The POS Software Blog

The POS Software Blog

News from Tower Systems about locally made POS software for specialty local retailers.

CategoryPet shop software

Pet shop software for New Zealand and Australian indie pet retailers

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Indie pet shop retailers in New Zealand and Australia are loving our specialty pet shop software. This fresh software is under in hundreds of businesses already.

Here are some of the facilities pet retailers love about this pet shop software.

  • Pet food shopper loyalty. Supporting several pathways to reward shoppers from the traditional of buy x and get y free through to points and then to cash rewards based on volume purchase. That the pet retailer has several levers to pull and that these can be used at different times and even in combination provides local pet shop owners with tools that are more flexible that you see in big business.
  • Pet health care. The auto reminder tools for following up pet health care is loved by pet owners as well as pet shop staff where our pet shop software is in use. It helps bring customers back and that benefits the health of their pets. This facility is part of the customer management and marketing tools in the pet shop software.
  • Pet product care. New pet owners can be nervous about what they use and when they use it with their pets. you can easily encode your professional advice and have this served on receipts and elsewhere relating to each item that you sell. This is a nice and differentiating tool that is small business pet retail focussed.
  • Bundling. Local pet shops make price comparison harder when they offer a bundle or a pack of pet related items such as food, care and health items bundled together. The bundle presents as a value proposition for the shopper. It can also make shopping easier and faster, which is an important factor today. In our pet shop software, bonding is easy and straightforward as a core pat of the software itself.

Our pet shop software for New Zealand and Australian indie pet retailers does more than this. Much more. And, it continues to evolve as we work with more pet retailers, learning from them about what works best in their businesses. We are committed to this process of continuous improvement, for the benefit of our whole pet retailer community in New Zealand and Australia.

Beautiful POS software connected Shopify websites from Tower Systems

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We have delivered more beautiful and commercially engaged Shopify websites connected to our POS software for small business retailers. Here are some of the recent new websites launched by our partner retailers:

We have close to fifty new websites currently under development.

Our web development experts are skilled in development using Magento, Shopify and WooCommerce. This is in addition to us developing in native mode using multiple such tech platforms.

From the simple to the complex, the single store to multiple group businesses, we can deliver web based solutions to small business retailers to help them sell online locally, nationally and internationally -in local currency as well as through overseas currency.

Web development here at Tower Systems follows a structured process that is driven by the outcomes sought by the client retail business. We work to serve these needs from the outset, whether it is an information site, an e-commerce site, offering click and collect, delivery or other fulfilment of online orders.

Through consultation, our small business retail clients can imagine their needs and we can help them fulfil these needs and do so on a platform that can evolve as the online experiences of the business evolves. It is an iterative process that works beautifully for small business retailers and their team members.

Click here to access a quick questionnaire that helps you determine your own business needs for a website. Many of our customers have found completing this questionnaire helpful and informative.

To find out more, please speak with one of our experts: Please call our sales team at 1300 662 957 or email them at sales@towersystems.com.au.

Buying Australian developed and supported POS software for your business and having your business website developed in Australia is good for the Aussie tech sector. The more we all shop local the better.

Best loyalty software for small business retailers

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BRAGGING ALERT! 

We are proud of the loyalty software we have developed for and sell to small business retailers.

Our loyalty software is easy to use, smart, flexible and business building.

Our loyalty software helps small business retailers differentiate from big businesses. It is built for small business retail and offers tremendous flexibility and value.

Why do we say our, loyalty software is the best loyalty software? It is what customers tell us. They tell us they have used other systems, points based systems, card stamping systems and more and they have found our loyalty software built into our smart POS software to be the best loyalty software they have seen. The love it and recommend it.

Jewellers, garden centres, bike shops, homewares stores, gift shops, toy shops, newsagents, pet stores and more all have told us that what we offer is the best loyalty software. We believe them of course. But we do not stop there. Our loyalty software is enhanced, improved and tested in myriad retail situations, to be better and even more loved and useful in helping small business retailers compete with big retail businesses.

What makes it the best loyalty software for retail businesses? Here are the factors that we think matter:

  • Ease of setup.
  • Ease of use.
  • Ease of understanding by customers.
  • Ease of tweaking / adjustment.
  • Flexibility: cash or points based.
  • That you can treat different customers differently.
  • That you evolve it as you need within the business.
  • Strong reporting.
  • The ability to encourage change to shopper behaviour.

That list is a simple list. We could go on. However, these points are the headlines, the reasons why we say the loyalty facilities in the Tower Systems POS software make for the best loyalty software.

