Our small business POS software TV commercial
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Helping small business retailers easily add a surcharge of credit card transactions through POS software
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With tight margins, tough competition, higher labour costs and higher tenancy costs, it is no wonder more retailers are charging a fee for some, maybe all, card use by customers.
Some cards, the premium cards, are especially expensive for retailers to take. These cards typically offer their customers benefits, which are paid for through higher fees for the participating retailers.
More and more retailers are applying a surcharge automatically to each card paid transaction to help defray the costs of taking the cards.
Retailers using the POS software from Tower Systems have the tools in their software today to auto charge a surcharge for card use.
Our view as a software company is to serve the needs of our customers. They asked us some time ago for the auto surcharge facility and we delivered – giving our customers the flexibility to charge if they wished. There is no pressure from us, no requirement, no mandate. Rather, we have delivered through the software tools that make charging a credit card surcharge through the POS software easy.
We are grateful to our customers for their guidance as the the flexibility needed to serve their credit card surcharge needs, to ensure that the POS software levies the charge how and when they want, in a way that does not disrupt or challenge the sales counter experience.
Setting up any surcharge in the POS software, as opposed too on asn EFTPOS terminal, allows the sale total, including the surcharge, to appear on your Retailer receipts as well as your EFTPOS merchant copies. This is a better outcome for the business as well as for the shoppers.
Tower Systems customers have flexibility and ease of implementation, to enable them to use this in a way that minimises the risk or challenge for any retail business. It offers transparency, tracking and management oversight to enable a business to assess the use of and income from the surcharge and to also determine the positive or negative impact of the credit card surcharge on the broader business.
Credit card surcharges by retailers are common as they look at the costs in their businesses. By charging customers based on a cost of a specific service they can guide customers to make other decisions, which may cost less.
Our POS software empowers small business retailers
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POS software training from Tower Systems is gentle, supportive
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POS software TV commercial from Tower Systems
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Free POS software training for all small business retailers using the Tower Systems POS software
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A week ago, Tower Systems announced that all users of its POS software have access to free one on one training in the use off the POS software regardless of the version of the software they are using.
There are no strings to this free POS software training offer for small business retailers.
This is a genuine offer by the POS software company to help indie retailers using the Tower Systems software to get more from the software, to unlock tangible benefits for their businesses and for themselves.
It is rare that a POS software company provided free training to any customer, especially those who might have bought the software years ago and not paid for software support for many years. But that is what Tower Systems has delivered with this offer. That is what the company now has available for its customers.
To book for a free training session, all Tower Systems POS software customers need do is email bookings@towersystems.com.au and our training booking team will find out the topics you would like covered in the training, determine the best person to co9ver these areas of the software for you and arrange a time for the free training session.
This is a serious, structured and complete free opportunity that we have created to invest value into the businesses of our POS software customers. This is us investing not only in them but in small business retail more broadly.
Our hope its to drive business efficiency, business profitability and business enjoyment for all involved. We know that these are common outcomes from the POS software training that we have provided and can provide in a variety of business situations.
We create, sell, support and enhance POS software for specialty retailers: jewellers, garden centres, produce, toy, firearms, fishing, outdoors, newsagents, pet, gift, book, bike and adult. The free training offer is for retailers in these retail channels, regardless of the age of their POS software, regardless of whether they are covered by a software support agreement.
We are grateful to be in a position to make this investment in our small business user community.
If you know a business using our POS software, please let them know about this free offer from us. Everyone is welcome!
We love the diversity in our small business POS software retailer community
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POS software connected Christmas ornaments website
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www.myornaments.com.au is another e-commerce website connected to out POS software. Int offers an excellent range of Hallmark Keepsake ornaments.
This direct POS software connected site is another from our team bringing online sales from around Australia to a local suburban business. reaching a pool of shoppers in the millions compared to the tens of thousands in the suburb surrounding the business.
A hero product is the musical (with light and sound) ornament from Hallmark celebrating the 25th anniversary of The Lion King. This very special ornament has been a hero since the website launched the 2019 range just over a week ago.
Promoted through an integrated social media, email and SEO campaign, the My ornaments Christmas ornaments website is popular with search engines and shoppers, delivering access to hard to find, limited edition keepsake ornaments from Hallmark and others.
