TOWER SYSTEMS AT THE HONG KONG INTERNATIONAL JEWELLERY SHOW

IMG_7255We are grateful to be at the Hong Kong International Jewellery show this week.

Yesterday was fascinating seeing the range of products here and understanding the opportunities with and for retailers and jeweller suppliers.

This is an extraordinary event companies like ours benefit from in terms of how we can better serve our customers – through understanding more about their businesses.

The more time POS software companies look and work outside their businesses the more their customers benefit.

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JEWELLER SOFTWARE HELPS JEWELLERS TO HELP CUSTOMERS REMEMBER IMPORTANT DATES

The Tower Systems Jeweller Software helps independent jewellers increase business by bringing shoppers back for important life event purchases. It is easy to set this up, to remind shoppers to come shop with you. Date related reach-outs to customers are another way we help retail jewellers to personally invite shoppers back into the business. But don’t rely just on this as it is one of many ways you can use this software to personally connect with your customers and through which you can demonstrate a care and attention from your business that is heartfelt and useful.

The Tower Systems training, support and retail business management teams can help with implementing these and other retail business growth opportunities that are embedded in the Tower Systems Jeweller Software.

With hundreds of jewellers using this software, Tower Systems is able to draw on experiences gained from years of service in-store with jewellers to help others deepen shopper engagement with the result of increasing sales. This is vitally important in the competition with online businesses. Being personal matters yet it can have a high cost. By leveraging smart tools in the software, your jeweller business can appear personal without the labour cost of being personal. Helping you achieve this is part of what Tower Systems offers its customers every day.

Being personal matters in retail, especially small business local retail serving a local community. It matters in small business POS software companies too. This is why, when you speak with someone at Tower, you know who they are. It is also why you can connect with our leadership team, personally and on any business matter – beyond the software even. This retail business advice and management assistance is another differentiating service for Tower Systems. We take the assistance we provide beyond the usual help desk engagement seriously because we know that it is in this space where we can make the most positive impact on a jeweller business – using the software as a tool and layering this with smart business knowledge we can help in practical and valuable ways.

So what we do is about much more than helping you remember dates. We welcome opportunities to engage deeply and personally for the good of your business.

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Why the Tower Systems jeweller software is better for jewellers

There is a considerable difference between the software packages being promoted to Australian jewellers. The biggest difference is the heritage of the software.

Tower Systems is a software company. We specialise in developing excellent software specific to the needs of jewellers. We are not using the software to try and sell you consulting services.

It is our duty to provide you with software facilities and reports you can use without having to pay consultants to interpret the reports for you. This saves you money. Our Tower AdvantageTM service provides you with expert help.

Tower Systems is an Australian software company. The jeweller software we sell is what we develop ourselves, here in Australia.

Talk to us and you can speak with the IT professionals directly in our business who develop the software we want to sell you.

Jewellers have a direct say in all software enhancements we deliver.

These things separate Tower Systems from Retail Edge, ARMS and Swim.

Facilities in our jeweller software include: sales, customer loyalty, integrated eftpos, repairs management, special orders, gift cards, employee tracking, inventory management, specials / catalogues / offers, web-store interface, Xero interface, product care instructions, customer follow-up marketing, performance reporting, theft management, second-hand goods management, bundling pricing, servicing assistance / management, employee rostering and plenty more.

Serving 300+ jewellers with our specialist jeweller software, our service is personal:

  • We train you in your business, face to face.
  • Our support is Australian based, 24/7 and specialist to your needs.
  • We develop the software. We are not agents.
  • Our software is developed for you. It is not US or Chinese software.
  • You have access to more than 130 training videos.
  • You have access to a comprehensive, self-serve knowledge base.

