CategoryProduce store software

The beautiful and seamless integration between the Tower Systems small business POS software and Xero cloud based accounting software is helping more and more small business retailers to cut mistakes and same time.

Mistakes can happen every time there is manual engage meant with data. Our Xero integration cuts man cal engagement. In fact, in many =businesses, implementing the link significantly costs bookkeeping fees, delivering a terrific financial benefit too.

The Tower Systems Point of sale software / Xero link offers multiple benefits on which small business owners can bank…

1. Cut accounting costs.
2. Cut bookkeeping time.
3. Improve business data accuracy.
4. Improve business retorting.
5. Make the business more profitable.

Xero does not connect to all POS software. Qs the premier small business account ting software in the world it is selective.

Tower Systems is proud to be a Xero partner and proud to deliver a quality Xero integration between our POS software and Xero. It is an integration we use ourselves in our own retail businesses. This provides us with experience we leverage for our customers every day. When we provide support, we do so from our own personal experience and this makes a big difference to the nature of support.

We were the first in our retail niches to integrate with Xero. We did this years ago and have maintained it ever since, working with xero through enhancements to deliver an appreciated and evolving solution for retailers who want too cut data entry, cut mistakes, cut bookkeeping costs and increase practical and beneficial business outcomes.

In addition to the Xero integration, Tower Systems POS software integrates with Shopify, magento and WooCommerce – the three leading e-commerce platforms in the world. The web development team at Tower has enhanced these to offer a multi-store solution whereby independent retailers can trade under a single branded website rather than needing their own website.

The Xero integration is the back-office piece where real labour costs are reduced. We only sell to independent small business retailers in selected retail niches such as bike shops, jewellers and garden centres. Having the xero integration is vital as they are all competing with big business and every saving, no matter how small, is loved.

Our company motto here at Tower Systems is we’re here to help. We take this seriously. Everyday, our motto challenges us to help our POS software customers in ways they do not expect, ways beyond the software itself.

Founded in 1981, Tower Systems has evolved as technology has evolved. The software we sell today is generations away from where we started. We are proud to have served some of our customers for decades.

More than 3,500 specialty small business retailers in Australia and New Zealand use our specialty POS software.

To us, a specialty retailer is one that offers services unique to the channel, services that define the business.  We embed in our software for each retail channel facilities that serve needs unique to that channel. We take pride in doing this and enhancing these channel-specific facilities as the needs evolve.

We appreciate software cannot stand still. Every year we release significant enhancements, serving the needs of our customers.

POS software RETAIL MARKETS

There are versions of the software serving the business specific needs of many specialty requirements including:

1. Bike shops.
2. Garden Centres.
3. Book shops.
4. Gift Shops.
5. Homewares Shops.
6. Farm supply businesses
7. Produce businesses.
8. Fishing and Outdoors shops.
9. Toy Shops.
10. Confectionery Retail.
11. Stationery retail.
12. Pet Shops.
13. Pet Grooming.
14. Whole Foods Grocers.
15. Swimming Pool Supplies.
16. Firearms Retail.
17. Adult Shops.

Linking directly to Xero enhances the time-saving gained through the software as well as facilitating the accuracy of data managed by the software. Our Xero link provides for a data feed of sales as well as purchases.

With a CPA working full time in our business we are configured to provide a technical solution that has been overseen by our own Accountant, to ensure it is a viable solution for the small business retailers we serve.

INTEGRATIONS

Our Xero integration is one of many approved integrations provided by the software to serve the needs of retailers. Other integrations include:

1. Tyro broadband EFTPOS.
2. Links to all major banks through PC-EFTPOS.
3. Magento e-commerce. Magento is an excellent platform for website sales for small to medium businesses.
4. Shopify e-commerce. Shopify is an excellent entry-level solution for small to medium businesses.
5. FlyBys in New Zealand.
6. Transactor loyalty in New Zealand.
7. Scale integration for selling by weight.
8. Touch networks for vending event tickets, phone recharge, fishing licences and more.

Part of our job at Tower Systems is to help our small business retail POS software customers see the can where they may be held back by the can’t…

Tower Systems is not your average POS software company. Our help for small business, local business, independent business retailers goes beyond what is traditional for a POS software company.

