now is like the 1800s gold rush – fast, unregulated with a lot of people being negatively impacted along the way and only a few finding gold.

Take your time. Be sure of what matters to you. Choose the business you want to work with, they business you think can hell you achieve what you want.

Know that you get what you pay for. by that we mean … some web developers under quote as a business model either because they will cut corners or because they know they can charge extra for what they did not know at the start. Again, take your time, be sure of your needs, and remember the carpenter adage: measure twice, cut once. Time spent before you make a decision on your Shopify web developer could ensure that the outcome is better for you and your business.

here at Tower Systems, we develop Shopify websites for retailers using our POS software.

Personal customer service is a valuable difference from our POS software company

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What’s happening today and every day at our POS software company Tower Systems is a perfect example of personal and authentic service mattering.

Our POS software help desk is open, calls are being answered by humans who work directly for us, locally and not through some offshore low labour cost call centre. Our customers are getting to speak with real people who know our software and understand local retail.

That our POS software customers can do this without going through a call centre or a computerised phone systems that gets you pushing button after button. They can also reach us through a private Facebook page, a customer engagement area of our website or through other social media platforms. We make POS software customer service access easy.

Personal service matters in retail and in businesses that support local retail. We are grateful to be able to provide this level of personal service to our local small business retail customers.

We know that being accessible is key to a good customer service experience … from pre sales to sales to installation to training to support to accounts queries. This is why we are so accessible.

It’s a big point of difference in our POS software company, a difference customers tell us they like and appreciate.

A good way to compare POS software companies is to see how many actual names, full names, mobile numbers and email addresses you can find on their website. If they have faith in what they do they will list plenty, especially of their leadership team. If they are not sure of what they offer they will guide behind general details and no or few names.

On our POS software website, prospective customers can watch videos of our team, too, videos in which we talk about our software and show parts of it. No cartoons here. rather, we publish real people from the business, real members of our team speaking to what we offer and how it may be of service. This is important as authenticity is key from a POS software company.

Now, to be sure that contact is easy, here is some of what we include in every customer email and newsletter …

  • MANAGEMENT.
    • CUSTOMER SERVICE MANAGER: csm@towersystems.com.au.
    • CHIEF OPERATING OFFICER. Gavin Williams. 03 9524 8000. Email gavinw@towersystems.com.au.
    • CEO: Mark Fletcher. 0418 321 338. Email: mark@towersystems.com.au.
  • SALES. Please call 1300 662 957 or email sales@towersystems.com.au.

We make contact easy and direct. It’s a key first step in any good POS software customer service experience. This is especially true and important for local retail POS software.

Welcome more to the POS software development team

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We have added a couple more software developers to our team already this year in an expansion of our skillset as we surge on several fronts in the development of our specialty retail POS software and other products we are creating.

2022 is off to a terrific start, and we are grateful.

Using gift shop POS software to promote your gift shop

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In the Tower Systems gift shop software, local gift shop retailers have access to unique and successful tools they can use to promote their business. These are tools that leverage the local connection, the community connection, to drive growth for the local gift shop.

Where there are everyday marketing ideas for gift shops (see below), the best ideas in our experience working with hundreds of gift shops using our gift shop software are those implemented seamlessly within business processes, with consistency and which offer value for retailers and customers alike.

This is where our gift shop software shines, it helps local gift retailers to underscore value, from serving local community groups to turning receipts into touchpoint of value to offering shoppers reasons to return sooner. These are all opportunities for driving success in local retail.

It is a genuine gift shop software point of difference.

A shift in consumer buying habits has made it easier for gift shops to sell gift items online. Online gift shopping has increased gift shop sales because gift consumers are no longer limited by geographic locations. With an increase in gift shop sales, marketing gift shops online also reduces the cost of traditional brick and mortar retail marketing efforts.

>#1 Create a blog page – A business blog is a great way gift shops can market gift shops online. Blogging is a cost-effective way gift shops can get gift shop online exposure and boost gift store sales.

>#2 Create a gift shop promotional video – Market gift shops by creating an engaging gift shop promotional video that showcases how to use gift items, gift ideas for holidays or birthdays, etc.

>#3 Post gift shop deals on gift shopping sites – Find gift shopping sites that lets gift shops list deals or gift coupons. Websites like www.groupon.com allow gift shops to tap into a large number of gift consumers looking for deals and discounts on gift items.

>#4 Network with other gift stores – Gift businesses should network with gift shops in the local area. By working together, gift retailers can unearth gift shopping opportunities and find gift buying customers that would otherwise be missed.

>#5 Advertise gift shops on social media – Promote gift shop items and deals to people who like or follow your business on Facebook, Twitter and other social media sites.

In our experience, from service of hundreds of successful gift shops, a terrific move you can take to promote your gift ship is to leverage our gift shop software. We will show you how.

The Giving Plate, the pay-it-forward gift

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We come across the most wonderful gifts and traditions in our service of local small business retailers. The Giving Plate is one gift item that tugged at our heartstrings.

The idea of The Giving Plate is that you present it to someone with food on it for them. They eat the food and appreciate your care. Then, when they are able, they make some food and provide it, with the plate to a family or individual.

The Giving Plate is a pay it forward gift, one that keeps on giving.

We are grateful that some of the retailers we serve sell The Giving Plate for this year, in 2022, gifts like The Giving Plate have their place.

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