Our focus is on small business retailers, niche retailers, specialty retailers who serve specific retail channels. Our software is nuanced as are our loyalty facilities, aiming to help these retail businesses to more successfully and enjoyably serve the needs of retail businesses.

Loyalty software is 2020 is very different to even a few years ago. Today it is smart, engaging, flexible and useful beyond calculating points. Loyalty software is helping businesses drive genuine loyalty, on which they can bank into the future of the business.

Why we switched to Xero for our retail businesses

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We switched to Xero for our 3 retail businesses and connected it to our POS software. This Xero connected POS software solution is a time saver, mistake eliminator and business planning aid all wrapped into one.

But let’s take a step back and consider why we switched to Xero for our retail business accounting needs.

  • Xero is easy to use.
  • Xero is integrated with our POS software.
  • Xero saves time managing the accounting side of the business.
  • Xero fits retail businesses like a comfortable glove.
  • Xero support is easy to access.
  • Xero continues to evolve.
  • And we will say again, Xero is integrated with our POS software.

We have had experience with Quicken as well as with MYOB. Considering all three, we prefer Xero. Our accountant prefers Xero too as does our in-house accounting team, which includes a CPA.

It is for these reasons that we chose to switch to Xero.

The process itself was straight forward. We were nervous, did a trial run, checked the data and then did it again, this time live. We have never looked back, never worried that we missed out. It was the right move for us in a back office sense and in terms of overall business management. Xero, connected with our POS software, is a good small business retail solution. We like it and thanks too our own experience in our three shops we can recommend it based in. genuinely personal experience.

We have nothing against MYOB or Quicken. Our Xero choice is based on our own evidence, based on our own experiences. We think this matters if we are asked for a recommendation by a retailer. If we are asked, it is Xero. If no one asks, we do not interfere in that our POS software can be connected to Xero directly and MYOB through a third party that keeps up to date with MYOB changes.

Tower Systems is not your usual POS software company. We are retailers too, using our software in our own shops, providing us and our team members with experiences that are truly valuable to what we do and how we do it with and for our customers every day. We walk in your shoes.

The covid pivot opportunity for specialty retailers that attracts new shoppers

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Specialty retailers are specialty for a reason, they go deep into a product category, as you would expect from a specialist.

The challenge for specialty retailers is that their specialisation attracts shoppers interested in and buying for their specialty product category. This is good in the usual world. In this corona world with movement challenged, specialisation can be challenging for local businesses.

This is why we think the covid pivot opportunity for specialty retailers can be helpful. We are not suggesting retailers seek to profit from corona or that they are profiteering. Rather, through a covid pivot, we are encouraging small business retailers to broaden the appeal of their businesses, to make their businesses more attractive beyond the community they currently serve.

A covid pivot could see a business remain the same to shoppers who visit and that it uses the back office infrastructure to serve an online only operation in their covid pivot strategy. This can see the business leverage existing overhead of space, labour and accounting infrastructure to effectively open a new business and through this to find new shoppers.

This type of covid pivot move can make the business more resilient through a time of change or challenge, like corona.

We think a covid pivot is a smart move for specialty retail as it spreads the risk, strengthens the foundations of the business and provides learning opportunities that themselves could help the business further evolve.

Using business data, smart tech and POS software connected websites, a specialty retail business can find, through a covid pivot, new customers, new efficiencies and new energy for forward momentum and this is the core goal … taking those steps ahead.

The whole corona situation is challenging. It would be easy to sit and wallow., and we get that for some that is what they choose. In covid pivot our focus is on pursuing forward momentum and doing this through a data driven and tech implemented pivot for the business for a better back half of 2020 and a solid 2021.

Bottom line: there is good news out there for specialty retailers who are making these opportunities for themselves through a covid pivot. We are sincerely grateful to have seen plenty do this, plenty find new shoppers and plenty learn new skills and categories through to expand what are effectively new start up businesses within their specialty businesses.