 

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Ten ways smart retailers use their receipts to drive sales – Sunday #smallbusiness retail management advice:

Here are ten ways smart retailers use the POS software from Tower Systems to leverage receipts to act as more than a record of a transaction:

  1. Adding value with product knowledge – written by people in the business and designed to reinforce personal local knowledge that separates the business from other retailers of the same product.
  2. Pitching a discount for further engagement – with the discount value calculated carefully and thoughtfully and to guide shopper activity.
  3. Suggesting companion purchases – based specifically on what has been purchased.
  4. Guiding additional purchases with a BUY X GET Y deal – usually funded by a supplier.
  5. Including product care instructions.
  6. Advising of loyalty points accrued.
  7. Product warranty information.
  8. Promoting a forthcoming event in store.
  9. Supporting a local charity or community organisation.
  10. Driving business website engagement.

The more small business retailers use their receipts as a marketing tool the better for the business. It systemises shopper contact through existing transactions and through this can leverage greater engagement and success for the business and enhanced enjoyment for the shopper.

Tower Systems helps retailers across multiple channels to leverage receipts in this way – creatively using valuable tools embedded in the software.

Information on receipts can be text, QR code, barcode or visual through images. These choices make the Tower POS software useful in a broad range of retail situations.

We are confident that through proper engagement retailers of all sorts can drive better business value from receipts beyond being a record of a purchase.

This is another Tower AdvantageTM.

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Here is why Jewellers love the specialist jeweller management software from Tower Systems

In a recent Q&A, Tower Systems was asked about its specialist jeweller management software and why the software is so popular with hundreds of jewellers in Australia and New Zealand.

The Q&A started with a query about what is unique about Tower in the jeweller space:

  1. We are a software company, not a consulting business using software as a mechanism for driving consulting fees.
  2. We are in your business. Not a contractor we hire, not over the phone, when we install the system we do it in your business, working with you.
  3. Second-hand goods. These facilities have been developed with jewellers and authorities so you have the right records on hand.
  4. These facilities have been developed to help you streamline workflow and keep in close contact with customers throughout.
  5. Manufactured goods. From concept to manufacture, you can manage and track what you make for whom and when. This is a billing and management asset.
  6. Our LayBy facilities have been developed in close consultation with jewellers, making them unique and comprehensive.
  7. We offer more facilities than any other system. These offer you flexibility for driving purchases in the current visit and for bringing shoppers back more often.
  8. You have access to extraordinary customisation through settings, enabling you to represent your business how you want.
  9. Embedded in our software are facilities for tracking how the software is used. This enables us to help you reduce employee theft.
  10. Retail focussed. The big challenge of retail is to uncover opportunities which you can still leverage them. We have smart reports which unlock for you information about your business which can help you here.

Next, we fielded some other questions about our jeweller software that may be of interest to readers here.

Is the software multi-store compatible?

Yes, you can use the software in multiple retail locations as well as retail and a warehouse plus from home and even on the road or at trade shows. Through the multi-store facilities you can see stock on hand in other stores, move stock between stores and report by store or the group.

Using the multi-store facilities, additional stores don’t need to have the software installed, saving time and management overhead.

Does a retailer need to be in-store to access their system?

No, jewellers and their managers can access the software from anywhere – with appropriate security options available to protect the business data.

The security around out of store access is comprehensive – ensuring that data is protected.

What type of reports can the system generate?

This question is kind of like how long is a piece of string. The software has more than 100 reports. Each report was either in the software because we wanted it there or because a business using the software asked for it. We have many jewellery business specific facilities such as fast seller reporting, stock turn, return on investment, supplier comparison, employee sales reporting, sales by time. The opportunities are considerable.

The valuations facility includes customer documentation necessary to serve a variety of valuation needs. The valuations facility has been developed closely with a variety of jewellers and their employees.

The Tower Systems Jeweller software also offers comprehensive manufactured goods, repairs and second-hand goods facilities – all of which have been developed with jewellers in a variety of situations from single operator to multi store group – in Australia, New Zealand and several overseas countries. Each of these three areas of the software – manufactured goods, repairs and second-hand goods facilities – is specific to the needs of jewellers.