Here is what makes The Lion King ornament so special:
Press the button on this fun Christmas tree ornament to play a clip of ”Hakuna Matata” and see the scene light up as Timon Pumbaa and Simba strut their carefree attitude across a moss-covered log.
Fans of ”The Lion King” will treasure this commemorative decoration for the 25th anniversary of the Disney animated classic. Light and sound features are battery-operated. | Magic Light and Sound Christmas tree ornament.
Press the button on the ornament to see the scene illuminate and hear music from ”Hakuna Matata.” Battery operated. Requires three (3) LR44 batteries included. | This artist crafted Christmas tree ornament comes pre-packaged in a box for easy gift giving preservation and storage. Dated 2019 in copyright.
With data flowing automatically from the Tower POS software as well as images, management of e-commerce sites for small business retailers using the Tower Systems POS software is easy thanks to integrations direct with Shopify, Magento and WooCommerce. The time saved for retailers is appreciated and valued.
Through a growing portfolio of best in breed websites, Tower Systems is helping more and more small business retailers find and serve new shoppers online from their regional and rural shops. This is bringing revenue often from the city to country towns. It’s good for the local business and the communities relying on the businesses.
Awesome small business POS software update in beta release
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Earlier this week, Tower Systems commenced beta release of an awesome POS software update for its small business retailers. Plenty of the content in this update was suggested by small business retail customers who asked for enhancements based on in-store experiences. Each new facility and each enhancement of an existing facility adds value to what we offer our customers through our specialty retail POS software.
Once the beta release cycle is complete and feedback processed, we will commence commercial release.
Humm buy now pay later helps small business retailers compete
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Tower Systems was the first POS software company to offer direct in integration between POS software and the Humm buy now pay later product.
Today, years on, many of the Tower POS software customers are Humm users, winning retail sales thanks to offering easy and safe access to an interest free finance model that customers love.
Accessible direct from within the POS software, Humm is another payment method accessible from the counter,. seamlessly, with few keystrokes, offering indie retailers easy payment surety that is better than LayBy can be. It is a terrific solution in this space, one small business retailers are enjoying and appreciating.
Tower Systems works with Humm to enhance the solution and evolve wth marketplace needs.
Give your customers the power to pay later, interest free and watch your sales grow. Tower Systems and Humm have teamed up to provide a seamless, interest free payment solution for your customer, allowing your business to benefit from:
- Increased sales volume
- Increased average order values
- Increased customer repurchases
- Now, with a seamless integration with Tower Systems, you can accept Humm and Zip payments as soon as you are accredited. Simply enter your credentials.
Getting up and running with Humm is the easy.
POS software that helps retailers sell by measure and sell by fractions
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The POS software from Tower Systems is powerful in ways specialty retailers like.
In addition to awesome and government approved scale integration, the software also allows sales of items by fractions. This is important when you sell a portion of something, like a length of fabric or a length of wire or a weight of something but don’t have scales integrated.
Not many POS software programs let you sell 1.25 of something or .75 of something. They usually want to deal only in whole numbers. Selling by fractions is important to many retailers. Tower Systems has the answer.
Thanks to our with in fishing businesses where they sell bait by fractions and in bike repair businesses where a component can be to several decimal places in measure, our software its proven and able to help in this area.
Selling by fractions is just one of a bunch of terrific facilities that we have built into our POS software for specialty retailers, facilities that help them run more efficient businesses, enjoy more accurate trading and better control the inventory investment in their business. This is what good software does, it is first for purpose in serving the needs of a business.
Tower Systems is a well established POS software company with thousands of small indie retailers in Australia and New Zealand. We have attracted customers through cool facilities such as being able to sell by measure, including selling by fractions.
This is what we do, it is what we are known for. That we sell what we make helps us deliver on the provided that we make to those we do business with.
While Tower Systems offers POS services for all retailers, our core business is the provision of specialist software packages for gift shops, newsagents, jewellers, pet shops, garden centres, firearms shops, adult shops, bike shops and toy shops. We are the leading Australian company supporting these markets and our software is directly developed for their unique needs.
Tower Systems understands these needs because it owns and manages its own thriving retail businesses. Our staff have retail experience and our software is informed by what happens in real world business – not from what happens behind a desk.