What the second Victorian corona lockdown is showing small business retailers

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We are grateful to see sales data from a range of different Victorian retail businesses using our POS software. Here are trends from the latest Victorian lockdown:

  • Relaxing products. The jigsaw surge from March and April is back but in an expanded form – adult colouring, art and craft, journaling, cross-stitch, knitting, games and art. Smart retailers are selling these items as well as offering customers opportunities to connect with others doing this.
  • Nesting. This category is surging not only in Victoria but nationally. Nesting includes candles, diffusers, essential oils, rugs, cushions, homewares, pets, cooking and related.
  • Tactile products. We have seen a surge in cuddleable (not a word I know but it best describes it) products. This segment includes plush and other soft toys, pets, rugs, blankets, pillows and similar. With touching and hugging discouraged, it stands to reason that people seek out alternatives.
  • Easy shopping. We have seen retailers gain sales by making shopping easier through packaging items often bought together and having these placed front of store and at the counter.
  • Postable gifts. People are loving that they can easily send a gift to people they are unable to see.
  • Working from home. For some, this is now a permanent arrangement. Many retail channels have offers they can make to those working from home and businesses with employees working from home. The opportunities are usually broader than retailers think.
  • Contactless retail. Having the EFTPOS machine shopper facing and situated for easy tap and having in place arrangements for the lowest cost possible to the business for EFTPOS.
  • Online. Having an online offer matters. While people like the safety of having goods shipped, they also like click and collect and they like to use the website to ensure you have something in stock before they visit the shop.
  • Online events. More retailers are hosting events to show off new products and offer education –  Zoom, Facebook live and similar events. Unboxings, educating on new products meet the maker and more.
  • Christmas has started early. Yes, we are seeing Christmas purchases already in businesses that are offering Christmas stock.

While the pandemic has disrupted business, in that disruption are opportunities. The Victorian situation is a reminder that disruption is not temporary. We think history will show that winners will be those businesses that adapted early and were able to finesse their offering and processes as the market demanded.

Tower Systems helps small business retailers pivot to online with POS software connected Shopify sites

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More and more small business retailers are embracing the pivot to online as covid continues to impact in-store traffic. The covid pivot is more about getting online, for sure. It is about small business retailers finding new category opportunities to serve through their existing business operation.

That is the covid pivot, a turn for the business to attract new shoppers and to do this through an online model that leverages existing physical store infrastructure.

Tower Systems is grateful to serve small business retailers in making this covid Pivot, helping them to connect their POS software to a beautiful Shopify site created by our web developers.

Our suggestions cover the technical, operational and the creative. Our customers choose what they want for their businesses. All we can do is speak to our experiences and the experiences of others in making these moves. New are especially attuned to helping small business retailers looking for pivot opportunities as that is net new benefit for them, helping to drive efficiency of their overall business operation.

The covid pivot is real in business, especially small business and even more especially small business retail. covid pivot is a term we have been using since March to describe advice we have provided to small business retailers to encourage and guide their actions to attract new shoppers.

As developers of small business focussed POS software and as web developers of Shopify and Magento websites we are well positioned from these two parts of our company to deliver the tech infrastructure ideal for helping retailers make the most of a covid pivot move.

Jewellers, garden centres, bike shops, fishing and outdoors businesses, toy shops, pet shops, homewares businesses, newsagents and more are all benefiting from the advice and encouragement we offer in this model of the covid pivot to find new shopper traffic for any retail business. Guiding these businesses to make an online move is key and beneficial.  It is timely because of covid even though the need and opportunity were always there.

The covid pivot is defined as the move you make in business in response to, because of and / or thanks to covid to help strengthen the business in an area not historically familiar to you. It is smart, opportunistic and timely. New customers are out there for businesses that pivot to find them.

UPDATED: state and territory covid grants for small businesses

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This is an up to date (as at July 8, 2020) list of state and territory government Covid related grants. There are some new opportunities in this mix compared to what we have shared previously.

Click on the state / territory name for their landing page. Then, where possible, I have links to specific current grants.

Do your research as to eligibility. If you are eligible, do it now as waiting could see you miss out and there will be no point complaining then.

We have sourced this list ourselves, by researching the online information for each state and territory. We help retailers applying if their application relates to anything they may wish to purchase through us.

Why Tower Systems POS software is a good alternative to MYOB Retail Manager

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We are grateful to have switched more MYOB Retail Manager customers to our POS software. Through this latest round of work we have learned more about how our software is a good alternative to MYOB Retail Manager.

Each time we bring convert someone from MYOB Retail Manager we learn more about our MYOB Retail Manager alternative, how we can specifically help and guide retailers to walk that path with us.

We respect the place MYOB Retail Manager has played in serving small business retailers. As the alternative to MYOB Retail Manager, Tower Systems seeks to help those retailers move beyond where they sat, to lean into opportunities of change in physical retail as well as online.

So, here is feedback from folks who have embraced our MYOB Retail Manager alternative.

