The POS Software Blog

The POS Software Blog

News from Tower Systems about locally made POS software for specialty local retailers.

CategoryJeweller software

POS software offers small business retailers choice on loyalty

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There is loyalty software and then there is loyalty software. The Tower Systems approach to loyalty software in its POS software for small business retailers is broad, flexible and shopper-focussed.

With options from the more traditional points based approach through to an immediate benefit engagement offer and the ability to blend the two, the Tower Systems software provides retailers with tools they can use appropriate to local needs.

Feedback from retailers using the Tower Systems loyalty facilities is thrilling. Stories of growth, shopper engagement and terrific bottom line results. This really excites us.

While many businesses like points based programs, evidence indicates the immediate benefit engagement offer is more valuable in many retail situations. The results on a P&L and elsewhere in business reporting are compelling.

Beyond the software, Tower Systems is engaged with its retail partners to help them choose the right mix of loyalty offers which work best in their circumstances.

POS software helps small business retailers with cloud backup option

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bupThe cloud backup service launched last year by small business retail management software company Tower Systems is proving to be popular with retailers. The backup process is seamless, not taking any noticeable time thanks to the smart technology engaged. The result is double protection offering peace of mind to small business retailers.

While Tower Systems has supported external and automated backup services for years, this new even more hands-off cloud-based backup service that offers excellent protection to participating small retail businesses users of our POS software.

Run on a subscription basis and backing up to the cloud real-time through the day, this is a comprehensive replacement of the old end of shift backup approach for small and independent retailers.

Free roster software for small business retailers

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Screen Shot 2015-03-26 at 3.07.02 pmTower Systems has launched free roster cloud-based roster software developed specifically for small business retailers.

This easy to use platform is serves single location and multi location retailers. It offers a variety of tools and helps retailers with budgeting to drive a better labour cost outcome.

The new employee roster software for retailers is another enhancement from Tower Systems, delivered at no cost to its customers – demonstrating innovation in a practical and no cost way.

This is another way we live up to our motto: We’re here to help.

Sunday retail management advice: don’t pay too much for POS software support

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Here at Tower Systems, paying annual software support is optional. We want our POS software customers to pay to access support because they value it rather than because it is a tax imposed which must be paid for them to access the software.

Our support fees are transparent and consistent.

If you use other POS software, before you pay your bill check what others are paying. In one case recently one business was paying around $1,000 while another nearby using exactly the same software purchased at the same time was paying over $3,000. The second business was being grossly overcharged.

One way you can save money on POS software support is by shopping around.

Jeweller software company on why local jewellers matter

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Jeweller software company Tower Systems is supporting local and independent jewellers with a campaign of encouragement which taps into the real value of small business retailers, like jewellers. This campaign is another way Tower Systems invests in the jewellery retail channel outside of creating excellent jewellery business management software.

Right here, in this campaign, is another example of the Tower AdvantageTM evidence of how we invest in making a difference in and for our small business customers like jewellers.

Local jewellers matter.

Choosing the right jewellery relies on professional advice and there is no better place for professional advice on jewellery than your local independent jeweller.

While the mass retailers spend a lot of money pitching deals, local jewellers have a bigger, deeper and more valuable connection with the local community. Their specialist knowledge and careful buying gives you access to products and services you can trust.

When it really matters, the local specialist services of a good local jeweller beat big businesses or online businesses every time.

Your local jeweller employs local people. Those people have local knowledge. You can build a relationship with them and shop with them through a range of life occasions. You can trust their advice. You’re a friend, not another shopping basket through the door.

Buying from a local jeweller, someone whom you can trust, is better for the customer, better for the community and better for your loved-ones.

This is why local jewellers matter.

Local jewellers employ people who love jewellery. They can enhance the experience with advice and other services. They share your passion. Your purchase is part of their passion.

Big businesses and online businesses probably don’t know who you are. Your local jeweller staff will know you and your area. They can tell you where they products.

At your local jeweller you are greeted with a smile and a handshake. Personal service means a lot, especially if your purchase is important to you.

Here at Tower Systems we are proud to support local jewellers with local Australian software designed specifically for them to help them provide a more valuable shopper experience. We encourage you to shop local when buying jewellery.

The Tower Systems jeweller software is now the most widely used jeweller specific software in Australia.

Sunday retail management advice: inspiration retail management success stories

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While some retailers gravitate to stories of doom and gloom, others are chase and enjoy success large and small.

Through our work with our POS software we get to meet with plenty of retailers and look at many businesses.

