The POS Software Blog

The POS Software Blog

News from Tower Systems about locally made POS software for specialty local retailers.

ArchiveAugust 2015

10 Reasons Why Retailers Should Use The Tower Cloud Backup Service

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Retailers are saving time and money by using Tower cloud Backup service to back up their POS software data safely and securely.

  1. Stop using USB sticks.
  2. Stop your nightly backup.
  3. Stop paying staff to wait for the backup to be completed.
  4. ENTIRE computer protected, not just Retailer Data.
  5. Data backup up every 15 minutes.
  6. Stored securely on your premises with a secure backup copy in the cloud for safety.
  7. Backup monitored 24/7 with instant notification to you and the Tower Help Desk of any issues.
  8. Disaster Recovery. Get your business trading quickly in the event of a virus or hardware failure.
  9. Restore back to any point in time where a catalogue exists.
  10. Quickly allow access to your data to Tower so we can; resolve issues, run point in time critical business functions such as June 30 reports or retrieve mistakenly deleted files.

For more information on how the Tower Cloud Backup Service works click here.

New POS software help desk team member

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Ten days ago a new IT professional joined our help desk. Following comprehensive training, Travis has started taking calls under guidance with a mentor from our team. We take care with new help desk team members and slowly add to the types of calls they can handle. The training process is comprehensive and structured.

Software support matters to small business retailers

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How the Tower AdvantageTM helps businesses like yours

The support offered by Tower Systems to small businesses is different to what is usual. Customers love it and they tell others. This is one reason we have more than 3,000 customers using our POS software including more than 1,900 newsagents using our newsagency software.

From offering faster processing of returns to returns accuracy you can trust, our newsagency software is the genuine industry leader thanks to the votes on 1,900 newsagents.

Support is where we help business owners and employees. Support includes:

  • Rapid response to support calls.
  • A professional escalation process should you be unhappy with any response.
  • FREE weekly live online training workshops.
  • A weekly email with tips and advice to help you get more form the software.
  • User meetings in city and regional centres where we can meet face to face for training.
  • A transparent user-driven process called Software Ideas for considering software enhancements.
  • More than 130 professional training videos.
  • FREE bonus one on one training every year – no matter how long you have used the software for.
  • More than 600 Knowledge Base articles.
  • Reliable best-practice cloud based backup.
  • Links to Xero, MYOB and Quicken.
  • FREE Theft Check service.
  • FREE Business Performance Analysis service.

You control when new software updates are loaded.

We also offer free marketing resources any retailer can use to market their business.

POS Software Xero link saves time and money for small business retailers

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Screen Shot 2015-08-06 at 7.46.57 amAs an authorised software partner of Xero cloud based accounting, Tower Systems is delivering time and money saving benefits to retailers using its POS software.

We link to Xero ourselves in our own retail businesses using our POS software. This provides us with accountant level experience, experience we are happy to share as part of the support services we provide to help retailers get more value from our software.

Jewellers, bike retailers, gift shop owners, pet shop owners, newsagents, firearms retailers, discount variety store owners and garden centre owners cal all benefit from the Tower Systems POS software / Xero link facility as it is available in channel specific software.

While we do link to MYOB and Quicken, the Xero link is our favourite because of the way Xero operates and how the company itself serves partnerships like ours.

Being able to draw on personal experiences makes a difference in POS software company support.

POS software helps retailers sell to customers who love particular ranges

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IMG_8899Retailers using the Tower Systems POS software can rely on the software to track who purchases what from a single store or many stores in a group.

This information is used by the software when creating a list of shoppers to email or write to about new products in the range or that would appeal to purchasers of the range.

Our specialisation is in managing the data for use externally. The export file can then be used with specialist email and other software, such as MailChimp – to provide you with the best marketing outcome for the business.

Tracking purchases by customer using our POS software is easy thanks to smart setting facilities that enable efficient and accurate data capture at the sales counter.

The facilities enabling creating of a marketing list based on customer purchase history is one of multiple facilities in our Marketing Tools and part of the valued Tower AdvantageTM.

Sunday retail management advice: live and be local

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IMG_8799Thanks to smart tools in the Tower Systems POS software, our small business retail partners are able to connect with, promote and support local engagement in a variety of valuable and sustainable ways.

We are grateful for the opportunities to help small business retailers engage locally in this way.

From actively supporting local community groups to promoting local events to supporting local suppliers, the Tower Systems POS software is ideal for small and independent retailers who want to pitch a genuine local message.

A successful local connection requires strategic planning and consistent execution. This is where the various facilities in our software can help retailers – we offer multiple touch points and the certainty of consistency. It is a valuable offering on which our retail partners can count.

As part of the Tower AdvantageTM our local credential

POS software helps small business retailers grow sales

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Our sales are up by 15% year on year and I put much of that down to your loyalty software.

This is a real retailer sharing their results for the 2014/15 financial year.

We started using discount vouchers a year and a half ago and in the last twelve months we have seen the biggest sales surge in our history.

A deep analysis of sales and other data shows the valuable extent to which Discount Vouchers are changing shopper behaviour and attracting new shoppers.

We have a point of difference nearby competitors don’t have. We love it.

In this business they call the Discount Voucher a Thank You Voucher. This is one of many benefits in our POS software – retailers can call the vouchers what they want. They also set how the voucher is calculated and the products it can be redeemed for.

Retailers from many channels are growing their businesses thanks to our unique Discount Voucher facilities. retailers implementing them following our advice can do so at no cost to the business. They can bank on a commercial result that will deliver excellent bottom line results.

The Discount Voucher facilities live up to our promise: we’re here to help.