We help small business retailers compete with big business. We do this through advice, help and support. We do it every day, with many different types of retail businesses.

Our help can be POS software related as much as it can be business management related.

We are here to help out thousands of independently owned small business retailers in any way we can, every time they ask. We are here for them, as a backstop, as a support, as a listening ear.

This support and assistance is often personal too, engaging in discussions about business performance and the intersection with family life. We draw on considerable experience to be able to do this, to help our customers confront and resolve the challenges they face.

Our help for small business retailers in confronting bug business competition is engaging and supportive. We do this because we believe in small business and the role this sector plays in any economy. While we in small business can’t beat big business in terms of buying power and might, we can beat then on the ground, in terms of local engagement and through clever flexible offers pitched through our software.

Our POS software has built into it tools that help it compete and engage at the local street level that benefits small businesses, which gives them mechanisms through which they can be competitive.

On price, service, knowledge and more our POS software helps small business retailers swim in a different ocean to big business, we help our customers to significantly differentiate their businesses to big business competitors. This differentiation can make a significant difference. It can be what is needed to calm a small business and to give them the competitive advantage they are seeking to make a strand against a big business competitor.

Using smart POS software backed by genuinely engaged and helpful POS software support you can compete with a big business competitor, you can attract new shoppers and run your business at an efficiency level that is personally and financially rewarding.

This is a Tower Systems advantage.

In our Knowledge Base, we have articles on connecting your Tower Retailer software to Shopify, Magento and WooCommerce. A quick search will soon find these. All of our customers have access to our Knowledge Base.

We urge our small business POS software customers to read the article for the type of e-commerce platform you plan to connect with. Give the article to the people developing your site. Most questions we get from external web developers are answered in the articles.

We’d love to develop your website for you. We have a separate web team in our business who do this work. They are based out of our Melbourne Australia office. They have developed plenty of Retailer connected websites already. We think we offer a service that is beautifully tuned to the needs of local small business retailers and their customers – more so than web developers overseas.

Connecting our Retailer POS softwareto a website is technically easy. However, you are creating a hungry beast that needs to be fed. Here are some of our everyday POS software / webstore tips for getting started and managing the website efficiently:

1. Get your inventory data right with product names, departments, categories, pricing and images. Retaileris in control of the data, always.
2. Start with a small range of stock in the website first. Get that right and your prices right before you go further.
3. Make decisions yourself on website look and feel and design. Expecting someone else to do all this usually leads to disappointment. Attention invested now will result in a website you like and that reflects you.
4. Use real photos. Stock photos stand out. They look awful.
5. Know that any website you launch today will need investment to refresh it within eighteen months. Web is a rapidly evolving environment. Not investing to keep up will see you fall behind.
6. Whoever develops your website – make sure they are local. Offshore development is cheaper today but more expensive in the long run.
7. Choose a platform that is appropriate. We are yet to see a retail business not satisfied with a Shopify or Magento site. Shopify is ideal for simpler needs and Magento works a treat for more complex and multi-store requirements.

Our focus on web development is absolute and thorough, as is our focus on delivering genuinely valuable small business POS software.

A good Point of Sale system pays for itself every day by helping retailers increase customer spend per visit, bring customers back more regularly, reduce the cost of slow or dead stock, reduce mistakes and make better business decisions.

Following a consistent approach to in-store technology within the group enables retailers to leverage more benefits from being part of the group.

Consistent stock files, electronic invoices, easier business-to-business comparison and more targeted business development assistance are just some of the benefits you can expect from a more consistent solution.

But being independent businesses we understand you need a computer system over which you have absolute control and security.

That is what the Tower Systems solution offers – locally run software in your business over which you have control yet.

Tower Systems has a strategy for helping small business retailers.

Tower Systems is an Australian software company that develops, sells and supports software for selected specialty marketplaces including pet and produce businesses.

We only serve independent retail businesses.

Our mission is to help retailers run more successful businesses. Our definition of successis a business that is making money, where the owners and employees enjoy what they do and where suppliers enjoy transacting.

Good software can play an important role in nurturing business success as it sits at the heart of the business: transacting sales, managing stock, tracking customer activity and shining a light on business opportunities.

What makes us different is how we engage. We go beyond what is traditional software company.