We are certain that success is not an accident.

Success is planned for and chased. It is the goal reflected in every business decision. It comes from refusing to let the business run you.

We’d like to share three real-world stories with you.

The small shop turning over $380,000 a year and growing 28%

Talking with a gift shop owner about their 28% increase in sales in the financial year just ended.

Yes, you read right, a 28% lift in sales in the 2012/13 year. This is on the back of a 17% increase the year before. This is a business that is more than ten years old.

This is no accident. They planned for it by carefully looking at their business data and shedding products that were not working. They adjusted opening hours too as they discovered business later in the day that they had not realised was there. This knowledge opened them to opportunities for last minute shoppers.

The owner of the business decided to chase success because the turnover was barely enough to cover rent, wages and the loan taken out to fund the business. It was grow or bust.

They planned for success by using their business data. The first year – 17% up from a low turnover base – was encouraging. The 28% increase this past financial year proves value of paying attention to business data.

Sales data guided them as to the suppliers of the best to focus on. One employee was eased out of the business for failing to achieve minimum sales targets.

The owner spent more time on the shop floor selling to achieve minimum margin dollars per sale rather than just chatting with shoppers.

The result shows what can happen when you focus on being a retailer, the owner said to me with a huge smile.

A gift shop reengineers and saves itself

Another gift shop we have been working with was in trouble. Shops nearby were closing and the small shopping strip had a dark feeling. For a while they were sucked into the cloud of doom and gloom.

Checking their data we saw that several special interest items sold well and provided an above-average margin. They used this knowledge as the basis for small expansion.

Over six months they increased their range of the special interest items and they connected with community groups to share knowledge.

Over six months sales grew, not into double-digit growth but they were happy to have at least stopped the decline.

In the second six months sales grew further. Now they were into double digit growth territory. Shoppers happy with their specialisation were telling others. Word of mouth was driving extra traffic.

That was a year ago. Today, this business is very different. People travel for up to two hours to see their range. The average sale value has more than doubled, margins are up 15% and customer traffic is up 25%. Combine these three and you can see why the owner is very happy.

They did not plan to become a product specialist. The survival of their business demanded it.

How a product category drove sales and profit

This gift shop owner came to us because they were in trouble. Sales were falling. Together, we took an in-depth look at their data.

The category performing best in terms of return on investment and return on floor-space was plush, teddy bears and some soft toys. That can’t be right, said the owner, it’s stuck in the back of the shop.

Data does not lie. It revealed that their small selection of plush was selling well despite the owner and the employees not being all that interested in it.

Fast forward six months and this business has turned around. They are now a plush shop at the front with other gifts. Sales are up 65% and climbing. They have increased their margin too – because they have products others nearby don’t have.

Turning this business around was easy as the data offered the guide. The changes took a week to complete and initially required only a $5,000 capital investment in additional stock.

Own your success

Small and independent retail businesses can achieve growth in any economic situation.

People don’t stop shopping in tough times – they just change what they buy.

By taking a fresh look at business data gift shop owners can change focus, attract new shoppers and get existing shoppers spending more.

We’re happy to help.

Help for small business retailers doing it tough

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Screen Shot 2015-03-10 at 6.52.05 amTower Systems has published a special report for small business retailers on tactics and strategies they can use to help navigate tough times. This report draws on years of experience working with small business retailers across a range of retail channels. The advice is ready to use, often without the need for POS software technology.

While developed as part of the Tower AdvantageTM suite of services, Tower Systems has made the advice widely available to all retailers.

We appreciate the feedback from retailers which has guided further development of this small business assistance advice.

Sunday retail management advice: being optimistic about small business retail

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In almost all data we get from small business retailers we can find reasons to be optimistic. It could be shopper traffic, basket depth, unit sales for a product category, comparative supplier performance or any number of other data points, researching business performance data provides us with insights which can encourage optimism.

Optimism matters in small business retail. However, it is not something to fake. We look for truth in the data and more times than not we can find reasons for hope and excitement for a business.

In one case recently we were asked to help a business doing it tough. In their data we found information about a segment of the business around which they were able to build a series of positive steps for further improving the business.

One step is all it takes to move a business forward and often in your POS software managed data you can discover what that next step could be.

Our job as a POS software company is to help uncover these opportunities, to show you small steps you could take to build optimism and for your business.

We often find optimism where business owners are not looking and even the faintest glint can be like wind in your sails.