We are proud to deliver specialist software for specialist small business jewellers, software on which you can rely to create more successful and valuable businesses.

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POS software for jewellers on show at Sydney International Jewellery Fair

11954615_10155941710050142_4235377724170455486_nTower Systems is thrilled for the opportunity to demonstrate its latest Jeweller management software at the Sydney International Jewellery Fair that starts today at Glebe Island.

Running for three days, this fair is the preeminent jeweller trade show in Australia.

Serving more than 300 jewellers already, Tower Systems is market leader in numbers. Thanks to continuous development and guidance from its customers, Tower will today and for the next three days show technical leadership with new facilities released including cloud based told that will help in Jeweller business management.

The photo shows our trade show stand – already setup and ready for the show opening at 9:30am today. The stand itself speaks to the professionalism and consistency we bring to our service of jewellers.

Our work with jewellers in developing our specialist jeweller software helps our other marketplaces as they do jewellers. Trade shows are important as they providing us opportunities to expand our knowledge as well as make new friends.

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Comprehensive new reporting in Jeweller Software enhancements

Tower Systems has released comprehensive new reporting facilities in its Jeweller Software as a result of user community consultation – taking the software into deeper levels of personalisation and customisation to serve the needs of specialist jewellers.

The best way a specialist POS software company can serve its specialist retail customers is through its software by delivering enhancements that uphold the specialisation of the retailers.

This is what we do at Tower Systems not only for jewllers but for each marketplace in which we serve. Were engage in active consultation bringing retailers to the table to guide our enhancements and developments to ensure our software is relevant beyond expectation.

We think too many software companies get bogged down with being software companies by remaining at a distance from their customers. We know that the best ideas for software enhancement come from the shop floor. This is a place where we are comfortable and where we are actively listen.

The latest jeweller software is receiving good kudos.

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Smart POS software takes stock performance measurement and management to a higher level

We are thrilled with the feedback on a new report we are trialling in our POS software. Developed with a senior business consultant for a group of retailers in the high ticket price item space, this report provides an alternative view on inventory performance, a view we think many of our customers will find useful as they look to extract more value from their businesses.

Screen Shot 2015-07-13 at 3.39.36 pm

This latest report reflects further enhancement of the Tower Systems software along a path of continuous improvement and in response to customer requests.

Engaging our development team direct with customers is a most useful exercise for any software company.

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How POS software can help small business retailers change shopper loyalty

POS software can do more for small business retailers than they may think. Good POS software, like that from Tower Systems, goes deep into the business, away from the sales counter, helping in many ways.

Help with leveraging shopper loyalty.

  1. Reward to drive deeper shopper engagement.
  2. Track your loyalty liabilities to understand risk.
  3. Track shopper engagement through comprehensive date, time and person engagement to understand the loyalty buttons to push.
  4. Choose the loyalty offer right for you – good POS software will offer multiple loyalty offers for you.
  5. Be consistent in your loyalty offer such that every shopper is offered a consistent pitch.
  6. Un a loyalty program that is different to those around you. For example, if others nearby offer a points based program, go with something different.
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How POS software can help small business retailers manage employees more effectively

POS software can do more for small business retailers than they may think. Good POS software, like that from Tower Systems, goes deep into the business, away from the sales counter, helping in many ways.

Help with managing employees.

  1. Easily create rosters and share these with employees how and where they want.
  2. Track sales by employees.
  3. Track sales by time – allowing shift comparisons.
  4. How employees understand performance in the context of what they can do to help the business and themselves.
  5. Cut time taken on everyday tasks such as end of shift.
  6. Eliminate often frustrating tasks such as the daily backup.
  7. Give employees information that helps them more effectively serve the business.
  8. Bring certainty to the counter and help employees be more consistent.
  9. Provide employees with vital information about products so they can be consistently knowledgeable.
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What is unique about the Tower Systems jeweller software?