  • We loved that we could start again with our data. We have used MYOB Retail Manager for many years and had not been ideal in our management of the data. The stock was right but the stock on hand was wrong. So switching allowed us to clean the data.
  • Tower were great. They took our MYOB Retail Manager, looked at how we used it and provided advice on how to take that generational leap we needed to shift our business up a notch or two, to make it more viable and competitive.
  • We loved that even though we moved on from MYOB Retail Manager we could keep using MYOB for our account ting software. That was important to us. Tower were great in respecting this.
  • Our data was a mess. We had used MYOB Retail Manager for many years over many different staff. The Tower people helped us get completely clean and accurate data and that has made a huge difference to our business.
  • I loved that they gave us unlimited training.
  • I loved that the people selling and supporting the Tower software and from the same company as the people who write the software. I was tired of dealing with people who were not from MYOB.
  • I love that I can rent the Tower software.
  • I liked that there was no pressure. I first looked at Tower a year and only made the switch from MYOB Retail Manager three months ago. They did not pressure me. This was important to me.

We are grateful for the users of MYOB Retail Manager who have joined our user community and look forward to welcoming more.

Tyro EFTPOS for small business retailers through POS software

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Tyro EFTPOS has been integrated with our Tower Systems POS software for small business retailers for more than ten years. The Tyro integration is simple, effective, seamless and fast… all factors that matter to small business retailers keen for a smooth counter operation for their businesses.

The thousands of retailers using the Tower Systems POS software for specialty retail can bank on Tyro for delivering counter and mobile based EFTPOS access, including through the Tower Systems Retailer Roam product that takes retail on the road, out of the shop and into the field, the markets and the farm gate.

We like Tyro because it is a smart interface, one that works well for small business retailers, delivering EFTPOS solutions that are best-practice and secure.

Through the recent COVID-19 challenges, Tyro has been our preferred payment solution for small business retailers, as it offers contactless EFTPOS integrated with the Tower Systems Point of Sale software.

At Tower Systems, we use Tyro EFTPOS in our own shops and have done so for many years. We like the streamlined operation, the security, the speed and the ease of settlement. Tyro makes doing business a breeze for our retail shops and we think many retailers using Tyro EFTPOS integrated with our POS software would agree.

Tower Systems is well positioned thanks to a solid relationship with Tyro and our experience across eleven specialty retail channels. The Tyro and POS software solution is robust, proven and used in more than 1,000 retail outlets in Australia.

Together, our integration is regularly updated, ensuring it is current and continues to be useful in serving the evolving needs of small business retailers. This matters now more than ever, because the environment of the retail industry is constantly changing.

Working with the tech folks at Tyro, we are able to deliver an integrated Tyro and POS software solution that is dependable, useful and financially rewarding.

Tower Systems offers first level support for retailers using the integrated Tyro and POS software solution, offering a one stop shop support entry point, delivering fast access to help on any Tyro related query. We pass these queries to Tyro’s 24/7 Australian-based Customer Support team if they are outside our remit. In both support cases, most are easily handled and retailers are able to get back to business quickly.

Tyro is a breeze to work with. We are grateful for the relationship and the value it brings to our small business customer community.

Click frenzy for Tower Systems POS software customers

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We are thrilled to bring a click frenzy like opportunity to the Tower Systems small business community.

If you have a website, come and join our small business to small business promotion. To promote the websites of Tower customers to other Tower customers, we invite you to set up an offer code – [redacted] – in your website to run from July 6 to July 31, giving those who use the code a discount, which you set.

This is a click frenzy opportunity with a difference. It is within our small business POS software user community only.

Email Tash, our admin expert, your web address, one line on the product categories and the discount the code delivers. Our advice on the discount is be bold with a discount designed to help you get icing on the cake type sales, sales you would otherwise not get.

Here are two examples from us:

www.cutenessoverload.com.au; all things cute; 25%.
www.mintcoinshop.com.au; coins from the Royal Australian Mint; 10%.

To ensure consistency of information in the list we will share with our customers, please follow this standard.

Our goal here is to help you show off your website and to, hopefully, get more small business retailers buying from small business retailers. We want to give you a valuable click frenzy sales boost of online sales.

Ours is a diverse small business community. We’d love to see this diversity reflected in the range of websites that join this promotion.

We will only promote it to Tower Systems customers. That is to 3,000+ small business retailers.

Plus…

We will include a list of all Tower POS software connected retailers who send us the above information on our own website. This will be a new page we create: Retail Businesses We Love. That listing will have your business name and web address. We will not publicly share the discount code. The goal of the listing is to give you another backlink.