POS software loves the Microsoft Surface

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tsurfaceOur POS software loves the Microsoft Surface and retailers love our POS software on the Microsoft Surface. We have had the pair on show at five trade shows over the last two weeks covering gift shops, jewellers, toy retailers, pet shops and newsagents.

Retailers are choosing the Microsoft Surface for use on the shop floor, in a warehouse, at trade shows and from home. It’s portable, slim yet fully functional. It is an ideal solution for many business situations.

Having it at the various trade shows has enabled us to show off what we can do with the software beyond the traditional counter top register and how we can help retailers in a variety of mobile situations.

Flexibility is key to good POS software and Tower Systems has been demonstrating this at many events in recent weeks.

Free POS software training helps retailers improve productivity

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Screen Shot 2015-03-04 at 5.34.16 pmThe weekly free POS software training opportunities offered by Tower Systems continue to attract retaill business owners and their employees who want to get more from their software investment.

Our outcome-focussed training is proving to be a hit with retailers as it offers practical advice without tech-jargon.

This session on productivity helps retailers where it matters: at the counter.

Tower Systems is grateful to wonderful customer support in participating in these sessions.

Tower Systems to retailers: we’re here to help

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twhIn releasing the new corporate image – new logo, new website, new collateral – we have embraced a new tag line which describes our mission for small and independent retailers.

We’re here to help.

This is our mission – through our software and support services, we are here to help our customers enjoy their businesses more, make more money and make their businesses more valuable.

Our software and associated services are a mechanism through which retailers can experience genuine help. We are grateful to be able to do this.

Jeweller software shines at JAA Gold Coast conference

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11037712_10153623995404112_2614531785047680489_nOur new jeweller software has been well received at the JAA trade show and conference on the Gold Coast.

With one more day to go we are looking forward to meeting with more colleagues and making new friends. Our stand is in an ideal location and from here we have been able to connect with existing customers as well as new prospects.

We are grateful to the JAA for this opportunity.

Sunday retail management advice: embrace being small in retail

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We’re a small software company compared to the size of software companies around the world. Sure, we serve close to 3,000 small business retailers, but we are small. We like it that way. Small is good. Small of focussed. Small is human and not a number. Small is enjoyably.

Too often we see businesses owners chasing growth, chasing big businesses. We don’t want to be impersonal or disconnected. As a small business we are closer to our customers and more aligned with their needs.

We think a small specialist software company like ours is more likely to be able to fully and usefully serve the needs of small business retailers.

Sure, we are growing. However, there is a difference between growing and being so big you can’t pick up the phone and speak with the owner about anything at any time – like you can here at Tower Systems.

Our retail management tip today: embrace small, it’s a good place.

Jeweller software on show at JAA conference this weekend

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JAAemailFeb15Tower Systems is showing its new jeweller software at the JAA conference on the Gold Coast this weekend.

What is special about this is that Tower Systems exciting innovation to share with jewellers, innovation jewellers can tap into without having to pay extraordinary consulting fees monthly or annually.

This is software hundreds of jewellers in Australia and New Zealand already love and use daily.

Thanks to the active support of our jeweller community, the software is enhanced and even more valuable and useful. If you are at the JAA conference this weekend, stop by and say hello. We’d love to see you.

The new loyalty POS software loyalty paradigm is a game-changer

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tdvSmall and independent retailers love the new approach to loyalty on the Tower Systems POS software. At the Gift Fair in Sydney this week retailer after retailer was thrilled to see such a different yet highly manageable opportunity.

While our discount voucher shopper loyalty facilities are not new to our POS software, they are new to many retailers who have only ever heard about points based systems as the way to approach loyalty.

What is unique and valuable about the Tower Systems discount vouchers is the multiple data points at which the retailer can control the value of the voucher printed. The layering approach allows the retailer more control over value and redemption – thereby providing the business with more mechanisms through which to drive business performance.

One retailer told us that they attribute their 10% year on year growth to our discount vouchers and that to achieve this they have given away just over 1% of GP. What makes the facilities even more valuable is the reporting showing shopper behaviour in detail. This helps guide data point tweaking to drive outcomes.

Thanks to the trademarked Tower AdvantageTM, Tower Systems is delivering to retailers and unique and business valuable facility. Exclusivity has its own rewards.

Smart POS software helps small retailers plan for Christmas 2015

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xmasSmall and independent retailers are using technology to plan now for a terrific Christmas 2015.

Retailers using the Tower Systems POS software have been busy planning for Christmas 2015, using their software to order for Christmas which is nine months away using data from Christmas which was not even three months ago.