The Tower Systems software for jewellers is unique in a number of ways. here are some of them:

  1. We are a software company, not a consulting business using software as a mechanism for driving consulting fees.
  2. We are in your business. Not a contractor we hire, not over the phone, when we install the system we do it in your business, working with you.
  3. Second-hand goods. These facilities have been developed with jewellers and authorities so you have the right records on hand.
  4. These facilities have been developed to help you streamline workflow and keep in close contact with customers throughout.
  5. Manufactured goods. From concept to manufacture, you can manage and track what you make for whom and when. This is a billing and management asset.
  6. Lay-by. Our Lay-by facilities have been developed in close consultation with jewellers, making them unique and comprehensive.
  7. We offer more facilities than any other system. These offer you flexibility for driving purchases in the current visit and for bringing shoppers back more often.
  8. You have access to extraordinary customisation through settings, enabling you to represent your business how you want.
  9. Embedded in our software are facilities for tracking how the software is used. This enables us to help you reduce employee theft.
  10. Retail focussed. A challenge of retail is to uncover opportunities early. Smart reports in the Tower software unlock information about opportunities in your business on which you can rely for business planning.
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Aussie POS software helps small business retailers grow

Small business retailers want to grow, who doesn’t? With rent and labour costs increasing each year, growth is mission critical. POS software company Tower Systems helps its customers grow by providing advice on how to use the software to grow.

As retailers ourselves we can provide practical advice on how to use the software to more than transact sales, we can help retailers use the software to grow their businesses. We do this every day on our help desk, through our consulting services, through our knowledge base and through our business mentoring assistance.

We encourage, guide, educate and support our small business retailer customers in their desire to grow their businesses. it’s something we take serviceably.

Even on the weekend. Take today, Saturday … we have been helping one business owner understand opportunities in their slow selling inventory pool to unlock cash and space for more productive use.

We are serious in our commitment to small business retailers from our software through to the practical advice and support we provide.

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What is unique in the Tower Systems Jeweller software?

In a recent Q&A for publication we were asked about what is unique about our software for jewellers. With limited space here is our answer listing the key unique offerings from Tower Systems in its service of jewellers:

  1. We are a software company, not a consulting business using software as a mechanism for driving consulting fees.
  2. We are in your business. Not a contractor we hire, not over the phone, when we install the system we do it in your business, working with you.
  3. Second-hand goods. These facilities have been developed with jewellers and authorities so you have the right records on hand.
  4. These facilities have been developed to help you streamline workflow and keep in close contact with customers throughout.
  5. Manufactured goods. From concept to manufacture, you can manage and track what you make for whom and when. This is a billing and management asset.
  6. We offer more facilities than any other system. These offer you flexibility for driving purchases in the current visit and for bringing shoppers back more often.
  7. You have access to extraordinary customisation, enabling you to represent your business son receipts, invoices and other documents how you want.
  8. Embedded in our software are facilities for tracking how the software us used. This enables us to help you monitor and reduce employee theft.
  9. Retail focussed. The big challenge of retail is to uncover opportunities which you can still leverage them. We have smart reports which unlock for you information about your business which can help you here.
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POS software helps gift shops, small business retailers handle special orders

Screen Shot 2015-04-07 at 10.14.08 amThe POS software from Tower Systems has excellent facilities for handling special orders, pre-orders and other forms of orders for customers that are unique to the customer and a point of difference for the business to offer.

Special orders and customer pre-orders are a point of difference for small independent retailers over big businesses. Being bale to do this with consistency and certainty can help these businesses more successfully compete.

Thanks to years of refinement and working with retailers in a wide variety of retail situations, Tower Systems offers a competitive advantage from the recording of customer details, tracking an order,k advising its arrival and handling a range of payment options including time payment.

We have retailers today transacting valuable business in pre-orders of highly valuable product as a result of these tools in the software. They are financially better off today and over the long term as special order customers tend to return for more orders.