1. We welcome working with suppliers to create data links that save you and them time, data links that improve data accuracy, data links that feed more accurate business reports.
2. We provide business insightsbased on data cultivated through the software – to business owners who ask. This is a free service.
3. Our help desk provides contextfor advice. Rather than the turn it off and turn it onadvice, our help desk team members explain the why, why from a business perspective the advice they are providing matters.
4. Our software updates contain enhancements suggested and voted on by customers. You can have a direct say in the evolution of the software.
5. Our communication is in plain English.While we are a company of IT geeks, when talking with customers we keep it simple. We know technology scares people. We don’t want it to scare our customers.
6. We are accessible.You get to talk with real people all the time, including our leadership team.

We were an early adopter of Tyro broadband EFTPOS many years ago. The relationship remains strong today. Here is why we recommend Tyro broadband EFTPOS to small business retailers who use our POS software:

1. Speed. Tyro transactions are fast.
2. Keystrokes cut. Tyro is integrated with our POS software. The details of the sale are fed to Tyro. There is no data entry required.
3. Mistakes reduced. Every keystroke we eliminate is a possible mistake avoided.
4. Low merchant fees. Tyro has been the first in Australia to bring to market an approach to merchant fees that is smart and technology driven, that cuts fees from what would expect.
5. Brilliant support. Fast. Friendly. Genuinely helpful. Real resolution.
6. Excellent reporting. Know what you need to know, easily.
7. Innovation. Tyro innovates and as a result of this we participate as appropriate at the small business POS software level.
8. Partnership. We work closely with Tyro, meeting with key people in their company regularly, engaging with them on strategy and related innovation opportunities.
9. Help. Tyro is a wonderful help to small business retailers.
10. Business help. Through a range of services, Tyro helps small business retailers. We have encouraged this and genuinely support it.

Compared to big banks in Australia, we see Tyro as a small, fast moving opportunity for small business retailers, helping them compete and be relevant and helping them provide an over the counter EFTPOS solution that is competitively positioned for small business retailers.

We are a small business focussed POS software company serving in excess of 3,700 small business retailers. We have been doing this for decades, constantly evolving what we do and what we offer, to make sure that what we are doing is relevant and valuable. Tyro fits with what we do, with our focus as a company. This fit matters to us.

We are retailers too. We use Tyro in our retail businesses and have done for many years.

Having said all this, we also support direct POS software access to big bang EFTPOS offerings. We do this because we are committed to ensuring that or customers can access the banking solutions they deem appropriate to their own local businesses. That is, we don’t let our opinions get in  the way of what our customers may prefer for their businesses.

Here is another unbranded marketing video that we created for the small business retailers in our POS software community. We are grateful for the encouragement of our customers to make more of these videos.

The new events facilities in the Tower Systems POS software expand and enhance the experience for small business retailers.

Using events, retailers using the Tower Systems software can track traditional events connected to shoppers as well as events related to the type of business and type of shopper using the business. Here are some examples of events that can be tracked and leveraged through the software:

1. Birthdays.
2. Anniversaries.
3. Dates items were purchased.
4. Due dates for services such as bike maintenance, working for pets and more.
5. Valuation dates for jewellery.
6. Release dates for licenced products customers love.

The thing is, our events facilities are flexible and powerful, most valuable to retailers in all kinds of situations and for many business circumstances.

We have built a valuable tool here, something retailers can use to grow their businesses.

We had facilities like this in the past. The new events facilities take the opportunity to a new level. Plus we have put it in the software for any type of retailer partnering with us to use. This way, our customers can show us the potential rather than us telling them what to do.

This week we are providing more FREE training for all our POS software customers on events, through a group online live training session we are demonstrating events, explaining how to use it and taking all questions.

This free training, plus our offer of one on one training, plus our wonderful documentation makes the events facilities accessible to any of our customers in any situation. we make it easy for people to access and easy for them to learn.

We think this is what being a good and engaged small business POS software company is all about. We create awesome software, based on customer needs, and back with with training and support on  which our customers can rely and enjoy in their partnership with us.

Tower Systems is grateful to the many small business retailers in our community who provided advice and insights that we leveraged to create the new events facilities in our POS software. Working together like this makes better software for everyone.