This Tower Systems small business retailer click frenzy opportunity is another way we are working with and helping our small business retailer community to reach people and to drive business opportunities from other small business retailers.

Our click frenzy campaign also helps small business retailers expand the reach of people to their new websites and through this to get more experiences about online sales.

R3: new generation POS software made in Australia for Aussie small business retailers

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Hundreds of small business retailers have installed R3, the next generation POS software from Tower Systems. R3 is a technical step forward in small business POS software.

Its release last week is the culmination of months of beta testing and acceptance testing through partners with which Tower Systems connects through its POS software.

  • R3 POS software delivers access too a fresh and current design look and feel. It is 2020 sostfwasre for the 2020 marketplace.
  • R3 POS software uses a stronger and more robust data management system providing safe, secure and fast access to business data.
  • R3 POS software is written in a langauge that is forward leaning, setting Tower Systems and it customers up for wonderful advance opportunities in the back half of this year and into next year.
  • R3 POS software delivers new facilities, bonus facilities through which retailers can extend their businesses.
  • R3 POS software delivers a replacement of core facilities. Yes, we did a Marie Kondo, thanking parts of the software for their service and letting them go, replacing them for completely new, completely rewritten facilities, that truly spark joy.

Our R3 release is us investing in the future of the small business retailers we serve and those we are yet to welcome to our Tower Systems small business retailer community. The project itself began three years ago and involved more than 10 IT professionals working together to design and build awesome next-generation POS software for our specialty retail channels. This team did this work while our existing software was itself enhanced and supported.

The million dollar plus project is an investment we are proud to have delivered for our customers and for our own community working in the Tower Systems business.

This is what POS software companies do. They make software. And, making software is complex, expensive, time- consuming and inexact. hence, the long beta release program as we finessed the software to ensure it served the needs of our customers.

R3 is truly innovative POS software. It is backed with excellent help and training, seamless data conversion and more as we take the hands of our small business retail customers and bring them to the new world of R3, next generation POS software for small business retailers in Australia and New Zealand.

Discount vouchers: differentiating loyalty in POS software from Tower Systems

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We are grateful for the success our discount voucher facilities in our POS software have delivered to small business retailers since February 2013.  Last week, we got together with a small group to explore the discount vouchers and to understand the opportunity operationally in small business retail.  Our goal was to record content for others. Here is a video of some of that meeting.

Instant asset write-off options for small business retailers

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Harvey Norman is engaged in ad ad blitz right now pitching to businesses for instant asset write off business prior to June 30. They are spending big to entice businesses to spend big with them.

Click here to access the instant asset write off information on the Tax Office website. We think it is important that businesses act on up to date advice from the government authority overseeing the tax write off program.

This year, some shelter changes were made to the instant asset write off program:

From 12 March 2020 until 31 December 2020 the instant asset write-off:

  • threshold amount for each asset is $150,000 (up from $30,000)
  • eligibility has been expanded to cover businesses with an aggregated turnover of less than $500 million (up from $50 million).

Here at Tower Systems, our interest is small business retailers and, in particular, helping them with our POS software written for a range of niche specialty retailers. This is POS software made in Australia for their types of businesses.

Installing our POS software and related infrastructure is an eligible purchase for any business, it meets the criteria for the instant asset write-off program. Our POS software could be financially beneficial and operationally beneficial to a business this financial year. Our focus, through good use of the POS software, is to help small business retailers run more efficient and valuable businesses.

  • Computer hardware purchases.
  • Tablet, iPad and similar purchases.
  • Network infrastructure purchases.
  • Printer, scanner, scale and other purchases.
  • Software.
  • Software support.

All of these and other expenses can be investments that help any retail business and they could be useful when the and retail business is planning to tap into the instant asset write-off opportunity.

The Tax Office and accounting professionals are the ones best positioned to guide any purchase, to help any business ensure they purchase to maximise their spending and deduction opportunity.

Our job here at Tower Systems is to help small business retailers leverage our POS software for the best possible use in a business, for management certainty and through this to drive the best value possible for a business. Oh, and to help those in the business enjoy the business.

Any retail business keen to explore instant asset write-off opportunities can speak with us here at Tower Systems and we will help as much as we are able. We also appreciate specking with accountants, to ensure that any transactions meet they requirements they identify for their clients.

Stocktake using POS software for small business retailers

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Here is a video of a Zoom meeting we held for our POS software customers last week. The core reason for the meeting was to record this and make it available to our customers as free training.  Since release, the view numbers and feedback have been terrific. We have many more training videos online for our customers.

