The POS Software Blog

The POS Software Blog

News from Tower Systems about locally made POS software for specialty local retailers.

Categorynewsagency software

Loyalty software helps #smallbusiness retailers

L

The small business loyalty software in our POS software is helping more and more specialist retailers such as jewellers, bike retailers, garden centres, pet shops, newsagents, gift shops and homewares shops to compete with big business.

Indeed, smart loyalty facilities in small business software are crucial to helping independent and small retail businesses to win against ferocious national competitors.

The small business loyalty facilities in our software are flexible and powerful, offering:

  1. Points based loyalty.
  2. $$$ off the next purchase.
  3. Buy X, Get Y.
  4. Preferential pricing.
  5. And, a mixture of the above configurable to the needs of a business.

The flexibility and options embedded in our small business loyalty software win us ne customers and help existing customers derive better outcomes from their own customer relationships.

Being local matters to our #smallbusiness POS software company

B

Local small business retailers know this more than most.

Customers like supporting businesses that support their local community. Living and being local is a valuable point of difference for local small retail businesses.

The same is true for software companies serving small business retailers: being local matters.

Tower Systems is local. We develop POS software in Australia and New Zealand for specialist retailers:  jewellersbike shopsgarden centresnewsagentspet shops, toy shopsadult shopsgift shops and firearms retailers.

We support local suppliers, local marketing groups, local industry associations and make our management and software teams available for local business interaction.

Our local relationships help us make better software and back this with better service.

Tower Systems at Lottery West conference in Perth

T

Tower Systems appreciated the opportunity to mix with lottery retailers in Perth last week at the annual Lotterywest conference.

Catching up with many clients using our smart newsagency software as well as talking with newsagents and lottery retailers not using our software, the conference was a terrific business building event where valuable business growth ideas were shared.

Networking with small business retailers away from the software company office is important – from being in the shops of customers to business conferences such as this one.

Tower Systems embraces opportunities to meet with small business owners and their suppliers for it is at gatherings such as this that we explore further enhancement of the software to serve retailers and suppliers. 

With more than three hundred customers in Western Australia, Tower is well established in the WA marketplace.

Australian #smallbusiness POS software on show at Sydney Gift Fair

A

Screen Shot 2015-09-09 at 6.43.35 amTower Systems is proud to have its #smallbusiness POS software on show at the Sydney Gift Fair at Glebe Island from this weekend. We are bringing new software and new facilities to the show to share with attendees. It appears from the roster of suppliers that ours is the only Australian designed and developed POS software product on show.

Serving well over 3,000 retail businesses in Australia and New Zealand, Tower Systems is well resourced to serve specialist retail businesses in a range of niche retail channels.

We are on stand P61 at the Sydney Gift Fair.

POS software knowledge base enhancements

P

Tower Systems updates articles and resources on its Knowledge Base regularly. We advise customer by email, proving links to enhanced and new content. Recent enhancement of the knowledge base included:

Kudos for Tower Systems POS software – Xero interface

K

Screen Shot 2015-08-20 at 5.01.22 pmRetail businesses connecting with the Xero cloud based accounting software through our POS software are growing in number as word spreads about the time saved as a result of the seamless link.

As users of Xero and our software in retail ourselves we are able to speak to the difference and share practical insights into the time saved and the mistakes eliminated through the elimination of what would otherwise be manual processes.

Being approved by Xero is not a simple process – as it should hot be. Their approval process is one reason some POS software companies don’t get to the point of partnership.

The Tower Systems POS software – Xero link has featured in a Xero approved promotion this month to retailers in the specialist retail channels in which we serve.

Helping newsagents navigate major IT changes

H

It has been a busy two months for small business newsagents as they navigate major IT changes driven by several of their key suppliers.

Tower Systems has been at the forefront of providing assistance by working with suppliers in advance of the release of their changes, ensuring supplier communication reflects the Tower best practice approach for newsagents using our newsagency software.

Back in our offices we have been providing front line support, taking hundreds of calls to ensure newsagents are able to deal with the supplier driven changes simply and with the best possible outcome.

All of this work has been done at no cost as part of our service to this small business channel.

The most complex of changes relate to structural changes in newspaper subscriptions as well as changes as to how data flows to and form newsagents.

New free small business POS software training opportunities launched by Tower Systems

N

Screen Shot 2015-08-26 at 11.14.43 amSmall business POS software company Tower Systems is proud to have launched a new series of free online POS software training for retailers using its specialist POS software.

The latest training continues our commitment free weekly training opportunities for small business retailers. It is actions speaking loader than words.