How the Tower Systems Pet Shop software helps pet retailers

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The Tower Systems Pet Shop software has been designed and developed here in Australia for Australian pet shops. It serves local needs, works with local suppliers and is more finely tuned to your business needs.

More than one hundred pet shops use our software in Australia.

We support the Pet Industry Association as well as several pet buying and marketing groups. This is our way of reinvesting in your channel.

Pet shop owners and staff play an important role in guiding us on enhancing our software. Each update we release contains enhancements made as a result of suggestions from the shop floor. We are grateful to our customers for helping us to create better software.    Mark Fletcher, Tower CEO. 0418 321 338.

What the Tower Pet Shop software offers you

From the sales counter to the back office, this software helps you structure your business to improve operational consistency, save time, more easily reorder and be more confident in your business decisions thanks to easy access to business data.

This is a Point of Sale system with excellent stock control, layby, shopper loyalty, business reporting and other facilities.

Take loyalty, using the Tower Pet Shop Software you can run a points based system, a discount voucher program or a buy X and get Y FREE program – the choice is yours. These options demonstrate a flexibility and power in the software pet retailers love. The choices put them in control today and into the future should the needs of the business change.

You can easily scan sales, track business by employees, record microchip details and reward shoppers thanks to a range of shopper loyalty options. Receipts can include product care information – offering another level of personalisation of customer service. EFTPOS payments can be done through a terminal connected to your computer and not on a separate phone line terminal.

This is Pet Shop Software through which you can expect to grow your business.

Competing with Vend in the POS software space

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We switch retailers from the VEND clouds based POS software to our POS software on the back of a more personal and engaged approach to user training, support and software enhancement.

Switching a business from VEND is easy once a business sees our approach to personal training, personal support, training videos, free training workshops, theft checks and comprehensive business management support.

Just as small business retailers focus on growing on the basis of local personal service targeted at their customers, so too does Tower Systems. Our phones are answered by humans 24/7. Our users have a direct say in software enhancements., Training is done in-store face to face.

These are valuable points of difference a VEND customer likes – based on what they say to us.

The other benefit is that the business knows exactly what they are up for cost-wise and they can use the software without having to pay a support fee if they choose.

If you are a retailer using VEND and want to consider an alternative, we can put you in touch with some who have made the switch.

 

Comprehensive new reporting in Jeweller Software enhancements

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Tower Systems has released comprehensive new reporting facilities in its Jeweller Software as a result of user community consultation – taking the software into deeper levels of personalisation and customisation to serve the needs of specialist jewellers.

The best way a specialist POS software company can serve its specialist retail customers is through its software by delivering enhancements that uphold the specialisation of the retailers.

This is what we do at Tower Systems not only for jewllers but for each marketplace in which we serve. Were engage in active consultation bringing retailers to the table to guide our enhancements and developments to ensure our software is relevant beyond expectation.

We think too many software companies get bogged down with being software companies by remaining at a distance from their customers. We know that the best ideas for software enhancement come from the shop floor. This is a place where we are comfortable and where we are actively listen.

The latest jeweller software is receiving good kudos.

Tower Systems released new EDI training video for POS software users

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Screen Shot 2015-07-30 at 10.02.28 amTower Systems has released another training video designed to help retailers get the most out of electronic invoice import facilities in the software. This new video is another extension of the comprehensive video training suite from the company, a suite regularly enhanced as the company invests in more training facilities through which to help retailers get more value from their POS software investment.

With 140 training videos available, Tower Systems has a valuable point of difference for the retail channels in which it serves.

Supplier relationships strengthened at the Gift Fair

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Tower Systems has been using its time at the Melbourne Gift Fairs, at the Showgrounds and the MCEC to strengthen supplier relationships. Over the last three days we have visited with many suppliers discussing even stronger links between them and the retail businesses we serve. The result will time saves for suppliers and retailers, improved business data accuracy and greater mutual support.

Trade shows provide a valuable platform for exploring supplier relationships through which we can better serve our customers. While we are happy to be the leader here, we are surprised other software companies are not participating. 

Not all POS software companies are the same

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A year ago we released this video to show how we use our own POS software in one of our retail businesses to track sales and grow the business. The video itself generated sales for us as engendered confidence that we’re not your usual POS software company: we use what we sell ourselves, we rely on it to grow our own retail businesses; we share insights from these experiences back with our customers.

Listening to POS software customers on the trade show floor

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One of the most important activities for service business is listening our customers. This is what we have been doing this weekend at the Melbourne Gift Fair. We have caught up with plenty of users of our POS software. We have been actively  listening to feedback on what they love about us and our software and what we can improve.

It is important for any business to put itself in front of customers for this type of interaction. Hiding from them is not good customer service and will multi,lately see more of them flee from you. We do this regularly at trade shows – sixteen this year. We appreciate the opportunity.

Sunday retail management tip: leverage a point of difference on loyalty

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11800610_722882817857496_9022396491198622984_n (1)More and more retailers are switching from the old school points based loyalty programs to our discount vouchers. They are finding the vouchers are driving more immediate and more valuable outcomes for retailers – they are driving a better bottom line. We are hearing new success stories daily.

It is thrilling hearing success stories of how businesses have switched from points to $$ loyalty offers. It’s exciting and invigorating hearing of small and independent retailers achieving excellent outcomes for their businesses and knowing that we have played a role in this.

This is our retail management tip today – chase a point of difference, leverage new age discount vouchers and stop using the old points based loyalty offers.

Retailers can call the vouchers what they like. They can also choose how the value on a voucher is calculated and what it can be redeemed for.

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