Tower Systems helps MYOB Retail Manager POS software users switch to fresh and evolving POS software

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We grateful to welcome more retailers from their use of the MYOB Retail Manager software to our Tower Systems POS software.

With major updates released several times a year and the content of these updates being guided by customer suggestions, the Tower software solution is fresh and made for today.

Just this week we have released a major tech innovation with a more robust database platform, a major software development language refresh and a tech interface refresh. These advances plus the addition of new functionality provide our customers with certainty as too the usefulness of our POS software today and its direction into the future.

While MYOB Retail Manager has served a need in retail businesses for years, the Tower Systems Point of Sale software solution is more current in terms of tech and more current in terms of specialty market retail. Plus, the software is backed by locally based software support specialists who work as part of a 24/7 help desk service serving small business retailers in Australia and New Zealand.

More and more MYOB Retail Manager users are switching to the Tower Systems POS software. Tower can offer a direct link to Xero cloud based accounting or a data feed through to MYOB for accounting management from that platform.

We offer data conversion services for any data we can extract from MYOB Retail Manager if our new customers want to bring their data across. Plus, we offer comprehensive one on one training at installation and for years following installing – helping our customer learn as and when they would like to.

Compared to MYOB Retail Manager, Tower Systems POS software customers have access to the leadership team of the company. They also have access to a transparent online platform from where they can make software enhancement suggestions and have these voted on by other customers. This is a key factor in the perpetual evolution of the Tower POS software, it is key to keeping it fresh.

Fresh POS software matters today as retail continues to change. Software changing with retail is a useful tool in retail businesses that want to remain competitive. We think this is where we serve MYOB Retail Manager customers well. We offer them a pathway forward.

Free stocktake training for Tower Systems POS software users

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We are all set to go for our free live POS software stocktake training Zoom meeting this morning. We will share time saving tips, data accuracy tips and more as we share train ing on how to stocktake using our POS software. We will cover a full stocktake, a spot stocktake and a custom stocktake.

Better still, we will record the meeting and make it available t all of our POS software customers along with our articles of advice on stocktaking and our free one-on-one training on stocktaking.

This end of financial year, Tower Systems has you covered for stocktakes.

SEO assistance for Australian retailer websites

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Tower Systems offers small business retailers a comprehensive SEO services website marketing package that aims to help the target website to attract more visitors. This is offered as part of our POS software connected website development services for small business retailers.

SEO, Search Engine Optimisation, can be complex and misunderstood, and confused with SEM, Search Engine Marketing. Click here to see a video of a discussion we had with customers about SEO and SEM for small business retailers. This video is an example of our transparent approach in helping small business retailers in the areas of SEO and SEM.

If you have a website and are keen to see it rank more highly online, for a modest fixed price of $990.00 (inc. GST) we offer the following SEO package of services:

  1. We will keyword target the site with 30 – 40 backlinks, to help Google more easily find your site. Backlinks are a critical factor in driving Google ranking.
  2. We will report on current your traffic and provide a PDF of a detailed report. This will provide insights that can help retailers to enhance the website to better improve SEO performance.
  3. We will report on current keyword traffic and provide a PDF of details. This, too, will help in SEO related decisions as to site structure and landing page optimisation to help drive search results.
  4. We will email advice on suggested POS software connected website improvements. This advice will cover SEO as well as SEM opportunities.
  5. We will provide advice for you on how to get others to link to your site, to further drive shopper traffic for the website.

We created the SEO services package in response to requests from retailers using our POS software connected to websites. They were keen to learn how we had been able to get other consumer facing websites ranking well.

The work is undertaken by our SEO professionals in a timely and transparent manner. The work is based on our own years of experience driving outcomes for our own various e-commerce sites pitching a broad range of consumer goods in several niche categories.

The work would commence within a week of being ordered and would be completed within 2 weeks.

iPad POS software offers flexibility for small business retailers

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Retailer Roam from Tower Systems is portable iPad POS software, offering retailers to sell where they want, when they want and how they want.

A counter is not needed.

A shop is not needed.

That’s right, you can sell from the back of the car or a trunk, at a market, at someone’s one. This is portable POS software, I{Pad POS software for people on the move.

This is truly portable iPad POS software that you can access from the app stores for retail on the go. It’s Australian made and Australian supported for small business retailers.

This iPad POS software can also connect to Shopify and Magento websites, too, offer online, in-store and on the road sales. It’s flexible, made for retail today.