We appreciate our customers who participated in our TV commercial
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POS software loyalty 2.0 for small business retailers
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Loyalty systems have been around in retail for decades. Too often, small business retailers copy big business, and fail.
A good loyalty system will get shoppers spending more, doling more than is usual, and doing this at little or no cost to a retail business.
A good loyalty system will be loved by shoppers.
A good loyalty system offers shoppers flexibility.
A good loyalty system has little or no management overhead.
A good loyalty system reveals insights about your business that are helpful, impactful and revealing.
A good loyalty system helps you grow your business, helps you make your business more valuable.
This is about Loyalty 2.0 – a fresh approach to shopper loyalty for small business retailers.
Discount vouchers have been in our POS software for more than six years. They are one of several valuable shopper loyalty tools designed to drive revenue and return shopper visits.
Yet, discount vouchers are the most misunderstood.
Setup is easy. It takes a few minutes. Change is easy, with changes taking effect immediately. Management its easy thanks tp three awesome reports. Pitch is easysince you can call them whatever you like, what is appropriate to your business.
The mistake most retailers make is overthinking. Stop that! Set Discount Vouchers up and see how your customers respond. Adjust accordingly.
In our experience, on average, only 20% of vouchers handed out are redeemed. Those offered with the least rules achieve the best commercial outcome for the retailer.
Remember, the $$$ opportunity on the discount voucher is a good reason to review pricing, to factor in the cost of voucher redemption.
So…
- Choose what you want to call them: Discount Voucher; Bonus Bucks; Thank You Gift; Come Back Again Gift; Appreciation Voucher; Pass It On $$$.
- Set your settings. Know they can change as you learn more.
- We suggest a 28 day expiry.
- Have the voucher value show as $$.
- Let vouchers be redeemed for as many different products as possible.
- Go!
ADVICE ON PROMOTING DISCOUNT VOUCHERS.
Every time a voucher prints, present it to the customer by placing it on the counter facing them with your finger next to the amount and say, while maintaining eye contact, hey you have a voucher here for $x.xx that you can use in store in the next 28 days. Well done.
Make sure that everyone working at the counter knows that the success of vouchers depends on their pitch.
Now, if they complain about the low voucher value have a response like hey it’s appreciation that almost no other business around here will show you.
Guys are more likely to spend the voucher right away.
Girls are more like to collect vouchers and put them together, which we recommend you allow.
What you want to see when you have out a voucher is for them to lift their hear and turn to look back into the shop, thinking of what they could buy.
GOOD LUCK!
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To find out more about our awesome POS software and support fir indie specialty retailers, please call our sales team on 1300 662 957 or email them at sales@towersystems.com.au.
Tower Systems is an Australian POS software company serving 3,500+ specialty retailers in Australia and New Zealand.
Tower Systems: POS software for small business retailers
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Better than LayBy, POS software helps small business retailers better serve customers
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Thanks to the well-established and deep integration of the Tower Systems POS software with Zip Pay, Zip Money and Humm (through Flexi group), we are able to offer small business retailers valuable and wonderful alternatives to LayBy.
The beauty of our buy now pay later offers is that our customers, the retailers, can demonstrate better flexibility.
We were the first POS software company to integrate with Humm, delivering excellent results for our partner retailers. Humm is fast, easy and backed by the massive Flexi group. This is good news for retailers.
Our pitch for retailers on our buy now pay later integrations is simple:
Give your customers the power to pay later, interest free and watch your sales grow. Tower Systems and Humm /Zip and others have teamed up to provide a seamless, interest free payment solution for your customer, allowing your business to benefit from:
- Increased sales volume
- Increased average order values
- Increased customer repurchases
- Now, with a seamless integration with Tower Systems, you can accept Humm and Zip payments as soon as you are accredited. Simply enter your credentials.
Getting up and running with Humm and Zip is the easiest.
We do remind our retailers, however, to be informed. ASIC has released a report into buy now pay later businesses and their model. Retailers could benefit from reading this and understanding that the spotlight is increasing on this type of funding. While we see that buy now pay later helps retailers get business today, we suggest you don’t become dependent on it as tighter regulations are coming for this area of finance that is essentially unregulated.