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9 ways the jeweller software from Tower Systems helps small business jewellers

The Tower Systems jeweller software continues to evolve thanks to suggestions from jewellers large and small, in groups and independent.

Our commitment is to provide software you can use to guide more profitable control over your business – without the need to hire a consultant.

Here are 9 ways this software can help your business:

  1. Report smart. Our easy to read yet comprehensive reports help you better understand your business without having to hire an expensive consultant to do this for you.
  2. Receipts, invoices and other documents can be customised toreflect the taste and style of your business.
  3. From repairs to serial number tracking, we help you deliver consistently professional and personal service.
  4. Get customers spending more. Our loyalty facility tuned to the unique spending habits of jewellery customers improve the spend per visit.
  5. Easy LayBy. You can LayBy with certainty thanks to professional facilities backed by good documentation to your customers.
  6. Cut your bookkeeping and accounting fees. From GST reporting to having an up to date P&L, we can save time and money by linking to software like Xero.
  7. Connect your online with your shop. Our Web Store facility handles this.
  8. Cut theft. When you are not there, our software tracks behaviour. Our free Theft Check service has been successful to catching theft before it is too late.
  9. The Tower AdvantageTM. Our professional and friendly help from training to support to business advice. We are not your average software company.
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Sunday retail management advice: success today is important for tomorrow

Too often we see small business retailers running their businesses thinking that they will make their money when they sell. Our experience working with thousands of retailers is that focusing on today, on the right now, will ensure the best outcome for the future of the business.

Our strategy – Make every day your pay day – is simple and effective. It’s made up of basic points:

  1. Run with the leanest roster possibl Just about every newsagency business I review has capacity to lower labour costs.
  2. Have your best people working the floor, helping customers spend more.
  3. Stock what sells.
  4. Get rid of stock which is not selling.
  5. Have stunning displays that attract people from outside the shop.
  6. Have compelling displays in-store that encourage people to browse beyond their destination purchase.
  7. Always have impulse offers at high traffic locations.
  8. Charge more every time you can. Review your prices for products people come to yoo because of convenience.
  9. Buy as best you can.
  10. Grab settlement discounts every time you are able.
  11. Use your business data to guide your decisions.
  12. Promote outside your store.

Be responsible for the profitability of your business. Don’t blame your suppliers, your landlord, your employees or some other external factor … it all comes down to you – the decisions you make and the actions you take.

If you relentlessly pursue profit with a clear focus you’re likely to see profit grow. That’s better than waiting to make money when you sell because that’s less likely to happen in this market.

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Jeweller software helps jewellers cut management consulting fees

More and more jewellers are looking to reduce the fees they pay consultants to be told how to run their businesses. Jewellers we work with using our Jeweller Software tell us they like that they can produce reports and from these make decisions for themselves – thereby eliminating the need to pay consultants.

Thanks to smart reporting and ever enhancing reporting, the Tower Systems Jeweller Management Software is proving to be a terrific assist for the reduction of outside consulting fees, thereby improving the bottom line of the business.

In our next software release we will make available enhanced reporting which goes even further to helping jewellers in this area.

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Jeweller software company on why local jewellers matter

Jeweller software company Tower Systems is supporting local and independent jewellers with a campaign of encouragement which taps into the real value of small business retailers, like jewellers. This campaign is another way Tower Systems invests in the jewellery retail channel outside of creating excellent jewellery business management software.

Right here, in this campaign, is another example of the Tower AdvantageTM evidence of how we invest in making a difference in and for our small business customers like jewellers.

Local jewellers matter.

Choosing the right jewellery relies on professional advice and there is no better place for professional advice on jewellery than your local independent jeweller.

While the mass retailers spend a lot of money pitching deals, local jewellers have a bigger, deeper and more valuable connection with the local community. Their specialist knowledge and careful buying gives you access to products and services you can trust.

When it really matters, the local specialist services of a good local jeweller beat big businesses or online businesses every time.