Better still, thanks to the support of the federal government’s ipAustralia trademark and rights agency, retailer Roam is being trademarked to us for iPad POS software in service of retail businesses.

Here is a list of what retailer Roam can do for any retailer today:

  • Cash/EFTPOS Sales
  • Invoice Sales
  • Create a LayBy
  • Sell stock with Serial Numbers
  • Loyalty Point Redemption & Acrrual
  • Customised POS Screens
  • Variants
  • Refunds
  • Basic End of Shift
  • Stocktaking
  • Re-ordering
  • Integrated EFTPOS

What a great list! This is iPad POS software made for businesses on the go. You don’t even need internet access to transact.

This is a cloud based POS solution, bring iPad POS software to live in an affordable and useful package for small business retailers like garden centres, farm supply businesses, fishing and outdoors retailers, jewellers, pet shops, makers, artists and more.

Retailer Roam is a tablet app-based iPad based POS software solution. The app runs on Apple iPad and Android based tablets. It can run connected over WiFi or any other network. It can also run disconnected, syncing when connected again to a network at a later time.

As the name suggests Retailer Roam enables the business to roam to transact sales. You can accept cash, EFTPOS (Tyro Integration), Invoice an account or create a LayBy. Selling is through a screen designed specifically for Retailer Roam and the devices on which it would be run.

We are grateful to bring this opportunity to life.

Pet shop software for Australian small business pet shops

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The pet shop software from Tower Systems is Australian made and Australian supported.

Developed in close consultation with independent pet shop business owners, managers and front light employees, this software continues to evolve to meet the changing needs of pet shop retail in Australia.

This pet shop software is smart, intuitive, easy to use and quick to adapt to local business needs. It can help these local businesses compete with the big businesses in the pet space as well as the online businesses.

This is pet shop software that can be easily connected to websites for online selling. Indeed, Tower Systems to grateful to have also developed websites for pet shops, connected to the Tower pet shop software. This is helping these businesses reach shoppers they would not usually sell to locally in their area.

Pet shops using the pet shop software from Tower Systems can easily manage pet health needs such as remembering when medication or some other treatment is needed. The ability to track and manage multiple pets per family is loved by customers and by those working in the pet business.

The pet shop software also helps retailers to provide product use and care information, that helps the business add local value to their transactions. These facilities coupled with the personalised loyalty tools help shoppers feel loved, appreciated and respected. They help local pet shops differentiate themselves from big business competitions and this matters in retail today.

Here are some of the benefits pet shop owners tell us they love about our Australian made and supported pet shop software:

  • Save time with electronic invoices from suppliers.
  • Offer personal customer service by tracking worming and other dates by pet.
  • Use tags to get a fresh perspective, side-view, on stock performance.
  • Leverage you. If you believe your knowledge is a differentiator, offer it through structured opportunities in the software.
  • Offer differentiating personal pet care by tracking microchip numbers.
  • Easily handle special customer orders. Bring product in for a specific customer and have them notified automatically by email or text when the goods are in and ready.
  • Business differentiating loyalty. Stand out from the crowd. Have customers coming back to you for this.
  • Maximise the basket with easy to use one-time shopper loyalty tools.
  • Trade and club pricing profiles. Set pricing rules based on customer type.
  • Make money from pre-orders – Easily pre-sell a delivery so that when the stock arrives you can manage distribution and billing efficiently.
  • Differentiate with informative receipts. These can include product care, use and safety information based on what customers buy.
  • Differentiate with bundles. Selling items bundled together makes price comparison hard.

Tower Systems is proud to support many pet shops with awesome and locally made and supported pet shop software.

Cloud POS software for small business retailers, made and supported in Australia

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Our Australian developed and supported cloud POS software for small business retailers serves the specialty needs of: garden centres, produce businesses, farm supply businesses, fishing and outdoors businesses, toy shops, pet shops, newsagents, jewellers, adult shops, homewares shops, gift shops, firearms dealers, butchers and more.

Specialty retail is our thing.

Serving POS software in the cloud is also our thing.

Using our cloud POS software, retailers can tap into the benefits of managed IT infrastructure without having to install the software themselves, locally on their own computers. While they can do that if they wish, we offer our cloud POS as a solution for those keen on being shielded from this work.

Cloud POS is fully functional for the retail businesses we serve in our focus on niche retail channels. We can  host through our professional hosting relationships. Alternatively, you can host through any platform you prefer. We offer complete flexibility in our cloud POS hosting options, in service of genuine flexibility for our retail small business partners.