Produce business software / farm supply POS software helps local businesses serve local communities
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Our POS software for produce stores, farm supply businesses, rural supply businesses and related is having an awesome year thanks to software enhancements supplier connections that help these businesses thrive.
From managing the sale of bulky goods to respecting risks of hazardous materials to providing meaningful delivery dockets to managing special orders, the rural supplies / produce business software from Tower Systems is tailored to serve.
An asset of your business is that you are a local expert on local crops, common local farm animals and more. You canpromote your expert local knowledge through local notes on receipts.
Automatically, receipts, invoices and delivery dockets can include locally relevant information. This free information pitches your business as different to an online shop or a big business that is less focussed on personal service.
Another way we can help maximise sales is with smart shopper engagement. This is where you easily leverage customer data to reach out with reminders.
We create software for very specific retail business niches, like produce / farm supply / rural supply businesses. We do the regular POS stuff, and we serve produce business POS software requirements, such as the following list (which is not complete)…
- Invoicing and account management – you can manage accounts in a way tailored to your business. You can produce picking slips, manage accounts, feed data to Xero and MYOB, accounting for freight.
- Pre-orders – We make it easy for you to pre-sell a delivery so that when the stock arrives you can manage distribution and billing efficiently.
- Bagging up feed – Easily manage bagging up a bulk feed delivery into smaller, saleable lots, while keeping accurate stock on hand data.
- Selling from the truck. easily. Accurately. On the spot with professional remote access tools that work even if the Internet is not available.
- Selling by weight. Including government tested and approved scale integration.
- Selling by measure. To decimal places.
- Pre-orders. Make it easier for your customers.
- Special orders. Including easy notification when orders come in.
- Making your own feed mix. We help you track managing bulk quantity ingredients and mixing these into saleable packs of your own brand of seed mix. What an awesome point of difference for your business!
- Special orders. Bring product in for a specific customer and have them notified automatically by email or text when the goods are in and ready.
- Pricing profiles. You can set pricing rules based on types of customers.
- Seasonal reordering. Easily reorder inventory based on seasonal sales.
- Buy now pay later. Give people terms yet be paid right away yourself.
- Website Integration – Our software connects with Shopify, Magento & WooCommerce. Sell online, easily.
- Accounting Integration – Have your sales and purchase information automatically flow into Xero, MYOB & Reckon.
Talk to one of our experts about an obligation free personal demonstration: please call our sales team on 1300 662 957 or email them at sales@towersystems.com.au.
Our training is one-on-one, in your business. Our help desk support is personal, based out of Melbourne, and personal too – because we know personal service matters in small business retail.
Portable POS software for on the road businesses
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Tower Systems offers small business retailers easy access to a genuinely portable POS software solution that is cloud based and enables a business to transact anywhere, any time, taking and and card, easily, safely and quickly.
This new solution, called Retailer Roam, is innovative, fresh and 100% focussed on helping small business retailers go where you want to go, as the song says. It is all about helping retailers get to their customers, where their customers want.
Being cloud based, this portable POS software solution enables retailers to easily sell at markets, fairs, collectives, from the truck or car, at events, on the road side at pop-up retail and even from their own shop if they need another register lane opened quickly without costly and time-consuming infrastructure.
Retailer Roam is next generation POS software. Fast. Flexible. Cloud based. Easy to use. Elegant. Portable. deigned by and for retailers.
It is next gen POS software for next gen retailers.
We are grateful to bring this to small business retailers in Australia and New Zealand, grateful to land it as a beautiful piece of software tech and an elegant business solution.
This is Aussie POS software innovation, benefiting all retailers in the small business world, especially in the specialty retail channels in which Tower Systems serves.
As you would expect from well designed portable POS software, Retailer Roam works beautifully while not accessible to the internet. yes, you can keep going business. It syncs in the background and easily.
Remember, this software also allows you to sell 24/7 online too, through Shopify, magenta or Woo Commerce websites that link back to the business Retailer POS software.
All bases are covered, all needs are met with the technically strong and flexible cloud based POS software solutions from Tower Systems.
It is easy for a small local business to decide today to participate in a pop-up market and know that they have the tech that can handle this, make it easy, safe, fast and accurate for trading and capturing what they sell, when and to whom. And, to be able to top this from just about any device based the capital cost manageable, usually from within existing resources.