At trade shows, supplier showrooms and conferences, smart reporting tools and computer tablet based real time access helps newsagents to use accurate data for business planning. This results in more accurate purchasing which, in turn, delivers more valuable financial benefits to the businesses.

Tower Systems backs the tools in its software with free training and advice which helps retailers have easy access to the performance data they need. The result is a better outcome for those engaged businesses.

This is another Tower AdvantageTM.

Sunday retail business management tip: small steps matter

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We often see small business retailers focus on grand plans, big moves they intend to make to lift their business. Our experience is that many small steps deliver a better result to a retail business and for a lower cost.

Using our retail management software, retailers are able to uncover and nurture small steps to growth in their business.

Every retail business has small steps they can take to drive traffic, achieve a better margin from products, get shoppers purchasing more, reducing wastage, reducing theft and more. Each of these alone done in a step step strategic way will compound on the other and deliver a greater than the sum of the parts benefit to the business.

Beyond its terrific POS software, Tower Systems helps retailers to see what they may be missing, to understand the opportunities for growth through a small steps strategy.

Leveraging our own retail experience and our intimate knowledge of what our software cal do, we can help retailers to lift their businesses through co-operative partnership.

Not all POS software companies are the sale. We’re here to help.

Out with the old and in with the new – how smart loyalty facilities on POS software help independent retailers compete

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Loyalty facilities are as old as the ills in POS software. Too often, the differences are not that great. The most popular offer is that of points accrual based on purchase.

While the POS software we offer here at Tower Systems provides loyalty facilities with points accrual and redemption, it is our other loyalty facility that is helping retailers break free from competition.

In a recent sales study we saw the best year on year growth achieved by retailers using our software and using our front-end approach to loyalty – discount vouchers.

Case after case the results are extraordinary – double digit sales growth being driven by greater existing shopper engagement, word of mouth driving new traffic and an allied pricing policy that helps the retailer fund the loyalty program with no net cost to the business.

The discount vouchers in the Tower software are 100% unique, developed by us in a way that is impossible to copy unless you have access to our programming source code.

While some have tried to copy our discount vouchers, retailers soon find that a copy is not the same as the real thing, a copy will not produce the stellar results we are producing in our Tower POS software.

We have independent retailers telling us that they are feeling reinvigorated for their business thanks to the results of the discount vouchers, that they are making more money now thanks to using this unique software facility.

This is what we are in business for – to help independent retailers make more money and enjoy their businesses more.

Every new business that takes on discount vouchers is a new opportunity for excitement for us. As they tell their colleagues it is a new opportunity for us to win more business too.

Good POS software can drive the relevance of your small or independent retail business

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Choosing the right POS software for your business can re-energise, refocus and redefine your retail business.

Choosing the wrong software can hold you back.

The challenge for small and independent retailers is: which POS software is the right POS software.

Leading Australian POS software developer Tower Systems is clear that its software is not right for all retail businesses. Indeed, the company focuses on a select group of retail niches, vertical markets as they are called, in which it refines software to specific needs of teach of the markets.

This specialisation sees Tower Systems become deeply involved in and knowledgeable about each of the retail channels in which it serves. It’s deep specialisation results in offering software functions through which specialist niche retailers can reinforce their relevance.

For example, a pet shop using the specialist pet shop software from Tower Systems has pet shop management facilities that are unique and tailored to their needs whereas a generic POS software package only offers generic facilities that are offered to all retailers. These generic facilities are less likely to enable the pet retailer to reinforce their specialisation compared to a general retailer.

Specialist software in retail niches helps specialist retailers embrace their specialisation.

This is the Tower AdvantageTM in action. A suite of specialist tools that are constantly evolving thanks to the engagement of its 2,850+ customers.

Free POS software training: How employees steal from retail businesses

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stealHow employees steal from retail businesses is a free training workshop from the POS software experts Tower Systems. Delivered by our COO, this training is vital for retail business owners. It will draw on expert advice from one who helps police, prosecutors and insurance companies deal with employee theft in retail businesses.

With just a few places left, this training will fill up for sure.

Tower Systems leads its marketplaces with live online training opportunities – helping retailers to learn more about their software and how to save their businesses time and money.

Sunday retail business management tip: roster staff for commercial success

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Rostering is a vitally important business activity in indecent retail businesses. Get it right and you save money. Get it wrong and your bottom-line suffers.