The big question often asked is what is cloud POS and do I need it? Cloud POS is POS software, running on a hosted computer not located in the business.  It usually comes with automatic backup, easy access, speed, built in redundancy and more. I can also come with no need to update the software as it is updated by the software co. With us, you choose the level of cloud POS that is right for your own business needs.

Tower Systems has offered cloud POS solutions for the last fifteen years to small single shop businesses through to bigger small businesses. One customer has more than 15 outlets connected through the cloud. No matter what size your retail business, our cloud POS solution can be in service of your needs.

Now, if cloud is not the right fit for you, we offer desktop, local server access too. You can choose the level of tech that is right for your own business needs. As we say, we’re here to help – that is why we appreciate conversations to make it easy to determine what works best in your situation.

Cloud POS is a terrific and easy to access solution for many different retail business situations.

Why Australian made Point of Sale software is important to Australian retailers

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Australian retailers benefit from using Australian made and Australian supported Point of Sale software.

Of course we would say this, we are an Australian Point of Sale software company. We want you to buy from us. That is true. But moire important, we want you to buy Australian.

If your local Australian retail businesses ever pitches shop local, then where you source what you use and sell in your business matters. The COVID-19 pandemic and the economic response has brought that into sharp focus. It has helped us understand that our local economy matters.

Being an Australian Point of Sale software company we are focussed on serving here and nearby, like in New Zealand, Fiji and other pacific nations.

Buying your Point of Sale software local…

  1. Keeps jobs local.
  2. Drives local tax revenue.
  3. Nurtures tech skills development locally.
  4. Ensures more relevant software because it have been developed locally.
  5. Provides access to more timely and local support.
  6. Puts your closer to the developers and therefore more likely to influence enhancement.
  7. Gives you a perfect answer for people who ask how much of your business is local.
  8. Nurtures Australia to bee smarter.

The economy is circular. People shopping in your shop need money for their purchases. The most valuable money they can bring into your business to spend is that which they have earned locally. The more your buying supports local jobs the better for your business and every there local business.

The cliche is true, we’re all in this together. This is at the heart of why shopping locally for inventory and business infrastructure matters, it is why buying Point of Sale software locally matters.

Tower Systems is a proud local POS software company. We proudly make our software for local retailers. We are grateful to the 3,500+ local retailers who have partnered with us duo far on our journey. We are proud to have given so many their start in work and for many of those to contuse to offer them valuable and enjoyable employment – in creating land supporting locally made Point of Sale software.

We’re local. We’re proud. We’re making a difference, every day.

Tower Systems Point of Sale software helps small business retailers through COVID-19

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Point of Sale software from Tower Systems has been helping small business retailers navigate the challenges and leverage opportunities of this COVID-19 world.

Here we are almost four months in and COVID-19 is here and has fundamentally changed retail. The Tower Point of Sale software has helped retailers to quickly identify trends and thereby to respond to these in a competitive and timely manner.

In a more practical way, the Tower Point of Sale software has helped retailers access federal, state and local government funding support through the provision of accurate records that are key to meeting application criteria.

From a health and safety perspective, the Tower Systems Australian made Point of Sale software has helped retailers with shop floor management and staffing scheduling. This is key to providing a COVID safe working enviro9nment while helping the retail business to serve and transact.

More broadly, thanks to POS software Shopify, Magento and WooCommerce integrations, the Tower Point of Sale software has helped independent and small business retailers to transdact online for click and collect as well as for delivery. While often created in service of existing and local shoppers, the online connection has helped these retailers to find new shoppers who would otherwise not have known about the business.

Of all the COVID-19 related opportunities leveraged in the Tower Systems Point of Sale software, it is the insights offered through the data collected and curated by the software that offer the most value as this lays out a path ahead that is specific to each business using the software.

We have seen COVID-19 play out differently in different businesses. Some are up. Some are down. In almost all businesses there has been a shift in what sells and it is this shift, unique to each business often, that is most important to small business retailers.

Tower Systems has backed its software with COVID-19 workshops for its retailers, showing them how to use the software to better understand the COVID-19 impacts and opportunities in each business. This training and assistance is on-going as COVID itself is on-going.

Small business retailers in the Tower Systems POS software user community are, overall, trading well and with certainty that the software they are using helps shine a light on a path forward while at the same time offering understanding for the pathway behind.

2020 is proving to be a fascinating year in retail. We are grateful to our customers for their support and trust.

The POS Software Blog

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