Your local jeweller employs local people. Those people have local knowledge. You can build a relationship with them and shop with them through a range of life occasions. You can trust their advice. You’re a friend, not another shopping basket through the door.

Buying from a local jeweller, someone whom you can trust, is better for the customer, better for the community and better for your loved-ones.

This is why local jewellers matter.

Local jewellers employ people who love jewellery. They can enhance the experience with advice and other services. They share your passion. Your purchase is part of their passion.

Big businesses and online businesses probably don’t know who you are. Your local jeweller staff will know you and your area. They can tell you where they products.

At your local jeweller you are greeted with a smile and a handshake. Personal service means a lot, especially if your purchase is important to you.

Here at Tower Systems we are proud to support local jewellers with local Australian software designed specifically for them to help them provide a more valuable shopper experience. We encourage you to shop local when buying jewellery.

The Tower Systems jeweller software is now the most widely used jeweller specific software in Australia.

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POS software loves the Microsoft Surface

tsurfaceOur POS software loves the Microsoft Surface and retailers love our POS software on the Microsoft Surface. We have had the pair on show at five trade shows over the last two weeks covering gift shops, jewellers, toy retailers, pet shops and newsagents.

Retailers are choosing the Microsoft Surface for use on the shop floor, in a warehouse, at trade shows and from home. It’s portable, slim yet fully functional. It is an ideal solution for many business situations.

Having it at the various trade shows has enabled us to show off what we can do with the software beyond the traditional counter top register and how we can help retailers in a variety of mobile situations.

Flexibility is key to good POS software and Tower Systems has been demonstrating this at many events in recent weeks.

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Jeweller software shines at JAA Gold Coast conference

11037712_10153623995404112_2614531785047680489_nOur new jeweller software has been well received at the JAA trade show and conference on the Gold Coast.

With one more day to go we are looking forward to meeting with more colleagues and making new friends. Our stand is in an ideal location and from here we have been able to connect with existing customers as well as new prospects.

We are grateful to the JAA for this opportunity.

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Sunday retail management advice: embrace being small in retail

We’re a small software company compared to the size of software companies around the world. Sure, we serve close to 3,000 small business retailers, but we are small. We like it that way. Small is good. Small of focussed. Small is human and not a number. Small is enjoyably.

Too often we see businesses owners chasing growth, chasing big businesses. We don’t want to be impersonal or disconnected. As a small business we are closer to our customers and more aligned with their needs.

We think a small specialist software company like ours is more likely to be able to fully and usefully serve the needs of small business retailers.

Sure, we are growing. However, there is a difference between growing and being so big you can’t pick up the phone and speak with the owner about anything at any time – like you can here at Tower Systems.

Our retail management tip today: embrace small, it’s a good place.

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Jeweller software on show at JAA conference this weekend

JAAemailFeb15Tower Systems is showing its new jeweller software at the JAA conference on the Gold Coast this weekend.

What is special about this is that Tower Systems exciting innovation to share with jewellers, innovation jewellers can tap into without having to pay extraordinary consulting fees monthly or annually.

This is software hundreds of jewellers in Australia and New Zealand already love and use daily.

Thanks to the active support of our jeweller community, the software is enhanced and even more valuable and useful. If you are at the JAA conference this weekend, stop by and say hello. We’d love to see you.

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Smart POS software helps small retailers plan for Christmas 2015

xmasSmall and independent retailers are using technology to plan now for a terrific Christmas 2015.

Retailers using the Tower Systems POS software have been busy planning for Christmas 2015, using their software to order for Christmas which is nine months away using data from Christmas which was not even three months ago.

At trade shows, supplier showrooms and conferences, smart reporting tools and computer tablet based real time access helps newsagents to use accurate data for business planning. This results in more accurate purchasing which, in turn, delivers more valuable financial benefits to the businesses.

Tower Systems backs the tools in its software with free training and advice which helps retailers have easy access to the performance data they need. The result is a better outcome for those engaged businesses.

This is another Tower AdvantageTM.

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