We launched the training early this week. We are writing about it here after the launch to our customers.

Anyone can announce training. It takes commitment to deliver it week in week out.

We are grateful to our customers for their support.

Sunday retail management advice: track staff sales

S

Have your staff members record sales by using their staff card barcode or some other unique code and report weekly on the sales achieved. Sharing this simple data point will encourage competition and this is good for all involved in the business including customers.

In one business where we guided this implementation revenue growth can be tracked back to the implementation.

We’d love to help any retailer do this.

Certification for POS software training achievement

C

Screen Shot 2015-08-14 at 8.00.46 amTower Systems is thrilled to issue certificates to retail business employees who complete the structured curriculum based training in the use of our POS software.

Across several curricula developed y retail channel and retail business task areas, the training offers an opportunity to develop valuable knowledge not only in the practical use of our software but also in the business application of the software.

POS software training achievement certificates give retail employees a marker of their learning achievement, something of which they can be proud.

The image is of a certificate issued last week to another successful candidate in a business using our pet shop software.

Sunday retail management advice: leverage shop local

S

IMG_9093The shop local movement has a good profile. Locals do tend to prefer to shop local. Retailers need to actively and consistently leverage this through a regular reminder but such a reminder is hollow unless you offer local benefits such as community engagement, hiring locally and sourcing locally made products. Actively engaging in the business through locally focussed decisions helps any retailer bring power and strength to their calls for people to shop local.

This is our advice today – if you pitch shop local, live in in your shop every day and show you yourselves believe in it.

Tower Systems helps retailers actively pitch and live the shop local mantra through its POS software and through the business support the company provides in its training and on its website.

Helping newsagents leverage the Ladbrokes opportunity

H

Tower Systems has been helping newsagents embrace the Ladbrokes opportunity in-store with support for facilitating a technology solution for selling recharge of Ladbrokes accounts.

While we do not have a commercial relationship with Ladbrokes or Blueshyft, the platform through which the Ladbrokes service is offered, we have been active in helping newsagents embrace the opportunity and undertake appropriate tracking through their Tower newsagency software.

Tower Systems actively supports newsagents across a range of new business growth opportunities.

Software support matters to small business retailers

S

How the Tower AdvantageTM helps businesses like yours

The support offered by Tower Systems to small businesses is different to what is usual. Customers love it and they tell others. This is one reason we have more than 3,000 customers using our POS software including more than 1,900 newsagents using our newsagency software.

From offering faster processing of returns to returns accuracy you can trust, our newsagency software is the genuine industry leader thanks to the votes on 1,900 newsagents.

Support is where we help business owners and employees. Support includes:

  • Rapid response to support calls.
  • A professional escalation process should you be unhappy with any response.
  • FREE weekly live online training workshops.
  • A weekly email with tips and advice to help you get more form the software.
  • User meetings in city and regional centres where we can meet face to face for training.
  • A transparent user-driven process called Software Ideas for considering software enhancements.
  • More than 130 professional training videos.
  • FREE bonus one on one training every year – no matter how long you have used the software for.
  • More than 600 Knowledge Base articles.
  • Reliable best-practice cloud based backup.
  • Links to Xero, MYOB and Quicken.
  • FREE Theft Check service.
  • FREE Business Performance Analysis service.

You control when new software updates are loaded.

We also offer free marketing resources any retailer can use to market their business.

POS Software Xero link saves time and money for small business retailers

P

Screen Shot 2015-08-06 at 7.46.57 amAs an authorised software partner of Xero cloud based accounting, Tower Systems is delivering time and money saving benefits to retailers using its POS software.

We link to Xero ourselves in our own retail businesses using our POS software. This provides us with accountant level experience, experience we are happy to share as part of the support services we provide to help retailers get more value from our software.

Jewellers, bike retailers, gift shop owners, pet shop owners, newsagents, firearms retailers, discount variety store owners and garden centre owners cal all benefit from the Tower Systems POS software / Xero link facility as it is available in channel specific software.

While we do link to MYOB and Quicken, the Xero link is our favourite because of the way Xero operates and how the company itself serves partnerships like ours.

Being able to draw on personal experiences makes a difference in POS software company support.

Sunday retail management advice: live and be local

S

IMG_8799Thanks to smart tools in the Tower Systems POS software, our small business retail partners are able to connect with, promote and support local engagement in a variety of valuable and sustainable ways.

We are grateful for the opportunities to help small business retailers engage locally in this way.

From actively supporting local community groups to promoting local events to supporting local suppliers, the Tower Systems POS software is ideal for small and independent retailers who want to pitch a genuine local message.