Retailers using the Point of Sale software from Tower Systems can roster employees based on their contribution to the business. Using the tools in the software can result in better rosters, rosters which deliver a more valuable contribution to the business.

This is just one way POS software which offers roster facilities can genuinely benefit a business – save time and help driver better earnings. It is another way good POS software pays for itself.

Tower Systems helps retailers drive better outcomes through rostering and other facilities delivered in its software for a range of specialist independent retail channels.

Gift shop software users to benefit from Tower Systems attendance at AmericaSmart gift fair in Atlanta

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gsposGift shops using the Tower Systems gift shop software will benefit from the time experts from our software company spent at the Atlanta Gift Fair at the large AmericaSmart facility., This largest gift Fair in the US is an extraordinary experience for gift retailers. Our takeaways include new relationships with the parent businesses of several Australian gift shops suppliers. This will helps us better serve our gift shop software customers as we help them more effectively and valuably connect with their suppliers.

There is nothing like getting to the source of a relationship to understand it and leverage it for all stakeholders.

This gift fair in Atlanta also helped us spot trends that we can sever better through our software – before they hit Australian shores.

As the only Australian POS software company represented at Atlanta, Tower is positioned to help gift retailers in a more effective and exclusive way in 2015.

For commercial reasons we will not share any comprehensive outcomes here as these are best deployed to our customers for their and our commercial advantage.

Jeweller software helping jewellers better understand what to display where

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jewlWith many jeweller suppliers at the Atlanta Gift fair ten days ago, the delegation from jeweller POS software company Tower Systems was able to learn more about how in the US jewellers use software to more deeply and effectively engage with customers.

While some insights were not new, others were and they will be reflected in how we help our jeweller software users this year to enhance their software use experience.

Getting out of the development environment and talking with jewellery designed and manufacturers in the retail-savvy US market has provided Tower Systems with exclusive insights that are already helping the company in its work helping jewellers in 2015.

For commercial reasons we will not share any comprehensive outcomes here as these are best deployed to our customers for their and our commercial advantage.

Sunday retail management advice: make Lay-Bys work for you & your customers

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Tower Systems has helped many retailers get into offering Lay-By services when installing our Point of Sale software. Over many years we have developed extensive experience in Lay-Bys and through this we have refined suggestions on how to make the most of the opportunity.

Here is a summary of more extensive Lay-By advice we provide to retailers, based on our years of experience.

  1. WHAT TO LAY-BY. Set a minimum item and or purchase value. We’d suggest $80.00 in a small retail business.
  2. DATA REQUIRED. Always ensure you are satisfied you know who your customer is. Require proof of ID from a driver’s licence or similar legal ID document.
  3. 20% of the total GST inclusive purchase price.
  4. Only Lay-by to people 18 and over.
  5. Lay-bys should run for between eight and twelve weeks. You could run for longer pre Christmas to get early sales.
  6. PAYMENT CYCLE. Require payments to be made weekly or fortnightly.
  7. PAYMENT METHOD. Accept any payment form you choose.
  8. Do not allow someone to take home a single item from a group of items on Lay-by together in one purchase. It’s all or nothing.
  9. Have a policy you are comfortable with. We suggest a 20% cancellation fee applies. Note that you could equally choose to have no cancellation given that Lay-by product may not be able to easily re-sold.
  10. Decide what you would consider a breach. This has to be something you stand by. We suggest two missed payments without reasonable excuse or rectification. On breach, cancel and charge the cancellation fee.
  11. We suggest a no-exchange policy.
  12. When a customer Lay-bys, print two dockets – one for them to take immediately and one to be placed with the goods. Have your customer sign both copies, accepting your terms and conditions.
  13. Set aside a clean and secure storage location for Lay-bys in your business where locations are coded for easy finding. Place Lay-by goods into a single clear plastic bag per transaction for clean and safekeeping. Staple to this a copy of the Lay-by docket. Let your customers see you do this so there is no doubt when it comes time to collect the products.
  14. Have one person responsible for Lay-bys to ensure product care, track payments and contact customers.
  15. TERMS AND CONDITIONS. Enter these into your software so they are included on every Lay-by docket. Points 2 through 11 above are a good example of what to include in your terms and conditions.
  16. COMPLETE PAPERWORK. To not over complicate things, rely on your software’s Lay-by docket as your complete paperwork / contract. Get that right and Lay-by management will be easier.

We are grateful to our retail partners who have worked with us on developing this experience and advice. Their help has enabled us to provide this help.

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