Retailer Roam is another part of the total Tower Systems POS software solution.
Every day, we nurture local small business retailers, with our POS software
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Awesome POS software for indie retailers, recommended by cats
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A key difference between Tower Systems and VEND POS software
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Some Tower Systems customers have been targeted by the VEND POS software company recently with a pitch to switch software.
What the VEND pitch has, in our opinion, failed to declare is what VEND does not offer.
We are a vertical market POS software comp0any. That is, we serve deeply the needs of specialty retailers in selected marketplaces. We specialise in software for specialist retailers in a through fully selected group of retail channels. Plus, we deliver all of this from within our software, without the need for our customers to rent or buy other software.
Being a comprehensive one stop shop for specialty retailers matters as it sees us delivering a more complete business solution to:
- Bike Shops.
- Jewellers.
- Garden Centres.
- Toy Shops.
- Book shops.
- Gift shops.
- Pet stores.
- Produce businesses.
- Newsagencies.
- Fishing and outdoors businesses.
These and more specialty retail channels are served from within our POS software, which has been developed, tailored and tuned for each and which is regularly updated.
Further, we work with the suppliers in these channels, closely, to help them serve the needs of the retailers they themselves serve.
If you look at VEND, from what we can see, it is a basic POS platform that uses other software to enable it to be pitched as specialty. That is, if this is the case, VFEND relies on these other companies to help VEND make their pitch.
At Tower Systems, we stand responsible for what we pitch and sell. We stand behind it through our training. We stand by it through our customer service from our help desk. This, to us, is a significant difference, a significant departure from what VEND offers to the businesses in ur channels to which it pitches.
Tower Systems is an Australian POS software company, based in Hawthorn Victoria. We are close to our customers with a range of touchpoint. This matters because it facilitates evolution of our software, ensuring it can and does meet the needs of retailers in the niche channels in which we serve. We are proud to do this and proud to be narrow in our specialty retail POS software focus.
To compare our software, reach out to us and one of our POS software experts will show you our software personally, after, first, asking about your business needs.
We make learning POS software easy for small business retailers
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We are on TV
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In putting together our new TV ad we decided to make a pitch for local retail businesses. We put the call out to our customers to send in a photo of their shop. We were thrilled with the response. Here is our Aussie POS software TVC…
Aussie POS software for independent small business retailers
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Small business retailers benefit from locally develop0ed and supported POS software. The Tower Systems POS software has been developed for local business needs in a range of specialty markets. Ours is POS software for niche retail channels.
Being Australian developed and supported is good for Australia.
Being Australian developed and supported is good for our retailer business customers.
Retailers looking for help in using our POS software can speak with us direct. not by email. Not by chat. They can speak with us on the phone, in person, m locally, with someone who understand retail, who understands their retail situation. This is why what being local matters.
The Tower Systems POS software helps small business retailers to compete, using local skills and tools, leveraging local opportunities, making the most of local facilities and connections.
There are many POS software solutions out there. For Aussie retailers, there are few that are truly local.
Tower Systems serves 3,500+ local retailers with awesome POS software designed for local retail channels.
While Tower Systems offers POS Software services for all retailers, our core business is the provision of specialist software packages for gift shops, newsagents, jewellers, pet shops, garden centres, firearms shops, adult shops, bike shops and toy shops. We are the leading Australian company supporting these markets and our software is directly developed for their unique needs.
Tower Systems understands these specialty retail business needs because it owns and manages its own thriving retail businesses. Our staff have retail experience and our POS software is informed by what happens in real world business – not from what happens behind a desk.
The company’s strong and consistent management infrastructure champions the small business, independent culture of Tower Systems.
Tower Systems helps independent business owners compete against the big end of town. In order to do this we engage in long-term, mutually beneficial relationships with our clients.
These relationships are our real assets: they are the unique lifeblood of Tower.
Tower Systems develops and supports specialised Point of Sale and retail management software for a number of retail marketplaces. Our robust, always-expanding product suite can help you unleash the potential of your business today.
Using POS software should not feel like a roller coaster ride
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Awesome appointment software for small business retailers
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Check out this video from our in-house marketing team about our online appointment facility:
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