A successful local connection requires strategic planning and consistent execution. This is where the various facilities in our software can help retailers – we offer multiple touch points and the certainty of consistency. It is a valuable offering on which our retail partners can count.

As part of the Tower AdvantageTM our local credential

POS software helps small business retailers grow sales

P

Our sales are up by 15% year on year and I put much of that down to your loyalty software.

This is a real retailer sharing their results for the 2014/15 financial year.

We started using discount vouchers a year and a half ago and in the last twelve months we have seen the biggest sales surge in our history.

A deep analysis of sales and other data shows the valuable extent to which Discount Vouchers are changing shopper behaviour and attracting new shoppers.

We have a point of difference nearby competitors don’t have. We love it.

In this business they call the Discount Voucher a Thank You Voucher. This is one of many benefits in our POS software – retailers can call the vouchers what they want. They also set how the voucher is calculated and the products it can be redeemed for.

Retailers from many channels are growing their businesses thanks to our unique Discount Voucher facilities. retailers implementing them following our advice can do so at no cost to the business. They can bank on a commercial result that will deliver excellent bottom line results.

The Discount Voucher facilities live up to our promise: we’re here to help.

Supplier relationships strengthened at the Gift Fair

S

Tower Systems has been using its time at the Melbourne Gift Fairs, at the Showgrounds and the MCEC to strengthen supplier relationships. Over the last three days we have visited with many suppliers discussing even stronger links between them and the retail businesses we serve. The result will time saves for suppliers and retailers, improved business data accuracy and greater mutual support.

Trade shows provide a valuable platform for exploring supplier relationships through which we can better serve our customers. While we are happy to be the leader here, we are surprised other software companies are not participating. 

Listening to POS software customers on the trade show floor

L

One of the most important activities for service business is listening our customers. This is what we have been doing this weekend at the Melbourne Gift Fair. We have caught up with plenty of users of our POS software. We have been actively  listening to feedback on what they love about us and our software and what we can improve.

It is important for any business to put itself in front of customers for this type of interaction. Hiding from them is not good customer service and will multi,lately see more of them flee from you. We do this regularly at trade shows – sixteen this year. We appreciate the opportunity.

Sunday retail management tip: leverage a point of difference on loyalty

S

11800610_722882817857496_9022396491198622984_n (1)More and more retailers are switching from the old school points based loyalty programs to our discount vouchers. They are finding the vouchers are driving more immediate and more valuable outcomes for retailers – they are driving a better bottom line. We are hearing new success stories daily.

It is thrilling hearing success stories of how businesses have switched from points to $$ loyalty offers. It’s exciting and invigorating hearing of small and independent retailers achieving excellent outcomes for their businesses and knowing that we have played a role in this.

This is our retail management tip today – chase a point of difference, leverage new age discount vouchers and stop using the old points based loyalty offers.

Retailers can call the vouchers what they like. They can also choose how the value on a voucher is calculated and what it can be redeemed for.

Support for #smallbusiness #retail is vital for our POS software company

S

Screen Shot 2015-07-23 at 7.19.59 amAt Tower Systems we live our support for small business retailers every day from practical help we provide through our POS software to the business management assistance we provide through a host of free resources any small business retailer can access.

The new free small business retail marketing collateral we sent out last week has been a hit with businesses contacting us appreciative of these local targeted resources they can use to promote their businesses.

What does this have to do with POS software? Plenty we say as our POS software helps make retail businesses more efficient and smarter. The marketing resources help them spread their message wider than they otherwise might. The two work hand in hand.

We are grateful for the opportunity to serve small business retailers in a variety of ways.

Why our newsagency software is the best

W

What makes the newsagency software from Tower Systems the best? Here is our answer:

IMG_7938

This is one of our own newsagencies. It is a valuable point of difference.

We have owned and operated newsagencies since February 1996. This has provided us with a live testing ground for innovation not only for newsagents but all retailers.

A software company walking in the shoes of its customers is better resourced to serve those customers than any other software company.

Today, more than 1,900 newsagents use our software. We think this is three times any other.

Another POS software training video from Tower Systems

A

Screen Shot 2015-07-22 at 2.59.19 amWe have launched another training video for retailers using our POS software. This new video is not your usual training – no, it highlights a new feature of the software, something fresh for all users. It provides a high level introduction from one of the architects of the new facility. All customers have been provided free access to the video and plenty have viewed it already. We are thrilled for such terrific engagement.

The POS Software Blog

Categories

Categories

Categories

Recent Comments

Monthly Archives